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Billionaire Richard Branson's simple habit that opens the door for incredible innovation

He "can’t understand" why everyone doesn't do it.

via Chatham House/Wikimedia Commons

Entrepreneur Richard Branson.

To paraphrase a popular adage about a tree falling in the woods: If you have a meeting and nobody takes notes of what was said, did the meeting ever really occur in the first place?

That’s the core question at the center of one of billionaire entrepreneur, Virgin Group founder, adventurer and philanthropist Richard Branson’s most important habits. He takes pen-and-paper notes during every meeting.

"I love learning," Branson explained on the “Worklife” podcast with Adam Grant. "I can never understand how people can have a meeting with somebody and not take notes. If you're having a meeting with a group of people where you're planning to sort out issues and not take notes, you're only going to remember two or three things from that meeting. And quite often from a meeting, you might have a list of 20 ideas that come out of it."

He’s got a great point. If people only leave the meeting remembering a handful of ideas, then some great suggestions that should be followed up on magically disappear. The good ideas that deserved reconsidering have been blown away into the ether, never to be considered again.

Branson believes that following up on ideas presented at meetings can take a company up another level.

"It's important to follow up on and it's very important to get back to the person who came up with those ideas and either respond positively or say why you disagree. By dealing with all those small things quickly, you go from potentially becoming an average company into becoming an exceptional company, and the staff who work there are really appreciative that their issues have been dealt with," Branson concludes.

The entrepreneur blames the lack of note-taking squarely on men. He adds that leaving all the note-taking to women does a real disservice to men.



“In my experience, 99 percent of people in leadership roles don’t take notes. What’s more, males are less likely to take notes than their female counterparts,” Branson writes on LInkedIn. “Not only is this unfair to women, but it’s also disadvantageous to men. It’s time for men to step up and do their share of support work. On top of counteracting gender bias in the work force, it will also give men a better understanding of what going on within the business and what needs to be done to make things run more effectively.”

Running meetings without taking notes also makes it harder for meaningful work actually to get done. “This often happens with, for instance, politicians. We will have a meeting, talk about dozens of ideas to improve things, and they won’t write anything down. They might remember one of the ideas, but what about all of the others? They will have to muddle through and little will get done,” he wrote on Virgin’s blog.

Ultimately, it’s essential for people to take notes because great ideas can be lost forever without them. “No matter how big, small, simple or complex an idea is, get it in writing,” Branson wrote. “But don’t just take notes for the sake of taking notes, go through your ideas and turn them into actionable and measurable goals. If you don’t write your ideas down, they could leave your head before you even leave the room.”



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Americans are known for being great salespeople. People have some theories about why.

What is it about American culture?

via LinkedIn Sales Solutions/Unsplash and Kindel Media/Pexels

American sales people making deals happen.

Americans are known as some of the best salespeople in the world. The country has been the home of some of the most influential business communicators of all time, like Steve Jobs of Apple or filmmaker Walt Disney. America is also the birthplace of people who became legends for their ability to excite people with their incredible, audacious promotional skills, such as P.T. Barnum or Muhammad Ali.

There’s also a dark side to the uniquely American gift of gab. Americans have the reputation of being masters of BS. Hunter S. Thompson, a writer with a fondness for exaggeration, once referred to America as a “nation of 220 million used car salesmen.”

An X user named Alz, born in Hong Kong, was curious about why Americans are so great at sales, presenting ideas, and (less favorably) BS-ing than people in other countries. The tweet went viral, receiving over 1.4 million views. Nearly everyone agreed that Americans are the world's best salespeople, but there were many different answers to why.

“Why are Americans, on average, so incredibly good at presenting/selling/ (you could uncharitably call it) BS-ing? Is it something about early/middle/high school education? Culture? Parents teaching their kids?” Alz asked.

“I troll, but this is an incredibly important skill, and for some reason observationally, America, which has an early education system few are generally jealous of, seems to systematically produce ppl with a much higher distribution of presentation ability than anywhere else,” Alz continued.

