Dutch Bros Coffee hopes to raise $1.5 million for ALS research on Drink One for Dane Day.

When Dutch Bros. Coffee founder Dane Boersma got terribly sick, the family thought he had Lyme disease. It turned out to be ALS.

At the time of his dad's diagnosis, Brant Boersma knew almost nothing about ALS. All he really knew was that Lou Gehrig had it and was forced to retire from baseball because of it.

"Now I know more than I wanted to," says Boersma. "This disease is brutal. It’s evil. To put it simply, you slowly become a prisoner to your body. In my Dad’s case it was slow moving, but when it’s so intimate to your life, time doesn’t matter anymore."


ALS is notoriously difficult to diagnose, especially in the early stages, because it mimics many other neurological disorders. It inexplicably causes motor neurons to die, slowly but surely taking away the ability to move, talk, eat, and breathe. Dane didn't receive a full diagnosis until had already had respiratory failure and was on a ventilator. But Brant and the rest of Dane's family had watched his decline with helplessness and confusion.

"Words don’t really matter or even compare to the feeling of watching your hero go through such a traumatic experience," says Boersma. "I just knew that I needed to be there with my family, by his side."

Dane passed away in 2009 after a four-year battle with ALS.

Dane (left) and Brant (right) Boersma, seven years before Dane's passing. Photo credit: Brant Boersma

Boersma created Drink One for Dane Day at Dutch Bros. to honor his dad and raise money for ALS research.

Boersma describes his dad as "an incredible man" and his personal hero. "He was like a social glue that brought a variety of people together," says Boersma. "He had so many friends and loved so many people." He was known to many by his nickname, The Wiseman.

After what his family went through with Dane's journey, Boersma wanted to do something to educate people about ALS. "Nobody really knew what it was," he says, "so we wanted to not just honor him, but bring awareness to this disease. Shed some light on what it is, bring it to people’s attention."

"Also," Boersma adds, "we wanted to remind those people that cared about him so much that life is happening and we should celebrate that."

And so Drink One for Dane Day was born. On May 10th, Dutch Bros. Coffee will dedicate all of their coffee sales to ALS research—and to the man who never let his debilitating disease get in the way of his love for a good cup of coffee.

Drink One for Dane Day raised $1.3 million for ALS research in 2018. Photo credit: Dutch Bros. Coffee

"Every Dutch Bros Coffee poured on Drink One for Dane Day will fund the Muscular Dystrophy Association’s (MDA) crucial ALS research which is critical to find a cure," says Boersma. "Since its inception, MDA has invested more than $165 million in ALS research, with $20 million having been spent in the last five years."

Drink One for Dane Day is as much a celebration of life as it is a fundraiser for a deadly disease.

More than 30,000 people will be diagnosed with ALS this year, and most will be given two to five years to live. There is no cure at this time.

Boersma hopes Drink One for Dane Day will help researchers find a way to treat the disease However, he says that the May 10th event is about much more than funding ALS research—it's a celebration of life and "a battle cry for love."

Boersma told Upworthy:

On Drink One for Dane Day, I cruise in to all the Dutch Bros stands in town. I buy drinks and toast with family, friends, and strangers. The day has become so much bigger than a disease. It has become this reminder that humanity is incredible. In spite of obstacles or pain, we rally together not only in the pursuit of conquering this horrific disease, but also to unite and celebrate what we have—the ability to make a difference not just in our own lives, but each other’s. Drink One for Dane Day is a battle cry for love, and that’s what my Dad did so well with his life. He fought for love, not just on an intimate level, but on a community level. So if you read this and you’re out there on May 10th, know that there’s a whole community of humans raising a cup to life and love and the ability to make a difference. And even if you can’t donate or swing through and grab a drink, take a minute and salute with us the hope and dream of a greater world.

In 2018, Drink One for Dane Day brought in $1.3 million for the Muscular Dystrophy Association. This year, they're shooting for $1.5 million.

Brant Boersma will be at the original Dutch Bros. stand in Grants Pass, Oregon on Drink One for Dane Day, raising a toast to his hero, The Wiseman. If you'd like to join him May 10th to help fund ALS research, find a Dutch Bros. location near you here.

Family
Youtube

Should a man lose his home because the grass in his yard grew higher than 10 inches? The city of Dunedin, Florida seems to think so.

According to the Institute of Justice, which is representing Jim Ficken, he had a very good reason for not mowing his lawn – and tried to rectify the situation as best he could.

In 2014, Jim's mom became ill and he visited her often in South Carolina to help her out. When he was away, his grass grew too long and he was cited by a code office; he cut the grass and wasn't fined.

France has started forcing supermarkets to donate food instead of throwing it away.

But several years later, this one infraction would come back to haunt him after he left to take care of him's mom's affairs after she died. The arrangements he made to have his grass cut fell through (his friend who he asked to help him out passed away unexpectedly) and that set off a chain reaction that may result in him losing his home.

The 69-year-old retiree now faces a $29,833.50 fine plus interest. Watch the video to find out just what Jim is having to deal with.

