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My family of 5 traveled the U.S. for nearly a year, and it cost us less than staying home

It's amazing what a little creativity and willingness to step outside the box can do.

family of five on a boat
Photo courtesy of Annie Reneau

We made countless memories during our slow travel year.

Whenever people share money-saving life hacks like living on a cruise ship or exploring the country via the #vanlife, I see comments like, "That might work for a single person or a couple, but what if you have kids?"

When our kids were 12, 8 and 4, we packed up all of our earthly belongings and spent a year living around the U.S. And no, we didn't live in a van or RV. (Nothing wrong with that life, it just wasn't for us.) We traveled from coast to coast, seeing and experiencing the vast array of gorgeous landscapes and fascinating sites America has to offer, and the best part is we did it for less than what we would have spent staying home.

Was it easy to plan and execute? Not exactly. But was it worth it? Absolutely, hands down, 100%.

Here's how we did it and what we learned.



How the 'nomadic life' idea came about

We were renting a beautiful house in the Chicago suburbs when the owner decided she wanted to sell it. We couldn't afford to buy it, so we had no choice but to move. My husband and I both worked from home and homeschooled our kids (pre-pandemic—that scenario is much more common now), so we were really free to live anywhere.

A friend of mine had been telling me about an extremely affordable house they'd rented in the Outer Banks in the fall while waiting for their permanent home to get finished. I had no idea tourist hot spots were so cheap off-peak, but once I started looking into it, I was gobsmacked.

Seriously, in major tourist areas like Cape Cod and Myrtle Beach, houses rent for upwards of 90% less than their peak summer prices from fall through spring. Owners don't want their homes to sit empty and are willing to rent them for dirt cheap.

As I started researching more, I found that the nightly cost of most vacation rentals is a lot cheaper when you rent for an entire month (though not as cheap as those East Coast off-season rentals). And since vacation rentals generally include utilities, they are even cheaper when comparing them to regular housing costs.

So I posed the question: What if we moved out of our house and just…didn't move into another house? What if, instead of paying rent or a mortgage, we put our stuff into storage, packed what we wanted to have with us in our car and rented vacation rentals a month or so at a time? We could work and school from anywhere. But could we really make that work?

I started sketching out scenarios and crunching numbers.

kids in car

Our kids got used to monthly long car rides. They were not always this happy about it.

Photo by Annie Reneau

How we worked it out financially

We were paying $1,800/month for rent for our house in the burbs, plus $200 to $300 dollars in utilities. That was the top of what we could afford, so we needed to keep monthly housing costs below that.

A storage unit for all of our furniture and belongings was just under $200/month. We figured that was a little less than what we paid monthly in utilities, so we'd just consider the storage unit cost as our utilities equivalent. That meant we needed to keep our vacation rental rent at $1,800/mo or below to keep our same cost of living.

What about gasoline costs, though? Driving around the country means a lot of gas money. And what about hotels and food?

Since we wouldn't be living in one spot, we'd put a pause on the kids' lessons and activities we normally would pay for (violin lessons, gymnastics, etc.). I figured what we saved in kids' activities would certainly cover gas costs, especially if we were only making a long drive around once a month. (We also figured that what the kids learned from a year of travel would be just as valuable as whatever they'd be missing in regular activities, so weren't worried about the disruption.)

girl with lorikeet, dolphin jumping

Our future zoologist got plenty of animal encounters both in zoos and in the wild during our travels.

Photos by Annie Reneau

For overnight stops along the way, we'd try to plan routes that had people we knew and could stay a night with. Otherwise, we'd use Priceline for hotels. (If I were to do it again, I would use the points/miles travel hacking hobby I started last year for free hotel stays, but Priceline got us some good deals.)

We'd be living in fully-equipped homes, so we'd just cook like we normally do. We had a museum pass as homeschoolers that got us into all kinds of places around the country for free, and we're really good at finding free or cheap things to do anyway. So as long as we kept the monthly rent at or below $1,800 on average for the year, we'd basically come out even money-wise.

map with route highlighted

We kept an old-school road atlas in the car and highlighted our route as we drove.

