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Pizza Hut's quiet retro redesigns tap straight into Gen X and Millennial nostalgia

Take a trip right back into the '90s.

Image via\u00a0Ed! at English Wikipedia
Original Pizza Hut in Athens, Ohio.

Pizza Hut is a staple in American dining culture. Founded in 1958 by brothers Frank and Dan Carney in Wichita, Kansas, Pizza Hut holds a nostalgic place in the hearts (and stomachs) of Millennials and Gen Xers who grew up going there on Friday nights or after school in the 1990s.

In the Reddit forum r/Millennials, member kkkan2020 shared something amazing and nostalgic with their peers: "There's a Pizza Hut in North Carolina that is untouched by time; red cups for beverages, light fixtures, jukebox, table cloths, and even has the salad bar."

The post led to a flood of Millennials sharing their memories of Pizza Hut growing up, and the revelation that Pizza Hut has quietly been reintroducing its retro designs into restaurants across America since 2019. "It's a Pizza Hut Classic. It's a marketing move to get people to come back to Pizza Hut," one commented, referencing journalist Roland Pujol's list of Pizza Hut Classic locations that have opened across the country.



Many Millennials shared the same sentiment about modern Pizza Huts compared to the ones they grew up going to in the '90s. "I was literally just thinking about this over the weekend as I drove past the grey eyesore that sadly replaced our classic Pizza Hut. I want them to go back to what they were," one wrote. "The arcade is needed. The salad bar is needed. Booths are needed. It’s part of the experience. There’s no experience anymore, and that goes for all of the fast food restaurants. Now we just have cheap, plastic food. These new places are just stale."

Nostalgia about Pizza Hut is still strong and filled with sensory memories. "Absolutely miss the old school vibe with the stained glass lamps, the nubbly red plastic cups, the table cloths, and the salad bar and pizza buffet. I know I'm old, but the pizza just tasted better back then. It wasn't fancy dining, but it was always a treat to go there," someone shared. Another commented, "Thinking the same thing. Still remember the excitement as a kid of learning we were going to Pizza Hut for pizza! Those red glasses, the smell of pizza in the air, the faint arcade sounds from the corner, the red glasses filled with soda. Heaven, I tell you."

pizza hut, old pizza hut, vintage pizza hut, retro pizza hut, pizza hut gif Ringo Starr Advertising GIF Giphy

Pizza Hut's food and atmosphere back in the day offered an unmatched ambiance. "I used to go to Pizza Hut during off-peak hours by myself and would just eat from the buffet and read a magazine (no cell phones at the time) and just relax. For some reason, it felt peaceful there," noted one comment. Another shared, "Came here for this but also those lamps. In my Pizza Hut, there were different colors, and my brothers picked where to sit based on the Ninja Turtles' color."

Others appreciated the food itself. "All you can eat Lunch buffet," one wrote. Another reminisced, "The pizza WAS better back then, when they made fresh dough daily and their sauce wasn't loaded with sugar." Another nostalgia chaser added, "I keep thinking to myself, was it just my taste buds as a kid that made every pizza taste amazing, or did they really have a different recipe that was switched out sometime in the '90s? Especially the dine-ins.. I can remember a distinctly different taste which was amazing."

Pizza Hut, pizza hut classic, pizza hut retro, old pizza hut, vintage pizza hut Pizza Hut Classic.Image via Reddit/Otacon73

Many Xennials reminisced specifically about Pizza Hut's "Book It!" program, where they earned a free personal pan pizza for achieving reading goals. "Yasssss that just brought some pleasant scent memories too (pan pizza & the smell of library books)," one commented. Another shared, "It literally started me on the path to become a life-long reader." One other Xennial added, "Book It! still exists. And I just noticed they have a summer parent program so kids can still set and reach goals and get that free pizza!"

pizza, pizza hut, pizza hut book, sausage pizza, '90s pizza hut, book it, Pizza Hut's 'Book It' reading program.Image via Reddit/Remytron83

With Pizza Hut Classic restaurants bringing back the retro aesthetic, the memories keep coming. "I grew up working class in the '80s, my family only went to restaurants for kids' birthdays or other special occasions. We only ate out about 3-4 times a year. I always chose Pizza Hut when it was my turn, and it was an incredible treat. I can smell this photo, and it's pure nostalgic heaven," one commented.

