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What is 'vocal fry,' and why doesn't anyone care when men talk like that?

We've noticed women using 'vocal fry' for a while now, but it's recently been recognized that dudes are getting in on the action, too!

What is 'vocal fry,' and why doesn't anyone care when men talk like that?

"Vocal Fry" is a term for the glottal, creaking sound of lower-register speech oscillation.

You know, like that raspy Zooey-Deschanel-type thing where your voice has that little "GuUuUuUuUuUuUuUh" crackle, instead of the smooth, consistent "Guuuuuuuuuuuuuuh" and — that really didn't help at all, huh?

OK, it's this:



We've noticed women using "vocal fry" for a while now...

A scientific study was reported in a 2011 issue of Science magazine that's generally credited with adding the phrase "vocal fry" into the popular lexicon. Before this point, according to the magazine, apparently vocal fry did not exist, although Britney Spears anachronistically employed it in the first line of her debut single, "Baby One More Time" all the way back in 1998. And she wasn't the only pop star to do so.

GIF via "Baby One More Time" music video.

The study from Science purported that women are often different than men (groundbreaking!), and thus, women talked less good with their mouth-sounds. (I'm paraphrasing, but that was the gist.) (Please excuse my rolling eyes.)

Specifically, vocal fry was said to be a trend among college-aged women of a certain social standing. "Young students tend to use it when they get together. Maybe this is a social link between members of a group," noted one female researcher.

...but recently it's been recognized that us dudes have been getting in on the action for a while too.

All right, guys! We're finally getting closer to true gender parity! But the question remains: How come no one noticed that men have been using vocal fry for years?

"This American Life" host Ira Glass recently admitted that he uses vocal fry. But in a conversation with Chana Jaffe-Walt (who is not a dude), Glass also admitted that no one notices his vocal fry. And it's not that no one notices — women are criticized for using vocal fry while men have been getting away with it for years.

"I get criticized for a lot of things in the emails to the show," Glass said. "No one has ever pointed this out."

Ira Glass. GIF via Yoko Ono's Plastic Ono Band.

Noted academic and anarcho-syndicalist advocate Noam Chomsky has also been known to employ vocal fry (presumably as a means of dismantling capitalism). Chomsky certainly has his detractors, but none of them seem to take issue with his vocal quality either. And even The Hairpin noted last week that male vocal fry has become "a thing."

If you think those two dudes are just rare outliers, here's a fun little mashup/remix of male vocal fry put together by Ann Heppermann, producer of Culture Gabfest on Slate:

  

In reality, associating the vocal fry trend only with women — both in practice and in naming — is a really just another way of trying to define gender roles.

It's certainly interesting to observe the trends in human social interactions in the same way we observe a pack of wild capuchin monkeys. But the way that vocal fry gained traction in popular culture was, well, kind of weird.

After that Science magazine article came out, women were suddenly being judged for the supposedly abrasive way in which they spoke when they used vocal fry, even though both women and men had probably been talking that way since well before 2011.

There are many legitimate reasons — beyond gender — for why a person might develop vocal fry.

The simple truth is that vocal fry is just one way that people talk, regardless of their gender. Some people employ it as a means of being heard, as differentiating their voices from the rest of the masses. Other people really do just talk that way!

And it's another example of the way we treat women like Goldilocks ("This one's too sexy, and this one's too prude, and..."). If a woman uses a higher register to speak, then it's classified as ditzy, valley-girl uptalk. If a woman uses her lower register, it's vocal fry. If she speaks in the middle (modal range), her words often get lost entirely.

So maybe instead of listening to the sound of someone's voice, we should listen to the actual words they're saying.

The vocal fry drama has reached a point where Katie Mingle, producer of the 99% Invisible podcast, has had to set up this autoreply filter for the show:

And maybe, just maybe, we should all try to worry less about the way people speak (or dress or...) and instead try to actually listen to and hear what they're saying.

So vocal fry? Don't vocal fry? Do what you want! Because if our crappy earbud headphones have taught us anything, it's that content matters more than the quality of delivery.

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Shopping sustainably is increasingly important given the severity of the climate crisis, but sometimes it's hard to know where to turn. Thankfully, Amazon is making it a little easier to browse thousands of products that have one or more of 19 sustainability certifications that help preserve the natural world.

The online retailer recently announced Climate Pledge Friendly, a program to make it easier for customers to discover and shop for more sustainable products. To determine the sustainability of a product, the program partnered with third-party certifications, including governmental agencies, nonprofits, and independent labs.

With a selection of items spanning grocery, household, fashion, beauty, and personal electronics, you'll be able to shop more sustainably not just for the holiday season, but throughout the year for your essentials, as well.