Photo by Annie Reneau

How we planned where to go and what each place cost

We had a few "anchors" to guide our route as we planned. We had to leave when our lease was up at the end of April. We wanted to visit friends and family in California, we had a week-long family camp in Washington State in July, my husband had to be back in Chicago in August for a work thing, and we wanted to spend a chunk of the off-season on the East Coast. We worked backward from there.

We looked at rentals through Airbnb and VRBO and quickly found that everywhere is expensive in the summer. However, May is off-peak in Southern California (despite the gorgeous weather), and June is off-peak on the Oregon Coast (because of late school schedules and hit-or-miss weather), so we decided to start in California and make our way up the coast.

For May, we got a 2-bedroom condo right across the street from a beach in Dana Point, California, for $2,400.

For June, we rented a 3-bedroom house a block from the beach in Pacific Beach, Oregon, for $1,800.

mount rainier

View of Mt. Rainier from Crystal Mountain

Photo by Annie Reneau

By far, the most expensive place we stayed the whole trip was a not-terribly-impressive 2-bedroom condo in Seattle for three weeks in July (after our family camp) for $2,700. (Pretty much everywhere in the nation is ridiculously pricey in July. No getting around it.) So we were over our monthly budget to start off with, but that was okay because we knew we'd make it up the rest of the year.

In August, we stayed with my husband's parents in Chicago, so we had one essentially rent-free month.

September took us to a large 4-bedroom home in a quaint little Lake Michigan beach town—South Haven, Michigan—which had the softest sand I've ever felt. Our rent there was $1,300.

cape cod house in the snow

Our son playing in the snow outside our temporary Cape Cod home.

Photo by Annie Reneau

October through January we stayed in Barnstable, Massachusetts—a beautiful Cape Cod town—in what was our best deal of the whole trip—a stunningly idyllic 2,000 sq ft, 4-bedroom, 2-bath home for $1,500 a month. (Again, utilities included.) This house rented for $3,500 a week during the summer. Seriously, the off-season on the East Coast is bonkers.

February took us to Orlando, Florida, where we stayed in a 3-bedroom condo minutes from the big theme parks for $1,200 for the month.

We used some actual vacation time and money we'd stashed away selling off items before putting our stuff into storage and lived it up at Disney World and Universal Orlando during this month. Because our housing was covered and we had our own car and we could bring our own food, all we had to pay for were the park tickets. And because we weren't on a time crunch we could take advantage of far more days at the parks. (Park tickets get cheaper each day you add on, and become ridiculously cheap per person per day once you get past four or five days.) February is a perfect time to go to the parks if you wants pleasant temps and no crowds.

kids smiling

Kids watching Disney World fireworks. Disney magic is real.

Photo by Annie Reneau

By March we were tired. We had decided before Florida to take a break from traveling and spend time my husband's sister's family who were visiting Chicago from overseas in March. That turned out to be a wise decision, as a family emergency arose the week we got back that necessitated us staying in Chicago for a few months. So we officially ended our nomadic travels two months shy of a year.

So how did we fare financially? Adding up all the rent we paid and dividing it by 10 months came to $1,540/month, well under budget. Even if we don't count the month we stayed at my husband's parents for free, we still came in under budget at just over $1,700/month.

car packed for a trip

Our Honda Pilot packed with everything we took with us around the country.

Photo by Annie Reneau

What kinda sucked about our nomadic life

I'd say 95% of our nomadic experience was positive, and it actually went far more smoothly than I thought it might. But there were some downsides, of course.

For one, having to pack and unpack the car every month got a bit old. We each had our own bin of clothing and personal belongings, and we had a school bin and a kitchen bin. It worked well, but it was still a lot to manage.

