upworthy
Add Upworthy to your Google News feed.
Google News Button
Joy

Five Gen X values from the ’90s that can save today’s world

We're bringing "whatever" back.

1990s, gen x, '90s values

A mix tape from 1992.

A few weeks ago I came across an article about a kid who watches television at 1.5x speed so he can cram as much viewing in as he can. It seemed that his unquenchable desire to get through shows in the Golden Age of television meant he’d sacrifice the entertainment value of the show just to get to the end.

“Man, this guy would have been crucified in 1993,” I thought.

As a 45-year-old card-carrying member of Generation X (those born between 1965 and 1979), I remembered a time when nobody bragged about the amount of TV they watched. In fact, they bragged about not owning a TV. “I don't watch TV, man,” people would say. “It only exists to sell you stuff.”

This complete reversal on the social acceptance of gluttonous TV viewing made me wonder what happened to the values we were raised on as Gen Xers? We were taught that sincerity was for simpletons, everything corporate is evil, old school is always better than the latest and greatest, authenticity is king, conformity is death and there is nothing worse than being a sell-out or a poser.


Nobody would have ever referred to themselves as an “influencer” in 1991—that’s the definition of a sell-out.

“After writing this book, I’m back in the mindset of ’90s thinking, which is that nothing is worse than selling out,” Chuck Klosterman, author of “The Nineties: A Book,” told Esquire. “Nothing was more embarrassing in the ’90s than trying to convince people to like the thing you made."

Deep inside the heart of almost every Gen Xer is a deep-seated feeling of nihilism. We didn’t trust the corporations that laid off our parents or gutted their pensions in the ’80s. In fact, everything corporate was predatory. We didn’t have a lot of faith in family values because we were the first generation raised by single parents or in daycare. We didn’t care much about politics either. Back in the ’90s, Gen X’s aversion to politics was historic.

Of course, these are all generalities about a generation of nearly about 65 million people, but studies show that there are some definite hallmarks of being a Gen Xer.


According to a generational differences document circulated through the business community, Gen X’s core values are “skepticism,” “fun” and “informality.” They’re described as “self-reliant,” “independent,” “unimpressed with authority” and motivated by “freedom.”

In the young Gen Xer, the culture of the era “instilled a wariness and skepticism, and a kind of ‘figure it out for yourself’ mindset,” Paul Taylor, author of “The Next America: Boomers, Millennials, and the Looming Generational Showdown” told The Washington Post. And with that came a sense “that you don’t have to shine a light on yourself. You’re not the center of the universe.”

But things have changed since the ’90s when Gen X was coming of age. We live in an American culture that is fractured by political partisanship, fueled by a constant culture of outrage, crippled by a preoccupation with technology, plundered by greedy boomers and annoyed by overly sensitive millennials. All of this is happening while we face the greatest challenge of our times, climate change.

The answer to all of these problems is simple: admit that Gen X at one point had it right and if we followed its lead, we could reverse these terrible trends. OK, it might not fix all of our woes, but the way things are going now surely aren’t working. Plus, weren’t the ’90s great?

Also, with hat in hand, I must admit that this message is for Gen Xers as well. Many of us have lost our way by forgetting our disdain for authority and skepticism toward institutions. This is a call for us to remember what we once stood for and to fight back by doing what we do best—staying above the fray.

Gen X, it’s time to strap on your Dr. Martens boots and get back to fighting the “Battle of Who Could Care Less.” It’s time we collectively got our “whatever” back and showed the other generations how powerful dismissiveness can be.

Here are the top five Gen X values that we need to embrace again.

5.  Buying vintage items

Nothing was less hip in the early ’90s than wearing mall clothes. If you had any style you shopped at a thrift store and bought used duds from the ’70s and early ’80s and remixed them into something awesome. If you were into hip-hop or skating you shopped at the surplus store and rocked some super-durable Dickies or Carhartt gear. The mood of the times was totally anti-fashion. These days, we live in a world where fast fashion is killing the environment. By embracing the Gen X value of old-school cool, we can help the planet while looking much more fashionable in the process.