Some respondents believe Americans are great at sales because so many work in the service sector. Over the past 50 years, globalization has altered the labor landscape, with many jobs moving from manufacturing to the service sector. Thus, Americans have learned to place a significant value on those who can communicate one-on-one, such as people who work in hospitality, retail, or personal training.

Others believe Americans have the gift of gab because its education system highly values communication skills, which are favorable in the business world. However, some believe this emphasis comes at the expense of STEM skills, which are seen as more important in other countries.

Many people think Americans are great communicators because it's crucial to be able to sell and persuade in a competitive, free-market capitalist system. If you aren’t able to sell the goods and services you provide and produce, then it doesn’t matter if you’re in business at all. Further, American business culture is also seen as more relationship-based than in other countries, where buying and selling is merely transactional.

It could be that it’s all part of a culture that values openness and confidence which bleeds over into other aspects of American life. Persuasion and sales come a lot more naturally to people who've been raised with zero fear of calling attention to themselves. Outside the business world, Americans are also seen as friendly in social situations and have no problem engaging in small talk with strangers. Americans’ extroverted nature can sometimes shock people who travel to the U.S. on vacation.

Or, it could be that Americans just have a ‘rizz that’s the envy of the world.

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Woman makes an undeniable demand for employers to publicly list job salaries

You should know what kind of job you're applying for.

Photo credit: Canva/Jess Goodwin|Threads screenshot

Woman asks employers for transparent salary ranges

Job hunting isn't something that most people enjoy, especially if they're trying to get out of a toxic work environment. When people are trying to move up the ladder, or simply want to be paid what they're worth. They relay on the salary ranges provided by companies to gauge what salary to request.

Clear salary ranges also allow people to know if the job is worth applying and interviewing for. If the budgeted range is well below what the candidate's current salary, then transparency around the salary gives people a chance to make an informed decision. Jess Goodwin, who, according to her Threads bio is "perpetually looking for work," shared her frustration on the app about companies not including their salary ranges on job listings.

The job seeker explains that she applied for a job without a salary listed against her better judgement because it's a remote position and sounds like fun. Since the application was simple, she applied. The next day she was reminded why she typically skips postings like that.

Goodwin quickly receives the forms for the next step in the process the following day. While looking over the form she sees the expected salary which was a whole $30k less than what she listed as her expected salary for the position.

"I genuinely don't understand the thinking here. Why bother to ask for an applicant's desired salary if you're going to disregard it? Why not include the salary in the job description to begin with if you're going to mention it in the next step in the process? Do you really want to sift through more applications than you need to? Do you think someone's just going to be like 'actually $30K isn't that big of a deal,'" Goodwin writes.

Post by @thejessgoodwin
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In the end, the woman emails the company's HR department to decline moving forward in the process. A lot of other people agreed with Goodwin's frustration about the lack of transparency in job postings.

"That’s awful but typical corporate con artist behavior these days. They don’t even try to act with integrity. My favorite is when they post a salary range of $52,578 - $199,000," one person shares.

"If the pay isn’t listed in the job posting it’s because it’s so low no one would apply for the job if it was listed. I’ve got a great job that I love and pays me fairly now. But that’s the rule of thumb I’ve always used when looking for jobs. If the pay isn’t posted don’t waste your time," someone else contributes.

"I agree. Our HR dept never would provide the range on a posting. Some applicants stated their minimum (and yes often it was more that I made). When I narrowed applicants for interview, I would give them the salary range when setting up the interview. It doesn’t waste their or my time if their target salary isn’t in the range," a commenter writes.

The comments were overwhelmingly in favor of employers being more open about the salary range. Some people complained about not finding out the salary until the end of an interview which often ended with the presented salary being much lower than their current salary. Maybe employers will take note of Goodwin's request for transparency and update their policy to include salary transparency.