Mow Your Lawn or Lose Your House! www.youtube.com

Cities

The world officially loves Michelle Obama.

The former first lady has overtaken the number one spot in a poll of the world's most admired women. Conducted by online research firm YouGov, the study uses international polling tools to survey people in countries around the world about who they most admire.

In the men's category, Bill Gates took the top spot, followed by Barack Obama and Jackie Chan.

In the women's category, Michelle Obama came first, followed by Oprah Winfrey and Angelina Jolie. Obama pushed Jolie out of the number one spot she claimed last year.

Unsurprising, really, because what's not to love about Michelle Obama? She is smart, kind, funny, accomplished, a great dancer, a devoted wife and mother, and an all-around, genuinely good person.

She has remained dignified and strong in the face of rabid masses of so-called Americans who spent eight years and beyond insisting that she's a man disguised as a woman. She's endured non-stop racist memes and terrifying threats to her family. She has received far more than her fair share of cruelty, and always takes the high road. She's the one who coined, "When they go low, we go high," after all.

She came from humble beginnings and remains down to earth despite becoming a familiar face around the world. She's not much older than me, but I still want to be like Michelle Obama when I grow up.

Her memoir, Becoming, may end up being the best-selling memoir of all time, having already sold 10 million copies—a clear sign that people can't get enough Michelle, because there's no such thing as too much Michelle.

Don't like Michelle Obama? Don't care. Those of us who love her will fly our MO flags high and without apology, paying no mind to folks with cold, dead hearts who don't know a gem of a human being when they see one. There is nothing any hater can say or do to make us admire this undeniably admirable woman any less.

When it seems like the world has lost its mind—which is how it feels most days these days—I'm just going to keep coming back to this study as evidence that hope for humanity is not lost.

Here. Enjoy some real-life Michelle on Jimmy Kimmel. (GAH. WHY IS SHE SO CUTE AND AWESOME. I can't even handle it.)

Michelle & Barack Obama are Boring Now www.youtube.com

Most Shared
via EarthFix / Flickr

What will future generations never believe that we tolerated in 2019?

Dolphin and orca captivity, for sure. They'll probably shake their heads at how people died because they couldn't afford healthcare. And, they'll be completely mystified at the amount of food some people waste while others go starving.

According to Biological Diversity, "An estimated 40 percent of the food produced in the United States is wasted every year, costing households, businesses and farms about $218 billion annually."

There are so many things wrong with this.

First of all it's a waste of money for the households who throw out good food. Second, it's a waste of all of the resources that went into growing the food, including the animals who gave their lives for the meal. Third, there's something very wrong with throwing out food when one in eight Americans struggle with hunger.

Supermarkets are just as guilty of this unnecessary waste as consumers. About 10% of all food waste are supermarket products thrown out before they've reached their expiration date.

Three years ago, France took big steps to combat food waste by making a law that bans grocery stores from throwing away edible food.According to the new ordinance, stores can be fined for up to $4,500 for each infraction.

Previously, the French threw out 7.1 million tons of food. Sixty-seven percent of which was tossed by consumers, 15% by restaurants, and 11% by grocery stores.

This has created a network of over 5,000 charities that accept the food from supermarkets and donate them to charity. The law also struck down agreements between supermarkets and manufacturers that prohibited the stores from donating food to charities.

"There was one food manufacturer that was not authorized to donate the sandwiches it made for a particular supermarket brand. But now, we get 30,000 sandwiches a month from them — sandwiches that used to be thrown away," Jacques Bailet, head of the French network of food banks known as Banques Alimentaires, told NPR.

It's expected that similar laws may spread through Europe, but people are a lot less confident at it happening in the United States. The USDA believes that the biggest barrier to such a program would be cost to the charities and or supermarkets.

"The logistics of getting safe, wholesome, edible food from anywhere to people that can use it is really difficult," the organization said according to Gizmodo. "If you're having to set up a really expensive system to recover marginal amounts of food, that's not good for anybody."

Plus, the idea may seem a little too "socialist" for the average American's appetite.

"The French version is quite socialist, but I would say in a great way because you're providing a way where they [supermarkets] have to do the beneficial things not only for the environment, but from an ethical standpoint of getting healthy food to those who need it and minimizing some of the harmful greenhouse gas emissions that come when food ends up in a landfill," Jonathan Bloom, the author of American Wasteland, told NPR.

However, just because something may be socialist doesn't mean it's wrong. The greater wrong is the insane waste of money, damage to the environment, and devastation caused by hunger that can easily be avoided.

Planet

The world is dark and full of terrors, but every once in a while it graces us with something to warm our icy-cold hearts. And that is what we have today, with a single dad who went viral on Twitter after his daughter posted the photos he sent her when trying to pick out and outfit for his date. You love to see it.




After seeing these heartwarming pics, people on Twitter started suggesting this adorable man date their moms. It was essentially a mom and date matchmaking frenzy.

Keep Reading Show less
Family