The kids missed having their friends around, of course, and so did we. We managed to meet people almost everywhere we went, but it's not the same as being with your own community of people. We missed having a home and a sense of steadiness. It was fabulous for a while, but not something we wanted to experience forever.

And as the person who did all the research and planning for our Big, Slow Trip Around the Country, there were times I wanted to pull my hair out trying to get it all timed out just right. I'm still not quite sure how I did it, to be honest, but it all worked out beautifully. I do know it took a lot of time and effort.

Totally worth it, though.

girl on beach at sunset

Sunset beachcombing at low tide on Cape Cod

Photo by Annie Reneau

What was awesome about the nomadic life

First of all, the forced paring down of our belongings before putting stuff in storage was wonderful. We all have too much stuff, and having to decide what was worth paying to store was a useful exercise in and of itself.

As far as nomad life itself goes, the affordability of living/traveling in this way blew my mind. I would never have guessed we could slow travel for the same or less than the cost of staying home.

The kids had experiences we never would have been able to give them if we had tried to go all of these places just on vacations. We not only saw dozens of sunsets at the beach, but we saw firsthand the way the tides change throughout the month. We got to hike through incredible scenery at our own leisure, not trying to cram in as much as we could into a short vacation. We lived in small towns and big cities, enjoyed palm trees and pine trees and learned about all manner of wildlife.

And the learning! We studied colonial America and visited all the historical sites of the Revolutionary War during our stay in Massachusetts—a fascinating treat for my husband and I who were both born and raised on the West Coast. We stood on the North Bridge where "the shot heard round the world" was fired, which is the same bridge Henry David Thoreau and Louisa May Alcott would take boat rides under, which is within eyeshot of Ralph Waldo Emerson's family home, which Nathaniel Hawthorne also live in for a while. History hits differently when you can see where it actually happened.

two kids on the oregon coast

Oregon Coast beaches are like glass.

Photo by Annie Reneau

We formed lifelong memories together as a family and met interesting people everywhere we went. While watching dolphins play in the surf at Dana Point, I connected with a mother who had lost her son in a surfing accident. On Cape Cod, I met a fellow homeschool mom whose husband worked as the caretaker for a very famous family's private island, and we got to go spend a day there. We also got to stay the night with friends around the country while we made our way from one place to another, and friends and family came to visit us in almost every place we stayed as well, so we didn't get too lonely.

It was also a surprisingly simple life, despite the complexities of planning it. We had what we could fit in our car and that was it. We didn't have to worry about yard work or home maintenance or decorating or anything like that. We got to live in homes that had everything ready for us, so other than just basic laundry and cleaning up after ourselves, there wasn't anything else to think about. We could just enjoy where we were while we were there.

But perhaps most importantly, we proved to ourselves and our kids that it's okay to step outside of the norm, that life doesn't have to look a certain way, and that with a little creativity, you can live a unique and extraordinary life if you want to, even if it's just for a while.

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Flash Shelton has been nicknamed the "Squatter Hunter" and helps people take their homes back.

Squatters' rights laws are some of the most bizarrely misused legal realities we have, and something no one seems to have a good answer for. Most of us have heard stories of someone moving into a vacant home and just living there, without anyone's permission and without paying rent, and somehow this is a legal question mark until the courts sort it out.

According to The National Desk, squatters' rights are a carryover from British property law and were created to ensure that abandoned property could be used and to protect occupants from being kicked out without proper notice. The argument is that it's better to have someone openly living in a home and taking care of it, properly maintaining it, versus it laying abandoned and rotting away. Families and residents add value to a community, and those residents should have rights — or so the reasoning goes.

It should go without saying that squatter law isn't meant to allow someone to just take over someone else's property, but sometimes that's exactly what happens.

A squatter takeover is exactly what happened to Flash Shelton's mother when she put her house up for rent after her husband passed away.


A woman contacted her with interest in the property, only she wanted to do repairs and look after the home instead of paying rent. Before anyone knew it, she had furniture delivered (which she later said was accidental) and set up camp, despite Shelton's mom not agreeing to the arrangement.