You can browse all of the Climate Pledge Friendly products here, labeled with an icon and which certification(s) they meet. To get you on your way to shopping more sustainably, we've rounded up eight of our favorite Climate Pledge Friendly-products that will make great gifts all year long.

Amazon

Jack Wolfskin Women's North York Coat

Give the gift of warmth and style with this coat, available in a variety of colors. Sustainability is built into all Jack Wolfskin products and each item comes with a code that lets you trace back to its origins and understand how it was made.

Bluesign: Bluesign products are responsibly manufactured by using safer chemicals and fewer resources, including less energy, in production.


Amazon

Amazon All-new Echo Dot (4th Gen)

For the tech-obsessed. This Alexa smart speaker, which comes in a sleek, compact design, lets you voice control your entertainment and your smart home as well as connect with others.

Reducing CO2: Products with this certification reduce their carbon footprint year after year. Certified by the Carbon Trust.


Amazon

Burt's Bees Family Jammies Matching Holiday Organic Cotton Pajamas

Get into the holiday spirit with these fun matching PJs for the whole family. Perfect for pictures that even Fido can get in on.

Global Organic Textile Standard: This certifies each step of the organic textile supply chain against strict ecological and social standards. Each product with this certification contains 95%-100% organic content.

Amazon

Naturistick 5-Pack Lip Balm Gift Set

With 100% natural ingredients that are gentle on ultra-sensitive lips, this gift is a great gift for the whole family.

Compact by Design (Certified by Amazon): Products with this certification are packaged without excess air and water, which reduces the carbon footprint of shipping and packaging.


Amazon

Arus Women's GOTS Certified Organic Cotton Hooded Full Length Turkish Bathrobe

For those who love to lounge around, this full-length organic cotton bathrobe is the way to go. Available in five different colors, it has comfortable cuffed sleeves, a hood, pockets, and adjustable belt.

Global Organic Textile Standard: This certifies each step of the organic textile supply chain against strict ecological and social standards. Each product with this certification contains 95%-100% organic content.

Amazon

L'Occitane Extra-Gentle Vegetable Based Soap

This luxe soap, made with moisturizing shea butter and scented with verbena, is perfect for the self-care obsessed.

Compact by Design (Certified by Amazon): Products with this certification are packaged without excess air and water, which reduces the carbon footprint of shipping and packaging.

Amazon

Goodthreads Men's Sweater-Knit Fleece Long-Sleeve Bomber

For the fashionable men in your life, this fashion-forward knit bomber is an excellent choice. The sweater material keeps it cozy and warm, while the bomber jacket-cut, zip front, and rib-trim neck make it look elevated.

Recycled Claim Standard 100: Products with this certification use materials made from at least 95% recycled content.

Amazon

All-new Fire TV Stick with Alexa Voice Remote

Make it even easier to access your favorite movies and shows this holiday season. The new Fire TV Stick lets you use your voice to search across apps. Plus it controls the power and volume on your TV, so you'll never need to leave the couch! Except for snacks.

Reducing CO2: Products with this certification reduce their carbon footprint year after year. Certified by the Carbon Trust.

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If the past year has taught us nothing else, it's that sending love out into the world through selfless acts of kindness can have a positive ripple effect on people and communities. People all over the United States seemed to have gotten the message — 71% of those surveyed by the World Giving Index helped a stranger in need in 2020. A nonprofit survey found 90% helped others by running errands, calling, texting and sending care packages. Many people needed a boost last year in one way or another and obliging good neighbors heeded the call over and over again — and continue to make a positive impact through their actions in this new year.

Upworthy and P&G Good Everyday wanted to help keep kindness going strong, so they partnered up to create the Lead with Love Fund. The fund awards do-gooders in communities around the country with grants to help them continue on with their unique missions. Hundreds of nominations came pouring in and five winners were selected based on three criteria: the impact of action, uniqueness, and "Upworthy-ness" of their story.

Here's a look at the five winners:

Edith Ornelas, co-creator of Mariposas Collective in Memphis, Tenn.

Edith Ornelas has a deep-rooted connection to the asylum-seeking immigrant families she brings food and supplies to families in Memphis, Tenn. She was born in Jalisco, Mexico, and immigrated to the United States when she was 7 years old with her parents and sister. Edith grew up in Chicago, then moved to Memphis in 2016, where she quickly realized how few community programs existed for immigrants. Two years later, she helped create Mariposas Collective, which initially aimed to help families who had just been released from detention centers and were seeking asylum. The collective started out small but has since grown to approximately 400 volunteers.