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“A balm for the soul”
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Joy

An 8-year-old snuck his handwritten book onto a library shelf. Now it has a 56-person waiting list.

Dillon Helbig's 81-page graphic novel— written by "Dillon His Self"—captured the hearts of his local librarians and their patrons.

Dillon Helbig, author, graphic novel, Dillon His Self

Dillon Helbig's 81-page graphic novel captured the hearts of his local librarians.

Writing a book is no easy task, even for adult professional writers. Many would-be authors dream of a day when their work can be found on library shelves, unsure if it will ever come.

But for 8-year-old Dillon Helbig, that day has already arrived—in truly unconventional fashion—thanks to his own determination to make it happen.

Dillon wrote his 81-page graphic novel, "The Adventures of Dillon Helbig's Crismis" (written by "Dillon His Self") in a hardcover journal with colored pencils over the course of a few days.

He even put a label on the back of the book that reads "Made in Idho" [sic] and put an illustrated spine label on it as well. Then, without telling anyone, he brought it to his local library in Boise, Idaho, and slipped it in among the books in the children's section.



The library Facebook page shared that it had officially added the book to the collection at the branch, writing, "Imagine our surprise yesterday when Dillon's mom called to tell us that her son had authored an entire book, shelved it at the Lake Hazel Branch, then announced to his family later that he had written a book and it could be checked out at the library."

The library also announced that Dillon's book had won the first-ever Whoodini Award for Best Young Novelist—an award created in his honor.

Dillon told local news station KTVB that the book features him, his mom, Santa, a bomb, a portal and a giant carnivorous turkey. Because of course.

"I've been wanting to put a book in the library since I was five," Dillon told the station. Nearly half his life, in other words.

Dillon said there were a lot of librarians he had to sneak past with his book to surreptitiously put it on the shelf, but he did it.

"I'll always be sneaky, like how I get chocolate," he explained. Classic.

The adults on every front handled this kid's creativity and determination the best possible way. His mom called the library to let them know the book was there so it wouldn't get lost or taken.

And rather than just returning the book, the librarians actually put it into circulation.

"His parents were worried we would find his book and we would get rid of it," Lake Hazel Branch Library manager Alex Hartman told KTVB. "Which was an unfounded fear because if there's ever a place a book would be safe, it would be here."

The librarians loved Dillon's book.

“It deserves a spot on our library shelves,” said Hartman. “It’s a good story.”

At the time of this local news report, the book had a handful of people in line to check it out. But The New York Times reports that as of the end of January, the waiting list has grown to a whopping 56 people. If each person kept the book for the maximum four-week checkout period it would take four years to get to the people at the bottom of the list.

The experience has made Dillon decide to become an author, his mom said, and he even has some career goals laid out.

“I’m going to stop writing when I’m 40,” Dillon said. After that, he will switch to game creation. In the meantime, he has a sequel to his first novel in the works.

“My next book is going to be called ‘The Jacket-Eating Closet,’" he said, "based on actual events.”

Amazing. Kudos to Dillon for following his dream and making it happen, kudos to his mom for encouraging him and kudos to the librarians who saw an opportunity to support a child's creativity and ran with it.


This article originally appeared on 09.13.22

Education

Youth interest in STEM peaks around age 11. UScellular wants to change that.

Kids are losing interest in STEM subjects between ages 11 and 15. Here's what that means for future innovation.

Photo courtesy of UScellular

Kids on a field trip learn from Sania Naseem, Senior RF Planning Engineer at UScellular.

Imagine being a 12-year-old girl in a small town who’s interested in computers. You’ve learned a bit of programming online, but you don’t know anyone who works in the tech field and your school district doesn’t have the kinds of classes you need to explore further.

How likely would you be to keep and pursue that interest?

Since the internet changed everyone’s lives in the 1990s, there’s been a push for Science, Technology, Engineering and Mathematics (STEM) education. Universal reliance on technology has made STEM careers not just desirable but vital, and the speed at which those fields are moving means we need young people to stay interested in them.