But since the woman had expressed her intention and already moved in, the matter was out of police hands, as Shelton found out when he tried to contact the local sheriff. If that sounds like trespassing to you, well, join the club.

“They said, ‘I’m sorry but we can’t enter the house, and it looks like they’re living there, so you need to go through the courts',” he shared in a YouTube video.


Shelton rightfully didn't want the expense of a court battle, so he took matters into his own hands—not with violence, but with logic. He had his mom lease the home to him, and then told the squatter that she had to move everything out because he was moving things in.


squatters, homeowners, criminals, trespassing, law, property law, viral videos, youtube, squatter hunter How exactly is squatting not trespassing? It's complicated, for some reason. Giphy

“If they can take a house, I can take a house," he said.

He was calm and clear about her having to get everything out within the day or he would have people come and take it, and thankfully, she didn't put up a big fight.

That experience made him realize how squatter law can be abused, but that there's a faster system for removing a squatter than to go through the court system. If a squatter can move in and force a homeowner to take them to court to prove they are living there illegally, then he could simply move in alongside the squatter, putting the squatter in the position of having to take the homeowner to court instead.

"The legal process is so slow, and at some point when they're in there, you're going to feel like they have more rights than you do and that's how you're going to be treated. So even though you it's your house and you're paying the mortgage or whatever, at some point squatters feel like they have more rights than you, so they don't have an incentive to leave until a judge tells them to, until they're actually ordered to, and that could take months."

After successfully removing the squatters in his mother's house, Shelton has been tackling similar squatter situations for other homeowners in California, earning him the nickname "The Squatter Hunter."

"All I'm doing is becoming a squatter and flipping this process on them," Shelton told CBS News. "I figured if they could take a house, I could take a house."

According to CBS, he's successfully removed a dozen squatters in the past year. ""I'm not going in and I'm not hurting anyone," he said. "I'm not kicking them out, I'm not throwing them out." He's literally just moving in himself, setting up cameras, and then creating small annoyances until the squatters get fed up enough to move out; like making uncomfortable alterations to the home or making a ton of noise at inopportune hours.

Shelton parlayed his success into a reality show on A&E called, fittingly, Squatters. It premiered in July of 2025. To put it lightly, it looks intense! Clips posted on Shelton's social media show hostile standoffs with angry squatters and even he and his team causing damage to the home or creating nuisances to help drive the squatters out.

California isn't the only state that has seen issues with squatters. There are squatter stories from all over the U.S. of people moving into a property and refusing to leave without a court order, tying owners up in lengthy, expensive legal battles.

Though squatting is relatively rare overall, some areas of the country have more issues than others. California, Texas, Georgia, and Florida are areas, in particular, that struggle with squatters and abandoned properties.

Shelton even has a Change.org petition to try to get squatter laws changed to "make squatting in residential maintained homes criminal." Making squatting illegal "will shift the burden of proof onto the squatter and make the crime punishable with restitution an option for damages," the the petition states.

Not all homeowners will have access to someone like Shelton and his team to fight back against squatters. But until the laws change, he's doing as much as he can.

Watch Shelton share his personal story:

- YouTube www.youtube.com

This article originally appeared last year. It has been updated.


Internet

A traveler admitted that she couldn't tell Korean locals apart. They said she wasn't racist.

Research says things literally get a little fuzzy when we aren't exposed to other races.

Is it racist to think people of a certain race all look the same? Not necessarily.

Whether we'd like to admit it or not, most people have heard someone say something along the lines of "all (insert racial group) look the same." It's not unique to one race either—comedians across the racial spectrum joke about this seemingly racist phenomenon. The phrase can sound a little racist even when the person admitting to it doesn't mean it to be.

