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Remember When Kurt Cobain Died? The Difference Between Him And Robin Williams Will Get You Thinking.

Suicide is a tough topic. For people who have been touched by suicide, it's heart-wrenching. For those who have considered suicide, it's much more nuanced. For others, it's just perplexing. But this episode of the "Freakonomics" podcast will get you as close to understanding it as you can get without a Ph.D. It starts with fascinating look at a society in the Amazon where no one ever dies by suicide (you'll be hooked after that) and includes an incredibly valuable study on how media coverage affects people on the brink (18:20).

Just in case you're in a hurry, here's the rundown of the highlights:

0:00 — The story of a (real) society where no one EVER kills themselves

9:00 — The preeminent scholar on suicide discusses who is most likely to die by suicide

18:20 — The suicide contagion phenomenon, Cobain and how the media affects suicide rates, and how to talk about it responsibly

28:00 — The country with the most suicides in the world and what a "suicide triggers"

39:30 — The suicide epicenter of the United States and the "suicidal impulse"

44:10 — Why the rich kill themselves

47:40 — How ancient Greek philosophers and modern-day economists think about suicide

49:40 — What it looks like when someone who isn't depressed decides to end their life

54:00 — Why groups with the most difficult circumstances have lower suicide rates

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Science

Researchers dumped tons of coffee waste into a forest. This is what it looks like now.

30 dump truck loads and two years later, the forest looks totally different.

assets.rebelmouse.io

One of the biggest problems with coffee production is that it generates an incredible amount of waste. Once coffee beans are separated from cherries, about 45% of the entire biomass is discarded.

So for every pound of roasted coffee we enjoy, an equivalent amount of coffee pulp is discarded into massive landfills across the globe. That means that approximately 10 million tons of coffee pulp is discarded into the environment every year.


When disposed of improperly, the waste can cause serious damage soil and water sources.

However, a new study published in the British Ecological Society journal Ecological Solutions and Evidence has found that coffee pulp isn't just a nuisance to be discarded. It can have an incredibly positive impact on regrowing deforested areas of the planet.

via British Ecological Society

In 2018, researchers from ETH-Zurich and the University of Hawaii spread 30 dump trucks worth of coffee pulp over a roughly 100' x 130' area of degraded land in Costa Rica. The experiment took place on a former coffee farm that underwent rapid deforestation in the 1950s.

The coffee pulp was spread three-feet thick over the entire area.

Another plot of land near the coffee pulp dump was left alone to act as a control for the experiment.

"The results were dramatic." Dr. Rebecca Cole, lead author of the study, said. "The area treated with a thick layer of coffee pulp turned into a small forest in only two years while the control plot remained dominated by non-native pasture grasses."

In just two years, the area treated with coffee pulp had an 80% canopy cover, compared to just 20% of the control area. So, the coffee-pulp-treated area grew four times more rapidly. Like a jolt of caffeine, it reinvigorated biological activity in the area.

The canopy was also four times taller than that of the control.

Before and after images of the forest

The forest experienced a radical, positive change

via British Ecological Society

The coffee-treated area also eliminated an invasive species of grass that took over the land and prevented forest succession. Its elimination allowed for other native species to take over and recolonize the area.

"This case study suggests that agricultural by-products can be used to speed up forest recovery on degraded tropical lands. In situations where processing these by-products incurs a cost to agricultural industries, using them for restoration to meet global reforestation objectives can represent a 'win-win' scenario," Dr. Cole said.

If the results are repeatable it's a win-win for coffee drinkers and the environment.

Researchers believe that coffee treatments can be a cost-effective way to reforest degraded land. They may also work to reverse the effects of climate change by supporting the growth of forests across the globe.

The 2016 Paris Agreement made reforestation an important part of the fight against climate change. The agreement incentivizes developing countries to reduce deforestation and forest degradation, promote forest conservation and sustainable management, and enhance forest carbon stocks in developing countries.

"We hope our study is a jumping off point for other researchers and industries to take a look at how they might make their production more efficient by creating links to the global restoration movement," Dr. Cole said.


This article originally appeared on 03.29.21

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climate change
Pop Culture

Trevor Noah and Roger Federer board the 'wrong train' in perhaps the greatest tourism ad ever

It's clever, funny and incredibly effective.

MySwitzerland/YouTube

Roger Federer and Trevor Noah filming a Swiss tourism ad

What do you get when you combine comedian Trevor Noah, tennis legend Roger Federer and the world famous clock-making, chocolate-brewing, Alpine-skiing symbol of neutrality, Switzerland?