Research indicates that we’ve largely succeeded in reaching kids when they’re young—children demonstrate a deep fascination with STEM subjects up to age 11. But something shifts during adolescence. Past age 11, interest in STEM starts to wane, often dissipating by age 15.

The question is why.


To get to the bottom of this STEM age/interest gap mystery, wireless carrier UScellular partnered with developmental psychologist and researcher Richard Rende, Ph.D. Through a state-of-the-art analysis of the research, Dr. Rende helped uncover the barriers that prevent youth—particularly girls and those living in rural communities—from maintaining and nurturing their interest in STEM.

kids walking with an adult guide near a school busStudents taking a STEM field tripPhoto courtesy of UScellular

Dr. Rende found that keeping kids from losing STEM interest as they become teens requires programs that are equitable, relatable, relevant and supportive.

Here’s what those four drivers look like in practice:

Equitable

- Bringing STEM programs to rural areas that don’t have access to advanced courses or school-based curriculum
- Countering the notion that STEM isn’t for everyone and offering buffers for when kids are confronted with stereotypes or biases

Relatable

- Exposing girls to women in STEM professions who share similar backgrounds in smaller and rural communities
- Having STEM professionals share their experiences growing up so youth don’t see them as “superheroes” doing something unattainable

Relevant

- Programs and field trips that demonstrate how STEM is applied, especially in ways that connect to the local environment or technology kids already use
- Incorporating kids’ voices to help guide the elements of a program

Supportive

- Provide supportive mentorship, especially when projects become more complicated and require emotion regulation and resilience
- Teach cognitive skills that will help kids believe they have the capacity to succeed in STEM subjects

kids on a STEM field trip Kids learning about cell towers from Cheryl Dennard, Senior Manager of Core Services Engineering at UScellularPhoto courtesy of UScellular

To test out his findings before sharing them with the world, Dr. Rende worked with UScellular’s non-profit partner, YWCA, which has an after-school and summer program called TechGYRLS, designed to inspire girls in grades 3 to 8 to consider future careers in STEM fields. Together they created a refreshed STEM program guide incorporating Dr. Rende’s research and worked with focus groups at various YWCA locations to get feedback.

“What we see to date is that programming and mentoring to ‘train’ kids to be STEM people is not always enough to sustain and encourage interest during the transition to adolescence, especially for underserved youth,” says Dr. Rende. “We need to help them see the opportunities in STEM that spark their curiosity and gain belief that they can confidently explore all the possibilities available to them in STEM, including those that go beyond the traditional STEM careers like mathematician or scientist. It could be a vet, a nurse, wireless network engineer, arborist, audio engineer, turf scientist, or mechanical engineer and may not be a career that requires years and years of higher education.”

After-school enrichment programs like YWCA’s TechGYRLS can be found in communities all over the country, and parents, guardians and teachers can help the kids in their communities by identifying similar programs and encouraging them to participate. If teachers or youth-focused non-profits want to create their own STEM program, Dr. Rende’s whitepaper can help inform their approach and design to keep kids interested.

UScellular and YWCA are working on a digital version of the program guide to increase access for even more youth and help educators improve their STEM programming. Longer term, the perceptions and attitudes of the TechGYRLS participants will be measured to evaluate if the current decline in STEM interest is being reduced or averted. Advancing innovation requires people who pursue careers in STEM fields, so the more interest we can spark and sustain in young people, the brighter our future will look.

Learn more about how UScellular is supporting STEM education here.
Pop Culture

Airbnb host finds unexpected benefits from not charging guests a cleaning fee

Host Rachel Boice went for a more "honest" approach with her listings—and saw major perks because of it.

@rachelrboice/TikTok

Many frustrated Airbnb customers have complained that the separate cleaning fee is a nuisance.

Airbnb defines its notorious cleaning fee as a “one-time charge” set by the host that helps them arrange anything from carpet shampoo to replenishing supplies to hiring an outside cleaning service—all in the name of ensuring guests have a “clean and tidy space.”