Julia, a frequent traveler, recently had her own experience with this phenomenon when she traveled to South Korea. The woman realized that she couldn't tell the locals apart, which was baffling and embarrassing to her. Once she confessed to her Korean friends, they all got a good chuckle when they revealed they had a hard time telling white people apart. When the sentiment was the same in Mozambique, she decided to do some research into why people have difficulty identifying differences in racial groups outside of their own.

racism; race; facial recognition; is it racist; look the same; similar looks; inclusion; representation Happy friends enjoying a playful moment together. Photo credit: Canva

To Julia's surprise, there was a reason for this seemingly strange occurrence, and it had little to nothing to do with racism. The reason the phrase isn't always racist is that it happens to be true in many instances. Even in diverse countries, people tend to stay in communities that look similar to themselves due to similar cultural upbringings and expectations. Of course, this self-segregating grouping dilutes in major cities where people live near a plethora of different ethnicities and races, in which they build community.

Those who live near other races and ethnicities may have an easier time recognizing the different facial features of people from races different from their own. This is because exposure is key to not only understanding cultural differences but also visually seeing how facial features differ from one race and ethnicity to the next.

racism; race; facial recognition; is it racist; look the same; similar looks; inclusion; representation Facial recognition interface scanning a person.Photo credit: Canva

While the woman uses race to describe the phenomenon, it's important to note that race and ethnicity are two different things. A person of Chinese descent would be categorized racially as Asian, but their ethnicity would likely be Han Chinese, which makes up 91% of China. While a South Korean's race would be Asian as well, their ethnicity would be Korean. In both of these instances, their nationality would be the country in which they were born.

This is a pretty standard breakdown across ethnic and racial groups except Black Americans, who are descendants of chattel slavery. Black Americans' race is Black/African American, but unlike other groups, their ethnic group is also Black/African American, while their nationality is American. Whereas a Black British person may say their nationality is British, their race is Black, but their ethnicity is Nigerian Igbo. It's important to acknowledge the difference in race and ethnicity because one could belong to a racial group but still have the same issue with recognizing the differences of an ethnic group within their race.

racism; race; facial recognition; is it racist; look the same; similar looks; inclusion; representation Team collaboration sparks creativity and innovation.Photo credit: Canva

In Julia's research into why people struggle with recognizing faces from different groups, she discovered something fascinating: there's a name for the phenomenon, "it's called cross-race effect, and it's not about racism, it's about how our brains are wired. TLDR, you're not racist, you just have a lazy a** brain." She goes on to explain, "Our brains are essentially pattern recognition machines. The more often we see something like faces from our community, the better our brain gets from picking up subtle differences without us even realizing it. It's a bit like muscle memory but with visual processing."

The fusiform face area (FFA) is sort of like a shortcut to this processing faces even when we aren't necessarily paying attention. But like most things, you need to exercise the muscle for it to work properly in all scenarios. When it comes to faces, if the only faces you see look like your own, then it'll be difficult to recognize the distinct features of people who don't look like those in your racial or ethnic group.

Recently, singer-songwriter Billie Eilish faced backlash for her remarks while performing in Ireland after commenting, "As you guys know, I'm Irish. I am not from here, obviously. It's really cool to come somewhere and, like, everyone looks exactly like you, and you're all just as pasty as me. I love it." Some fans were offended since white people in America tend to be overrepresented in television and music. While overrepresentation may be true, chances are, since America is so diverse, the singer likely hasn't run into many people of the same ethnicity.

The first faces we learn to recognize are those in our households, which tend to resemble ourselves unless you're an adoptee. These are the faces our FFA practices on before moving on to those in their direct community, slowly expanding outward as one travels further from home.

racism; race; facial recognition; is it racist; look the same; similar looks; inclusion; representation Facial recognition technology concept.Photo credit: Canva

"When it (FFA) sees familiar types of faces, for example, faces you've had lots of exposure to, it lights up, like ha, I know this. But when it sees faces from a group you haven't spent much time with, the neural activation is weaker and less precise. Your brain doesn't process all the details. It kind of glosses over it. It's almost like your brain says, 'eh, close enough, I'll just put everything in the same category as the ones I've already seen,'" Julia explains before adding later. "It's not that the other races actually look the same, it's that our brain isn't trained to see the differences, yet."

