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People in the '90s and early 2000s trying to explain the internet is pure comedy gold

internet, 1990s, predictions

Some in the late '90s and early '00s thought the internet was an overhyped idea doomed to fizzle.

Those of us who are old enough to remember the world before we became completely dependent on the internet could never have predicted what life would be like now. Some of the things the internet has enabled us to do—wireless video chats with friends halfway around the globe, ordering food to be delivered to our door at the click of a few buttons, virtual support groups for every possible interest or ailment—were the stuff of imaginary, far-futuristic worlds, surely not realistic to expect in our lifetimes. (I mean, I figured we'd have flying cars before we'd have computers we could fit in our pockets, yet here we are.)

The 1990s were this weird in-between phase where the tech geeks were all about the .com world and tech-reluctant normies were all, "Gretchen, stop trying to make the internet happen. It's not going to happen." Once the internet started becoming popular, some people did try to predict how it would all turn out.

Some predictions were wrong. Ridiculously, hilariously wrong. And on the flip side, David Bowie, in his apparently infinite wisdom, was so spot on it's almost scary.


Let's look at a prediction that turned out to be embarrassingly off-base. Former Head of Strategy at Amazon Studios Matthew Ball shared a clip from the Daily Mail newspaper in the year 2000 with the headline "Internet 'may be just a passing fad as millions give up on it.'"

"Researchers found that millions were turning their back on the world wide web, frustrated by its limitations and unwilling to pay high access charges," it reads.

"They say that e-mail, far from replacing other forms of communication, is adding to an overload of information."

(Go ahead and pause for maniacal laughter here.)

"Many teenagers are using the internet less now than previously, they conclude, and the future of online shopping is limited."

Ah, the adorable, pre-Amazon naivete.

Even a counter to that piece written by one Jane Wakefield a few days later had some hilarious lines in it. While urging not to throw out the the baby internet with the bathwater, Wakefield wrote, "It should come as no surprise to us that people are failing to see the point of the Internet. If you don't need access to a huge online encyclopaedia, if you don't fancy trying to buy a cheapish CD online, if you don't enjoy watching jerky videos of hardcore porn, then you might be right to question why you need a Net connection. Unlike TV (how many times have you heard the phrase "former TV watcher") the Internet is still dispensable.

Except of course for email."

BWAAHAAHHAAA. That's right. The only indispensable part of the web in 2000 was e-mail, which in some ways feels like the most archaic part of the internet now. Too funny.

David Bowie, on the other hand, predicted the impact the internet would have on society in 1999 and totally nailed it.

He was so right in that we had barely seen the tip of the iceberg in 1999. He was also right in that the impact to society—both good and bad—was unimaginable. Exhilarating and terrifying. We're living that now.

"The context and state of content is going to be so different to anything that we can really envisage at the moment," he said. "Where the interplay between the user and the provider will be so in sympatico it's going to crush our ideas of what mediums are all about."

Whoa. That's some seriously prescient prognosticating there, Bowie. (He really did see what was coming. He even started his own internet service provider in 1998 while other musicians scoffed at the world wide web.)

Going back just a bit further, Matthew Ball also shared an op-ed from a 1995 Newsweek in which Clifford Stoll writes that he is "most uneasy about this trendy and oversold community" of the internet. Ball said it "reads exactly like Metaverse criticisms."

Indeed, Stoll basically describes our current living situation with "telecommuting workers, interactive libraries and multimedia classrooms…electronic town meetings and virtual communities" and more as if it were some kind of absurdity.

And maybe it is. After all, he accurately described the other part of our current living situation, which is that "Every voice can be heard cheaply and instantly. The result? Every voice is heard. The cacophony more closely resembles citizens band radio, complete with handles, harassment, and anonymous threats. When everyone shouts, few listen."

Wowsers. Yep. Good times.

So what did we learn here?

Don't underestimate the future of technology. And always listen to David Bowie. The end.

All images provided by Prudential Emerging Visionaries

Collins after being selected by Prudential Emerging Visionaries

True

A changemaker is anyone who takes creative action to solve an ongoing problem—be it in one’s own community or throughout the world.

And when it comes to creating positive change, enthusiasm and a fresh perspective can hold just as much power as years of experience. That’s why, every year, Prudential Emerging Visionaries celebrates young people for their innovative solutions to financial and societal challenges in their communities.

This national program awards 25 young leaders (ages 14-18) up to $15,000 to devote to their passion projects. Additionally, winners receive a trip to Prudential’s headquarters in Newark, New Jersey, where they receive coaching, skills development, and networking opportunities with mentors to help take their innovative solutions to the next level.

For 18-year-old Sydnie Collins, one of the 2023 winners, this meant being able to take her podcast, “Perfect Timing,” to the next level.

Since 2020, the Maryland-based teen has provided a safe platform that promotes youth positivity by giving young people the space to celebrate their achievements and combat mental health stigmas. The idea came during the height of Covid-19, when Collins recalled social media “becoming a dark space flooded with news,” which greatly affected her own anxiety and depression.

Knowing that she couldn’t be the only one feeling this way, “Perfect Timing” seemed like a valuable way to give back to her community. Over the course of 109 episodes, Collins has interviewed a wide range of guests—from other young influencers to celebrities, from innovators to nonprofit leaders—all to remind Gen Z that “their dreams are tangible.”

That mission statement has since evolved beyond creating inspiring content and has expanded to hosting events and speaking publicly at summits and workshops. One of Collins’ favorite moments so far has been raising $7,000 to take 200 underserved girls to see “The Little Mermaid” on its opening weekend, to “let them know they are enough” and that there’s an “older sister” in their corner.

Of course, as with most new projects, funding for “Perfect Timing” has come entirely out of Collins’ pocket. Thankfully, the funding she earned from being selected as a Prudential Emerging Visionary is going toward upgraded recording equipment, the support of expert producers, and skill-building classes to help her become a better host and public speaker. She’ll even be able to lease an office space that allows for a live audience.

Plus, after meeting with the 24 other Prudential Emerging Visionaries and her Prudential employee coach, who is helping her develop specific action steps to connect with her target audience, Collins has more confidence in a “grander path” for her work.

“I learned that my network could extend to multiple spaces beyond my realm of podcasting and journalism when industry leaders are willing to share their expertise, time, and financial support,” she told Upworthy. “It only takes one person to change, and two people to expand that change.”

Prudential Emerging Visionaries is currently seeking applicants for 2024. Winners may receive up to $15,000 in awards and an all-expenses-paid trip to Prudential’s headquarters with a parent or guardian, as well as ongoing coaching and skills development to grow their projects.

If you or someone you know between the ages of 14 -18 not only displays a bold vision for the future but is taking action to bring that vision to life, click here to learn more. Applications are due by Nov. 2, 2023.
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