Hawaiian eco-entrepreneur unites people to fix the Big Island’s massive cardboard problem
He found a clever way to make use of climate-destroying cardboard.

Evan Lam is working to fix Hawaii's big recycling problem.
The United States generates an incredible amount of paper and cardboard waste every year. The most recent EPA statistics from 2018 found that Americans throw away 67.4 million tons of paper and paperboard a year. Sixty-eight percent of it is recycled, with the remainder being dumped in landfills.
Cardboard will eventually deteriorate in a landfill but as it degrades it creates methane gas, one of the largest contributors to climate change. While carbon-trapping trees are one of the biggest ways to combat climate change, over a billion of them are chopped down every year to meet the country’s ever-growing cardboard demands.
In Hawaii, cardboard waste is an even greater contributor to climate change because the state lacks adequate recycling facilities. So, all of the country’s recycled cardboard is packaged and shipped five thousand miles to Thailand to be reprocessed.
Twenty-nine-year-old Evan Lam is improving the cardboard problem on Hawaii’s Big Island by upcycling the material into useful products that keep it on the island. He sees his work as part of a larger, global trend.
“One of the biggest responses that I see happening kind of all over the world, and here in Hawaii, is localization,” Lam told Eco Watch. “The more that we can do and process and take care of things at a local or regional level that’s kind of geographically bounded, the further we can get in just eliminating sources of greenhouse gas emissions.”
Lam created CirclePack in 2020 to make better use of the Big Island’s cardboard waste. The company travels to partner organizations throughout the island where people drop off clean cardboard that is shredded on-site by volunteers. The cardboard is repurposed into a flexible, perforated mat or smaller pieces of confetti.
The confetti cardboard can be used as sustainable packing supplies, animal bedding, compostable mailers, and garden or farm mulch.
The mesh cardboard is used by farmers as a mulching to kill invasive plant species. It also works as an organic weed cover and provides a home for worms in a vermicompost. Vermicomposting uses worms to convert biodegradable waste into organic manure.
As of April 2022, CirclePack has shredded 23,534 pounds of cardboard in just over a year of operation.
Lam says that Facebook and Instagram are invaluable tools to help him connect with community groups, volunteers, and environmentally conscious people. “Instagram has connected CirclePack with both community organizations and emerging businesses who prioritize and invest in sustainability. Facebook Groups particularly have helped us connect with community members who volunteer and bring cardboard to our community shred days,” Lam told Upworthy.
Lam’s work is further proof that digital communities can have a tangible impact on local ecosystems. “I post about our community shred days in local Facebook groups and people just show up,” he added.
Lam believes that our ever-growing cardboard use and the supply chain that moves it around the world is unsustainable. “The growth of online shopping will probably increase the use of cardboard. It's a system that needs to change, the global consumption of paper fiber is generally always increasing and we now live in a world where social, political and environmental issues are converging. We can't continue on this pathway and not expect to experience some sort of disaster,” he told Upworthy.
“The fact that my cardboard probably comes to Hawaii from Canada and ends up being recycled in Taiwan and then can be shipped back to Los Angeles to deliver cotton from China and pears from Argentina is surreal,” Lam added. “Who is making these decisions and benefiting from them?”
There’s no end in sight for cardboard consumption, so Lam hopes to share what he’s learned from CirclePack with other like-minded eco-entrepreneurs. “I would like to inspire and inform people how to act in their own communities,” he told Upworthy. “I want people to replicate and use whatever parts of this program to fit their needs where they are. It doesn't have to be complicated, big, or newsworthy to start doing the new, necessary things to benefit people and the places they live.”
- We haven't just paved paradise—we've plastered it in plastic ... ›
- 27 images of 'reincarnated' plastic bottles show why it's better to ... ›
- Company transforms 100 tons of nonrecyclable plastic into building ... ›
- Girl upcycles grandpa's old clothes into fashionable outfits - Upworthy ›
12 non-threatening leadership strategies for women
We mustn't hurt a man's feelings.
Men and the feels.
