upworthy
Joy

What it's like for a man to share his feelings every day for a week.

For a week, I decided that when strangers asked how I was doing, I'd actually tell them. Here's what happened.

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Men can learn how to share what they're feeling.

We all know that phrases like “How's it going?” and “How are you?” are mostly pleasantries.

It's just how we say "Hello." You're not expected to answer any more than the person asking is expected to care.

But every once in a while, someone will surprise you. You'll toss out a casual and totally insincere “How are you?” and the floodgates will open out of nowhere. “I've had the WORST DAY,” they'll say.


I've always secretly envied people who can open up on a whim like that. It seems weirdly fun. And there might be a lot of psychological benefits to it.

So I tried it. For a week, I decided that when strangers asked how I was doing, I'd actually tell them.

But before I could start, a pretty important question occurred to me: Would I even know what to say? After all, I am a dude, and everyone knows dudes aren't always super in touch with how we're feeling.

Ronald Levant, a professor of counseling psychology at Akron University, told me a story about a man he once treated early in his career that sums up this whole thing pretty nicely:

“[He] came in complaining about how his son had stood him up for a father son hockey game. Being relatively naive back then, I said, 'So, how did you feel about that?' His answer was 'Well, he shouldn't have done it!' I said again, 'Yeah, he shouldn't have done it, but how did you feel?'
“He just looked at me blankly.”

Levant recalled similar sessions where women, by contrast, were able to walk him — in detail — through their emotional reaction to a situation: how anger turned to disappointment turned to worry, and so on.

“Among the men I was treating or working with there was a singular inability for many of them to put their emotions into words,” Levant said.

As part of my project, I wanted to test Levant's theory, to see what it would be like to, you know, actually try to express my feelings. As the king of non-answers, deflection, and “I'm fine, how are you?” I wanted to know what it would be like to talk about me.

It turned out to be much less simple than I thought.

grocery, enthusiastic conversation, strangers

Getting engaged and talking with other people throughout the day.

Photo by Blake Wisz on Unsplash

Day One

I was on my way to my daughter's daycare to drop off more diapers, and I was trying to think about how I felt at that specific moment. It was a beautiful sunny day. There was a guy on the sidewalk walking three huge, puffy dogs. It made me laugh.The day had been a bit of a rollercoaster. My 1-year-old daughter woke up all smiles. But by the end of breakfast, she had collapsed into an inconsolable heap of tears, and that was how she left the house that day: wailing in the backseat of my wife's car. When I arrived at daycare, though, she ran to me and leapt into my arms. She laid her head on my chest and giggled as she stared into my eyes. It was a total turnaround and a wonderful midday boost to my mood.

On my way home, I stopped off at a grocery store to grab an energy drink and, potentially, to share this happy moment with a stranger.

I chose the line manned by a fast-talking, bubbly woman. And when I got to the front, she teed me up perfectly with a sincere: “How are you?”

“Hey, I'm good!” I said enthusiastically. In the next instant, though, she was onto other things. “Ma'am?” she yelled to a wandering woman behind me. “I can ring you up over here.”

Her attention swung back to me, but almost immediately, she was telling me my total. “That'll be $2.03.”

The transaction moved at hyper-speed. The moment was gone. As I shuffled for my wallet, I considered just blurting it out anyway, “I just visited my daughter at daycare and she was so happy to see me and it was the freaking best!”

But a voice popped up in my head, and I couldn’t shake it: She's not going to care. Why would she care?

So I said nothing, paid, and went home.

To understand why men and women often handle feelings differently, we have to look at society first.

I can't help but think my wife would have had no trouble talking to the woman in the store. Why is it harder for me then? Are we wired differently? Is it a brain thing? A hormone thing?

Apparently, in the 1980s and '90s, researchers had something of a breakthrough on this question. They became “stimulated by this idea that gender was something that was socially determined,” Levant explained. He noted that boys were being socialized differently than girls were, and it was making a big difference for them down the road.

In a TEDx Talk called “Unmasking Masculinity” Ryan McKelley, an associate professor of psychology at the University of Wisconsin La Crosse, echoed similar findings from his research.

First, he learned that infant and young boys surprisingly displayed more intensity and range of emotion than their female counterparts. “But that story starts to change over time,” he said.

Second, he looked at a series of studies polling men and women in America, which asked people to generate a list of emotions that are “culturally acceptable” for each sex. While the study found that women felt “allowed” to display nearly the entire emotional spectrum, men seemed to be limited to three primary feelings: anger, contempt, and pride.

But despite all these cultural “requirements” about emotion, it turns out that our brains aren't processing things all that differently. McKelley says if you hook men and women up to equipment that measures things like heart rate, skin conductance, sweat, and breath rate, and then expose them to stimuli that can provoke strong emotions, “these gender differences disappear.”

“I do not deny there are biological differences,” McKelly told me in an interview. “However, the degree to which it influences all that other stuff, I believe, is overblown.”

