Could This Be The Most Upworthy Site In The History Of The Internet?

Hi, we're Upworthy, a new social media outfit with a mission: to help people find important content that is as fun to share as a FAIL video of some idiot surfing off his roof.

Let's be honest: The Internet's been overrun with inanity, and all of us are eating it up. For example, here's a scientific study we commissioned about what comprises the online world:

We can't change all that. But we believe the things that matter in the world don't have to be boring and guilt-inducing. And the addictive stuff we love doesn't have to be completely substanceless. Our core message is:


How do we get there? We're starting out with a heavy focus on curation — finding and sharing the best important stuff that the Internet generates each day. Things that hit this sweet spot:

Down the road, we'll be creating our own memes as well. For example:

The thing is, we're just getting started. We've got huge ambitions — solve all of the world's problems using social media alone, for example — but as you can see, we're not very far along yet:

Sound good? Join us now on Facebook, Twitter, Pinterest, or by electronic mail. We'll share the best stuff we find with you every day, and let you know as more and more of the site comes online. And hey, if you find stuff you think is Upworthy, tweet it to us at @upworthy.

NOTE: This is a chain letter. Share it with at least 500 friends right now or someone somewhere will get a horrible disease. (True fact.)

Heroes
LUSH

Handmade cosmetics company Lush is putting its money where its mouth is and taking a bold step for climate change action.

On September 20 in the U.S. and September 27 in Canada, Lush will shut the doors of its 250 shops, e-commerce sites, manufacturing facilities, and headquarters for a day, in solidarity with the Global Climate Strike taking place around the world. Lush is encouraging its 5000+ employees "to join this critical movement and take a stand until global leaders are forced to face the climate crisis and enact change."

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Photo by Annie Bolin on Unsplash

Recent tragic mass shootings in El Paso and Dayton have sparked a lot of conversation and action on the state level over the issue of gun control. But none may be as encouraging as the most recent one, in which 145 CEOs signed a letter urging the U.S. Senate to take action at their level.

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popular

The fine folks at Forbes are currently falling all over themselves trying to clean up the mess they created by publishing their 2019 list of 100 Most Innovative Leaders.

The problem: The list included 99 men and one woman. For those not so good with the math, that means according to Forbes, only 1% of the country's most innovative leaders are female.

Have you ever watched a movie that's so abysmally bad that you wonder how it ever even got made? Where you think, "Hundreds and hundreds of people had to have been directly involved in the production of this film. Did any of them ever think to say, 'Hey, maybe we should just scrap this idea altogether?"

That's how it feels to see a list like this. So how did Forbes come up with these results?

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Innovation

There's something delicious and addicting about those trendy recipe videos circulating online. You've seen them before: the quick and beautiful play-by-plays of mouthwatering dishes you wish you were eating at this very moment.

The recipes seem so simple and magical and get you thinking, "Maybe I can make that five-cheese bacon lasagna tonight." And before you know it, you're at the store loading up on Colby-Monterey Jack (or is that just me?).

For some families, though, the ingredients and final product look a little different. As part of Hunger Action Month, the hunger-relief organization Feeding America is using our obsession with cooking videos to highlight the reality many food-insecure families face when they sit down for dinner: hunger, and no food in sight.

By putting a twist on the bite-sized food videos all over the internet, they hope to raise awareness that hunger is an unacceptable reality for too many families.

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Gates Foundation: The Story of Food