The story behind 7 of history's most successful women of business.

Let's even the playing field a bit and celebrate the ladies of business.

For a lot of history, business has been the sphere of the bros.

Much to-do has been made of the fact that many panels, business boards, advisory committees, venture capitalists, CEOs ... the list goes on ... are dudes.

And with good reason!


This is a board for a philanthropy organization in 1918. Two ladies! Frustratingly, at the top of many businesses, it's looking like even 2018's will still look a lot like 1918. Image via Center for Jewish History/Flickr.

Among 500 top-ranked companies in 2015, only about 14% of the highest leadership positions were held by women, and just 4% of the businesses' CEOs were female.

Because the odds are not so hot that you'll learn about a fantastic, inspirational lady boss today, we're gonna fix that!

Here's a sampling of some of our favorite female entrepreneurs and lady bosses.

1. Sara Blakely

Image via Gillian Zoe Segal/Wikimedia Commons.

While trying to get a little-bitty undergarment company called Spanx off the ground, Blakely was rejected a LOT. Good thing she persevered, both for the sanity of us ladies in formalwear and for her net worth: She is now a billionaire. Female-centric products might not always meet open financial arms at first, but that doesn't mean they're not "every celebrity on the red carpet wears them" viable.

2. Diane von Fürstenburg

Image via David Shankbone/Wikimedia Commons.


Aside from just seeming really cool, von Fürstenburg's wrap dresses changed the clothing game. In a time when most ladies' clothing was burdened with zippers, buttons, seams, bows, and ruffles, von Fürstenburg created a jersey wrap dress. It might not seem like a huge deal, but think of the simplicity of the men's suit and how this wrap dress affords ladies the same level of workplace dress sophistication coupled with ease. It makes that wrap dress feel pretty dang liberating.

"What I think I sell with my clothes is confidence, so hopefully all my dresses, my accessories, are friends to the women. When you open the closet, and your eyes are swollen, and you don't like the way you look, you go to your friends." von Fürstenburg to the Wall Street Journal

3. Madam C.J. Walker

Image via Scurlock Studio/Smithsonian Institution/Wikimedia Commons.

The first child after the Emancipation Proclamation to be born in her family — many of whom had begun their lives as slaves in pre-Civil War America — this woman rose to business heights at the helm of her hair-care line and manufacturing company, Madame C.J. Walker Manufacturing Company. She was unafraid to promote herself and even rebranded herself, changing her name from the delightfully American Sarah Breedlove to intriguingly French-sounding Madam C.J. Walker to give her hair-care products a more sophisticated vibe, thus making a more marketable brand. Her instincts were right; she was the first black and female self-made millionaire in America.

4. Lizzie Magie

Image via U.S. National Archives/Wikimedia Commons.

In 1935, Magie sold her patent for her game, The Landlord's Game, to Parker Brothers, and in 1939, the Monopoly board game was the result. Her role in this game's creation only recently surfaced. Ironically enough, Magie cared the most about economic fairness for women and for workers, and out of that passion she created — and patented — The Landlord's Game to teach people the perils of a monopolistic society.

5. Ayah Bdeir


Image via Ayah Bdeir/Flickr.

Bdeir is the founder of LittleBits, modular electronics that snap together with magnets. Think: electronic Legos that move. She's also a major supporter of the open hardware movement, an initiative mainly focused on keeping technological knowledge open to everyone. Bdeir created a product that teaches tech and supports a movement that keeps knowledge flowin' (and LittleBits has more than 65,000 followers on Facebook, so it's clearly doing something right). Cool!

"We are hoping ... littleBits will make electronics sexy, and when you see how empowering it is, then you will want to learn more, as opposed to thinking it’s too hard and boring," she told the online magazine We Make Money Not Art.

6. Nely Galan

Image via Richard Sandoval/Wikimedia Commons.

Galan, a first-generation immigrant, always worked in TV, and for many years, she struggled to get by. She kept up her hustle, consulting for networks, managing a TV station, and starting her own production company. And her perseverance and patience (and no doubt, ingenuity) paid off. When she was appointed president of Telemundo, she became the first Latina president of a U.S. television network. She's now the founder of the Adelante Movement, an organization committed to empowering Latinas in every way imaginable. Talk about paying it forward!

7. Robin Chase

Image via Paul Downey/Wikimedia Commons.

Chase is a cofounder and former CEO of the ride-sharing company Zipcar. Through her wildly successful startup venture that disrupted transportation as we once knew it, she's helping create a world with fewer cars, less pollution, and a greater sense of shared responsibility.

"Zipcar believes that you really can do well by doing good. ... Most people who own cars do not really need a car full time, especially if they take public transportation to commute to work. Zipcar allows people to live car less without being car free." Chase to FastCompany.

As you can see, many of these lady entrepreneurs and bosses have created products and businesses that aren't just successful (because that's a duh), they've created ecosystems of commerce that take advantage of their potential for impact.