4. Corporate skepticism

In the early 2000s, people fell head-over-heels in love with smartphone technology and social media so quickly that nobody stopped and said, “Hey, wait a minute!” Now, we have a world where kids are depressed, the culture has become divided and nobody talks to each other in public anymore, they just stare at their phones. I can totally understand why young millennials and Luddite boomers would fall for the big-tech ruse, but sadly, Gen X was asleep at the wheel and fell victim, too. The generation that embraced the notion that TV rotted your brain needs to remind everyone to go outside and play in the sunshine or read a book. And if you read a book it should be by Bret Easton Ellis.

3. Just say “whatever”

Two of the most popular Gen X phrases were “whatever” and “talk to the hand (because the face don’t give a damn).” These may seem to be flippant responses but they are the correct way to deal with other people’s nonsense and in 2022, we have to deal with a constant barrage of it.

Somewhere along the way, people forgot that it’s even more powerful to ignore someone than to admit they got under your skin. In the world of social media, we unintentionally amplify the most wretched voices by subtweeting, commenting and liking the posts from the army of grifters fighting for our attention.

We also live in an era where many seem to be addicted to outrage. The quickest way to stop fanning the flames of outrage is with a simple, “whatever.” Like dogs distracted by squirrels, we’ve got our heads on outrage swivels these days. Throwing around the occasional “whatever” gives us the time and energy to focus on the problems that really matter and take action.

These days “whatever” matters more than ever.

2. Bring back snobbery

Good taste used to matter. In the 2000s, millennials decided that people have the right to like what they like and that it’s worse to judge someone’s personal taste than to have bad taste. Gen Xers based their entire personalities on taste and demanded integrity from artists and were rewarded by living in a time of superior films and music. These days, no one listens to new music and we’re stuck in a world dominated by comic book movies because no one stood up and shamed people for liking low-effort culture.

1. ​Political apathy

America’s political divide has calcified over the past decade because more and more people are basing their personal identities on their politics. This has created a culture where the dialog between liberals and conservatives has become a shouting match that only makes people dig their heels in further. It’s also created a culture in Washington, D.C. that has attracted a more debased form of politician and led to the gridlock that has halted any sense of progress. Sadly, Gen X has also been sucked into this vortex.

Things were a lot different in the ’90s. Back in 1999, Ted Halstead at The Atlantic noted that Xers “appear to have enshrined political apathy as a way of life.” He added that Gen Xers “exhibit less social trust or confidence in government, have a weaker allegiance to their country or to either political party.”

Compared to what’s going on in America in 2022, this type of apathy seems welcome. Back in the ’90s, taking a “chill pill” could solve everything. Wouldn’t it be great if everyone took one, and then we could open our ears and hearts and have some constructive discussions?

There was a common lament in the 1980s that the boomer hippies had sold out and became boomer yuppies. They went from being concerned with peace, love and the planet to stocks, bonds and conspicuous consumption. Gen X is now in its 40s and 50s and it’s fair to say that we've moved from being the outsiders to creating technological and political machines that are generating the type of conformity that we once railed against.

Now that Xers are at the age where we get to run the world for a few decades, it’s time to recommit to the core values that make us well … us. The great news is that as Gen Xers, it’ll be easy to get back to our roots because we were raised to ironically love the past.


This article originally appeared on 03.10.22

From Your Site Articles
boomer, boomers, boomer clutter, clutter, hoarding, too much stuff

A Baby Boomer stands in his cluttered garage.

Millennials with Baby Boomer parents have not been shy about airing their complaints about the older generation. Millennials have previously noted that their parents tend to hoard food—and now they're are airing their grievances about Boomer "stuff avalanche."

On Reddit, Millennials discussed their frustrations about their Boomer parents and the insane amount of junk they have in their homes that (allegedly) will one day be passed down to them to deal with. Many Millennials shared that it is a source of contention for them, and that they wish their parents would just throw things out.


"3 car garage...cannot fit a single car in there," one commented. And another stated, "I am very concerned with the amount of junk my parents are holding onto."

- YouTube www.youtube.com

A fellow peeved Millennial added, "The worst part is that our parents think this is all worth lots and lots of money. Don’t worry kids, these three sets of china I’m saving for you will be worth millions!"