"Personal pan pizza, the dessert pizzas, those red drinking glasses, a smoking section (lol for authenticity's sake), and that damn unique smell at the tables. Good times, good times," said another fan. Good times indeed.

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People share 19 everyday things from the 90s and early 2000s that are now considered 'luxuries'

Remember happy hour specials and real wood furniture?

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Really should have appreciated some of these things when they were commonplace.

Bob Dylan sang that the times are a-changin' back in the late 70s, and since then, they haven't ever stopped a-changin'. And yes, change has been a constant for all of humanity's existence, but things certainly seem to be progressing a whole heck of a lot faster, don't they?

Before ya know it, those once fashion-forward pants you purchased are now retro, you don't understand any of the slang the kids are spouting, and you're doing your taxes, grocery planning and work meetings all from your phone. You know, that device that once only…gasp…called people.

It certainly feels like more than simply growing older, too. Technology is evolving at a rapid pace, to the point where human beings are finally having a hard time keeping up. Combine that with uncertain economic times, and it's no wonder that some folks are left reminiscing about how, in some (not all or even most, but some) ways, the good old days really were good.

Take for instance this interesting question posed by a user over on Ask Reddit. They asked: "What was normal 20 to 30 years ago but is considered a luxury now?"

Thousands of people chimed in with fascinating bits of bittersweet nostalgia. Some were monetary — just think that the price of most everyday items has increased 2-3x since the 90s. Other memories were more intangible, based on experiences you just don't get very often anymore.

Here are some of the best answers.

1. "New furniture made out of real wood."

If you regularly traffic in furniture from Target, IKEA, Wayfair, and other relatively affordable places like that, you'll recognize that furniture these days is more often than not made from particle board or fiber board, not real wood. That makes it convenient and relatively cheap, but not very durable.

90s trends, 00s trends, 00s nostalgia, 90s nostalgia, 90s, 2000s, millennials, generations, economy Real wood furniture. Giphy

2. "Owning the software you purchased."

Remember the days when you just bought Microsoft Office once and were set for years? Today, the SAAS (Software As A Service) model has us paying recurring monthly fees for a million different subscriptions, for things we used to own outright. It's maddening.

3. "Paying no more than 30% of your income in rent."

One user added: "I lived in poverty housing and this was how they determined our rent. It was 30% of mom's income, regardless of how much she was making. That was 20 years ago, not sure what starving kids do today."

4. "Concert ticket prices."

The entire concert-going experience has gotten completely out of hand due to high-tech scalpers and unregulated reseller markets.

90s trends, 00s trends, 00s nostalgia, 90s nostalgia, 90s, 2000s, millennials, generations, economy Going to a concert. Giphy

One person added: "17 years ago I spent $30 to see an internationally touring band play a concert, and I thought that was way too high. Now I’m spending minimum $20 to see local bands. Just on admission."

The New York Times writes that the average concert ticket for a mainstream show costs a staggering, ridiculous $135.

5. "Household products that don't break within the first few years of use."

One user wrote: "My grandma had the same fridge from 1993 before deciding to switch to a newer, bigger one two years ago. My mom's wedding cookware is still going strong 25 years later, but whenever she needs new pans, they start flaking Teflon into the food within a few months."

Today, modern refrigerators are only expected to last about 10 years and gennerally aren't worth repairing.

6. "Not being expected to be reachable 24/7."

Ah, yes, being completely unreachable was the ultimate luxury. Most of us have actually forgotten what it feels like.

7. "Being able to afford going out every Friday after work."

Remember happy hour specials? Dollar beer nights? It was easy to go out with friends or colleagues when a single beer didn't cost $11 with tip.

90s trends, 00s trends, 00s nostalgia, 90s nostalgia, 90s, 2000s, millennials, generations, economy Grabbing a drink after work. Giphy

8. "Farmer's markets."

