Gen Xers explain that weird moment in the late '90s when everyone got into swing music
It was money and we didn't even know it.

The Gap brought swing to the mainstream with its "Khakis Swing" commercial.
Every Gen Xer remembers a small moment in time when swing music was extremely popular in the late '90s. Swing went from nonexistent to an alt-rock radio mainstay from 1996 to 1998 and then, it was gone in a flash.
During that time, young people rushed to their nearest dance studios to learn the Lindy Hop and bought up old-school, retro suits and fedoras. Swing clubs started popping up all over the country and MTV played swing-inspired videos such as "Hell" by Squirrel Nut Zippers, "Jump Jive an' Wail" by Brian Setzer Orchestra and "You and Me (and the Bottle Makes Three)" by Big Bad Voodoo Daddy.
Film editor Simone Smith asked Gen X to explain what the hell was going on in the late '90s that led to swing music making a huge comeback.
Can a Gen X please explain why y\u2019all got really into swing music for like 2 years in the 90\u2019s?— Simone Smith (@Simone Smith) 1636776916
As a member of Gen X, I am touched that anyone asked us anything.
— Michael A. Sampson (@MichaelASamps10) November 14, 2021
It's always hard to figure out how specific trends crop up, but according to Kenneth Partridge from Billboard, it began with the formation of Royal Crown Revue in 1989 by two members of the seminal L.A. punk band Youth Brigade. Royal Crown Revue's old-school '40s tough-guy aesthetic was something punks could relate to while also bringing back the danceable '40s sound.
The band had a Wednesday night residency at L.A.'s The Derby before turning it over to Big bad Voodoo Daddy, who were featured in John Favreau's 1996 surprise hit "Swingers."
"Swingers" was probably the most important moment in the swing revival. The film centered around friends who roam L.A. like a modern-day Rat Pack to a soundtrack featuring Dean Martin, Count Basie and Big Bad Voodoo Daddy.
Others attribute swing's rise in popularity to "A League of their Own," (1992) "Swing Kids" (1993) and "The Mask" (1994).
In 1998, The Gap brought swing to the mainstream with its "Khakis Swing" commercial, featuring good-looking young people Lindy-hopping to the sounds of Louis Prima.
I remember this 90s GAP ad. The 90s had a little bit of everything. It was a good time. pic.twitter.com/JfDyG39qBu
— Neil (@neilbelieves) November 14, 2021
On a psychological level, the swing craze seemed to be a pivot from the dreariness of grunge rock that began to fade from the public consciousness by around 1996. Some also think that the upbeat, fun music was a response to the return to the prosperity of Clinton-era America.
Once the Seattle grunge scene was over, we got into anything that wasn't "mainstream" for 15 minutes. Swing, sure. Celtic, give it a listen. Latin, por que no? Mambo, dig it. Scat, sure, why not. The late 90's were a directionless musical genre blender, and it was glorious
— Bill Cassidy (@offstageleft) November 14, 2021
At the same time, rave culture, which was also centered around dancing and had an upbeat aesthetic, was becoming popular as well.
Some Gen Xers did their best to explain the phenomenon that felt like it came out of nowhere.
We were basically a generation that was raised by wolves. So, when we hit young adulthood, we looked WAY past the Boomers for models of correct adult behavior: swing dancing, cocktails, more formal clothes, etc. All processed through a punk rock lens.
— Dean Hacker (@dhacker615) November 14, 2021
Because it's 150% awesome and Gen Xers have better taste in music/ dance/ culture than any other generation and we dgaf what anybody thinks of us
— Leah Hampton (@pludger) November 14, 2021
Swing music? it could have been worse.It wasn't just the music.
— Lucy Anda (@malfunctiongirl) November 14, 2021
You kids wouldn't have your espresso martinis and craft cocktails without us picking this torch back up. pic.twitter.com/XPtZpGUA43
Wait until you learn about our Ska phase pic.twitter.com/KvRSR4dM6X
— McNeil (@Reflog_18) November 14, 2021
Two more things: 1. The 90s had a broader affection for 40s/late 30s fashion, kind of like the 80s had for the 50s, and 2. The boomers would never shut up about how the 60s were the one true youth culture, which made it extra appealing to embrace their parents’ music over theirs.