My learning after talking to these researchers? Men DO feel feelings (yay!) but society isn’t doing us any favors when it comes to helping us learn how to express them.

Day Two

I was sitting in the sweltering parking lot outside a Home Depot when I decided I was going to do better than the day before.

I walked inside and stood in line at the customer service counter for what felt like an eternity. Finally, one of the tellers called me up. She had a shock of white curly hair and kind eyes. A grandmotherly type. “How can I help you?” she asked. Not the exact question I wanted, but we'll see where it goes. “I have some returns,” I said.

I decided I was going to do better today.

We launched right into the specifics of what I was returning and why, and it was looking like I was about to strike out again. The transaction took a while so there was ample space to fill. Since she hadn’t asked me about my day, I took the initiative while she tapped impatient fingers along her computer waiting for it to load.

“How's your day going so far?” I asked. She went on to tell me about how a big storm that rolled through nearly knocked out the store's power and how the computers had been acting up ever since. “My day was going great until this!” she said playfully.

In my eagerness to share, I'd accidentally stumbled into a pretty pleasant conversation with a stranger. OK, so it was about computers and the weather, but it sure beats an awkward silence. She never did ask me how I was doing, and that's OK.

But it did make me realize that talking about your own feelings is pretty damn hard, even when you're going out of your way to try.

rainy day, gray, feeling depressed, shame

A rainy day affects the human experience and emotional state.

Photo by Raimond Klavins on Unsplash

Day Three

Day three was tough. Outside it was gray and dreary and inside I felt about the same. Flat. Gray.

I was having trouble identifying the root of why I felt so, for lack of a better word, “blah,” so I Googled “how to find out what you're feeling,” like I was some sort of robot trying to understand the human experience. “Pay attention to your physiology,” one article said. I felt totally normal and my heart rate was an unremarkable 80. What does that mean?

“Don't think about it too much,” another article said. Well, shit.

As I read on about meditation and mindfulness and things of that sort, I started to get a little nervous. “What if I get too in touch with my emotions?” There's something comforting about being a reasonably even-keeled guy without a lot of emotional highs and lows. I don't want to go digging in the darkest recesses of my subconscious and unlock some terrible shit.

Apparently a lot of men feel like this.

McKelley described one man he treated who had severe anger issues and wasn't exactly open to talking about his problems: “I asked him, 'What do you find so subversive about crying?' He said, 'If I start, I'm afraid I'm going to curl up in a fetal position and never be able to stop.'”

I thought a little too much about this and decided I had to get out of the house.

I don't want to go digging in the darkest recesses of my subconscious and unlock some terrible shit.

I headed out to grab a coffee at a local establishment (OK, it was a McDonald's, but I really don't need your judgment right now). There was a young, freckle-faced girl working the counter. She was probably 19. When it was my turn, she gave me a shy “Hello.”

“How are you?” I started. “Good. How are you?” she responded, on cue.

Since I hadn’t had any major emotional breakthroughs at that point, I just ... told her the truth. “I just had to get out of the house a little bit. It's so gray and crappy today and I just needed a break. You know?”

She gave me possibly the blankest stare I had ever seen in my life. I quickly filled the silence with my order — a large iced coffee. To go.

The more I learn, the more I realize there is so much more to this whole emotions thing than just “opening up.”

By the third day, I’d learned that men definitely feel things. Lots of things. But it's what happens before those feelings bubble to the surface that accounts for the myth that dudes don’t have any emotions at all.

Think of it this way: Almost every single day, you take the same route driving home from work. And while driving is usually a conscious process that takes a lot of focus and effort, you could probably make that super-familiar drive home from work with barely any involvement from your brain at all. We sometimes call this “going on autopilot.” It’s the same way with breathing or blinking. Sure, you can control them if you want, but more often than not, they’re totally automatic.

And I've learned that it can be the same thing with suppressing emotions. For years and years, most men have been trained not to give any indication that we might be scared or lonely or nervous, and we push it down. If we do that enough, it can start to seem like we don’t feel those feelings at all.

It's what happens before those feelings bubble to the surface that accounts for the myth that dudes don't have any emotions at all.

McKelley expands on this idea in his TEDx Talk when he talks about the “male emotional funnel system.” Basically, he says all those emotions men might feel that make them vulnerable or that make them subject to judgment, or even being outcast, by their peers are transformed into anger, aggression, or silence. It's how we avoid ridicule.

It's how we survive.

But over time, not only do we lose the ability to understand our own true emotions — the emotions behind the anger or silence — but we get worse at figuring out and empathizing with what others are feeling too.

When it comes to emotional fluency, McKelley said, “it's like speaking a foreign language. If you don't use it, you lose it. It's something you have to practice.”

Day Four

When I went to bed the previous night, the country was heartbroken over the death of Alton Sterling. When I woke up, we were heartbroken over the death of Philando Castile. Two black men dead at the hands of police within 48 hours.