"You used to be able to go down and get fruit and vegetables cheaper than the grocery store. Now it seems like they charge 3x more than stores do," one user noted.

9. "Single income families buying a home."

Another user read everyone's mind by adding: "Buying a home in general"

If you thought inflation on everything else was bad, housing prices might be the worst of all. They've ballooned far faster than salaries have, putting owning a home completely out of reach for many young people.

10. "Good quality fabric in clothing."

"I have clothes from the 90s (and 80s from my mother) that still hold up today. These days, I'm lucky if my shirt isn't saggy and misshapen within a year," one user wrote.

Fast-fashion is everywhere now! Like appliances, our clothes used to be built to last.


90s trends, 00s trends, 00s nostalgia, 90s nostalgia, 90s, 2000s, millennials, generations, economy Clothes that lasted. Giphy

11. "Items not requiring a subscription each month."

I'd love to see the average bank or credit card statement from the 90s. It must have been stunningly simple without a dozen recurring charges, from iCloud storage to Netflix.


12. "Legroom on an airplane."

You're not crazy. Flying used to be more comfortable. Planes have given up about 1-2 inches of legroom over the years, making passengers cramped and grumpy.

13. "Free driver’s education classes taught in all high schools."

Private driver's ed can cost anywhere from $500-1000 where it used to be much more commonly provided for free. Shouldn't giving the next generation of drivers thorough safety training be considered a public necessity?

14 . "Family vacations."

"I remember going on road trips regularly as a kid and even flying once or twice. Now that I have kids, I cannot afford a weeklong trip to the Badlands, Grand Canyon, Disney/Universal Studios, etc. The best I can do is a day trip to the Wisconsin Dells maybe once a year," one user wrote.


90s trends, 00s trends, 00s nostalgia, 90s nostalgia, 90s, 2000s, millennials, generations, economy Taking vacations. Giphy

14. "Apartments."

"I could get a one-bedroom apartment in Wisconsin back in 1997 for under $500. Now that same apartment is at least $2,000."

Apartments are supposed to be the affordable thing! What happened?!

15. "Affordable healthcare."

Even "good" healthcare these days leaves you paying enormous of out of pocket expenses. I'm not sure healthcare in America was ever great, but it's definitely gotten worse.


16. "People making friends with one another purely because they enjoy their companionship and not because of networking."

Hustle culture has really changed the way we think about friends and leisure time.


17. "Calling a company and getting a person on the other end of the phone.

Another problem that's only getting worse with AI! They even have AI instead of people working at drive-thrus now.


90s trends, 00s trends, 00s nostalgia, 90s nostalgia, 90s, 2000s, millennials, generations, economy Talking to humans on the phone. Giphy

18. "Drinking water from the tap without filters and softeners."

More and more people are using home water filters for taste and, more importantly, because they don't trust the local drinking water. Gee, wonder why?

19. "Being able to dance and have a good time without having the risk that it will end up being recorded and put on social media."

Every time you leave your house you're at risk of being pranked for TikTok or ending up in one of those life-ruining drunk "street interviews."

The 90s and 2000s were a simpler time. Not everything was better, or even great, but there was something real about it. People were more authentic, things we bought weren't so cheaply made yet expensive, and your hard-earned dollar went a lot further than it did today. We can't go back, but it's sure nice to visit every now and then.

This article originally appeared two years ago. It has been updated.


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Schools

Behold! The authentic recipe for '80s school cafeteria rectangle pizza.

Now you can make the rubbery but nostalgic pizza from the comfort of your own home.

Canva Photos & U.S. Dept. of Agriculture, Food and Nutrition Service

Everyone who came of age in the 80s and 90s remembers rectangle pizza.

If you grew up in the '80s or '90s, I'd like you to close your eyes. In your mind, you are now back in your elementary school cafeteria. You're walking past all the tables full of other kids, trying not to trip or pee your pants or do anything else embarrassing that will submarine your reputation for the next decade. You approach the line and grab a tray, and the kindly lunch lady takes it from you and serves you up a heaping portion of today's main course. What is it?