Apparently, a delightfully charming train ride through the Swiss countryside and perhaps the greatest tourism ad ever made.

Both Noah and Federer shared a tourism ad they collaborated on for the Grand Train Tour of Switzerland, and people are loving it. It's one of those ads that people don't care is an ad because it doesn't really feel like an ad and it's so enjoyable to watch. (It's also incredibly effective—like, give us alllll the train rides through Switzerland, please.)

The ad plays like a mini-documentary of Noah and Federer filming a Swiss tourism ad gone wrong. The two men—both of whom are half-Swiss in real life—appear to hop on the wrong train while arguing about whether or not the ad they are filming is funny (or whether it even should be).

What follows is a tale involving Swiss punctuality, hospitality and stunning natural beauty, all wrapped up in wholesome hilarity.

Check it out:

Thousands of commenters have chimed in with how enjoyable and effective they found the ad:

"This clip is brilliant and I am definitely going to travel on that train in Switzerland in the near future. Excellent work," wrote one commenter.

"Usually, I hate tourism ads because they're always so clichéd and unoriginal, but this one hooked me from the beginning," shared another. "Switzerland is such a beautiful country, and this ad singlehandedly convinced me so. Looking forward to this train ride sometime in the future! :)"

"This is criminally short!" wrote another. "I wish for a full hour! I can’t seem to get enough of them."

Noah and Federer shared their experience making the video with Financial Times, and their "behind the scenes" stories are as delightful as the ad itself.

Federer, who is an official Switzerland Tourism Ambassador, shared how much he has enjoyed making Swiss tourism ads with Robert DeNiro, Anne Hathaway, and of course, Trevor Noah. He said the shoot with Noah brought him back to his own childhood.

"I was always on trains, leaving home, looking out of the window, seeing the trees and the fields go by and thinking, 'Will I be a good tennis player? Will I not? Will I win, will I not?'" he said.

Several parts of the ad point to how strict the Swiss are about being on time, and Noah shared that there were a few instances while filming when a train really did almost take off with them inside.

"They weren't even going to hold it for us," he said. "We were like, 'Oh, we're making an ad,' and then they were like, 'Yeah, and the train has a schedule.'"

"We were laughing," Noah said, imagining what would have happened if a train really had left with them on it. "Like, would that become the meta joke? Does that become the joke in the joke?"

If you enjoyed the train tour ad, take a few minutes to see Noah and Federer share how it came to be and how much fun they had making it.

This article originally appeared on 4.5.23

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humor
Family

Naming twins is an art. Here are some twin names people say are the best they've ever heard.

With twins, all the regular pressures of having a baby are doubled, including choosing a name.

Photo credit: Canva

Are you in favor of rhyming twin names? Or is it too cutesy?

Having twins means double the fun, and double the pressure. It’s a fairly known rule to name twins in a way that honors their unique bond, but that can lead to overly cutesy pairings that feel more appropriate for nursery rhyme characters than actual people. Plus, it’s equally important for the names to acknowledge each twin’s individuality. Again, these are people—not a matching set of dolls. Finding the twin baby name balance is easier said than done, for sure.

Luckily, there are several ways to do this. Names can be linked by style, sound or meaning, according to the baby name website Nameberry. For example, two names that share a classic style would be Elizabeth and Edward, whereas Ione and Lionel share a similar rhythm. And Frederica and Milo seem to share nothing in common, but both mean “peaceful.”

Over on the /NameNerds subreddit, one person asked folks to share their favorite twin name pairings, and the answers did not disappoint.

One person wrote “Honestly, for me it’s hard to beat the Rugrats combo of Phillip and Lillian (Phil and Lil) 💕”

A few parents who gave their twin’s names that didn’t inherently rhyme until nicknames got involved:

"It's the perfect way! Christmas cards can be signed cutely with matching names, but when they act out you can still use their full name without getting tripped up.😂"

"The parents of a good friend of mine did this: her name is Allison and her sister is Callie. Their names don’t match on the surface, but they were Alli and Callie at home."

“Alice and Celia, because they’re anagrams! Sound super different but have a not-so-obvious implicit connection.”

This incited an avalanche of other anagram ideas: Aidan and Nadia, Lucas and Claus, Liam and Mila, Noel and Leon, Ira and Ria, Amy and May, Ira and Ari, Cole and Cleo…even Alice, Celia, and Lacie for triplets.

