This hilarious ad for a 1996 Honda is the perfect commentary on materialism.

When Carrie Hollenbeck needed to sell her 1996 Honda Accord, with over 140,000 lifetime miles on it, having a filmmaker boyfriend paid off. Big time.

Max and Carrie. Photo used with permission

Max Lanman had the idea to produce an actual commercial to advertise his girlfriend's jalopy. But this wouldn't be some low-budget production for a 4 a.m. run on the local access cable channel. Oh no. Not at all.


“I thought it would be hilarious to make a high-end car commercial for a really junky car,” Lanman told ABC News. “And she had just the car.”

The ad begins like any high-gloss, self-important, sleek car commercial, with a deep-voiced narrator uttering some vaguely inspiring patter: "You, you're different. You do things your way. That's what makes you one of a kind."

Cut to — instead of a luxury vehicle with a slick dash, leather interior, and impeccably dressed anonymous driver — Carrie's old Honda, complete with coffee spills, random objects rolling around in the back, and one of those cassette things you use to play your iPod in a car without Bluetooth.

"You don't do it for appearance. You do it because it works," the narrator adds triumphantly.

Check out the finished product, which has gone viral with over 4 million views:

Lanman may have intended the piece to be more silly than satire, but the faux ad inadvertently makes an important point about the car buying experience in America.

As commonplace as the ads he's lampooning are, the majority of Americans cannot afford a new car. Things are only getting worse — the average price of a new vehicle has skyrocketed 35% since the 1970s, while the median household income is only up about 3% for the same time period.

Cars have always been a status symbol, but somewhere along the line — between the time of horse-drawn carriages and the modern era of Matthew McConaughey selling Lincolns by falling backward into an infinity pool while wearing a tuxedo — cars have become an extreme symbol of status.

Car commercials would have you believe that cars are not something you buy because of how well they can get you from Point A to Point B, but because of how they made you feel and how they make you look to other people. For every person buying a $60,000 car that fits their "lifestyle," (or to sit in their garage, barely touched) there are dozens more people buying a used junker on Craiglist or eBay because it's all they can afford. And there's nothing wrong with that.

Though it wasn't intended to be, Max and Carrie's viral ad is almost a digital middle finger to those who want the rich to get richer and income disparity to get worse. It reminds us to be proud of our ability to successfully live our own lives, even if it's not always pristine or glamorous. This ad ... is practical and real and ... well, it's all of us.

"Luxury is a state of mind," the narrator bellows at the end. Finally, a car slogan everyday Americans can get behind.

More
via bfmamatalk / facebook

Where did we go wrong as a society to make women feel uncomfortable about breastfeeding in public?

No one should feel they have the right to tell a woman when, where, and how she can breastfeed. The stigma should be placed on those who have the nerve to tell a woman feeding her child to "Cover up" or to ask "Where's your modesty?"

Breasts were made to feed babies. Yes, they also have a sexual function but anyone who has the maturity of a sixth grader knows the difference between a sexual act and feeding a child.

Keep Reading Show less
popular
Instagram / JLo

The Me Too movement has shed light on just how many actresses have been placed in positions that make them feel uncomfortable. Abuse of power has been all too commonplace. Some actresses have been coerced into doing something that made them uncomfortable because they felt they couldn't say no to the director. And it's not always as flagrant as Louis C.K. masturbating in front of an up-and-coming comedian, or Harvey Weinstein forcing himself on actresses in hotel rooms.

But it's important to remember that you can always firmly put your foot down and say no. While speaking at The Hollywood Reporter's annual Actress Roundtable, Jennifer Lopez opened up about her experiences with a director who behaved inappropriately. Laura Dern, Awkwafina, Scarlett Johansson, Lupita Nyong'o, and Renee Zellweger were also at the roundtable.

Keep Reading Show less
popular

Life for a shelter dog, even if it's a comfortable shelter administered by the ASPCA with as many amenities as can be afforded, is still not the same as having the comfort and safety of a forever home. Professional violinist Martin Agee knows that and that's why he volunteers himself and his instrument to help.

Keep Reading Show less
popular
Courtesy of Macy's

In many ways, 18-year-old Idaho native, Hank Cazier, is like any other teenager you've met. He loves chocolate, pop music, and playing games with his family. He has lofty dreams of modeling for a major clothing company one day. But one thing that sets him apart may also jeopardize his future is his recent battle against a brain tumor.

Cazier was diagnosed in 2015. When he had surgery to remove the tumor, he received trauma to his brain and lost some of his motor functionality. He's been in physical, occupational, and speech therapy ever since. The experience impacted Cazier's confidence and self-esteem, so he's been looking for a way to build himself back up again.

"I wanted to do something that helped me look forward to the future," he says.

Enter Make-A-Wish, a nonprofit organization that grants wishes for children battling critical illnesses, providing them a chance to make the impossible possible. The organization partnered with Macy's to raise awareness and help make those wishes a reality. The hope is that the "wish effect" will improve their quality of life and empower them with the strength they need to overcome these illnesses and look towards the future. That was a particularly big deal for Cazier, who had been feeling like so many of his wishes weren't going to be possible because of his critical illness.

"In the beginning, it was hard to accept that it would be improbable for me to accomplish my previous goals because my illness took away so many of my physical abilities," says Cazier. His wish of becoming a model also seemed out of reach.

But Macy's and Make-A-Wish didn't see it like that. Once they learned about Cazier's wish, they knew he had to make it come true by inviting him to be part of the magical Macy's holiday shoot in New York.

Courtesy of Macy's

Make-A-Wish can't fulfill children's wishes without the generosity of donors and partners like Macy's. In fact, since 2003, Macy's has given more than $122 million to Make-A-Wish and impacted the lives of more than 2.9 million people.

Cazier's wish experience was beyond what he could've imagined, and it filled him with so much joy and confidence. "It is like waking up and discovering that you have super powers. It feels amazing!" he exclaims.

One of the best parts about the day for him was the kindness everyone who helped make it happen showed him.

"The employees of Macy's and Make-A-Wish made me feel welcome, warm, and cared for," he says. "I am truly grateful that even though they were busy doing their jobs, they were able to show kindness and compassion towards me in all of the little details."

He also got to spend part of the shoot outdoors, which, as someone who loves climbing, hiking, and scuba-diving but has trouble doing those activities now, was very welcome.

Courtesy of Macy's

Overall, Cazier feels he grew a lot during his modeling wish and is now emboldened to work towards a better quality of life. "I want to acquire skills that help me continue to improve in these circumstances," he says.

You can change the lives of more kids like Cazier just by writing a letter to Santa and dropping it in the big red letterbox at Macy's (you can also write and submit one online). For every letter received before Dec. 24, 2019, Macy's will donate $1 to Make-A-Wish, up to $1 million. By writing a letter to Santa, you can help a child replace fear with confidence, sadness with joy, and anxiety with hope.

Believe
True
Macy's