Another had laid down the law: "My mom kept joking about all the 'stuff' being my inheritance. After a few times I was tired of it, I looked her dead in the face and said in the most monotone I could get. 'I will get the biggest dumpster I can, and it will all go in the trash.' She stopped making that joke, and my parents have been slowly throwing out their junk ever since."

clutter, baby boomer stuff avalance, stuff, too much stuff, decluttering A Baby Boomer garage filled with stuff.Photo credit: Canva

Why Boomers struggle to throw things away

"The Boomer generation grew up in the post-war era shaped by rationing and economic rebuilding," Daniel Glazer, clinical psychologist and co-founder of US Therapy Rooms, tells Upworthy.

He adds that the Boomer inability to let stuff go is often criticized, but when you look at the psychology of their attachment to objects, their behavior makes much more sense.

"Not so long ago, saving things was an adaptive habit. 'That might come in handy' was a common refrain in households in which replacing something was not so easy, or affordable," says Glazer. "There is also an element of emotional security that comes from the things that have surrounded us through decades of life events, or even across a lifetime."

And for many Boomers, getting rid of stuff can signify an even bigger mental battle.

"As people age, there can also be an increased awareness of mortality," says Esin Pinarli, founder and holistic psychotherapist at Eternal Wellness Counseling. "Letting go of objects can feel symbolic, almost like letting go of chapters of their life. If no one is asking about those chapters anymore, those objects become the tangible proof that those experiences mattered. So it’s not stubbornness. It’s often about attachment, meaning-making, and a fear of losing relevance or erasing parts of their story."

How to help Boomers declutter

- YouTube www.youtube.com

Starting the conversation with Boomer parents in an empathetic and understanding way may help the process go more smoothly and deepen the relationship between them and their children. Here are a few examples of conversation starters Millennials can use when talking to their Boomer parents about decluttering:

Conversation Starter #1: "I know these things mean something to you. I’d love to hear the story behind a few of them."

"This shifts the focus from getting rid of objects to honoring the meaning behind them," says Pinarli. "When a parent feels seen and understood, they’re often more open to eventually letting go. It validates that the attachment is about memory and identity, not just stuff."

Conversation Starter #2: "What would feel good for you to keep, and what feels like it’s just taking up space now?"

"This gives them agency," Pinarli explains. "Instead of telling them what to throw away, it invites them to reflect on what still feels meaningful versus what might no longer serve them. That sense of control reduces defensiveness."

Conversation Starter #3: "Would it help to go through this together so we can make sure the important things are preserved?"

"This frames decluttering as a collaborative and supportive process, not a demand," Pinarli shares. "It reassures them that their memories and legacy won’t be dismissed or erased, which can lower the emotional intensity around letting go."

costco, costco cake, costco cakes, costco cake order, costco custom cake app
Canva/Wikimedia

Costco announces new app for custom cake orders.

Loyal Costco fans are lauding their favorite big-box store for a long-awaited change to its custom cake ordering system. In a company memo, Costco announced that it will be launching an app for customers to order customized cakes at the touch of their fingers without having to enter a Costco store.

"We've got ordering cakes and deli trays online coming," said Costco CEO Ron Vachris. "Many of the things that we've heard from our members that could be a little bit clunky are now moving to a digital state, and we're seeing great adoption right out of the chute."


It's a massive change from the previous custom cake process. Costco lovers have long complained about the old-school ordering system that required customers to physically go to the store's bakery, where they would fill out a slip of paper with their order requests and simply drop it in the order box.

@eatsbyrachel

Anyone else feel like the @Costco Wholesale custom cake ordering system is a bit antiquated? 🤔 Regardless, their analog process somehow always works 💯 #costco #costcobakery #cake #customcake #costcodoesitagain #costcocake #costcofinds #costcodeals #costcofind #costcofinds #eatsbyrachel

Costco's "1800s" custom cake ordering

Back in 2023, writer Lucy Huber humorously poked fun at Costco's seemingly outdated custom cake ordering system that resonated with fellow Costco shoppers. And her words went viral:

"Ordered a cake from Costco and their system is from the 1800s, you write what you want on a piece of paper & put it in a box then nobody follows up and you just show up and hope they made it? I tried to call to confirm & they were like 'if you put it in the box, it will be there'," she wrote.



