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This taboo-breaking new company finally gives new mothers what they REALLY need after childbirth. Moms are loving it.

People have an overly-romantic idea of what it's like to bring a newborn into the world, but it makes sense.

The human species has to propagate itself and if we were open about what it's really like to birth a baby, we'd probably be extinct.

After a woman gives birth, all of the attention shifts from her health to the beautiful baby in the blanket. Everyone asks baby's name, birth weight, and what time the beautiful bundle of joy arrived — while mom gets put in the corner.


Meanwhile, mom may be over the moon with her new child, but she's probably in pretty bad shape.

After giving birth, a woman can have any combination of the following postpartum issues: leg, feet, and ankle swelling, stitches in the perineum (the area between the vagina and the anus), lacerations in the vaginal canal, C-section scars, stretch marks, incontinence, vaginal bleeding, post-birth discharge, sore nipples from breastfeeding, hemorrhoids, constipation, and weakened ab muscles.

Culturally, we're pretty uncomfortable discussing women's health issues, so nobody hears about why mom has to keep running up the stairs to use the bathroom or is crying in the shower.

A poll taken by Orlando Health found that 26% of women who had recently given birth didn't have a plan for their health over the period known as the “fourth trimester," and 41% of those respondents indicated that they felt anxious, overwhelmed, or depressed after giving birth.

“All the attention becomes focused on the baby," Megan Gray, an obstetrician and gynecologist with Orlando Health, told Fox News. “We totally forget about mom."

via Amelia Makin

New mothers Kiki Burger and Amelia Makin decided that if nobody was thinking about mom, then they should.

In January, the pair launched Mor for Moms, a company that sells kits filled with what moms really need after childbirth.

“After our babies were born we were frantically texting each other trying to figure out which products to get to help with the immediate pain and care and we both kept saying, 'Why didn't anyone tell us we would feel like this?'" Makin told Forbes.

“But unlike with everything else for the baby that was usually solved with a single click on Amazon or a stop at a local CVS, we couldn't find the products in one place, or available without buying in large bulk amount," Makin continued.

“Given that 4,000 women give birth a day, it seemed crazy to us that these products just weren't readily available," Makin said.

via Mor for Moms

Mor for Moms sells postpartum self-care kits featuring maternity pads, mesh underwear, cooling pads, ice packs, a cleansing bottle, overnight pads, nipple pads, and nipple cream.

“All of the new moms kept telling us how helpful the kits were and how they felt less alone as they sat in the bathroom trying to figure things out," Makin said. “Pretty soon, people started requesting to purchase them for their friends."

The duo also set up a partnership with Mary's Center, a Washington D.C.-based community resource center. For every kit sold, Mor for Moms donates one to new moms in its Centering Pregnancy Program.

Upworthy got the chance to talk with Mor for Mom's co-founder Kiki Burger about her company and the taboos surrounding childbirth.

Why do you think these products haven't been packaged together before?

From the experience of my co-founder Amelia Makin and me, and what we've heard from many other new moms, it seems like no one has really talked about this before — until the nurse is taking you aside in your hospital bathroom when you can hardly stand up and telling you how your personal hygiene will work for the next week or three. Since there's been so little dialogue around it, we're just not seeing it reflected in the marketplace.

Why is it still taboo to discuss what happens to a woman's body after giving birth?

When you're pregnant, it's all about the mom, but the minute the baby is born, the mom is cast aside and the focus is all on the sweet baby. It's totally understandable, after all newborn babies are super cute and super vulnerable, but there needs to consideration too around the mom's health. How does she recover physically following a major medical procedure is a bit dissonant with the innocent beauty of a newborn.

What's the most difficult thing for women to discuss after giving birth?

How they are really feeling. Physically, it's a messy and hard time. Your body has changed. You have trouble walking. But you tend to never let on to people, trying to match how you think you should look after a baby. I mean, women frequently still look pregnant for awhile after giving birth. That's normal. And then there's the emotional side. Your life has completely changed. Your relationship with your partner has changed. You might experience postpartum depression. Let's just say it's a lot. And it's hard to talk about, especially with someone that didn't just go through it or hasn't before.

What do you know after giving birth that you wish you knew beforehand?

I wish I had known about the greatness that is mesh underwear. But seriously, I wish I had known about the recovery process I was going to experience. I had everything ready for the baby and took all the classes, but had no idea about my own self-care needs. I wish I had supplies ready for me at home. I'll never forget leaving my three-day-old at home to drive to CVS to try and find oversized pads and another squirt bottle. I wandered down the aisles in my diaper looking for these things, and they just don't sell them.

You've identified a huge hole in the market that exists because of the taboos surrounding women and birth. Do you see the same type of holes in the market when it comes to other women's health issues?

