More

Watch This Elevator Video To The Very End. I’m Glad I Did.

Unlike the Ray Rice video — or the Jay-Z and Solange video, for that matter — this is the elevator video we should be paying attention to.

Watch This Elevator Video To The Very End. I’m Glad I Did.

If you were expecting this to be more like the Ray Rice video, and by that I mean violent, then that's sort of the problem we're dealing with. The folks behind this campaign are a little more forward. They ask, "Why would we want to watch a woman be violated, humiliated, devalued, brutalized and abused?" It's a good question. Another question: Could you instead share a video with an alternative ending like this one? It's less shocking, but it has a better message.


Of course, this alternative ending is just the start. To support women who experience domestic violence, we could educate ourselves about why women stay. It also helps to know the warning signs of abuse.

Photo by Anna Shvets from Pexels
True

Increasingly customers are looking for more conscious shopping options. According to a Nielsen survey in 2018, nearly half (48%) of U.S. consumers say they would definitely or probably change their consumption habits to reduce their impact on the environment.

But while many consumers are interested in spending their money on products that are more sustainable, few actually follow through. An article in the 2019 issue of Harvard Business Review revealed that 65% of consumers said they want to buy purpose-driven brands that advocate sustainability, but only about 26% actually do so. It's unclear where this intention gap comes from, but thankfully it's getting more convenient to shop sustainably from many of the retailers you already support.

Amazon recently introduced Climate Pledge Friendly, "a new program to help make it easy for customers to discover and shop for more sustainable products." When you're browsing Amazon, a Climate Pledge Friendly label will appear on more than 45,000 products to signify they have one or more different sustainability certifications which "help preserve the natural world, reducing the carbon footprint of shipments to customers," according to the online retailer.

Amazon

In order to distinguish more sustainable products, the program partnered with a wide range of external certifications, including governmental agencies, non-profits, and independent laboratories, all of which have a focus on preserving the natural world.

Keep Reading Show less

Katie Schieffer is a mom of a 9-year-old who was recently diagnosed with Type 1 diabetes after spending some time in the ICU. Diabetes is a nuisance of a disease on its own, requiring blood sugar checks and injections of insulin several times a day. It can also be expensive to maintain—especially as the cost of insulin (which is actually quite inexpensive to make) has risen exponentially.

Schieffer shared an emotional video on TikTok after she'd gone to the pharmacy to pick up her son's insulin and was smacked with a bill for $1000. "I couldn't pay for it," she says through tears in the video. "I now have to go in and tell my 9-year-old son I couldn't pay for it."

Keep Reading Show less
Photo by Anna Shvets from Pexels
True

Increasingly customers are looking for more conscious shopping options. According to a Nielsen survey in 2018, nearly half (48%) of U.S. consumers say they would definitely or probably change their consumption habits to reduce their impact on the environment.

But while many consumers are interested in spending their money on products that are more sustainable, few actually follow through. An article in the 2019 issue of Harvard Business Review revealed that 65% of consumers said they want to buy purpose-driven brands that advocate sustainability, but only about 26% actually do so. It's unclear where this intention gap comes from, but thankfully it's getting more convenient to shop sustainably from many of the retailers you already support.

Amazon recently introduced Climate Pledge Friendly, "a new program to help make it easy for customers to discover and shop for more sustainable products." When you're browsing Amazon, a Climate Pledge Friendly label will appear on more than 45,000 products to signify they have one or more different sustainability certifications which "help preserve the natural world, reducing the carbon footprint of shipments to customers," according to the online retailer.

Amazon

In order to distinguish more sustainable products, the program partnered with a wide range of external certifications, including governmental agencies, non-profits, and independent laboratories, all of which have a focus on preserving the natural world.

Keep Reading Show less
ZACHOR Foundation

"What's 'the Holocaust'?" my 11-year-old son asks me. I take a deep breath as I gauge how much to tell him. He's old enough to understand that prejudice can lead to hatred, but I can't help but feel he's too young to hear about the full spectrum of human horror that hatred can lead to.

I wrestle with that thought, considering the conversation I recently had with Ben Lesser, a 91-year-old Holocaust survivor who was just a little younger than my son when he witnessed his first Nazi atrocity.

It was September of 1939 and the Blitzkrieg occupation of Poland had just begun. Ben, his parents, and his siblings were awakened in their Krakow apartment by Nazi soldiers who pistol-whipped them out of bed and ransacked their home. As the men with the shiny black boots filled burlap sacks with the Jewish family's valuables, a scream came from the apartment across the hall. Ben and his sister ran toward the cry.

They found a Nazi swinging their neighbors' baby upside down by its legs, demanding that the baby's mother make it stop crying. As the parents screamed, "My baby! My baby!" the Nazi smirked—then swung the baby's head full force into the door frame, killing it instantly.

This story and others like it feel too terrible to tell my young son, too out of context from his life of relative safety and security. And yet Ben Lesser lived it at my son's age. And it was too terrible—for anyone, much less a 10-year-old. And it was also completely out of context from the life of relative safety and security Ben and his family had known before the Nazi tanks rolled in.

Keep Reading Show less

Nearly a year into the deadliest pandemic in a century, the U.S. is still battling not only the virus, but Americans living in denial of reality as well.

Take this video of a group of anti-maskers who stood in front of a Trader Joe's entrance and tried to argue that they had every right to shop there without masks. The woman narrating the video states that they have "a right to commerce" (they don't—there's literally no such right), that Trader Joe's doesn't have the right to require masks (they do—it's their store), that the mandate to wear masks in public places can't be enforced because it's not a real law (it can—), and that they were not there to demonstrate, but just to buy groceries (umm, right).

The manager, to his credit, did what he could to calmly talk with these people while also making it clear that they were not going to enter the store without a mask.

"The point you're trying to make isn't going to be made with us," he said. "It can be made with your government...I am not here to debate policy. I totally respect for you to think anything you want to think...my job, as manager of the store is to enforce the mandate, whether you believe in it or not."


Keep Reading Show less