It was a system that also caused Costco members on Reddit a lot of anxiety.

"We did our wedding cakes from Costco, talk about a nerve-racking experience hoping everything worked out," one wrote.

Another shared, "Drop a paper in a hole and cross your fingers 🤣🤣."

Costco customers have mixed feelings

Many Costco customers and Redditors expressed their positive reactions to the updated ordering system news:

"As someone who lives 1.5 hours away from three different Costcos I LOVE this. I'm rarely in the market for a custom cake, but when I am I'm not driving an hour and a half to fill out the request form in store."

"This is GREAT! But will I also be able to order chocolate cake with white icing and vice-versa? Because currently I can’t do that at my Costco."

"While the box system worked, it was archaic. With anything, the new system will take time to implement."

"Jumping from the 19th century to the 21st century. Bravo Costco!"

Others weren't as happy:

"Kind of sad in a way. There are not too many interactions like this in the digital age."

"But the Paper & Pencil worked."

"Coming in 2027: I didn't get my cake at Costco because Amazon-East-1 is down :(."

"I have ordered many cakes with this low tech. Never an issue."

Costco bakery workers react

Workers in Costco bakeries also chimed in, many with negative opinions:

"As someone who works in the bakery this is going to be a disaster. Half the people don’t even know the name on the order or what the cake says when they come to pick up. Like 2 times a week we get someone trying to pick up at the wrong Costco."

"As a bakery employee, this is going to be a nightmare. The whole point of keeping the order form in warehouse only was to not overwhelm our staff AND (this one being the real reason I was given), is it makes people come in and 'grab a few items while their there, and then again when they come pick up the cake.' I am not looking forward to this. People are going to order at the wrong Costco, not do it right and then get mad at us. I'm terrified of this change 🫣."

"As someone who has worked in the bakery at Costco, the prevailing thought has been 'the system we have works fairly well, so they’re probably not gonna change it.' It’s the same reason that the major sales department still uses paper slips for computers. Well, except for the apple tables. Those have a little iPad kiosk that will print out your slip for you, but literally none of the members ever use it and instead ask us to do it for them."

Popular

People share the '10 second decisions' that meaningfully improved their lives forever

Proof that our fate is made up of a series of tiny choices.

reddit, ask reddit, decisions, decision making, gut instinct, intuition
Image via Canva

A woman at a fork in the road.

The average adult makes upwards of 35,000 decisions a day. These can include the bigger, more existential questions that require reflection to weigh the pros and cons. But the vast majority of decisions seem insignificant: What will I wear today? Order takeout or make food at home? Podcast or playlist? Still, these fleeting impulse choices can play just as big a role in our lives as the more thought-out ones.

Prime examples of this were recently made on Reddit, when people were asked to share a "decision you made in under 10 seconds that changed your life forever." These seemingly insignificant choices changed fates in profound ways.


“Decided to go to Subway instead of Dairy Queen. They were across the street from each other and I was passing through town during lunchtime. Ended up hitting it off with the woman making my sandwich. Next week is our 11 year anniversary.”

“My best friend said she wanted to move 2000+ miles across the country back to her home state and asked me if I wanted to come. I didn’t think, said ‘Yup, I’ll go.” We moved, less than a year afterwards I met my now wife. Couldn’t be happier.”

“Said yes to adopting a stray dog that followed me home. 10-second 'sure why not' moment—now he's my best buddy for 8 years.”


reddit, ask reddit, decisions, decision making, gut instinct, intuitionA van travels down the road. Photo credit: Canva


Others were able to uncover new passions they never imagined.

“I flipped a coin to decide if I was going to quit my job. Heads. I quit. A friend saw my lights on that night and stopped by to see what I was doing. I told him what happened, and he told me it was great timing. They let someone go at his job that day. He set me up with an interview for the next day, and I was hired. There were only three people who worked there. I eventually became the plant manager and have been working in management ever since!”

“Saw a random advert advertising scuba diving certification. I signed up thinking ‘why not?’ I’m now an aspiring diving instructor!”

