Pornhub is offering a sexy new way to save the bees this Earth Day.

As part of their new “Beesexual” campaign, the online porn company is tapping into Beerotica. Yes, you read that right.

Most of us do not associate pornography with sustainability, but the creative executives at Pornhub have found a way to tap into a “save the world” theme just in time for Earth Day. As part of their aptly named “Beesexual” campaign, a partnership with French advertising agency BETC, the sex video purveyor is attempting to educate people about the threatened population using something they know their patrons visit them for — sex appeal.

I know, I know, it sounds super weird, but let us explain.


While we weren’t aware that bee-porn was actually a thing, Pornhub has created a whole Beesexual Channel devoted to the new genre, featuring short videos of “foraging bees into what they really are: funny, king, nature porn featuring the voices of your favorite stars” — well, to clarify, porn stars. What’s more, for every view, the company will make a donation to bee-saving charities like Operation Honey Bee and The Center for Honeybee Research, which could translate to a lot of money if their millions of users decide to give it a try.

"Bees play a major part in making our food,” Corey Price, VP, Pornhub, explained in a press release. “The most important thing that bees do is pollinate. Pollination is needed for plants to reproduce, and so many plants depend on bees as pollinators. Unfortunately however, bees are facing a precarious situation and struggling for survival. With over 110 million daily visitors, we thought our users could come together to lend a helping hand and help conserve this precious species. It’s our duty to ensure bees continue to fornicate and pollinate."

Flower: Hey Rodrigo, long day working in the garden, huh? Bee: Yes, seniorita. Flower: Why don't you take a break and plant a seed? In me? Photo via Pornhub.

Price’s mind is in the right place on this matter. Bees are being threatened by a variety of factors, many of which are widespread and difficult to curtail.

First, there’s climate change and habitat loss. “Drastically shifting weather patterns and increased human development are leaving bees with fewer and fewer stable, safe environments to call home,” explains Carly Stein, Founder and CEO of wellness brand Beekeeper's Naturals.

Then, there’s the invasion of parasites, like the varroa mite, which can utterly decimate hives and cause population collapse. “Unfortunately, mite populations are only increasing with the rising global temperatures, so it’s getting worse,” she explains.

Most disturbing, however, is that widespread pesticide use is killing bees. “Many pesticides, like neonicotinoids, are highly toxic to bees,” she says. These chemicals travel on the wind and persist in the soil for years to come, tainting precious bee foraging grounds and poisoning entire hives.  

It may sound like an overwhelming problem, but there’s a lot you can do to help, even if you don’t want to partake in this latest genre of porn.

Plant a garden: This is the best thing you can do, according to Stein. “Even a small pot of flowers will do—no garden is too small to make a difference. Planting native, organic, pollinator-friendly plants ensures that your local bees will have access to clean, chemical-free food, which is more crucial than ever,” she says.

Avoid using and supporting pesticides, insecticides, or herbicides: These chemicals are highly toxic to bees. Stein suggests trying to buy organic, local food as often as possible and to also make sure that any plants or seeds you buy for your gardens are free of neonicotinoids, the pesticide most notorious for endangering bees.    

Raise awareness: Talk to your friends and family about this issue and find out where your local government stands on neonicotinoids. “Be the voice that makes a difference where you live!” Stein advises.        

Support companies who are doing their part to save the bees: For example, Beekeeper’s Naturals exclusively partners with remote, green apiaries to ensure that their bees are healthy and pollinate in safe locations.

“We also regularly conduct third party pesticide testing to ensure our hives and products are clean and chemical-free,” explains Stein. “We have no patience for pesticides—and you shouldn’t either.”

And the well-known brand Burt’s Bees has a foundation that supports honeybee health and biodiversity. To date, they've given $3.5 million in grants. Cheerios even started their own #BringBacktheBees campaign which has been creating a buzz (pun intended) over the last few years.

Courtesy of Macy's

Brantley and his snowman

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"Would you like to build a snowman?" If you asked five-year-old Brantley from Texas this question, the answer would be a resounding "Yes!" While it may sound like a simple dream, since Texas doesn't usually see much snow, it seemed like a lofty one for him, even more so because Brantley has a congenital heart disease.

On Dec. 11, 2019, however, the real Macy's Santa and his two elves teamed up with Make-A-Wish to surprise Brantley and his family on his way to Colorado where there was plenty of snow for him to build his very own snowman, fulfilling his wish as part of the Macy's Believe campaign. After a joy-filled plane ride where every passenger got gift bags from Macy's, the family arrived in Breckenridge, Colorado where Santa and his elves helped Brantley build a snowman.

Brantley, Brantley's mom, and Santa marveling at their snowmanAll photos courtesy of Macy's

Brantley, who according to his mom had never actually seen snow, was blown away by the experience.

"Well, I had to build a snowman because snowmen are my favorite," Brantley said in an interview with Summit Daily. "All of it was my favorite part."

This is just one example of the more than 330,000 wishes the nonprofit Make-A-Wish have fulfilled to bring joy to children fighting critical illnesses since its founding 40 years ago. Even though many of the children that Make-A-Wish grants wishes for manage or overcome their illnesses, they often face months, if not years of doctor's visits, hospital stays and uncomfortable treatments. The nonprofit helps these children and their families replace fear with confidence, sadness with joy and anxiety with hope.

It's hardly an outlandish notion — research shows that a wish come true can help increase these children's resiliency and improve their quality of life. Brantley is a prime example.

"This couldn't have come at a better time because we see all the hardships that we went through last year," Brantley's mom Brandi told Summit Daily.

Brantley playing with snowballs

Now more than ever, kids with critical illnesses need hope. Since they're particularly vulnerable to disease, they and their families have had to isolate even more during the pandemic and avoid the people they love most and many of the activities that recharge them. That's why Make-A-Wish is doing everything it can to fulfill wishes in spite of the unprecedented obstacles.

That's where you come in. Macy's has raised over $132 million for Make-A-Wish, and helped grant more than 15,500 wishes since their partnership began in 2003, but they couldn't have done that without the support of everyday people. The crux of that support comes from Macy's Believe Campaign — the longstanding holiday fundraising effort where for every letter to Santa that's written online at Macys.com or dropped off safely at the red Believe mailbox at their stores, Macy's will donate $1 to Make-A-Wish, up to $1 million. New this year, National Believe Day will be expanded to National Believe Week and will provide customers the opportunity to double their donations ($2 per letter, up to an additional $1 million) for a full week from Sunday, Nov. 29 through Saturday, Dec. 5.

There are more ways to support Make-A-Wish besides letter-writing too. If you purchase a $4 Believe bracelet, $2 of each bracelet will be donated to Make-A-Wish through Dec. 31. And for families who are all about the holiday PJs, on Giving Tuesday (Dec. 1), 20 percent of the purchase price of select family pajamas will benefit Make-A-Wish.

Elizabeth living out her wish of being a fashion designer

Additionally, this year's campaign features 6-year-old Elizabeth, a Make-A-Wish child diagnosed with leukemia, whose wish to design a dress recently came true. Thanks to the style experts at Macy's Fashion Office and I.N.C. International Concepts, only at Macy's, Elizabeth had the opportunity to design a colorful floral maxi dress. Elizabeth's exclusive design is now available online at Macys.com and in select Macy's stores. In the spirit of giving back this holiday season, 20 percent of the purchase price of Elizabeth's dress (through Dec. 31) will benefit Make-A-Wish.You can also donate directly to Make-A-Wish via Macy's website.

This holiday season may be a tough one this year, but you can bring joy to children fighting critical illnesses by delivering hope for their wishes to come true.

via 1POCNews / Twitter

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