But as devastated as I was, life goes on — right? I had work to do and, later, errands. In fact, we needed more diapers.

But the shootings were the only thing on my mind all day.

When I reached the cashier at the Walgreens down the street from my house, a small pack of size-five Pampers clutched to my side, I saw she was a young black girl. She asked how I was doing. And I told her, with all honesty, that I was sad.

We talked briefly about the news. She'd been at work and hadn’t heard much about Philando Castile yet. We paused so I could enter my phone number for reward points. There were no tears or hugs or anything like that — after all, we were standing at the front of a Walgreens and people were starting to form a line behind me.

She asked how I was doing. And I told her, with all honesty, that I was sad.

When I left, I don't know if I felt any better. But I certainly didn’t feel worse. And talking to a real live human being about an awful tragedy felt a lot more meaningful than reading Facebook comments and Tweets.

So, on an awful, terrible, no-good day, I guess that was something.

While I worked on this project, I often wondered why all of this mattered. Do I really need to tell people what I’m feeling all the time?

And then I thought about our nation, and all the tragedies that we hear about on the news every day.

I thought about the 100 million men in America who, to varying degrees, have had their ability to empathize with the emotions of others slowly eroded over time because society tells them they cannot be vulnerable. I thought about the creep on the street chatting up a woman who clearly, visibly wants nothing to do with him. I thought about the catcallers who seem to be convinced they are paying women a compliment and are oblivious to how uncomfortable, even afraid, they're making them.

I thought of the millions of men in America being conditioned from an early age to turn fear, helplessness, loneliness, shame, and guilt into two things: anger and aggression. I thought of the 80-plus mass shootings in America since 1982 and how almost all of them were committed by men. I thought about how many of those men might have been bullied, hurt, shamed, or humiliated and, perhaps, could think of no other outlet for those feelings than the barrel of a gun.

I thought about the millions of men in America who will never harm another person, but might funnel that anger and aggression inwards through alcohol or drug abuse or worse, with three and a half times more men dying by suicide than women.

To be extremely clear: There is no excuse for hurting another person, whether through harassment, rape, abuse, or gun violence. But when we talk about providing better mental health services in our country, maybe we ought to make sure we're thinking of the next generation of otherwise healthy boys who need guidance about what to do with their emotions.

“If we're not allowed to talk about [shame], we're not allowed to express it, we're not allowed to admit we're experiencing it. And then you surround it with exposure to violence and seeing it modeled as a way to solve problems,” McKelley told me. “But women are bathed in the same violent cultural forces, so what's the difference?”

“Until we can figure out a better way socially to help boys and men navigate feelings of shame, we're going to continue to have problems.”

As bad as all the research sounds, there IS some good news.

intimacy, honesty, emotional intelligence, terrifying, men

Giving self reflection and intimacy a real shot.

Photo by Suzana Sousa on Unsplash

My best advice for how all of the men I know can figure out what their feelings are? Give it a shot.

Many of us are risk-takers. We go skydiving, wakeboarding, speedboating, or even shopping-cart-riding (full-speed into a thorn bush on a rowdy Saturday night, amiright?).

But we won’t tell our best friend that we love them.

“The irony is men repeatedly score higher than women on average in risk-taking behaviors. And yet we won't take those types of risks. Those emotional risks are terrifying for a lot of men. That’s probably the one thing at the end of the day that I suggest guys do,” McKelley said.

It might not always work out, but more often than not, he says, you'll find so many other people are feeling the same way and just waiting for someone else to say it.

“It doesn't require courage to hide behind a mask,” McKelley said in the closing minutes of his TEDx Talk. “What requires courage is being open and vulnerable no matter what the outcome.”

And as for me? I learned that talking about how I'm feeling, especially with people I don't know or trust, can be pretty hard.

Throughout the week, there were a lot of voices inside me telling me not to do it.

It'll be weird! They won't care! They're going to judge you!

And sometimes those voices were right. But as the week went along, it got a little bit easier to ignore them. And in the days since the “experiment” ended, I've found myself sharing just a little, tiny, minuscule bit more on a day-to-day basis.

What was most incredible was that I started to realize that the experts were right: This IS a skill. It’s something I can learn how to do, even as a self-described “nonemotional” guy. By taking “little risks” with my feelings, I am getting better and better at bypassing those instincts in me that want me to clam up and be the strong, stoic man.

I just hope I’ll have the courage to keep practicing.

But again, this isn't just about me. And it's probably not just about you either. It’s about the next generation of young people who will look to us (both men and women) for reassurance that men can feel, can talk about feeling, and can respond with things other than anger, aggression, or silence.

I want to leave you with a question, one I want you to really think about and answer as honestly as you possibly can. It might seem silly, but answering it could be one of the bravest things you'll ever do.

All right. Are you ready? Here it goes:

How are you?