“Early 20s and my sister asked me to drive her to the music shop to buy a guitar. I point one out and say ‘that black and gold one is gorgeous. Get that one.’ She tries it out and says ‘ehhh, I dunno if I really feel this one.’ I tell her that if she doesn't buy it, I will, and she says ‘you don't even play guitar! What are you gonna do with it?’ Walked out of the store with it on a complete whim, spent 3 months learning before I started doing open mics, making friends at the music shop, joining a band, and having the time of my life throughout my 20s.”

reddit, ask reddit, decisions, decision making, gut instinct, intuitionA person plays the guitar. Photo credit: Canva
For some, a 10-second decision ended up with an unexpected windfall.

“Decided not to get into an elevator with my ex and her new boyfriend, so I took the stairs instead. On the third flight, I found a discarded scratch-off ticket that ended up being worth $50,000. It’s the only time in my life where being socially awkward actually paid off my mortgage.”

“A family in my marina announced that they are moving away the following week. They were going to turn their sailboat over to a broker to sell it for them. I mentioned that I was contemplating a larger boat with a smaller engine and would be interested in theirs. I asked what price would they consider? He said, $10k. I said, okay, and we shook on it. The boat was worth over $24k. I got a wheelbarrow from the marina corral and removed stuff from my smaller boat, walked it over to their dock, and loaded it onboard. That was ten years ago, and I still live on it six months out of the year. Sweet.”

Sometimes, these kinds of life-altering changes are simply fresh new outlooks on life.

“I was going through old text messages with my then girlfriend and realized I had become a very negative person. I decided right there to always look for the bright side of things. It takes some effort but that was 12 years ago and I'm much happier. It becomes second nature after a while.”

reddit, ask reddit, decisions, decision making, gut instinct, intuitionA man smiles. Photo credit: Canva
In many instances, a 10-second decision prevented tragedy for themselves or others.

“Most of these answers are super happy and mine really isn’t but fits the question. Mine would be double checking on my wife before bed. She suffers from PTSD, depression and anxiety and had just been ‘off’ all day. I checked with her a couple times and she said everything was alright each time. It might sound weird but she was too happy and calm but kind of sad at the same time. It just didn’t sit right with me. She said she was going to bed and we kissed and I asked again she chucked and said to stop worrying. She went upstairs and I waited a few seconds and went up to say I think something is wrong. I stopped her from committing suicide that night. Normally I would take her for her word but that decision was 12 years ago and we are having the best version of our lives because I listened to my gut and went and checked.”

“One night I drove home from working evening shift (like 2 miles) and when I glanced in the rear view I had chills when I saw the headlights behind me at a red light. I got to my house and was about to park but then heard a voice in my head tell me to keep driving, so I did… and they continued to follow me. Called my dad to stay on the phone as I drove to a police station. Car stopped following when a cop car pulled up behind us (coincidentally). Next morning read about an armed carjacking in the area about an hour later.”

“In middle school my best friend invited me to Knott's Berry Farm with another group of kids he was friends with…I got to my friend’s house after running some errands with my mom. There were 5 kids aged 14-15 there. I asked my friend how we were getting [to Knott's Berry] and he said he was driving his dad’s car (he was underage and had no license). I was nervous but I wanted to look cool so, I said ok. Right before we got into the car, I had the worst feeling come over me. In approximately 5 seconds, I felt a drop in my stomach to a bottomless pit, a hot flash followed by chills, and intense nausea. I literally left without making a sound, running to a nearby Starbucks and using a stranger's phone and asking my mother to pick me up. I felt so embarrassed. I knew I was going to get shit all month from my friend…A few hours later, they were on their way home on the freeway and lost control of the vehicle. All 5 died.”

reddit, ask reddit, decisions, decision making, gut instinct, intuitionA damaged vehicle sits on the side of a road. Photo credit: Canva
What about when you can't decide?

And yet, for some (make that many) of us, knowing that every decision is uniquely important can be a major source of anxiety, causing us to freeze via “analysis paralysis” and not choose at all—which, in itself, is a choice (they’re inescapable!). In fact, our brains tend to struggle more with less risky decisions.

Interestingly, experts seem to suggest combating this ambivalence with tools that force a quick deadline. You can either toss a coin or set a time limit, which would arguably incite one of these potentially life-changing 10-second decisions.