Absolutely. Your period, menopause, sex after baby, postpartum depression, women's viagra, the list goes one. With so little talked about, our goal is to at least get the discussion going around post-birth realities and its effects on a woman's body. And fill these gaps with products to make life just a little easier for women, give them one less thing to think and worry about.
Along our personal journey, we were fortunate to be well provided for and had supportive partners. That's why we've also built into our company a nonprofit partnership with Mary's Center, a community-based health center in Washington D.C. With a portion of our sales, we supply a kit to new moms in their Centering Pregnancy Program.
Pop Culture

She bought the perfect wedding dress that went viral on TikTok. It was only $3.75.

Lynch is part of a growing crowd of newlyweds going against the regular wedding tradition of spending loads of money.

Making a priceless memory.

At first glance, one might think that Jillian Lynch wore a traditional (read: expensive) dress to her wedding. After all, it did look glamorous on her. But this 32-year-old bride has a secret superpower: thrifting.

Lynch posted her bargain hunt on TikTok, sharing that she had been perusing thrift shops in Ohio for four days in a row, with the actual ceremony being only a month away. Lynch then displays an elegant ivory-colored Camila Coelho dress. Fitting perfectly, still brand new and with the tags on it, no less.

You can find that exact same dress on Revolve for $220. Lynch bought it for only $3.75.
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Images provided by Pacifico

Making waves in the best way

True

At last, summer is here. And for many people, that means it's time for heading to the beach and maybe even catching some waves. Surfing is a quintessential summertime activity for those who live in coastal communities—it’s not only really fun and challenging, it’s also a great way to celebrate Mother Nature’s beauty. Even after a wipeout, the cool water mixed with warm sunshine offers a certain kind of euphoria. Or, you know, just hanging back on the sand is plenty fun too. Simply being outdoors near the ocean is its own reward.

pacifico quiksilver beach cleanupLet’s protect the places where outdoor adventure happensAll photos provided by Pacifico

However, it's well known that our beautiful beaches are suffering the consequences of overcrowding, pollution and littering. What was once a way of playing in nature is now slowly destroying it. And of course, this affects beachgoers everywhere. The sad truth is—without taking action to preserve all the natural joys the earth provides, we will eventually lose them.

But there is hope. Two popular brands that both have roots in surf culture have teamed up to help make trips to the beach a more sustainable pastime. The best part? You don’t have to know how to hang ten in order to participate.

Pacifico®, a pilsner-style lager originally brought to the U.S. by surfers, and Quiksilver, an iconic apparel company loved by both surfers and beach goers alike, have created a brand-new range of clothing and accessories with sustainability in mind.

Take a look below. These threads are great for all kinds of fun in the sun, without compromising the environment.

pacifico quicksilver beach cleanupsReady to make some waves

The collection launches on July 5 and includes tees and woven shirts, boardshorts, hats, flip-flops and a special beach towel and tote bag. The unique collaboration features the vibrant, colorful designs that are the hallmark of Quiksilver combined with Pacifico elements, created to make a positive impact.

Each item has been thoughtfully curated to minimize an environmental footprint and protect the outdoors. The hats, for example, are made from NetPlus® by Bureo®, a raw material created from South American recycled fishing nets. Additionally, the board shorts are made from recycled plastic bottles, and tees are made with 100% organic cotton. Pretty rad stuff, to put it in surfer lingo.

The prices on these pieces are equally rad, ranging from $28 flip-flops to $60 boardshorts.

In keeping with the sustainable ethos and protecting the places we play, Pacifico and Quiksilver will celebrate the products’ launch by hosting two beach cleanups. The first is on July 5 at Sunset Point in Malibu, California, from 4-5:30pm, and the second is on July 9th at Deerfield Beach in Florida from 8:30 – 10:30am.

pacifico quicksilver clothing lineCleaning up and looking good while doing it

Theses beach cleanups are open to anyone over the age of 21 who’s ready to have some fun while taking care of nature’s playground.

Those who can’t make it to the beach (bummer, dude) don’t have to miss out on all the fun. The new collection will be available on July 5th at www.quiksilver.com/mens-collab-pacifico. And even if you don’t surf, never plan to surf, have no desire to even be near a surfboard, rest assured, the apparel is still cool. Plus sustainable choices are always good fashion.

Our planet provides us with an endless supply of beauty and adventure. But without more mindful actions from humanity, its natural wonders will eventually diminish. Fortunately Pacifico and Quiksilver are making it easier than ever for people to enjoy the great outdoors without jeopardizing it. That’s a wave worth riding.

This article originally appeared on 09.06.17


Being married is like being half of a two-headed monster. It's impossible to avoid regular disagreements when you're bound to another person for the rest of your life. Even the perfect marriage (if there was such a thing) would have its daily frustrations. Funnily enough, most fights aren't caused by big decisions but the simple, day-to-day questions, such as "What do you want for dinner?"; "Are we free Friday night?"; and "What movie do you want to see?"

Here are some hilarious tweets that just about every married couple will understand.

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