In many ways, it's like hearing someone speak French when you don't speak the language. At first, the words all mush together and sound the same, but as you begin to pick up on French words, things become clearer. So, no, everyone who thinks people from another ethnic group all look the same is racist; they simply need to exercise that part of their brain.

Canva Photos

There is a three hour window of time when most dying people pass away.

Death is hard to think about and harder still to talk about. Some people get panic attacks just imagining the inevitable end of their life. It's an extremely uncomfortable and inescapable fact of living. For some people, learning as much as they can about what it's like and how it works is the one thing that brings them a little bit of comfort.

That's where Julie McFadden comes in. McFadden has been working as a hospice nurse for nine years. She has been educating people about the dying process on social media for almost as long, racking up millions of views with her gentle, reassuring, and highly informative FAQs.

In a recent video, Hospice Nurse Julie tackles a big, scary question: What time do people usually die? And can we actually predict someone's time of death?

"When is the most common time to die? I think you might be surprised what research says," she begins the video.

McFadden says even she was surprised when she started digging into the data and research. She noted that in her own work, she hasn't really seen a trend, but after poring through studies and speaking to colleagues throughout the hospice industry, she was taken aback to discover there was a clear answer to her question.

"Research and anecdotal evidence... it does show that most people die between 2 a.m. and 5 a.m.," she says. She explains that some professionals refer to this window as the "letting go hour."

Other studies and experts have a slightly different take, citing the most common time as 6 a.m.—8 a.m., or even peaking at 11 a.m. But the truth remains that there is a definitive pattern of a high percentage of people passing away in the wee hours of the morning or middle of the night.

- YouTube www.youtube.com

"So, why does that happen? That's where my brain went. And to me, the reason why is the most fascinating part," she explains.

There are a few different factors, McFadden says, that explain such a narrow death window. The first relates to the normal cycle of our body's energy and alertness.

"Biologically, we have a circadian rhythm... And between the hours of two and five, that is when our body's energy level is the lowest. Our temperatures drop, our blood pressure drops, and our breathing slows."

She mentions that those late night/early morning hours are also typically very quiet, without a lot of interruption and stimulation that might unwittingly keep a patient engaged with the outside world. "There's less people kind of trying to hold you there."

The dying person's personality also plays a role. McFadden says she sees over and over that some patients will wait until the entire family arrives before they "let go," while others will wait until things are quiet and they're alone. More outgoing people may wait to be surrounded before they pass, while introverts may prefer to pass in solitude. For the folks who prefer peace and quiet, those nighttime hours make a lot of sense.

death, dying, death doula, hospice, hospice nurse, mortality, aging, seniors, love, family, fear, afterlife Learning about death is uncomfortable, but it helps us in the long run. Photo by Sijmen van Hooff on Unsplash

McFadden then shared a pretty wild story of a patient of hers who "chose" when to die. Viewers then chimed in with their own.

Most people who have lost a loved one absolutely insist that dying people are aware of, and have some level of control over, when they decide to let go. You should watch McFadden's video to hear her best story, but the comments were full of even more.

"My good friend Donna was dying in hospice from a brain tumor and a week before she passed things looked pretty grave so she wasn't expected to last another 2 days. Her sister was by her side and said it's okay you can go but she opened her eyes and said no I'm not going yet I'm waiting for my birthday, I'm dying on my birthday. Her birthday was a week away and no one thought she would make it but she did. Her sister whispered in her ear 'today is your Birthday Sis you made it' and then she passed within the hour," one user shared.

"My grandmother was actively dying for two weeks and held on until the wee hours of the first of the month. She was concerned about getting her social security check to help the family," said another.