This article originally appeared on 07.27.16

https://www.pitasplanters.com

Pita and David in front of their mobile plant shop

True

If there is a positive connection between mental health and caring for plants, Lupita Ríos is determined to make it her life’s work to share it with the world.

Ríos owns Dallas-based Pita’s Planters, a small business offering handmade planters, vases, art, bouquet preservation. Her love of vegetation can be traced back to where she spent her childhood—in the jungles of Guatemala—but it wasn’t until Ríos began struggling with panic attacks after college that she realized how healing plants can be.

During a particularly anxious period in her life, the only thing that brought her comfort was a plant she’d inherited from a co-worker. “Every day I would come into work and see some new growth or a new little leaf, and I would just feel so excited … it was like this little seed of light for me during a time when I was not feeling much joy,” said Ríos.

Pita in her plant shop https://www.pitasplanters.com

So she did what made sense: she kept growing plants, eventually learning how to create pots from recycled materials. During the pandemic, she and her husband opened a mobile plant store, which allowed her to share her passion with people in the community. What began as a meditative hobby quickly turned into a booming business, and Ríos, who is also working towards a Ph.D in Neuroscience, found herself overwhelmed with the things that come with being a small business owner (like keeping up with voice messages!).

“I learn as I go,” said Ríos, mentioning that one of the rookie decisions she made as a first-time business owner was to list her cell phone number under the business as the official contact number. “I quickly learned that was not a good idea! I got calls from customers left and right because the business grew so quickly.”

A friend suggested leveraging technology to keep Ríos’ sanity intact. She enrolled in Verizon Small Business Digital Ready, a free online program that offers small businesses nationwide access to over 50 expert courses and grant funding opportunities. The program includes resources created by small business owners for small business owners, covering topics such as marketing, financial planning, social media management, and more. For Ríos, this was the answer to juggling school and business without dropping any balls while the business continues to grow.

Taking control of her mobile plan was the first step in streamlining—and leveling up!—the business. Verizon’s My Biz Plan allowed her select and pay for only what she needed the One Talk App allowed her to reclaim her cell phone for personal use, and Verizon Business Assistant, a GenAI-powered text messaging solution , has been an enormous time-saver. Verizon Business’ 2025 State of Small Business Survey revealed 38% of SMBs are currently using AI–Lupita is one of many using it to help. Instead of spending precious time replying to every DM inquiring about the hours of her shop or troubleshooting a repotted plant’s wilting leaves, business owners like Ríos can set up, customize, and train a virtual assistant to field these questions.

“I didn't even realize I needed this in my life, but Verizon was like, we work with a lot of small businesses and we have a lot of tools that help set your business up so that I can focus on the products, on the marketing, on everything else. And I know that Verizon's got me covered in other ways where I don't have to think about it so much. It is so nice to have someone looking out for you and saying, ‘Yeah, you're busy. We got you covered here. We can take care of this."’

Verizon is committed to reaching one million small businesses with the resources they need to be successful by 2030—with over 450,000 small businesses like Pita’s Planters already using Digital Ready to help their businesses thrive.

Pita and David at their brick and mortar shophttps://www.pitasplanters.com

As for Ríos’ plans for after she receives her doctorate in Neuroscience? She wants to become a professor and continue growing her plant business.“Honestly, there’s nothing quite like having someone walk in who says they’ve never owned a plant before,” said Ríos. “Let me start your plant journey…within a few weeks, you’ll have a jungle in your house.”

Do you own a small business? Verizon offers over $1M in small business grants every year! Complete an application for the Verizon Small Business Digital Readyportal between May 1, 2025, and 11:59 pm PT on June 30, 2025, to be eligible for the application process for a $10,000 grant consideration.

A man and two women having a fun conversation.

There’s no one alive who doesn’t feel some anxiety about making small talk with other people. The difference is that some confront their fears because they know the incredible benefits that it can mean for their social life, romantic prospects, and careers, while some shy away and miss out on many opportunities.

Many people who avoid small talk believe those who excel at it are naturally charismatic or have been blessed with the “gift of gab.” However, many great conversationalists honed their skills and have a set of rules, techniques, and strategies they use when speaking to people, just like how people who do improvisational comedy or acting have a set of rules to follow to put everyone on the same page. Confident, sociable people may make engaging with others look effortless, but that’s because they have a strategy.

conversation, fun office, men and woman, funny conversation, jokes, levityA group of coworkers having a laugh.via Canva/Photos

What is the 30-second rule?

New York Times bestselling author and founder of the Maxwell Institute, John C. Maxwell, had a rule whenever he started a conversation: “Within the first 30 seconds of a conversation, say something encouraging to a person.” This can work in any social or professional situation, for example:

At work:

“Wendy, I heard you did great on yesterday’s conference call.”

“Frank, I hear the clients really love working with you.”

At a party:

“Mohammed, I really loved those pictures you posted on Instagram on your trip to Mexico.”