But as many frustrated Airbnb customers will tell you, this feature is viewed as more of a nuisance than a convenience. According to NerdWallet, the general price for a cleaning fee is around $75, but can vary greatly between listings, with some units having cleaning fees that are higher than the nightly rate (all while sometimes still being asked to do certain chores before checking out). And often none of these fees show up in the total price until right before the booking confirmation, leaving many travelers feeling confused and taken advantage of.

However, some hosts are opting to build cleaning fees into the overall price of their listings, mimicking the strategy of traditional hotels.

Rachel Boice runs two Airbnb properties in Georgia with her husband Parker—one being this fancy glass plane tiny house (seen below) that promises a perfect glamping experience.

@rachelrboice Welcome to The Tiny Glass House 🤎 #airbnbfinds #exploregeorgia #travelbucketlist #tinyhouse #glampingnotcamping #atlantageorgia #fyp ♬ Aesthetic - Tollan Kim

Like most Airbnb hosts, the Boice’s listing showed a nightly rate and separate cleaning fee. According to her interview with Insider, the original prices broke down to $89 nightly, and $40 for the cleaning fee.

But after noticing the negative response the separate fee got from potential customers, Rachel told Insider that she began charging a nightly rate that included the cleaning fee, totaling to $129 a night.

It’s a marketing strategy that more and more hosts are attempting in order to generate more bookings (people do love feeling like they’re getting a great deal) but Boice argued that the trend will also become more mainstream since the current Airbnb model “doesn’t feel honest.”

"We stay in Airbnbs a lot. I pretty much always pay a cleaning fee," Boice told Insider. "You're like: 'Why am I paying all of this money? This should just be built in for the cost.'"

Since combining costs, Rachel began noticing another unexpected perk beyond customer satisfaction: guests actually left her property cleaner than before they were charged a cleaning fee. Her hypothesis was that they assumed she would be handling the cleaning herself.

"I guess they're thinking, 'I'm not paying someone to clean this, so I'll leave it clean,'" she said.

This discovery echoes a similar anecdote given by another Airbnb host, who told NerdWallet guests who knew they were paying a cleaning fee would “sometimes leave the place looking like it’s been lived in and uncleaned for months.” So, it appears to be that being more transparent and lumping all fees into one overall price makes for a happier (and more considerate) customer.

These days, it’s hard to not be embittered by deceptive junk fees, which can seem to appear anywhere without warning—surprise overdraft charges, surcharges on credit cards, the never convenience “convenience charge” when purchasing event tickets. Junk fees are so rampant that certain measures are being taken to try to eliminate them outright in favor of more honest business approaches.

Speaking of a more honest approach—as of December 2022, AirBnb began updating its app and website so that guests can see a full price breakdown that shows a nightly rate, a cleaning fee, Airbnb service fee, discounts, and taxes before confirming their booking.

Guests can also activate a toggle function before searching for a destination, so that full prices will appear in search results—avoiding unwanted financial surprises.


This article originally appeared on 11.08.23

Yes, school lunches CAN be easy, healthy and inexpensive.

Parents, let’s face it: prepping school lunches can feel like trying to solve a complex math equation. It's got to be nutritious, appealing, fast, and let's not forget…within budget. But what if we told you there’s a secret weapon that can make this whole ordeal a breeze? Enter: O Organics from Albertsons.

O Organics offers a wide range of affordable, USDA organic goodies that are perfect for school lunches. From crunchy apple slices to delicious, creamy greek yogurt, they've got you covered. Plus, their prices won’t break the bank, proving that healthy eating doesn’t have to be a luxury.

Now, let’s get down to the good stuff: the food! Here are some simple, kid (and wallet) friendly lunch ideas—made entirely with O Organics ingredients—to help you ditch the processed junk and give your kids the fuel they need to conquer the classroom:

1. Pasta Salad

  • Main: A cold pasta salad made with O Organics whole-grain rotini pasta, O Organics chopped vegetables (like cucumbers, bell peppers, and cherry tomatoes), and Italian dressing. Add protein with chickpeas or a three bean blend.
  • Side: O Organics apple slices.
  • Snack: A serving of O Organics Greek yogurt, with some granola for a fun topping.