Note: This an excerpt is from Sarah Cooper's book, How to Be Successful Without Hurting Men's Feelings.
In this fast-paced business world, female leaders need to make sure they're not perceived as pushy, aggressive, or competent.
One way to do that is to alter your leadership style to account for the fragile male ego.
Should men accept powerful women and not feel threatened by them? Yes. Is that asking too much?
IS IT?
Sorry, I didn't mean to get aggressive there. Anyhoo, here are twelve non-threatening leadership strategies for women.
Encourage.
With permission from Sarah Cooper.
When setting a deadline, ask your coworker what he thinks of doing something, instead of just asking him to get it done. This makes him feel less like you're telling him what to do and more like you care about his opinions.
Sharing ideas.
With permission from Sarah Cooper.
When sharing your ideas, overconfidence is a killer. You don't want your male coworkers to think you're getting all uppity. Instead, downplay your ideas as just "thinking out loud," "throwing something out there," or sharing something "dumb," "random," or "crazy."
Email requests.
With permission from Sarah Cooper.
Pepper your emails with exclamation marks and emojis so you don't come across as too clear or direct. Your lack of efficient communication will make you seem more approachable.
Idea sharing.
With permission from Sarah Cooper.
If a male coworker steals your idea in a meeting, thank him for it. Give him kudos for how he explained your idea so clearly. And let's face it, no one might've ever heard it if he hadn't repeated it.
Sexism.
With permission from Sarah Cooper.
When you hear a sexist comment, the awkward laugh is key. Practice your awkward laugh at home, with your friends and family, and in the mirror. Make sure you sound truly delighted even as your soul is dying inside.
Mansplain.
With permission from Sarah Cooper.
Men love explaining things. But when he's explaining something and you already know that, it might be tempting to say, "I already know that." Instead, have him explain it to you over and over again. It will make him feel useful and will give you some time to think about how to avoid him in the future.
Mistakes.
With permission from Sarah Cooper.
Pointing out a mistake is always risky so it's important to always apologize for noticing the mistake and then make sure that no one thinks you're too sure about it. People will appreciate your "hey what do I know?!" sensibilities.
Promotions.
With permission from Sarah Cooper.
Asking your manager for a promotion could make you seem power- hungry, opportunistic, and transparent. Instead, ask a male coworker to vouch for you. Have your coworker tell your manager you'd be great for the role even though you don't really want it. This will make you more likely to actually get that promotion.
Rude.
With permission from Sarah Cooper.
Sometimes not everyone is properly introduced at the start of a meeting. Don't take it personally even if it happens to you all the time, and certainly don't stop the meeting from moving forward to introduce yourself. Sending a quick note afterward is the best way to introduce yourself without seeming too self-important.
Interruptions.
With permission from Sarah Cooper.
When you get interrupted, you might be tempted to just continue talking or even ask if you can finish what you were saying. This is treacherous territory. Instead, simply stop talking. The path of least resistance is silence.
Collaboration.
With permission from Sarah Cooper.
When collaborating with a man, type using only one finger. Skill and speed are very off-putting.
Disagreements.
With permission from Sarah Cooper.
When all else fails, wear a mustache so everyone sees you as more man-like. This will cancel out any need to change your leadership style. In fact, you may even get a quick promotion!
In conclusion...
With permission from Sarah Cooper.
Many women have discovered the secret power of non-threatening leadership. We call it a "secret power" because no one else actually knows about it. We keep our power hidden within ourselves so that it doesn't frighten and intimidate others. That's what makes us the true unsung heroes of the corporate world.
About the Author: Sarah Cooper
Sarah Cooper is a writer, comedian, and author of 100 Tricks to Appear Smart in Meetings. Her new book, How to Be Successful Without Hurting Men's Feelings, is out now.
The comedic book cover.
With permission from Sarah Cooper.
A satirical take on what it's like to be a woman in the workplace, Cooper draws from her experience as a former executive in the world of tech (she's a former Googler and Yahooer). You can get the book here.
This article was originally published on March 25, 2019.