If you're like most millennials and Gen Xers, you're almost certainly thinking of that very specific rectangular, and more than a bit rubbery, pizza. Doesn't matter if you grew up in Los Angeles, Dallas, Tampa Bay, Boston, or anywhere in between. It doesn't even matter if your parents packed your lunch. You remember eating this pizza almost every single day of your youth. And while the local Papa Johns or boutique Neapolitan pizzeria is fine, deep inside, you yearn for the square. It's the one that taught you how to love pizza. Was it good? It doesn't matter. It made you who you are today.

'80s and '90s kids, you're in luck. Clever Internet sleuths have uncovered the original recipe for the school cafeteria pizza of yesteryear.

pizza, school, school lunch, food, recipes, youth, 80s, 90s, nostalgia, 80s nostalgia, 90s nostalgiaThe only thing more influential to the public image of pizza than school lunch were the Ninja Turtles.Giphy

The Internet Archive has been quietly collecting documents for years now from a little government agency called the U.S. Department of Agriculture, Food and Nutrition Service division.

They have pretty boring names, like this one from 1988 called "Quantity recipes for school food service." But inside these hand-scanned handbooks is an absolute treasure trove, and that's where some fine citizen initially discovered the Holy Grail: Pizza with Cheese Topping.

Behold. If you've ever wanted to recapture the whimsy and imagination of being a child in the '80s, you can now do it in your very own kitchen. Here's the exact recipe.

pizza, school, school lunch, food, recipes, youth, '80s, '90s, nostalgia,' 80s nostalgia, '90s nostalgiaI'm convinced it was the marjoram that captured our young hearts all those years ago.U.S. Dept. of Agriculture, Food and Nutrition Service

After all these years, we now know that the secret "sauce," figuratively and literally, is: dehydrated onions, garlic powder, black pepper, tomato paste, water, basil, oregano, marjoram, and thyme.

I'm no Gordon Ramsay, but the key ingredient to me seems to be marjoram. That's an herb from the mint family that's not exactly a staple in most people's kitchens at home. It must be what gave school pizza the little extra kick that helped it claw its way deep into our hearts and brains for decades.

Of course, to get the full effect of Pizza With Cheese Topping, you'd have to find a way to source the same ingredients. And obviously, different school districts across the country may have cooked up their own versions of this basic formula.

But this is a pretty spot-on approximation.

pizza, school, school lunch, food, recipes, youth, 80s, 90s, nostalgia, 80s nostalgia, 90s nostalgiaThere are a lot of memes and jokes about how school lunch in the 90s wasn't very healthy, but these stats aren't too bad.U.S. Dept. of Agriculture, Food and Nutrition Service

If you're intrigued but don't actually feel like going through this process yourself, don't worry. Someone on Reddit went through all the steps recently and posted their results. A quick reminder for anyone bold enough to try this at home: The recipe above created five full-size sheet pans of pizza, or 100 slices. It uses three pounds of tomato paste and a whopping 12 pounds of mozzarella cheese.

When properly scaled, the final product looks something like this. Cowabunga, dude!



The handbook from 1988 also includes such coveted recipes as Salisbury Steak, Spaghetti with Meat Sauce, Meatloaf, and Mac and Cheese. Put it all together and you've got pretty much the entire school lunch menu of our youth.

Experts say food is one of the most powerful things on the planet when it comes to memory and nostalgia. Why? Bond University writes, "Food.. engages multiple senses: taste, smell, texture, sight and sound."

Smell, in particular, is extremely closely linked to the part of the brain that forms strong, vivid memories. To this day, sometimes I'll smell something that reminds me of middle school, and I don't know why—maybe it was the body spray someone wore or the subtle smell of the school. Food is just like that, but even more potent. It also brings with it other memories of friendship, love, family, or even negative memories of being bullied or feeling left out.

All kidding aside, your memories of school lunch (and rectangular cheese pizza in particular) may not be all sunshine and roses. But I'd be willing to bet they are some of the most vivid and stubborn memories you have. It could be fun to spend an evening recreating the smells, textures, and tastes to see what kind of other memories it stirs up.