2. Egg Salad Sandwich

  • Main: A sandwich using whole wheat bread filled with a mixture of O Organics hard boiled eggs, mayo (or Greek yogurt for extra protein), mustard, dill, onion powder, salt and pepper.
  • Side:O Organics tortilla chips and salsa.
  • Snack: A pack of O Organics fruit strips.

3. Peanut Butter Apple Wrap (great for toddlers)

  • Main:O Organics peanut butter spread on a couple of flour soft taco tortillas, topped with thinly sliced apples. Drizzle some O Organics honey, roll it up and voila!
  • Side:O Organics baby-cut carrots with a side of hummus.
  • Snack:O Organics cottage cheese.

4. Quickie Quesadilla

  • Main: A tortilla filled with O Organics Mexican Style Shredded Cheese, black beans, and a sprinkle of chili powder.
  • Side: A couple of hard boiled O Organics eggs.
  • Snack: Ants on a log.

5. A Hot Dog…that stays hot

  • Main: You know the drill. Hot dog (we recommended the O Organics Beef Franks). Mustard. Cheese. Bun.
  • Side: A colorful side salad with spring mix, cherry tomatoes, and vinaigrette dressing.
  • Snack:O Organics banana chips.

But how the heck do you keep the hot dog hot? We’ve got just the tip, courtesy of Allrecipes.com:

Step 1

  • Preheat an insulated beverage container by filling it with boiling water. Let stand for 15 to 20 minutes. Right before leaving, dump out water and replace with more boiling water. The preheating keeps it hot for a longer time. Place the hot dog into the water and close the lid.

Step 2

  • When your child is ready for lunch, they can take the hot dog out of the container and place it on the bun.

Remember: This list is just a starting point. You can totally customize it to your kid’s needs and preferences. You can even involve your kiddos in the lunch-packing process to make it more fun for everyone. Let them help choose the menu, make a shopping list, pack their lunches…even grow their own veggies! If you’re feeling ambitious, that is.

No matter how you choose to give your kids the best possible start to their day, making small changes and taking advantage of resources like O Organics can help make it happen in a sustainable and enjoyable way.

So, what are you waiting for? Shop O Organics now exclusively at Albertsons, Safeway or any sister store. Your kids' bodies (and taste buds) will thank you.

Malakai Boyah has the voice of an angel.

Sometimes a person opens their mouth to sing and what comes out is not at all what one would expect. We’ve seen it countless times on various “Got Talent” shows, but one unexpected young singer not only surprised the judges and audience of Britain’s Got Talent with his voice but even brought many of them to tears.

Malakai Bayoh is a 14-year-old from London. For his BGT audition earlier in 2023, when he was 13, he sang “Pie Jesu,” the Andrew Lloyd Webber classic in Latin that helped launch Charlotte Church’s career. "Pie Jesu" is a beautiful hymn that requires a soprano voice and includes some challenging vocal high jumps. When it’s done well, it has a mesmerizing, otherworldly quality to it.

Malakai did it well.


With the voice of an angel, he stunned everyone in the BGT studios as well as the folks watching at home. People in the live audience wiped away tears. The famously hard-to-impress Simon Cowell couldn’t stop smiling as Malakai sang, and at one point, it looked as if judge Bruno Tonioli (who is delightfully prone to dramatics, to be fair) might actually faint.

Watch:

People on YouTube haven't been able to stop raving about Malakai's performance.

"I would say this performance automatically entered into the top ten golden buzzers of all time," wrote one commenter.

"As a trained singer, watching agt and bgt usually distresses me, but my husband loves it. I was in the bedroom when i heard Malachi's voice pouring out if the living room like an angel. I"ve heard Pie Jesu performed many times, but this was not a performance, this was sound straight from the Creator to touch our souls. A message of love," shared another."