Others remembered name pairs that managed to sound lovely together without going into cutesy territory.

twin names, twins, babies, baby namesThese matching bunny ears though. Photo credit: Canva

“I know twin toddler boys named Charlie and Archie and they go so well together,” one person commented.

Another wrote, “Tamia and Aziza. I love how they follow the same sound pattern with the syllable endings (-uh, -ee, -uh) without being obnoxiously matchy matchy.”

Still another said, “Lucy and Logan, fraternal girl/boy twins. I think the names sound so nice together, and definitely have the same 'vibe' and even though they have the same first letter they aren't too matchy-matchy.”

Other honorable mentions included: Colton and Calista, Caitlin and Carson, Amaya and Ameera, Alora and Luella, River and Rosie, and Eleanor and Elias.

One person cast a vote for shared style names, saying, “If I had twins, I would honestly just pick two different names that I like separately. I tend to like classic names, so I’d probably pick Daniel and Benjamin for boys. For girls my two favorites right now are Valerie and Tessa. I think Val and Tess would be cute together!”

Overall though, it seems that most folks were fans of names that focused on shared meaning over shared sound. Even better if there’s a literary or movie reference thrown in there.

twin names, twins, babies, baby namesMany adult twins regret that their names are so closely linked together. Photo credit: Canva

“My mom works in insurance, so I asked her. She’s seen a lot of unique ones, but the only twins she remembers are Gwenivere [sic] and Lancelot... bonus points... little brother was Merlin,” one person recalled.

Another shared, “If I had twin girls, I would name them Ada and Hedy for Ada Lovelace and Hedy Lamarr, both very early computer/tech pioneers. Not that I’m that into tech, I just thought it was a brilliant combination.”

Other great ones: Susan and Sharon (think the original “Parent Trap”), Clementine and Cara (types of oranges), Esme and Etienne (French descent), Luna and Stella (moon and stars), Dawn and Eve, plus various plant pairings like Lily and Fern, Heather and Holly, and Juniper and Laurel.

Perhaps the cleverest name pairing goes to “Aubrey and Zoe,” since…wait for it… “they’re A to Z.”

It’s easy to see how naming twins really is a cool opportunity for parents to get creative and intentional with their baby naming. It might be a challenge, sure, but the potential reward is having the most iconic set of twins ever. Totally worth it!

From Your Site Articles
babies
Pop Culture

Man tries to correct a female golfer's swing, having no idea she's actually a pro

“My hope is that he comes across this video and it keeps him up at night."

Representative Image from Canva

A man tried to tell a pro golfer she was swing too slow.

We’re all probably familiar with the term “mansplaining,” when a man explains something to a woman in a condescending or patronizing way. Often, this comes in the form of a man explaining a subject to a woman that she already knows on an expert level. The female neuroscientist who was told by a man that she should read a research paper she actually wrote comes to mind.

Recently the next-level mansplaining was caught in the wild. Well, at a golf driving range anyway.

Georgia Ball, a professional golfer and coach who’s racked up over 3 million likes on TikTok for all her tips and tricks of the sport, was minding her own business while practicing a swing change.

It takes all of two seconds on Google to see that when it comes to incorporating a swing change, golfers need to swing slower, at 50-75% their normal speed…which is what Ball was doing.

And this is what prompted some man to insert his “advice.”

In the clip, we hear the man say “What you are doing there … you shouldn’t be doing that.”

Exhibiting the patience of a nun, Ball simply tells him that she’s going through a swing change.

But her attempts at reason are unfortunately interrupted, multiple times, when the man repeatedly assures her that since he’s been playing golf for 20 years, he knows what he’s talking about.

He then insists that she’s going too slow on her swing and should be following through.

Cue Ball’s incredulous look to the camera.

@georgiagolfcoach Can you believe he said this? 😳⛳️👀 #golf #golfswing #golflife #golftok #golftiktok #golfer #golfing #golfgirl #golfpro #golftips #golfclub #drivingrange ♬ original sound - Georgia Ball Golf

Hoping to appease him, Ball finally gives a hearty swing, writing “I knew I had to make this a good one” on the onscreen text.

As the ball sails through the air, the man says “see how much better that was?”

Yes. Really. He really said that.

Poor Ball then tries to tell him that even the “best players in the world” slow down their swing when going through a swing change.