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More than a career: How two project managers are driving environmental change

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Do you ever feel like you could be doing more when it comes to making a positive impact on your community? The messaging around giving back is louder than ever this time of year, and for good reason; It is the season of giving, after all.

If you’ve ever wondered who is responsible for bringing many of the giving-back initiatives to life, it’s probably not who you’d expect. The masterminds behind these types of campaigns are project managers.

Using their talents and skills, often proven by earning certifications from the Project Management Institute (PMI), project managers are driving real change and increasing the success rate on projects that truly improve our world.

To celebrate the work that project managers are doing behind the scenes to make a difference, we spoke with two people doing more than their part to make an impact.

In his current role as a Project Management Professional (PMP)-certified project manager and environmental engineer for the U.S. Environmental Protection Agency (EPA), Joshua Williard oversees the cleanup of some of America’s most contaminated and hazardous waste sites.

Courtesy of Joshua Williard

“Recently, I was part of a four-person diving team sent to collect contaminated sediment samples from the bottom of a river in Southeastern Virginia. We wanted to ensure a containment wall was successfully blocking the release of waste into an adjacent river,” Williard says.

Through his work, Josh drives restoration efforts to completion so contaminated land can again be used beneficially, and so future generations will not be at risk of exposure to harmful chemicals.

“I’ve been inspired by the natural world from a young age and always loved being outside. As I gained an understanding about Earth's trajectory, I realized that I wanted to be part of trying to save it and keep it for future generations.

“I learned the importance of using different management styles to address various project challenges. I saw the value in building meaningful relationships with key community members. I came to see that effective project management can make a real difference in getting things done and having on-the-ground impact,” Williard says.

In addition, Monica Chan’s career in project management has enabled her to work at the forefront of conservation efforts with the World Wildlife Fund (WWF-US). She most recently has been managing a climate change project, working with a diverse team including scientists, policy experts, data analysts, biologists, communicators, and more. The goal is to leverage grants to protect and restore mangroves, forests, and ecosystems, and drive demand in seaweed farming – all to harness nature's power to address the climate crisis.

Courtesy of Monica Chan

“As the project management lead for WWF-US, I am collaborating across the organization to build a project management framework that adapts to our diverse projects. Given that WWF's overarching objectives center on conserving nature and addressing imminent threats to the diversity of life on Earth, the stakes are exceptionally high in how we approach projects,” says Chan.

“Throughout my journey, I've discovered a deep passion for project management's ability to unite people for shared goals, contributing meaningfully to environmental conservation,” she says.

With skills learned from on-the-job experience and resources from PMI, project managers are the central point of connection for social impact campaigns, driving them forward and solving problems along the way. They are integral to bringing these projects to life, and they find support from their peers in PMI’s community.

PMI has a global network of more than 300 chapters and serves as a community for project managers – at every stage of their career. Members can share knowledge, celebrate impact, and learn together through resources, events, and other programs such as PMI’s Hours for Impact program, which encourages PMI members to volunteer their time to projects directly supporting the United Nations 17 Sustainable Development Goals.

“By tapping into PMI's extensive network and resources, I've expanded my project management knowledge and skills, gaining insights from seasoned professionals in diverse industries, including environmental management. Exposure to different perspectives has kept me informed about industry trends, best practices, and allowed me to tailor my approach to the unique challenges of the non-profit sector,” Chan says.

“Obtaining my PMP certification has been a game-changer, propelling not only my career growth, but also reshaping my approach to daily projects, both personally and professionally,” Chan says. Research from PMI shows that a career in project management means being part of an industry on the rise, as the global economy will need 25 million new project professionals by 2030 and the median salary for project practitioners in the U.S. is $120K.

PMI’s mission is to help professionals build project management skills through online courses, networking, and other learning opportunities, help them prove their proficiency in project management through certifications, and champion the work that project professionals, like Joshua and Monica, do around the world.

For those interested in pursuing a career in project management to help make a difference, PMI’s Certified Associate in Project Management (CAPM) certification could be the starting point to help get your foot in the door.

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