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3 reasons to stop praising dads for doing what they're supposed to.

Because if moms aren't viewed as heroes for creating a ponytail or changing diapers, neither should dads.

3 reasons to stop praising dads for doing what they're supposed to.

Jackie is a mom of two living in Tampa. She's not a fan of the praise dads are getting lately for raising their kids.

"I know this is going to sound bitter, but all of the dad-worship stuff needs to stop," Jackie told me. "It seems like all a man needs to do is change a diaper or braid hair, and he's instantly a superstar."

She's probably not alone.


For every woman who swoons at seeing a photo like this, there is another one rolling her eyes wondering what the big deal is.

We all love seeing photos of dads with their kids ... right? Photo from the Daddy Doin' Work Instagram feed, used with permission.

Where did all of this praise for dads come from? The Internet lost its collective mind over a recent Super Bowl commercial featuring dads doing their daughters' hair, so we know this phenomenon is real.

Maybe it's because people love seeing men with their babies. Maybe it's because our expectations for fathers have gotten so low that we're excited to see them doing anything with their children.

Regardless of the reasons, moms like Jackie aren't amused.

PLOT TWIST: Many dads don't want credit for doing dad stuff either.

Rick Brown is all smiles with one of his five daughters, Madison. Photo from Rick Brown, used with permission.

Meet Rick. He's a dad to five daughters and absolutely loves his girls to death.

One day while his wife was busy, Rick loaded up his girls into his car and took them to the local library to do some reading. Then things started to get strange. People kept staring at him as if he was an "exotic zoo animal." Finally, a woman stopped him to say how "amazing" it is that a dad was at the library with his girls.

Here's the thing about Rick and other dads like him: He's not interested in receiving compliments on how he does his daddy thing.

"I truly enjoy spending time with my daughters," Rick told me. "I don't think dads should get credit for being parents."

You know what? The dude's right.

With that, here are three simple takeaways regarding the recent dad-worship epidemic.

1. Making the ordinary extraordinary is, well, dumb.

Let's pretend that you like to brush your teeth before leaving the house every morning. (Actually, let's not pretend. That's probably something grown folks should be doing on the daily.)

Minty fresh breath, baby.

Now let's pretend that as you're strolling down the street, people stop you to share the following thoughts:

"Whoa! You brushed your teeth today?! You are amazing!"

"I wish everyone could be like you. Good oral hygiene is soooooo important!"

"You are such a role model. You make fresh breath cool!"

That would be weird, right?

It's normal to brush our teeth. It's not less weird for dudes to receive praise for doing the "normal" child-rearing tasks.

"I was once told that I must be a great dad because I hold my daughter so well," Jason, a dad to a 6-month-old daughter, told me.

What does that even mean? How do you respond to something like that?

GIF from "The Hangover."

We (dads) aren't bumbling buffoons. We know what we're doing.

But when men are seen as "great dads" just because we can hold babies without injuring them, we know that the fatherhood bar needs to be raised.

Which leads to the next point.

2. All of the daddy praise makes it harder for moms to be moms.

Whether we like it or not, the pressure to be a good mom is real. When we live in a world where dads can put videos like this online and are seen as geniuses, it leaves some moms frustrated.

"I struggle with parenting, like many women I know," Jackie said. "I feel like I always have to be perfect while dads can skate along by doing pretty much anything."

If we put our hearts and soul into something, we want to know that we're doing a good job. Motherhood is no different.

These ladies have a frustrating gig, and they want to be acknowledged for it. Melissa, a mom of three shared that exact sentiment:

"My husband can put my daughter in a lumpy ponytail, and he's a hero. If I did that, I'll be seen as the worst mom ever. Guess what? Sometimes I don't have the energy to style hair perfectly or create perfectly healthy meals. But I work just as hard being a parent as he does. Why can't society see that?"

Thankfully there's a pretty easy fix to the problem: equal praise for equal work.

If we're going to praise dads for completing tasks with or for their kids, we should praise moms just as much for doing the same thing. No exceptions.

Because let's be real: The next time a mom is viewed as a hero for creating a ponytail will be the first time.

3. The dad-worship thing needs to be everywhere before it goes away.

Wait ... what?

Stay with me.

There are a lot of articles celebrating fatherhood around here. But let's look at it a little differently.

Back in 1987, people celebrated the fact that Doug Williams was the first African-American quarterback to start (and win) a Super Bowl.

It was a really big deal.

The media was all over Doug Williams back in the day. Photo by Mike Powell/Getty Images.

But it was a really big deal because we hadn't seen it before.

In 2016, there are many African-American quarterbacks in football, and we hardly blink an eye at them. Why? Because it's normal now.

There is good news for people who are growing weary of the daddy love on the Internet: This too shall pass.

As counterintuitive as it may seem, the only way to truly normalize good dads is to celebrate them.

Yeah, I said it.

Share them, talk about them, love them, and celebrate the hell out of these dudes when you see them.

When you see a dad going viral for something that a mom can do blindfolded, just smile knowing it signifies that we're one step closer to it becoming old news.