— Jane Yager (@Jane_Yager) November 14, 2021
Smith may be confused that there was a big swing craze in the '90s, but she should also know that it wasn't the only strange musical comeback of the era. What in the world was the whole Gregorian chant craze about?
That's not even the strangest musical revival craze of the 90's.pic.twitter.com/URrQVU8f0B— ASKEsq (@ASKEsq) 1636871201
This article originally appeared four years ago.
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There's a reason why some people can perfectly copy accents, and others can't
Turns out, there's a neurodivergent link.
A woman in black long sleeve shirt stands in front of mirror.
Have you ever had that friend who goes on vacation for four days to London and comes back with a full-on Queen's English posh accent? "Oooh I left my brolly in the loo," they say, and you respond, "But you're from Colorado!" Well, there are reasons they (and many of us) do that, and usually it's on a pretty subconscious level.
It's called "accent mirroring," and it's actually quite common with people who are neurodivergent, particularly those with ADHD (Attention Deficit Hyperactivity Disorder). According Neurolaunch, the self-described "Free Mental Health Library," "Accent mirroring, also known as accent adaptation or phonetic convergence, is the tendency to unconsciously adopt the accent or speech patterns of those around us. This linguistic chameleon effect is not unique to individuals with ADHD, but it appears to be more pronounced and frequent in this population."
Essentially, when people have conversations, we're constantly "scanning" for information—not just the words we're absorbing, but the inflection and tone. "When we hear an accent, our brains automatically analyze and categorize the phonetic features, prosody, and intonation patterns," writes Neurolaunch. For most, this does result in copying the accent of the person with whom we're speaking. But those with ADHD might be more sensitive to auditory cues. This, "coupled with a reduced ability to filter out or inhibit the impulse to mimic…could potentially explain the increased tendency for accent mirroring."
While the article explains further research is needed, they distinctly state that, "Accent mirroring in individuals with ADHD often manifests as an unconscious mimicry of accents in social situations. This can range from subtle shifts in pronunciation to more noticeable changes in intonation and speech rhythm. For example, a person with ADHD might find themselves unconsciously adopting a Southern drawl when conversing with someone from Texas, even if they’ve never lived in the South themselves."
People are having their say online. On the subreddit r/ADHDWomen, a thread began: "Taking on accents is an ADHD thing?" The OP shares, "My whole life, I've picked up accents. I, myself, never noticed, but everyone around me would be like, 'Why are you talking like that??' It could be after I watched a show or movie with an accent or after I've traveled somewhere with a different accent than my 'normal.'
They continue, "Apparently, I pick it up fast, but it fades out slowly. Today... I'm scrolling Instagram, I watch a reel from a comedian couple (Darcy and Jeremy. IYKYK) about how Darcy (ADHD) picks up accents everywhere they go. It's called ADHD Mirroring??? And it's another way of masking."
(The OP is referring to Darcy Michaels and his husband Jeremy Baer, who are both touring comedians based in Canada.)
Hundreds of people on the Reddit thread alone seem to relate. One comments, "Omfg I've done this my whole life; I'll even pick up on the pauses/spaces when I'm talking to someone who is ESL—but English is my first language lol."
Sometimes, it can be a real issue for those around the chameleon. "I accidentally mimicked a waitress's weird laugh one time. As soon as she was out of earshot, my family started to reprimand me, but I was already like 'oh my god I don’t know why I did that, I feel so bad.'"
Many commenters on TikTok were shocked to find out this can be a sign of ADHD. One jokes, "Omg, yes, at a store the cashier was talking to me and she was French. She's like 'Oh are you French too? No, I'm not lol. I'm very east coast Canada."
And some people just embrace it and make it work for them. "I mirror their words or phrase! I’m 30. I realized I start calling everyone sweetie cause my manager does & I work at coffee shop."