"I'm a trained singer, and a music teacher by profession, and sang this song as a young performer myself. I can say with absolute certainty this is the most beautifully I've ever heard this song sung. Not only is he a TRULY gifted singer, he sings with poise. With proper technique, proper breathing, proper everything. His vowels are PERFECTION, the smoothness with which he sings is truly impeccable. The amount of control it takes to sing slowly, that high.... this boy is truly a gift from God. Thank you for gracing our ears with your voice little one," shared another.

"I have seen it 10 times in a row and I have cried all 10 times…definitely a voice that comes from heaven," shared another.

As Simon Cowell said, "It was like being in heaven." It seems that everyone is in agreement.

Since his initial BGT audition, Boyah has continued to wow BGT judges and fans with his classical singing. You can watch his performance of "Caruso" here and enjoy his tuxedoed performance of "O Mio Babbino Caro" here. This kid in definitely going places.

In fact, Malakai has recorded his debut album, appropriately called "Golden." Watch out world, here comes Malakai.


This article originally appeared on 12.3.23

Kids at Seattle Center during Bumbershoot, 1973

A lot has changed since the 1970s. If you took a 20-year-old from 2024 and put them in a time machine back to 1974, they’d have a hard time figuring out how to use a telephone, get a good picture on the television set with rabbit ears, or buy tickets for the Pink Floyd or Jackson 5 concert.

They’d also probably be appalled by the number of people who smoke, the massive amount of litter on the streets, and the general lack of concern for the safety of children. In certain cities, they’d also be blown away by the amount of smog in the air.

A Reddit user directing a production that takes place in the '70s wanted to learn what life was like in the “Me Decade,” so they asked the AkkReddit forum for “some behaviors from that time that have disappeared,” and he received over 2,400 responses.

Some were bittersweet remembrances of a carefree and unsupervised childhood. At the same time, others recalled a time when children were often the targets of abuse and subject to many traumatic experiences that they were discouraged from speaking about.


We looked at the thread and chose the 17 best responses to behaviors from the ‘70s that “have disappeared.”



1. Playing with the phone cord

"Fidgeting with the long coiled cord while talking on the phone—like twirling your finger into the coil."

"We had a long cord that you could swing like a jump rope."

"Answering every phone call with some variation of '<last name> residence, <first name> speaking.'"

2. Smelling cigarette smoke

"Smoking everywhere all the time."

"I remember the teachers lounge in my grammar school oozing smoke."

"4 hour drives to see Nannie, all windows closed, both mom and dad smoking. Think of it, three 3 small kids getting poisioned from the 2nd hand smoke, pleading to stop or open the window and Dad saying 'get used to it, the world smokes' andMom saying the cracked open wi dow was 'too noisy'. Breathing through our coat sleeves with the arms opening under their car seats, where the fresh air came out. Four hours of constant nausea and illness that lingerd for 30 min after."

3. Soda cans for candy

"Returning soda bottles to the store and getting enough money back to buy a candy bar."

"Yes, having work and save up for the candy bar or pack of gum. Or being lucky enough to find a penny for the gum ball machine outside the grocery store. "

4. Clothes lasted forever

"The lengths everyone went to make things last, all our clothes were patched or sewn up and handed down. New clothes shopping was maybe once a year. Or whenever the Sears catalog came out."



5. Payphones

"Checking the change slot in the phone booths in case people forgot their coins. I also remember when phone calls were a dime!"

6. Calling the Time Lady

"367-1234. At the time the time will be 11:22 and 20 seconds — beep”

7. Playing outside all day

"When being sent outside to play meant you were given a radius to stay in like 'our neighboorhood,' and a time to be home was 'when the street lights come on.'"

8. TV was appointment viewing

"Reading TV Guide for program times."

"There was no way to record a show until VCRs came came out, so you watched a show when it was scheduled to be broadcast, and missed it if you didn’t turn it on at the time it started. So, families had to negotiate if there was more than one show on that people wanted to watch. Prime time was a big deal because that was when the three networks played their top shows."



9. Rabbit ears

"Wrapping tin foil squares on 'rabbit ear' antennas."

"When the picture got fuzzy, slapping the side of the TV set to correct the picture."

10. The phone book had many uses

"That big phone book was the booster seat for the youngest kid at the table."