Life will inevitably call on us to make both long, thought-out decisions and to go with our gut. But hopefully, this reminds us that even our whims can lead to something truly pivotal without making us lose our minds.

mahjong, senior citizens, viral videos, funny videos, elderly

A woman named Debbie helps explain Mahjong-gate.

If you've ever watched seniors play Mahjong, you know they're not messing around. Some might find it complicated. A player's guide explains, "Mahjong is a 4-person game of skill and chance that originated in China." It involves numbered tiles, winds, dragons, flowers, and jokers. It's serious business that, while fun and an excellent way to stretch the mind, can lead to actual fights.

No fight has been more dramatic than what happened between Allison Novak (@allisonnovak) and her family. While visiting her parents in Florida (an escape from the cold Minnesota winter where they all usually reside), Novak, alongside her brother, sister, husband, and son, piled into the car en route to the airport. From there, we get the full rundown on "Mahjong-gate."



@alllisonnovak

My mom telling me about the mahjong drama at her retirement community. #mahjong #mahjongtable #drama #retirement #florida

According to Allison's mother, Cynthia, a woman named Barbara allegedly cheats at this game—and the other players aren't having it. She shared, "We're done with her. We're not playing with a cheater anymore."

Cynthia goes on to explain an "incident" regarding tapping tiles. "They tapped it. They put it down. And I said, 'Oh damn. I wanted that tile.' And Sharon goes, 'Just take it.' And Barbara said, 'No, I tapped it already.'"

From there, it takes a dramatic turn: "Last night, Barbara did some stuff that was outright…I mean really bad." She explains another tapping incident before explaining the etiquette of Mahjong: "So when you Mahjong, meaning you won, you have to show all your tiles to prove it. Kinda like bingo. But she takes her tiles and flips them over so no one really knows what she really had."

These videos have become a massive hit online. On TikTok alone, the first in the series was so popular it has nearly 5,000 comments.

"Barbara is mentioned thousands of times in the Mahjong Files," jokes one TikToker, a comment itself garnering over 7,000 likes.

"The secret lives of Mahjong Wives," another comments, putting a spin on the popular reality show The Secret Lives of Mormon Lives.

The Mahjong saga was so popular it has now become a series, with each video clip more exciting and dramatic than the last. (Novak has put menacing music underneath the dialogue, adding to the already terrifying tension.)

@alllisonnovak

The Real Housewives of Mahjong Mannor update!!! 🚨🚨🚨 #mahjong #mahjongtable #drama #retirement #florida

In Part Two of the series, Cynthia's friend Debbie (while chatting with their other friends Bud, Diane, and Ralph) says, "Oh, she looks like this innocent little lady. She goes to church. Like I told them, I don't go to Mahjong to see how well I can cheat. You want to play the game."

She complains that Barbara never bothers to change her game up, which the others find frustrating. From there, the conversation goes left, escalating into a possible murder accusation. (They're joking, of course, but you'll have to watch the video to see for yourself.)

Commenters from Instagram and Threads are also getting in on the fun by treating the saga like the soap opera/reality show it is. Many point out the pronunciation of Mahjong as "Mar-Jawn," which adds an extra element of delight.

"The Barbara Chronicles are giving me life," reads one of the comments. Another points out how quickly it all escalated, saying, "The jump from cheating to murdering your own husband…LOVE IT."

In Part Five, Allison summarizes the whole affair, which leads to Barbara’s banishment from the game. At one point, Barbara runs away, and they chase after her with a camera. We then see a black screen with a chyron reading, "As of this recording, Barbara has declined all interview requests. Sources close to Barbara declined to comment. Some questions remain unanswered."

On Threads, one person noted that not everything is always as it seems. "This is one of those documentaries where Barb walks in for her talking head interview in the last ten minutes and blows it all up."

@alllisonnovak

And that’s Mahjong 🀄️ #finalscene #barbaramahjong #mahjong #mahjongdrama #secretlives

Novak told Upworthy how it all began:

"My brother, sister, and I (and my husband and son) visit them every year. My mom and dad picked us up from the airport and immediately started telling me about the drama regarding Barbara. I couldn't help but laugh, and I was like, 'I need to record this!'"