“Sang, are we going to get some of your incredible barbecue today?”

On a date:

“Thanks for choosing such a great restaurant, it has such a nice ambiance.”

“I really like the way your necklace brings out your eyes.”

date, conversation, laughs, jokes, salads, dinner, restaurant, cafeA man and woman joking on a date.via Canva/Photos

Whether you are complimenting, relaying positive information about the person, or encouraging them, the key is to pump them up and make them feel good about themselves. The 30-second rule fits nicely into Maxwell’s overall view of relationships: “Those who add to us, draw us to them. Those who subtract, cause us to withdraw,” he said.

The key to giving the other person encouragement is to do so genuinely. If you aren’t genuine with your compliments or words of encouragement, your words can have the opposite effect and make the other person feel like you are being condescending.

How does encouragement make people feel?

encouragement, poeple in blue shirts, luaghs, my bad, smiles, supportive peopleA man making a joke with other people in blue shirts.via Canva/Photos

Studies have shown that when people hear words of encouragement, they feel good and have a burst of energy. Psychologist Henry H. Goddard studied tired children and found that they had a burst of energy when he said something encouraging to them. But when he said something negative, they became even more tired.

Ultimately, a direct connection exists between being likeable and being genuinely interested in other people. William King said, “A gossip is one who talks to you about other people. A bore is one who talks to you about himself. And a brilliant conversationalist is one who talks to you about yourself.”

Every time you start a new conversation with someone, take the opportunity to share some words of encouragement with the other person, and you’ll be on your way to being seen as a brilliant conversationalist.

Why Americans pronounce 'street' as 'shtreet' or 'schreet'

There are some things Americans will concede are strictly American. One of those things os the pronunciation of certain words. No matter the accent, English words are generally pronounced the same, with a few exceptions. The inflection may be different but the mechanics are the same. This isn't the case for words like "street."

Really, any word that requires the "str" combination somehow gets the "sh" sound thrown in there. It's something that's so normal for Americans we don't hear it, so this may sound made up. But British linguist Dr. Geoff Lindsey breaks down why American speakers pronounce the "str" sound with an "sh." It's like "h" is an invisible letter instead of a silent one. The mispronunciation is not just an American thing though, it's an English speaker thing and doesn't really discriminate based on regional accents.

linguistics; pronunciation; American accent; English accent; word pronunciation; speakingA group of friends at a coffee shop. Photo by Brooke Cagle on Unsplash

It would seem the simplest answer is ease of speaking. There are a lot of words that get hurried or pronounced more like you're speaking in cursive rather than annunciating clear individual words. It's faster and easier to cut words short or start them with less annunciation, especially when casually speaking. But when it comes to the "str" sound, it doesn't seem to matter how slowly you're trying to say the word combination. That sneaky "h" keeps popping up between the "s" and "t." Why is that?

Turns out it has more to do with the letter "r" than any of the other letters. Dr. Lindsey explains, "in languages around the world the 'r' is often a tap of the tongue tip just behind the upper front teeth. But English 'r' turns things upside down, literally upside down from the perspective of the international phonetic alphabet, because this is actually the precise symbol for English 'r' and we can add an extra topping to show that it's often made with the lips rounded."

This rounding of the "r" and lack of contact with the back of the front teeth makes the distance between the "t" and "r" an uncomfortable distance for the tongue to travel. When people who speak English pronounce the letter "r," they pull their tongue back, away from their teeth and the roof of their mouth. It's almost as if the tongue is suspended in the air so it doesn't touch anything else in your mouth. This area that the tongue hangs out in for the letter "r" is the same area we use to make combination sounds like "ch" and "sh."

In a recent TikTok video, a young woman wonders if people have always pronounced "street" like "shtreet" after realizing her friend seemed to be adding the "sh" sound, only to realize she too adds the "sh" sound. In response, Yuval, a content creator who explores multiple different topics, attempts to breakdown why people make the "sh" sound when pronouncing words with the blended consonants "str."

linguistics; pronunciation; American accent; English accent; word pronunciation; speakingWomen sitting on swings. Photo by Bewakoof.com Official on Unsplash

"What this comes down to is the fact that English 'Rs' are what we like to call in linguistics, very weird. You'll notice that your tongue has to make all of these peculiar movements to make that sound. More specifically, your tongue is further back in your mouth when you make an 'r' than it is when you make an 's.' So instead of saying that 's' directly, you pull your tongue back a bit and make an 's h' because the distance between and 's' and and 'r' is too great of a distance for your tongue to travel," Yuval points out.

He continues, "Now, some of you might be sitting there and thinking to yourself wait a minute that can't make any sense because in a word like street, directly between the 's' and the 'r' there's a 't' where your tongue is gonna have to be at the top of your teeth anyways, except no it won't because you're not gonna be saying a 't' at all," arguing that words that have the blended "tr" sound often become the blended "ch" sound when speaking. He then gives several examples.

