Pornhub is offering a sexy new way to save the bees this Earth Day.

As part of their new “Beesexual” campaign, the online porn company is tapping into Beerotica. Yes, you read that right.

Most of us do not associate pornography with sustainability, but the creative executives at Pornhub have found a way to tap into a “save the world” theme just in time for Earth Day. As part of their aptly named “Beesexual” campaign, a partnership with French advertising agency BETC, the sex video purveyor is attempting to educate people about the threatened population using something they know their patrons visit them for — sex appeal.

I know, I know, it sounds super weird, but let us explain.


While we weren’t aware that bee-porn was actually a thing, Pornhub has created a whole Beesexual Channel devoted to the new genre, featuring short videos of “foraging bees into what they really are: funny, king, nature porn featuring the voices of your favorite stars” — well, to clarify, porn stars. What’s more, for every view, the company will make a donation to bee-saving charities like Operation Honey Bee and The Center for Honeybee Research, which could translate to a lot of money if their millions of users decide to give it a try.

"Bees play a major part in making our food,” Corey Price, VP, Pornhub, explained in a press release. “The most important thing that bees do is pollinate. Pollination is needed for plants to reproduce, and so many plants depend on bees as pollinators. Unfortunately however, bees are facing a precarious situation and struggling for survival. With over 110 million daily visitors, we thought our users could come together to lend a helping hand and help conserve this precious species. It’s our duty to ensure bees continue to fornicate and pollinate."

Flower: Hey Rodrigo, long day working in the garden, huh? Bee: Yes, seniorita. Flower: Why don't you take a break and plant a seed? In me? Photo via Pornhub.

Price’s mind is in the right place on this matter. Bees are being threatened by a variety of factors, many of which are widespread and difficult to curtail.

First, there’s climate change and habitat loss. “Drastically shifting weather patterns and increased human development are leaving bees with fewer and fewer stable, safe environments to call home,” explains Carly Stein, Founder and CEO of wellness brand Beekeeper's Naturals.

Then, there’s the invasion of parasites, like the varroa mite, which can utterly decimate hives and cause population collapse. “Unfortunately, mite populations are only increasing with the rising global temperatures, so it’s getting worse,” she explains.

Most disturbing, however, is that widespread pesticide use is killing bees. “Many pesticides, like neonicotinoids, are highly toxic to bees,” she says. These chemicals travel on the wind and persist in the soil for years to come, tainting precious bee foraging grounds and poisoning entire hives.  

It may sound like an overwhelming problem, but there’s a lot you can do to help, even if you don’t want to partake in this latest genre of porn.

Plant a garden: This is the best thing you can do, according to Stein. “Even a small pot of flowers will do—no garden is too small to make a difference. Planting native, organic, pollinator-friendly plants ensures that your local bees will have access to clean, chemical-free food, which is more crucial than ever,” she says.

Avoid using and supporting pesticides, insecticides, or herbicides: These chemicals are highly toxic to bees. Stein suggests trying to buy organic, local food as often as possible and to also make sure that any plants or seeds you buy for your gardens are free of neonicotinoids, the pesticide most notorious for endangering bees.    

Raise awareness: Talk to your friends and family about this issue and find out where your local government stands on neonicotinoids. “Be the voice that makes a difference where you live!” Stein advises.        

Support companies who are doing their part to save the bees: For example, Beekeeper’s Naturals exclusively partners with remote, green apiaries to ensure that their bees are healthy and pollinate in safe locations.

“We also regularly conduct third party pesticide testing to ensure our hives and products are clean and chemical-free,” explains Stein. “We have no patience for pesticides—and you shouldn’t either.”

And the well-known brand Burt’s Bees has a foundation that supports honeybee health and biodiversity. To date, they've given $3.5 million in grants. Cheerios even started their own #BringBacktheBees campaign which has been creating a buzz (pun intended) over the last few years.

Most Shared

Abigail Disney is the granddaughter of the late Roy Disney, the co-founder of the Walt Disney Co. Abigail herself does not have a job within the company, but she has made some public complaints about the way things are being run and how it is effecting the employees of the company.

Disney recently spoke on the Yahoo News show "Through Her Eyes," and shared a story of how a Magic Kingdom employee reached out to her about the poor working conditions at the theme park. So, Disney went to see for herself, and she did not like what she found.

Keep Reading Show less
popular
Wellington District Police

Some animals have no respect for authority. Rogue penguins are disobeying the police in New Zealand, and they can't stop, won't stop.

Two little blue penguins were spotted at Sushi Bi near the Wellington railway station, allegedly trying to nest. The penguins had to cross through busy lanes of traffic running between the harbor and the sushi bar.

The dangerous duo was detained by the police, then released back into Wellington Harbour.

Keep Reading Show less
Nature

Netflix

How much of what we do is influenced by what we see on TV? When it comes to risky behavior, Netflix isn't taking any chances.

After receiving a lot of heat, the streaming platform is finally removing a controversial scenedepicting teen suicide in season one of "13 Reasons Why. The decision comes two years after the show's release after statistics reveal an uptick in teen suicide.

"As we prepare to launch season three later this summer, we've been mindful about the ongoing debate around the show. So on the advice of medical experts, including Dr. Christine Moutier, Chief Medical Officer at the American Foundation for Suicide Prevention, we've decided with creator Brian Yorkey and the producers to edit the scene in which Hannah takes her own life from season one," Netflix said in a statement, per The Hollywood Reporter.

Keep Reading Show less
Culture
Magnific Eye / Unsplash

Los Angeles is experiencing a homeless epidemic that was years in the making.

Over the past six years, the unhoused population in the city has risen 75 percent. The city's lack of homeless shelters and affordable housing has forced many who can't afford L.A.'s sky-high rents to live on the streets.

According to LAist, since 2000, renter incomes have decreased by 3 percent while rents have gone up 32 percent.

While the city has launched a $100 million-per-year program to help the problem, rapper, entrepreneur, and actor Jaden Smith has found his own way of responding to the crisis: love.

Keep Reading Show less
Communities