“No, I understand what you’re saying, but I’ve been playing golf for 20 years,” the man repeats. At this point Ball is just “trying to keep it together.”

Sure, this guy might have not known who Ball was, but it’s pretty evident that the last thing she needed was this guy’s “advice.” And thus, the “mansplaining” jokes commend in the comments section.

Here’s a small sampling:

“As a guy, this is the first time I’ve ever seen ‘mansplaining’ happen.”

“The way he took credit for your next swing.”

“But did you consider that he’s been playing golf for 20 years?”

“*implement nothing he says* ‘See how much better that was’ HAHAHAHAH.”

“My hope is that he comes across this video and it keeps him up at night."

Others couldn’t help but praise Ball for keeping her cool.

“He doesn’t even give you a chance to explain, just forces his opinion and advice onto you. Goon on you for staying calm and polite,” one person wrote.

Of course, others felt Ball was being “too nice” to the man. One even exclaimed, “there’s no reason to be so polite!”

And perhaps worst of all, this kind of behavior is pretty common, especially for female athletes. A fellow female golfer even commented “So glad you posted this because it is my BIGGEST frustration when I’m at the driving range. Unfortunately, men always feel the need to comment on my swing or want to coach me. Guys take note: Please don’t.”

On the bright side: as annoying as it is that Ball had to endure that (not to mention what it says about the very real b.s. that women in general have to put up with on the regular) she laughed it off and just went on about her life being awesome at what she does. Just like the other smart, capable women of the world.

It’s almost like…maybe women don’t need advice, so much as they need respect? Now there’s a concept.


This article originally appeared on 2.26.24

From Your Site Articles
humor
Joy

Trader Joe's employee's act of kindness results in a wholesome Key-lime pie exchange

"You don't know how much this made my day!"

via Trader Joe's and Trader Joe's/Flickr

Trader Joe's Key lime pie.

A wholesome story from New Jersey shows what can happen when employees and shoppers drop their roles and act like people. It all started when Jeff Greene of Wayne, New Jersey, was checking out the deserts at his local Trader Joe’s with his family on July 6.

During his search, he asked an employee named Tara if the Key lime pie was any good. “Tara, who was putting out other desserts said it was her favorite dessert in Trader Joe’s, and I said, ‘Well, I make a pretty good one, too. But let’s try this one,’” he said in a viral TikTok video.

Jeff took Tara’s advice and put the pie in his shopping cart. But when he went to check out, Tara intervened. "She handed me a box of key lime pie with a receipt taped to the top," he told People. "She had bought me a key lime pie herself and took the one I was about to purchase out of my cart. It was such a lovely and unexpected gesture."

A week later, Jeff decided to repay the kind gesture. “My wife and I were kind of just hanging out, and I said, ‘You know what? Let’s make the pie,’” Jeff told Today.com.

@sophiegreene__

Some wholesome sunday content & pie. We love @Trader Joe's @trader joes & Tara !! #wholesomemoments #traderjoesmusthaves #dadsbelike #parentsbelike

In the video, Jeff’s son filmed him driving to Trader Joe’s to give his homemade pie to Tara. “Was such a nice surprise, it was so unexpected, so I decided that I was going to make my homemade Key lime pie and bring it to Tara and that’s what we’re doing,” Jeff said in the video. “If a stranger brought me a pie, not sure if I’d eat it, but here’s hoping Tara at least appreciates the gesture.”

When Jeff returned to Trader Joe's with the pie, Tara was shocked. “Oh my God!” she said with a huge smile. “This made my day, you don’t even know.”

“Can I give you all a hug? You don’t know how much this made my day,” Tara said, while welling up with happy tears. “This was so nice of you to do.” Before he left the store, Jeff made sure she kept the pie frozen.



The heartfelt exchange struck a nerve with people on TikTok. "So special and to know people still care about people," Tiffany wrote in the comments. "Tara is a gift to the world; you are a gift to this world, and I’m willing to bet that pie is also a gift to this world!" Jordan added.

Jeff thought giving Tara the pie was a great thing to do in a world with so much negative news. "I thought it could potentially be a really positive thing to do," Jeff told Today. "Especially given everything going on in the world, a small act of kindness and humanity goes a long way."

The funny thing is that the Greene family has yet to taste the original Key lime pie Tara gave them at Trader Joe’s. “We can’t really go back to Trader Joe’s until we’ve actually tried the pie that she bought us,” Jeff joked.

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