"About a week before my 93 year old mom died, she adamently said a few times to me and others she was leaving the following Tuesday. At first I thought she meant she's going out... That Tuesday comes and it was clear she was probably not going to make it to end of the week. I was aware of her comments from the week before but didn't think it would happen that day. She died at 11:12 pm that night, on the day she said she was leaving. She knew."

"While not quite the same thing as 'predicted,' my mother said 'they' told her when she was going to pass away -- to the minute. 'They' being the people visiting her and promising to help her during her visioning experiences. She said they had shown her where she was going to go. She died at exactly the time her visioning-visitors had told her."

The stories shared by the hundreds in the comments to McFadden's video are heart-wrenching, but ultimately extremely hopeful.

@hospicenursejulie

Replying to @skinnysketch19 the transitioning phase #hospicenursejulie #caregiversoftiktok #dementia #education #medicaltok #learnontiktok #science #STEM

McFadden doesn't want her viewers who may have a loved one who's dying to be more anxious and nervous during the night, worrying and potentially losing sleep.

"People are going to do it when they do it. Their body is going to let go when the body is ready to let go. All you can do is be there for your loved one the best you can."

She reiterates that, even for someone like her who has seen and helped many patients cross over from this world to the next, that death is a mystery. As much as we can continue to learn and understand new aspects of it, we'll never fully know what it's like until we experience it ourselves.

This article originally appeared in June.

Image via Pop Mart/Wikipedia

Millennials discuss the Gen Z obsession with Labubus.

Labubus are taking over purses and bags everywhere lately. Labubus, fuzzy plush monsters (some that hang from a keychains, others that are collectible figurines) are currently a Gen Z fashion trend and pop culture obsession. But it's a trend that's not fully clicking with Millennials.

In a Reddit thread, member McTootyBooty shared with fellow Millennials, "I feel like it’s too late to ask wtf labubu is."

The earnest post about being out of the loop on Labubus resonated with many Millennials, who did their best to dissect their current popularity. Many compared Labubus to the ultimate '90s pop culture symbol: Beanie Babies. "Zoomer Beanie Babies," one wrote.

labubu, labubus, labubu gif, pop mart, pop mart labubu Popmart Labubu GIF by popmartglobal Giphy

"Zoomer Furbies," one commented, referring to the similarly-viral Furby toys that went viral in the late '90s. Another Millennial commented, "It's [an] ugly series of stuffed monsters that has been around for 10 years already but for some reason it has only turned into an obsession recently. I really don't get the hype myself."

Another quipped, "Dumb little fuzzy things that cost 80 dollars and probably $2 to produce. Just the new trend. They'll be at 5 Below in a year."

Some Millennials noted Labubus are more of a microtrend. "Nah, they’re a microtrend. Labubus will be over by this time next year. People are already starting to move on to other things. Beanie Babies were a fad for at least 5 years," another added. "If anything, Labubus are giving NFT lol."

According to NPR, Labubus were created and designed by artist Kasing Lung, who debuted them back in 2015. In 2019, Lung partnered with Chinese toy company POP MART to create the plush Labubus, but they didn't strike a note with pop culture until major pop stars like Dua Lipa, BLACKPINK's Lisa, and Rihanna recently started to sport them. Many are sold in "blind boxes," enhancing the surprise factor.

It's not just Millennials that are confused by the concept of Labubus and how they became so trendy. Older generations are also scratching their heads, with some comparing Labubus' popularity to another '90s doll. "Kinda more like a Gen Z Troll doll with the cute/ugly factor," they wrote.

Others alluded their likeness to another popular collectible. "It’s this year’s squishmallow. It cashes in on the cute / tee hee / insert mask here aesthetic that one chooses to give themselves when buying this to affirm that and their style etc. Oh look, an exclusive drop! Next months drop: same shape different color," they wrote.

labubu, labubus, labubu keychain, pink labubu, labubu trend Labubu Lil D GIF by Respective Giphy

Another explained, "Beanie babies...troll dolls...sports card...it's all cyclical. I don't know what's hard to believe about silly collectables."

