If you’re like me, when you’re visiting a town, the first thing you think is "I just wanna take a walk someplace cool." Then you go outside and you're like, ummmm. Right? It’s hard to find that information unless you know a local, so I just wind up wandering around like a chicken with its head cut off. Maybe I find something, maybe I don't. This is where the folks at Walk Your City *get me.* It's like they said to themselves: "What if we put local knowledge on a sign and just, like, put the signs up where people could see them?" So simple! Light poles are there! Let’s put 'em to use and get people walkin'! This is what happened.