They raise voices, fill needs, empower, and represent.

Soon there will be a day when all businesspeople, both ladies and dudes, will not be singled out for their gender. And that will be an awesome day.

But until the playing field is a little more even, we'll be over here cheering for the smaller but mightier team of ladies in business.

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"They made enormous sacrifices to pick a town with great public schools and really push us to excel the whole way," Bhatia says. "They really believed in us, but they expected excellence. The story I like to tell about my dad is like, if you brought home a 96 on a math test, the response would be, 'What'd you get wrong?'"

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Someday, future Americans will look back on this era of school shootings in bafflement and disbelief—not only over the fact that it happened, but over how long it took us to enact significant legislation to try to stop it.

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Don't test on animals. That's something we can all agree on, right? No one likes to think of defenseless cats, dogs, hamsters, and birds being exposed to a bunch of things that could make them sick (and the animals aren't happy about it, either). It's no wonder so many people and organizations have fought to stop it. But did you ever think that maybe brands are testing products on us too, they're just not telling us they're doing it?

I know, I know, it sounds like a conspiracy theory, but that's exactly what e-cigarette brands like JUUL (which corners the e-cigarette market) are doing in this country right now, and young people are on the frontlines of the fallout. Most people assume that the government would have looked at devices that allow people to inhale unknown chemicals into their lungs BEFORE they hit the market. You would think that someone in the government would have determined that they are safe. But nope, that hasn't happened. And vape companies are fighting to delay the government's ability to evaluate these products.

So no one really knows the long-term health effects of e-cigarette use, not even JUUL's CEO, nor are they informing the public about the potential risks. On top of that, according to the FDA, there's been a 78% increase in e-cigarette usage among high school and middle school-aged children in just the last two years, prompting the U.S. Surgeon General to officially recognize the trend as an epidemic and urge action against it.

These facts have elicited others to take action, as well.

Truth Initiative, the nonprofit best known for dropping the real facts about smoking and vaping since 2000 through its truth campaign, is now on a mission to confront e-cigarette brands like JUUL about the lack of care they've taken to inform consumers of the potential adverse side effects of their products. And they're doing it with the help of animal protesters who are tired of seeing humans treated like test subjects.

The March Against JUUL | Tested On Humans | truth www.youtube.com

"No one knows the long-term effects of JUULing so any human who uses one is being used as a lab rat," says, appropriately, Mario the Sewer Rat.

"I will never stop fighting JUUL. Or the mailman," notes Doug the Pug, the Instagram-famous dog star.

Truth, the national counter-marketing campaign for youth smoking prevention, hopes this fuzzy, squeaky, snorty animal movement arms humans with the facts about vaping and inspires them to demand transparency from JUUL and other e-cigarette companies. You can get your own fur babies involved too by sharing photos of them wearing protest gear with the hashtag #DontTestOnHumans. Here's some adorable inspo for you:

The dangerous stuff is already out there, but with knowledge on their side, young people will hopefully make the right choices and fight companies making the wrong ones. If you need more convincing, here are the serious facts.

Over the last decade, 127 e-cigarette-related seizures were reported, which prompted the FDA to launch an official investigation in April 2019. Since then, over 215 cases of a new, severe lung illness have sprung up all over the country, with six deaths to date. While scientists aren't yet sure of the root cause, the majority of victims were young adults who regularly vaped and used e-cigarettes. As such, the CDC has launched an official investigation into the potential link.

Sixteen-year-old Luka Kinard, a former frequent e-cigarette-user, is one of the many teens who experienced severe side effects. "Vaping was my biggest addiction," he told NowThis. "It lasted for about 15 months of my high school career." In 2018, Kinard was hospitalized after having a seizure. He also had severe nausea, chest pains, and difficulty breathing.

After the harrowing experience, he quit vaping, and began speaking out about his experience to help inform others and hopefully inspire them to quit and/or take action. "It shouldn't take having a seizure as a result of nicotine addiction like I had for teens to realize that these companies are taking advantage of what we don't know," Kinard said.

Teens are 16 times more likely to use e-cigarettes than adults, and four times more likely to take up traditional smoking as a result, according to truth, and yet the e-cigarette market remains virtually unregulated and untested. In fact, companies like JUUL continue to block and prevent FDA regulations, investing more than $1 million in lawyers and lobbying efforts in the last quarter alone.

Photo by Lindsay Fox/Pixabay

Consumers have a right to know what they're putting in their bodies. If everyone (and their pets) speaks up, the e-cigarette industry will have to make a change. Young people are already taking action across the country. They're hosting rallies nationwide and on October 9 as part of a National Day of Action, young people are urging their friends and classmates to "Ditch JUUL." Will you join them?

For help with quitting e-cigarettes, visit thetruth.com/quit or text DITCHJUUL to 88709 for free, anonymous resources.

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