@yuvaltheterrible Replying to @Thomas Jefferson123 so yes dry January is also alliterative #language #linguistics #english #pronunciation ♬ original sound - Yuval

So why do we say words like "street" and "strong" like "shtreet" and "shtrong?" Distance. That's it. There's no secret deeper than people tend to use what is easiest to communicate efficiently. Cutting off the distance the tongue has to travel between the mid-mouth and the teeth in preparation to go from the "st" sound to the "r" sound is just easier. Some people might call it laziness but others might call it efficiency. Either way, stay shtrong out there, the shtreets are tough.

A woman holding back her laughter.

One of the biggest topics in parenting these days is the mental and physical drain that comes with being the default parent in a family. The default parent is the one who is first in line when it comes to taking responsibility for parenting duties, whether that means making doctor’s appointments, ensuring the homework is done, or making sure the child has enough socks to make it through the week.

Being the default parent can lead to fatigue and burnout, and the parent can experience incredible anxiety when their attention turns away from the household or family. The situation is even worse when the default parent’s partner only does the bare minimum. Unfortunately, in American society, fathers are often the parents who do just enough to get by and are praised for it.

The notion that men don’t have to pull their equal weight in American family life is so ingrained that when Emma Hughes, a travel nanny with over one year of experience in childcare and family support, visited Sweden for two weeks, she experienced extreme culture shock.


"I've been in Sweden now and I think I've been ruined for American men," the 24-year-old said in a viral Instagram video. "Specifically raising a child with an American man in America, because these Scandinavian dads? Chef's kiss …"

"I'm actually embarrassed to talk about this because all of the observations that I've made have really revealed to me how deeply ingrained [expletive] dads have become like in my brain, and it's just like the default,” she continued.

The notion that fathers only have to do the bare minimum was so ingrained in Hughes’ psyche that she couldn’t understand seeing so many involved fathers in Sweden.

sweden, swedish dad, swedish fathers, soccer, swedish childA dad playing soccer with his child.via Canva/Photos

"When I see more dads pushing their strollers in the park on a Saturday morning than moms, what does my brain think … That's weird, there is something abnormal about that,” Hughes said. “When I see dads at the grocery store with their kids. When I see dads out at restaurants or in public. It is so deeply telling of a lot of subconscious stuff that I have going on in my brain after working with so many families."

She said that even the best dads she's worked with in America would be considered the "Scandinavian bare minimum." She applauded one Swedish father who purchased a new size of diapers for his baby without being told to do so by his partner.

swedes, swedish couple, scandanavia, swedish flag, happy swedesA couple holding up the Swedish flag.via Canva/Photos

"Like I watched a Swedish dad go to the grocery store and come home with like four bags of groceries and in that trip he had bought size two diapers for a baby that had previously been wearing size one and was ready to move into size two but that conversation had not happened between the mom and the dad,” she said.

Given Swedish dads' dedication towards their parenting responsibilities, it’s fair to assume that their partners are much happier and stress-free than those in the States. But what about their kids? Researchers at the United Nations who studied “child well-being in rich countries” found that Swedish fathers also ranked high by their children. The survey asked children in 28 countries if it was easy to talk to their dads, and while 67% of children in the study said their parents were easy to talk to, Swedish fathers scored higher at 72.4%. Meanwhile, the U.S ranked 25, out of 28, at just 59.7%.

sweden, swedish dad, swedish fathers, swedish child, dad reading note, A Swedish dad reading a note. via Canva/Photos

Ultimately, Hughes makes an important point that Scandinavian men have set a high bar for being fathers and that American men need to step up. The positive sign is that in America, the discussion around default parenting has been getting louder and louder, and hopefully, that will prompt more American men and women to set higher expectations so that one day, American men can catch Sweden’s.

Spaces that maximize and prioritize coziness can lead to unbelievable health benefits.

Everyone seems desperate to find something that works for them to live a happier, healthier life, whether competing in 90-minute “space-out competitions” or starting their day at 5:30 am. What are we fighting against, exactly? Chaos. Constant overstimulation. Endless notifications. Economic uncertainty. Burnout at work, burnout at home, and burnout with friends and family. Enter: Cozymaxxing, the latest viral trend sweeping the Internet that asks: What if making our homes as cozy as possible leads to increased mental health?

There is no better feeling than when science confirms your favorite things—delicious cured lox salmon packed with all its glorious fatty acids, swearing like a sailor, and keeping secrets are, in fact, really good for you. And now, you can add cozymaxxing to that list. Scientists are finding that making your space as cozy as humanly possible—effectively, “maxing” it out—can lead to improved health benefits, including lower cortisol levels and better sleep.


cozy, bedroom, warm lighting, blankets, rugIs cozymaxxing the ultimate stress antidote? Science says yes. Photo credit: Canva

Online, cozymaxxing is a choose-your-own adventure trend, with creators showing off their various plush, inches-thick blankets; soft lighting (the trick is to never use overhead bulbs), candles that flicker and smell of your favorite scent (I’m partial to spiced apple toddy, a gift from my mom that’s sitting on my desk right now); and an obligatory mug filled with something nice and warm. For them, it’s not about the furniture you buy or the size of the apartment you live in: cozymaxxing is a state of mind. By using a few tools, like soft lighting and engaging the senses, any moment or space can become “cozy-maxxed,” transforming your current environment into an absolute haven.