Others explained their popularity as consumer genius. "Answer: they are fundamentally 'loot boxes' in physical form. They give you a sense of adrenaline rush, just like loot boxes in games or slot machines," another commented.

However, some defended their love for Labubus. "I won't tease anyone liking them then. I had 4 Furbies as a kid/young adult and it was harmless fun," one shared. Another added, "Idk I think they’re sort of cute. I’d never buy one for myself, but I kind of like when my coworkers show me theirs. They’re just little creepy monster things hanging off everybody’s purse."

One concluded: "I think they're cute, I love mine. it doesn't matter to me if they're overhyped or hated on, but for what it's worth I also have a collection of old tamagotchis that I love having/ using, so it's right up my alley for cute crap to carry around. no pressure to get one if you don't want one."

This is the brain-child of Client Partners, a women-run company in Japan.

Some days can only be made better with a warm hug and a meal from grandma. In Japan, those creature comforts (and more) are made available for a mere 3,300 yen, or $23 USD an hour.

Here’s how it works: the service, run by a company called Client Partners, is called OK! Obaachan (which translates to OK Grandma). Give them a ring and they’ll send over a woman aged 60 to 94 boasting a range of grandmotherly skills—from housework and childcare, to “personal consultations”…meaning, yes, they can talk you through that brutal breakup.

Honestly, the tasks provided by this roster of 100+ grannies seem rather endless. Just a quick scroll through the website shows that an Obaachan has been hired to help someone come out as gay, attend sports games, think through an apology letter, show up to a wedding, perform ceremonial rituals, and more.

The video below paints a pretty cohesive picture. Paolo, a content creator living in Japan, enjoys a picnic of handmade goodies while his Obaachan shares pictures from her past and compares dating in her time to dating in the modern world. It’s every bit as wholesome as you’d imagine.

- YouTube www.youtube.com

“Well, I didn't plan on crying today but here we are. This video reminded me so much of my time with my Nanna and the great conversations we had and the advice she gave me as a young man. She was my best friend and I miss her so much,” one viewer wrote.

Another added, “It's actually a really good idea tbh. The grandma gets to spend time interacting with others, making her feel less lonely. Seems like a win win to both parties.”

Perhaps it should come as no surprise that this idea stems from a country that already combats loneliness through various “rent-a-person” services, including hired actors who will pretend to be your family.

But even more pertinent, Japan has a deeply ingrained cultural tradition of respecting and valuing the elderly. We see this reflected in practices like a national holiday honoring them (Keirō no Hi), and the fact that many Japanese households remain multi-generational. Older adults are often seen as vessels of wisdom and experience.


That said, older women in particular (and even more so, older women who either never married or whose husbands died young) face a sparse job market, and cannot solely rely on pension.

“The merit of age is the ability to remain unfazed by small things,” wrote Client Partners. “Their consideration for those who need it most, and while they may lack the physical strength and agility of their younger counterparts, their housework and child-rearing skills honed over years of being a housewife, their communication skills honed through relationships with neighbors and relatives, their rich life experience having endured the good and the bad, and their friendly, warm presence are all irreplaceable strengths.”

Plus, many Obaachans express gratitude for being able to connect to a sense of purpose through their work. So, in truth, everyone is getting a need met. For these grandma’s, it’s financial opportunities, and for their clients, it’s feeling nurtured, loved, and most importantly, fed.

Another cool thing about Client Partners—it’s run by women, and only employs women. So, beside grandmas for hire, you can also hire interpreters, handywomen, and something called “courage support.” Don’t know what that is…but I want it.

While applications to be OK Obaachan are open, Client Partners does require that candidates be vetted, and have an open enough mind to deal with often frowned upon things in Japan, such as single mothers. According to Client Partners, the “perfect” grandma is “kind, committed, hardworking, and cares about the feelings of others.” Hard to argue with that.