11. CB radios

"References the cb radio culture during normal conversations. Everyone understood."

"Ten four"

"Breaker, breaker"

"You got that right, good buddy."

12. Long distance was pricey

"Making local calls vs long distance calls. Had to keep calls short to relatives because they were long distance. Making collect calls."

"Right, and you might add the cost of long distance calls was X amount per minute. Also, moving into a new place required a call to the telephone company to have a phone installed in various rooms and you had to preorder the types and colors."

"If you wanted to make an overseas call, you had to call the international operator at least a couple of hours before the call to schedule it."



13. Fake collect calls

"Making fake collect calls to your parents to come pick you up. 'You have received a collect call from … ‘we’re done and out front!’… do you wish to accept the call? Nope. Already got the message."

14. Before scrolling, we read

"Reading. Reading the newspaper. Reading the cereal boxes at breakfast. Reading on the toilet. Doing crosswords and word games. Before phones, you had to engage more with what was around."

"If there was no Reader’s Digest in the bathroom, you had to read the shampoo ingredients. Sodium laurel sulfate, etc."

15. The bank line

"When Friday rolled around, and you needed money for the weekend, you went to the bank, stood in line and made a withdrawal."
"We took our checks to the bank on Friday to be cashed, some for the checking account and some for spending cause everything was paid for with cash."

16. Unsafe seating in trucks

"No seatbelts, but drivers could get in trouble if car was overfilled, so a mom would yell 'duck' if she saw a cop. This would be a Volkswagen Bug with 7-8 kids piled up going to the beach or park. Totally normal to pile kids in the bed of a pickup truck - sometimes with folding chairs. Also common to grab the back of a car while you were skateboarding (there was a word for this I don't remember)."

17. Staring at the sky

"Laying down in the grass and looking at the sky. Leisure time died when portable entertainment became a thing, particularly nobile phones. The level of disconnection that's required to just stare at clouds or stars (and be happy doing it) is sorely missing nowadays. At least I miss it."

Cat Protection/Youtube

Cate are heroes too. And Marley is one of them.

We often hear stories about courageous dogs saving lives, but cats can be heroes too. They are so much more than than the aloof troublemakers their reputation makes them out to be (though, let’s not get it twisted…they are certainly also those things. They contain multitudes)

Let’s take Marley, for instance.

Marley, a seven-year-old, black and white feline known for his "incredible gift of empathy" beat out thousands of other entries vying to be named Cats Protection's National Cat of the Year 2024.

Marley’s award-winning contribution? Providing comfort to trafficked women.


Caritas Bakhita House in London, a safe house for women who have been enslaved, exploited and trafficked, is Marley’s home and workplace for four years.

Prior to that, he lived at a rescue shelter after being bullied by another cat in his family home. This former experience makes him so keen to the struggle of those he helps, surmises Karen Anstiss, the head of the house.

“He recognizes our guests’ trauma because he has suffered too,” she said.

Anstiss added that on any given day Marley can be seen “placing a paw” on guests’ legs to “let them know they’re not alone.” It’s a gesture often being “the first kindness they’ve experienced in years.” It’s as if he “knows” they are in need of a friend.

There was even one client, Anstiss noted, who was so “traumatized” she wouldn't talk to any of the staff—until Marely came along.

When not comforting guests, Marley can be seen acting as a muse for art therapy sessions, joining in on meals, hearing songs dedicated to him, or traipsing through his favorite patch of daisies, which, apparently, nobody else is allowed to touch. Certainly his VIP treatment is well earned.

And now, with his new Cat of The Year award, Marley is getting more well deserved recognition. His win began in the “incredible cats” category, which celebrates cats whose bond with their humans inspires extraordinary acts of love, in a public vote. He then won the overall prize by a panel of celebrity judges.

- YouTubewww.youtube.com

His winnings include a trophy and (probably more important to Marley) a $260-ish voucher for a pet store.

For this honor, and for all the women he has helped on their road to recovery, Anstiss said she is “so proud” of Marley, calling him “a wonderful example of the power of love.”