As user @cozy.games explains while touring her cozy-maxxed room, “The concept of a cozy hobby room was something I dreamed up years ago when I thought, ‘Hmmm, not quite a craft room, not quite a library, but not a gaming room either!’ As a hobby hoarder, this is the perfect solution! Everything mushed together in the perfect little escape.”

You have to admit, the room looks darn cozy.


There’s a reading nook lit by the gauzy glow of a paper lantern. There's a large circular chair is an especially enticing focal point, with its opulent, white and fluffy blanket, decorative gingham pillow, and a teeny stuffed rabbit (for company). The duo-use gaming and craft center sits up against the window, where she’s set up an ergonomic desk and chair, along with a pastel-hued keyboard and dozens and dozens of different colored pens. “While a lot of gaming happens here,” creator @cozy.games narrates, “this is where I spread out and do a lot of my more artistic, hands-on hobbies.”

The comments are bright with praise: “Your cozy hobby room is a dream!” writes one person. “I would never leave that room,” says another.

Other commenters fantasize about their future cozymaxxing, with one writing, “This is how I plan to fill my kids' rooms once they are grown and out.”

How is cozymaxxing different from hygge?

Getting snuggly and comfortable are not new concepts, and cozymaxxing itself draws on traditions including “nesting” and hygge. However, as a marketing and branding company, Boxwood, points out that although hygge and cozymaxxing share similarities, they are not the same. “Cozymaxxing is not to be confused with the Danish concept of hygge,” they write. “Hygge emphasizes simplified, comfortable atmospheres and a sense of well-being. It involves creating an uncluttered, inviting environment, often through warm lighting, comfortable textiles, and shared moments with loved ones.”


cozy, bed, comfort, blanket, mug Consider cozymaxxing “hygge on steroids.”Photo credit: Canva


However, cozymaxxing is inherently not minimalist. Consider it “hygge on steroids.” Boxwood describes the difference like this: “[Cozymaxxing] has a more maximalist bent that embraces collecting and layering rather than Hygge, which focuses on decluttering and simplifying.”

Cozymaxxing began to take off online on platforms like TikTok and YouTube at the beginning of 2025. Martha Stewart’s website describes cozymaxxing as “the practice of engaging in multiple self-soothing activities that center around your senses and embody the true essence of comfort. There is no right or wrong way to practice cozymaxxing, as long as you’re doing things that bring on feelings of comfort and calm.”

So, why is cozymaxxing having a moment right now?


There are multiple reasons why this intentional and serene approach to life might be so enticing, such as:

  1. Burnout: Ken Fierheller, registered psychotherapist at One Life Counseling & Coaching, tells Healthline, “People are burnt out and looking for ways to create little pockets of peace in their lives.” He continues, “There are a lot of stressors in the world right now, and finding little moments of feeling safe and cozy is a great way to relax and de-stress.”
  2. Rejection of hustle culture: In a world where people are trying to maximize so many other parts of their lives, cozymaxxing rejects the idea that life needs to be “perfected” or that the “grind never stops.” In fact, it’s healthy to take pauses: “People are increasingly rejecting the glorification of busyness and hustle culture, opting instead for self-care and balance,” says Ritika Suk Birah, consultant counseling psychologist and founder of Reflect with Dr. Ritz.
  3. Post-pandemic effects: Now that many of us are embracing life at home in a new way, whether that be efficient work from home set-ups, or novel parenting techniques, cozymaxxing offers a way for people to re-discover the power of their personal spaces. Dr. Suk Birah adds, “Economic stress, climate anxiety, and political instability make people crave a sense of safety and control, and we often find this in cozy, familiar environments.”
  4. Health benefits:VeryWellHealth states cozymaxxing is “a minimum-effort way to manage your mental health and relieve stress.” By making time for yourself and bringing an awareness to comfort and ritual creation, cozymaxxing can have a variety of health benefits, including emotional regulation, improved sleep, and reduced cortisol levels.


How to incorporate cozymaxxing into your own life

Inspired? Well, then it’s time to get cozy. Remember, there is no wrong or “right” way to cozymax; it’s all about finding what works best for you.

