Think beer commercials are sexist? You should see these 7 labels.

Breaking news: Lots of women enjoy drinking beer.

Beer — craft beer in particular — is often thought of as a man's game, but that couldn't be further from the truth.

In fact, some experts believe women actually invented beer, though you wouldn't know it from the way it's sometimes marketed today.


GIF via matchpointHD/YouTube.

Looks like every beer ad ever, right?

It's not just the overly sexed-up commercials that are crossing lines and alienating customers. It's the names of the beers themselves.

Panty Dropper. Leg Spreader. Thong Remover.

As hard as it is to believe, those are real beer names.

Thankfully, it looks like the craft beer industry has finally had enough of sexist and offensive brew names.

Discontent with these kinds of labels has been brewing (yeah, I went there) for years, with both drinkers and brewers alike growing increasingly agitated by immaturity from a handful of breweries.

Now the Brewers Association, one of the largest industry trade bodies, has finally updated its code to crack down on offensive names and labels like these.

While it doesn't have the power to officially ban them, the association can make sure offending breweries don't use its awards, medals, or seal of approval to market beers with offensive labels. The move ought to discourage this kind of desperation to appeal to male drinkers, and it's a small gesture that represents a bigger current of change.

If all of this sounds a little like the fun-police at work, take a look at these labels. Some of them are pretty hard to stomach.

The idea that the only way to appeal to men is through sexual innuendo is offensive to women and men.

We can do better.

1. Panty Peeler, Midnight Sun Brewing

Anything else ready for summer adventures to begin?

A post shared by Midnight Sun Brewing Co. (@midnightsunbrewingco) on

2. Raging Bitch, Flying Dog Brewery

Photo by Antti T. Nissinen/Flickr.

3. Naughty Girl, New Albanian Brewing

Image by New Albanian Brewing.

4. Stacked, Route 2 Brews

Image by Route 2 Brews.

5. Tramp Stamp, Clown Shoes Beer

6. Double D, Fordham & Dominion Brewing

7. Crazy Bitch, Northwest Brewing Company

And the list goes on and on. Angry yet?

The trend of beer names that degrade or objectify women is offensive and unnecessary. Besides, any beer drinker knows the best brews don't need to rely on gross marketing gimmicks to get by.

The latest move from the Brewers Association proves drinkers are ready to hold their beer makers to a higher standard.

Photo by Louis Hansel on Unsplash
True

This story was originally shared on Capital One.

Inside the walls of her kitchen at her childhood home in Guatemala, Evelyn Klohr, the founder of a Washington, D.C.-area bakery called Kakeshionista, was taught a lesson that remains central to her business operations today.

"Baking cakes gave me the confidence to believe in my own brand and now I put my heart into giving my customers something they'll enjoy eating," Klohr said.

While driven to launch her own baking business, pursuing a dream in the culinary arts was economically challenging for Klohr. In the United States, culinary schools can open doors to future careers, but the cost of entry can be upwards of $36,000 a year.

Through a friend, Klohr learned about La Cocina VA, a nonprofit dedicated to providing job training and entrepreneurship development services at a training facility in the Washington, D.C-area.

La Cocina VA's, which translates to "the kitchen" in Spanish, offers its Bilingual Culinary Training program to prepare low-and moderate-income individuals from diverse backgrounds to launch careers in the food industry.

That program gave Klohr the ability to fully immerse herself in the baking industry within a professional kitchen facility and receive training in an array of subjects including culinary skills, food safety, career development and English language classes.

Keep Reading Show less

This article originally appeared on 11.21.16


Photographer Katie Joy Crawford had been battling anxiety for 10 years when she decided to face it straight on by turning the camera lens on herself.

In 2015, Upworthy shared Crawford's self-portraits and our readers responded with tons of empathy. One person said, "What a wonderful way to express what words cannot." Another reader added, "I think she hit the nail right on the head. It's like a constant battle with yourself. I often feel my emotions battling each other."

So we wanted to go back and talk to the photographer directly about this soul-baring project.

Keep Reading Show less
True

When a pet is admitted to a shelter it can be a traumatizing experience. Many are afraid of their new surroundings and are far from comfortable showing off their unique personalities. The problem is that's when many of them have their photos taken to appear in online searches.

Chewy, the pet retailer who has dedicated themselves to supporting shelters and rescues throughout the country, recognized the important work of a couple in Tampa, FL who have been taking professional photos of shelter pets to help get them adopted.

"If it's a photo of a scared animal, most people, subconsciously or even consciously, are going to skip over it," pet photographer Adam Goldberg says. "They can't visualize that dog in their home."

Adam realized the importance of quality shelter photos while working as a social media specialist for the Humane Society of Broward County in Fort Lauderdale, Florida.

"The photos were taken top-down so you couldn't see the size of the pet, and the flash would create these red eyes," he recalls. "Sometimes [volunteers] would shoot the photos through the chain-link fences."

That's why Adam and his wife, Mary, have spent much of their free time over the past five years photographing over 1,200 shelter animals to show off their unique personalities to potential adoptive families. The Goldbergs' wonderful work was recently profiled by Chewy in the video above entitled, "A Day in the Life of a Shelter Pet Photographer."