Do cats feel empathy?

Ask any cat lover, and they will give you a resounding “yes,” and then refer to various purrs, slow blinks and tail flickers as anecdotal evidence of emotional intelligence.

But there’s also some science to back this claim as well.

In one recent studyfrom Italy, researchers presented a fan covered in ribbons to both cats and their owners. They observed that the cats seemed to follow their owner’s lead when interacting with this new and foreign object—shying away from it if their owners did so, or not reacting if their owner was neutral to it. In other words the casts picked up on their owner behaviors and changed their own accordingly.

In a different study, held by Nottingham Trent University, 3,000 cat owners surveyed were noted as having similar specific personality traits as their cats, again indicating that cats might be mirroring the personalities of their owners.

So take it from research, from cat owners, or from The Cat of the Year himself—felines are so much more empathetic than many give them credit for. Luckily, that’s changing.

Fatherhood

British parents are hilariously defacing famous statues to fight for better parental leave

They're strapping baby dolls to statues of prominent men — it's hilarious and moving.

The Dad Shift

Residents in the UK might notice something different about the statues they pass by on their commutes:

They're all now carrying babies!


The Dad Shift

An advocacy group called The Dad Shift is behind the clever and adorable stunt. The funny visuals help prove a powerful point.

All over London and Edinburgh, the group has strapped toy dolls to the statues using colorful baby slings.

Figures whose statues received a fatherly makeover include Gene Kelly, Thierry Henry, Isambard Kingdom Brunel, Robert Fergusson, Ken Buchanan and Wojtek the Soldier Bear.

(Sadly, for not-getting-arrested purposes, the slings and babies were only added for a quick photo opp and then taken down. But the photos have been a huge hit on social media.)

In a now-viral Instagram post, The Dad Shift explains the viral stunt:

"We want to draw attention to the important role that fatherhood plays in men’s lives - and why the UK government needs to give dads and co-parents better paternity leave."

The Dad Shift

In an open letter to the UK's Prime Minister on their website, The Dad Shift pleads the case even further.

"We wanted to write and ask for your help, making sure dads across the country can show up for their families just as you show up for yours," the letter reads, shortly after calling the UK's paternity leave the worst in Europe.

They note that new dads get only two weeks off at less-than-minimum-wage pay.

"Proper parental leave for fathers and co-parents is good for mothers, good for babies, good for fathers and good for society too including improving health outcomes for all.

"Countries with 6 or more weeks paternity leave also have a gender pay gap that’s 4% smaller and a workforce participation gap that is 3.7% smaller too, meaning change can help grow the economy while helping British families."


The Dad Shift

If you're reading this and thinking the UK's paternity leave doesn't sound so bad, you might live in one of the worst countries in the world to be a new parent: The United States

There's no blanket paid family leave at all in America, which makes things extremely rough on new moms and dads.

It's often left up to individual companies, where the results can be a mixed bag.

The Family and Medical Leave Act does allow eligible employees to take up to 12 weeks of time off, but it's unpaid. That's not feasible for most families — and about 40% of people aren't even eligible for this benefit to begin with.

In the end, most men in America take less than two weeks off after having a baby because their families can't afford any more.

Those are critical days for bonding — and a critical time when mom needs lots of help — that so many dads have to miss.


The Dad Shift

The visual of the UK's most prominent historical men with babies strapped to their chest is also a great signal of the changing times.

The campaign is drawing lots of attention to policies that need to change, but it's also highlighting something a little more positive.

Being a good dad is so back.


The Dad Shift

More and more famous and prominent men are really leaning into their dad-ness. So it's really not that weird at all to see a statue of a famous soccer player with a baby strapped to its chest.

The shift is partly due to social media, which gives us a glimpse inside the homes and quiet parenting moments of our favorite celebs.

It's also true that dads are just more involved now than ever before. Even famous, busy dads are carving out more time for family and hands-on caretaking.

Though a large gap in household responsibilities between men and women is still a problem. Better leave options for new fathers would likely make a big difference on all fronts.