Eventually dads braiding hair and holding dance parties for our kids will be as newsworthy as brushing our teeth.

And quite frankly, that's the way it should be.

True

2020 was difficult (to say the least). The year was full of life changes, losses, and lessons as we learned to navigate the "new normal." You may have questions about what the changes and challenges of 2020 mean for your taxes. That's where TurboTax Live comes in, making it easy to connect with real tax experts to help with your taxes – or even do them for you, start to finish.

Not only has TurboTax Live helped millions of people get their taxes done right, but this year they've also celebrated people who uplifted their communities during a difficult time by surprising them with "little lifts" to help out even more.

Here are a few of their stories:


Julz, hairdresser and salon owner

"As a hairdresser and salon owner, 2020 was extremely challenging," says Julz. "Being a hairdresser has historically been a recession-proof industry, but we've never faced global shut down due to health risk, or pandemic, not in my lifetime. And for the first time, hairdressers didn't have job security."

Julz had to shut down her salon and go on unemployment benefits for the first time. She also had to figure out how she was going to support herself, her staff and her business during this difficult time. But many other beauty industry professionals didn't have access to the resources they needed, so Julz decided to help.

"My business partner and I began teaching basic financial literacy to other beauty industry professionals," she says. "Transitioning our business from behind the chair to an online academy was a challenge we tackled head-on so that we could move hairdressers into this new space of education, and create a more accessible curriculum to better serve our industry.

Julz connected with a TurboTax Live expert who helped her understand how unemployment affected her taxes and gave her guidance on filing quarterly estimated taxes for her small business. "I was terrified to sit at a computer and tackle this mess of receipts," Julz says, so "it was great to have some virtual handholding to walk me through each question."

In addition to giving Julz the personalized tax advice she needed, TurboTax Live surprised her with a "little lift" that empowered her to help even more beauty professionals. "When my tax expert Diana surprised me with a little lift, I was moved to tears," says Julz. "With that little lift, I was able to establish a scholarship fund to help get other hairdressers the education they deserve."


Alana, new mom

Alana welcomed her first child in 2020. "I think my biggest challenge was figuring out how to be a mom, with no guidance," she says. "My original plan was to have my mom by my side, teaching me the ropes, but because of COVID, she wasn't able to come out here."

She was also without a job for most of 2020 and struggled to find something new.

So, Alana took it as a sign: she decided to launch her own business so she could support her new baby, and that's exactly what she did. She started a feel-good company that specializes in creating affirmation card decks — and she's currently in the process of starting a second, video-editing business.

TurboTax Live answered Alana's questions about her taxes and gave her some much-needed advice as she prepared to launch her businesses. Thanks to their "little lift," they provided her with a little emotional support too.

"I got my mom a plane ticket to finally [have her] meet [my daughter] for her first birthday," Alana says. "I was also able to get a new computer," which helped her invest in her new business and work on her video editing skills. "It's helped my family and me so much," she says.


Michael, science teacher

When schools shut down across the country last year, Michael had to learn how to adapt to a virtual classroom.

"As a teacher, I had to completely revamp everything," he says, so that he could keep his students engaged while teaching online. "At the beginning, it was a nightmare because I had no idea. I had to go from A-Z within a couple of weeks."

Michael's TurboTax Live expert answered his questions about how working from home affected his taxes and helped him uncover surprising tax deductions. To top it all off, his expert surprised him with brand new science equipment and supplies, which allowed him to create an entire line of classes on YouTube, TikTok, Instagram, and Facebook. "Now I can truly potentially reach millions of children with my lessons," he says. "I would never have taken that leap if not for the little lift from TurboTax Live."



Ricky, motivational youth speaker

As a motivational speaker, Ricky was used to doing his job in person, but, he says, "when COVID-19 hit, it altered my ability to travel and visit schools in person [because] schools moved to fully virtual or hybrid models."

He knew he had to pivot — so he began offering small virtual group workshops for student leadership groups at middle and high schools.

"This allowed me to work with student leaders to plan how they would continue making a positive impact on their school community," he says. He wasn't sure how being remote would affect his taxes, but TurboTax Live Self-Employed gave him the advice and answers that he needed to keep more money in his pocket at tax time — and the little lift he received from them has helped him serve even more students.

"[It] has been a major blessing," he says "There will be multiple schools and student groups from across the country that I can hold leadership workshops with to empower them with the tools to be inspirational leaders in their school, community, and world."

Plus, he says, it was great knowing he had an expert to help him figure out how being remote affected his taxes. "I felt confident and assured in the process of filing my taxes knowing I had an expert working with me, says Ricky. "There were things my expert knew that I would not have considered when filing on my own."

Filing your taxes doesn't have to be intimidating, especially after a year like 2020. TurboTax Live experts can give you the "little lift" you need to get your taxes done. File with the help of an expert or let an expert file for you! Go to TurboTax Live to get started.

via Wikimedia Commons and Goalsetter

America's ethnic wealth gap is a multi-faceted problem that would take dramatic action, on multiple fronts, to overcome. One of the ways to help communities improve their economic well-being is through financial literacy.