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Humor

Witty millennials share the secret reasons they look younger than other generations

It was all those Flintstones vitamins, for sure.

Canva Photos & Mike Mozart/Flickr & Carla Lewis/Flickr & Shelley/Flickr

Why do millennials look younger than other generations?

It's a well-noted phenomenon that people used to look, well, older. Millennials, in particular, seem to be hyper-aware of this strange occurrence. When we think of the movie and TV stars of our youth, for example, we're often stunned to learn how old they were. Al Bundy from Married With Children is a spry 39 years old when the series starts. George Costanza is a mere 29 when Seinfeld begins. The entire cast of Cheers was in their 30s for most of the run, with Kelsey Grammer being just 28 in his first appearance on the show. We could have all sworn up and down these people were well into their 40s!

But no. Our shocking inability to accurately determine the ages of people outside our generation definitely begs a self-serving and tongue-firmly-in-cheek question: Are millennials just aging absolutely phenomenally?

Kristen, a "proud millennial" on TikTok, thinks so. In a recent video, she posed the question to her followers: Why do millennials look so young?

"I have a question for millennials. What do you guys think we did right growing up that we look young?"

Anticipating the reaction to her question, she immediately scoffs. "Don't even look at me like that! Don't even lie to yourself! Look at us!" She asserts that millennials look younger than Gen Z, or at least the same age, despite being quite a bit older. "Do you guys think it was the tanning beds? Or the hot pockets we used to eat?"

Watch the hilariously tongue-in-cheek video here:

@krisalmasan

Millennials 🫶🏻 #millennialsoftiktok #fyp

Kristen may have had the guts to say it out loud, but she's definitely not the only one thinking it. Her video racked up over a million views and people were chomping at the bit to chime in with their own theories on why millennials are aging like fine wine.

Some say it was the things we ate, or the less-than-ideal products we used on our body at the time:

"We took Flintstones vitamins"

millennials, gen x, gen z, aging, health, beauty, generations, flintstonesYabba dabba doo!Giphy

"It was the apricot scrub"

"It's all the preservatives we ate in our food. We're pick[l]ed,"

"Slathered ourselves in Bath and Body Works Cucumber Melon daily"

"Oxy pads"

"It's all the preservatives in the lunchables we ate every day"

Some say it's because we grew and aged au naturale:

"We didn't start Botox at 19"

"We didn't have 12 step skincare routines when we were 10"

"We look younger than Gen Z because we didn't inject tons of filler in our faces when we were 22"

millennials, gen x, gen z, aging, health, beauty, generations, skincareGen Alpha is obsessed with SephoraGiphy

Maybe it was something less tangible and more spiritual:

"We just tell ourselves we are still babies and our cells believe us"

"Laughter. Generations before us were too serious. Gen z is too afraid of being cringe"

"It was because we reposted those long threads on MySpace and god blessed us for it ✨"

"It was forwarding the chain mail"

"Gen z wanted to grow up so fast and we wanted to stay young."

Or maybe we're just less stressed and anxious than the generation that's growing up now (which says a lot, because we are pretty darned stressed and anxious)

millennials, gen x, gen z, aging, health, beauty, generationsMillennials to every other generation: "Breathe, calm down"Giphy

"We didn’t have social media in middle school. I swear it’s that"

"Unlike Gen Z we weren’t up in everyone else’s business and stressing over stuff that doesn’t affect us at all. We weren’t offended by everything"

Whatever it is, there's definitely something to this phenomenon. It's been noted even by experts (not just hilarious TikTok commenters). One possible explanation is that millennials came of age right when we, as a culture, realized the importance of sunscreen and proper hydration. The theory that using makeup and skincare from too young of an age might end up being bad for your skin in the long run may actually hold some water, as well.

Simply put, millennials had the luxury of learning from the mistakes made by Gen X and Boomers. It's definitely possible that, at scale, cultural differences in how we were raised and how we approached health and wellness as we grew up have led to major differences between generations.

Personally, though, I think Lunchables and high-energy sodas like Surge and Jolt had medicinal properties that provided us with an extra burst of youth. But we'll probably never know for sure.

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