  • Create a cozy corner: Like creator @cozy.games, designate a spot in your home for rest, then max out the space out with plush blankets, pillows, and stuffed animals.
  • Turn the lights down: Instead of harsh overhead lighting, opt for softer, dimmer choices like table lamps, string lights, candles, or salt lamps. An essential oil diffuser with a soft light option, like this one from Muji, can make a world of difference.
  • Warm beverage ritual: What’s cozier than having a warm mug in your hand? This may take finessing, but find what brew works for you: try decaffeinated options, like lavender, peppermint, fennel, barley, chrysanthemum, or Sleepytime Tea.
  • Escape into soundscapes: Lure yourself into coziness by playing soft, soothing music in the background, binaural beats, or nature sounds. For an extra-sensory kick, use noise-cancelling headphones.
  • Scent and ambiance are key: Comforting scents like vanilla, sandalwood, or pine can send cues to the body that it’s time to relax.

The best part about cozymaxxing? You don’t need to spend money. “Don’t feel like you have to buy all the things that are shown in those TikTok videos to practice cozymaxxing,” reports licensed mental health counselor Amber Kinney. “What works for one person might not work for another.” So, the next time you’re feeling overwhelmed, try dialing up the vibes with cozymaxxing. Your nervous system might thank you.

Canva

A woman looks over at a formal Englishman

We are so often charmed by cultural differences — and why wouldn't we be? We watch the rom-coms where, for example, Hugh Grant flutters his eyelids and says the most impossibly posh, yet humbled compliment to the American woman searching for her "prince." (I get it, I've done it, I'll do it again.)

Hugh Grant, British Man, romantic leading manHugh Grant is charming.Giphy

But there are times that we get into sticky situations, either based on unfounded stereotypes or simple confusion. We risk the success of a relationship by ignoring some of the small (and large) contrasts in cultural dating traditions.

One woman on Reddit was not willing to chance it when it came to her potential English beau. She reached out to the subreddit community r/AskMen, with the headline, "Differences in dating culture between the US and UK?" She wrote,

"A couple of weeks ago, I (an American girl) met an English guy here in the States. I've heard of various cultural differences, but wanted to get some honest opinions. I'm not talking about changing myself, just trying to avoid saying/doing something completely off-putting without realizing it. What are some things I should be aware of when interacting with him?"

- An American and Brit discuss dating normswww.youtube.com

Her fellow Redditors did not disappoint. In fact, quite a few threads are dedicated to this very topic. In this one, a British man got right to the point, which was that some (not all, of course) Brits may assume a relationship is locked down before the American might.

"I'm a British guy. I think the biggest difference is that exclusivity is assumed over here if you're going out with someone, which seems quite different to how some Americans act. Then like others say, there's probably less 'alphaism', although confidence is still a key factor for guys."

A British woman also enters the chat, adding that, as an American, she best not leave her wallet at home.

"I'm British... I think it's much more common to split the bill on dates in the UK. There isn't an assumption that the man pays at all." (I have personally had a very different experience with this, so again it's some — not all.)

She also notes, similarly to the British man, that while Americans might remain with the status "It's Complicated" for longer on Tinder, the Brits often switch right to "In a relationship." She shares,

"Also, Brits don't date multiple people simultaneously. If you're on a date, you're together as a couple already. To be honest, the idea of dating as practised in the US just seems so complicated to me!"

relationship status, love, dating, gif, relationship, it's complicatedAn animated dog makes a love declaration. Giphy I Love You GIF by Chippy the dog

Another common theme among the armchair Redditors? In the courting stages, British men seem a bit more casual, often preferring to have a pint with their friends and then moseying over to say hi at the end of the night. One commenter writes,

"Maybe it's a little less formalised over here, and we're a little more likely to drink casually. Nothing crazy though. From that I'd say perhaps expect him to be a little more casual and maybe not take you to the fanciest restaurant or something."

After this same man (who is also British) politely, adorably apologized a few times for seeming to generalize, he adds,

"I found that American guys were a little more into being seen as 'the man' than guys over here. Less of a show is put on. Generally it's easier to do well with women in the UK if you're friendlier, self-deprecating, charming, silly (plus that's more how we are with everyone). The pressure to be the 'alpha' male is far less prevalent (although it does exist in certain circles)."

After a few people agree on the "Alpha" comment, the discussion shifts over to sneakers. This American shoes in,

"Except sneakers. American who grew up in London here. Every American I saw when I lived there always wore the most unflattering and obnoxious sneakers."

shoes, sneakers, American men, fashion, outiftsSomeone walks in sneakers down a street.Giphy Slamdunk Anime Aesthetic GIF by animatr

Which is met with,

"Well, if the issue is about dress and fashion sense, by and large Europeans knock Americans into a cocked hat. No one else really wears sneakers for anything except playing sports. To do so makes one look like a kid instead of an adult. They also don't tuck polo shirts into the belts and mostly don't wear Dockers at all."

Bottom line, and again this obviously doesn't apply to everyone—but things this American woman might expect from her British suitor? They're officially together after two dates, he might not pay for dinner, and he will never, ever be seen in Dockers.