Investopedia says there are five primary sources of financial education—families, high school, college, employers, and the military — and that education and household income are two of the biggest factors in predicting whether someone has a high level of financial literacy.

New Orleans Saints safety, two-time Super Bowl Champion, and social justice activist Malcolm Jenkins and The Malcolm Jenkins Foundation hope to help bridge the wealth gap by teaching students about investing at a young age.

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True

2020 was difficult (to say the least). The year was full of life changes, losses, and lessons as we learned to navigate the "new normal." You may have questions about what the changes and challenges of 2020 mean for your taxes. That's where TurboTax Live comes in, making it easy to connect with real tax experts to help with your taxes – or even do them for you, start to finish.

Not only has TurboTax Live helped millions of people get their taxes done right, but this year they've also celebrated people who uplifted their communities during a difficult time by surprising them with "little lifts" to help out even more.

Here are a few of their stories:


Julz, hairdresser and salon owner

"As a hairdresser and salon owner, 2020 was extremely challenging," says Julz. "Being a hairdresser has historically been a recession-proof industry, but we've never faced global shut down due to health risk, or pandemic, not in my lifetime. And for the first time, hairdressers didn't have job security."

Julz had to shut down her salon and go on unemployment benefits for the first time. She also had to figure out how she was going to support herself, her staff and her business during this difficult time. But many other beauty industry professionals didn't have access to the resources they needed, so Julz decided to help.

"My business partner and I began teaching basic financial literacy to other beauty industry professionals," she says. "Transitioning our business from behind the chair to an online academy was a challenge we tackled head-on so that we could move hairdressers into this new space of education, and create a more accessible curriculum to better serve our industry.

Julz connected with a TurboTax Live expert who helped her understand how unemployment affected her taxes and gave her guidance on filing quarterly estimated taxes for her small business. "I was terrified to sit at a computer and tackle this mess of receipts," Julz says, so "it was great to have some virtual handholding to walk me through each question."

In addition to giving Julz the personalized tax advice she needed, TurboTax Live surprised her with a "little lift" that empowered her to help even more beauty professionals. "When my tax expert Diana surprised me with a little lift, I was moved to tears," says Julz. "With that little lift, I was able to establish a scholarship fund to help get other hairdressers the education they deserve."


Alana, new mom

Alana welcomed her first child in 2020. "I think my biggest challenge was figuring out how to be a mom, with no guidance," she says. "My original plan was to have my mom by my side, teaching me the ropes, but because of COVID, she wasn't able to come out here."

She was also without a job for most of 2020 and struggled to find something new.

So, Alana took it as a sign: she decided to launch her own business so she could support her new baby, and that's exactly what she did. She started a feel-good company that specializes in creating affirmation card decks — and she's currently in the process of starting a second, video-editing business.

TurboTax Live answered Alana's questions about her taxes and gave her some much-needed advice as she prepared to launch her businesses. Thanks to their "little lift," they provided her with a little emotional support too.

"I got my mom a plane ticket to finally [have her] meet [my daughter] for her first birthday," Alana says. "I was also able to get a new computer," which helped her invest in her new business and work on her video editing skills. "It's helped my family and me so much," she says.


Michael, science teacher

When schools shut down across the country last year, Michael had to learn how to adapt to a virtual classroom.

"As a teacher, I had to completely revamp everything," he says, so that he could keep his students engaged while teaching online. "At the beginning, it was a nightmare because I had no idea. I had to go from A-Z within a couple of weeks."

Michael's TurboTax Live expert answered his questions about how working from home affected his taxes and helped him uncover surprising tax deductions. To top it all off, his expert surprised him with brand new science equipment and supplies, which allowed him to create an entire line of classes on YouTube, TikTok, Instagram, and Facebook. "Now I can truly potentially reach millions of children with my lessons," he says. "I would never have taken that leap if not for the little lift from TurboTax Live."



Ricky, motivational youth speaker

As a motivational speaker, Ricky was used to doing his job in person, but, he says, "when COVID-19 hit, it altered my ability to travel and visit schools in person [because] schools moved to fully virtual or hybrid models."

He knew he had to pivot — so he began offering small virtual group workshops for student leadership groups at middle and high schools.

"This allowed me to work with student leaders to plan how they would continue making a positive impact on their school community," he says. He wasn't sure how being remote would affect his taxes, but TurboTax Live Self-Employed gave him the advice and answers that he needed to keep more money in his pocket at tax time — and the little lift he received from them has helped him serve even more students.

"[It] has been a major blessing," he says "There will be multiple schools and student groups from across the country that I can hold leadership workshops with to empower them with the tools to be inspirational leaders in their school, community, and world."

Plus, he says, it was great knowing he had an expert to help him figure out how being remote affected his taxes. "I felt confident and assured in the process of filing my taxes knowing I had an expert working with me, says Ricky. "There were things my expert knew that I would not have considered when filing on my own."

Filing your taxes doesn't have to be intimidating, especially after a year like 2020. TurboTax Live experts can give you the "little lift" you need to get your taxes done. File with the help of an expert or let an expert file for you! Go to TurboTax Live to get started.