'You look like Tony Hawk': People keep almost-but-not-quite recognizing the pro skater
People know he looks like Tony Hawk, but they just can't seem to grasp that he is Tony Hawk — and it's endlessly hilarious.

My best friend lives in San Diego. One day a few years ago, her teenage son came home and told her he'd made a new friend at the skate park. He talked about how they had struck up a conversation, the guy had given him some pointers, and they'd chit-chatted about this and that. "He was really cool," her son said. Then he showed her a selfie they'd taken together.
Yeah, his "new friend" was the skateboarding icon Tony Hawk. True story. Tales of Tony Hawk not being recognized as Tony Hawk—even for people who actually know who Tony Hawk is—have become the stuff of legends. The 56-year-old made a name for himself in the skateboarding world decades ago and is credited with bringing the sport into the mainstream. Even in 2020, he was listed among the Top 10 skateboarders of all time, but his fame goes far beyond the confines of his sport. He's had his own video game, cameos in film and television shows, his own clothing line—everything, apparently, but a recognizable face.
Tony Hawk hits a big trick at the X Games Giphy
The "people not recognizing Tony Hawk as Tony Hawk" thing is so common it's become a meme of its own. Hawk himself jokes about it all the time, sharing hilarious interactions he has with people on his Twitter account.
This one from a couple of years ago has recently re-gone viral (or gone re-viral?) and sounds almost exactly like my friend's story:
Pretty awesome that a kid who's hanging out at the skate park can't recognize the legend!
But wait, it gets better:
The teenager, a self-identified skate-head, knows who Tony Hawk is but didn't realize he was speaking to him. Amazing.
It's just one of many similar stories. Hawk told Business Insider that it happens often, but he only shares the interactions that are the funniest.
Now the meme itself results in some funny interactions with people.
People's funny reactions to the meme are becoming their own meme: "I will know Tony Hawk when I see him."
Part of what makes the whole thing so delightful is that Tony Hawk himself is so delightful. He's down-to-earth, friendly, doesn't take himself too seriously, does a lot of connecting out in the community, and is just a genuinely likable guy.
One of the funniest parts of these stories is that people know who Tony Hawk is, know what he looks like, and know that the real Tony looks a lot like the stranger in front of them. But they just can't seem to put it all together for some reason. It's endlessly hilarious.
And to top it all off, he's still a heck of a skater. Though he retired from the pro circuit in 1999, he still skateboards for fun and charity. In fact, he recently landed a 720—two full 360-degree turns in the air off a ramp—which isn't easy for even a young skater to pull off, and then auctioned the board to raise money to help build more public skateparks. (He did say it might be his last time pulling off that trick, but who knows. Good for him for pushing the age envelope.)
And as if Tony Hawk couldn't get any cooler, his son Riley is married to Frances Bean Cobain, daughter of Kurt Cobain. They have a child together that is, by birthright, the coolest person on the planet.
Tony Hawk: Excellent human Giphy
Tony Hawk—skating legend, father of four, grandfather, nice guy to all, supporter of community parks, and man that everyone adores but nobody recognizes—thanks for being such a ray of sunshine in our world. May we know you when we see you, or at least be entertaining enough to make your Twitter account if we don't.
This article originally appeared four years ago. It has been updated.