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Michelle Gant

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Music’s biggest night took place Sunday, February 4 with the 66th Annual GRAMMY Awards. Now, fans have the opportunity to take home a piece of the famed event.

Longtime GRAMMY Awards partner Mastercard is using this year’s campaign to shine a light on the environment and the Priceless Planet Coalition (PPC), a forest restoration program with the goal of restoring 100 million trees. Music fans are 1.5 times more likely to take action to help the environment, making the GRAMMY Awards the perfect opportunity to raise awareness.

“Through our GRAMMY Awards campaign, we’ve created an opportunity for our brand, our partners and consumers to come together over shared values, to participate during a moment when we can celebrate our passion for music and our commitment to make meaningful investments to preserve the environment,” says Rustom Dastoor, Executive Vice President of Marketing and Communications, North America at Mastercard.

The campaign kicked off with an inspired self-guided multi-sensory tour at the GRAMMY House presented by Mastercard, where people journeyed through their passion of music and educational experience about Mastercard’s longstanding commitment to tree restoration. Then, this year’s most-nominated GRAMMY artist and a passionate voice for the environment, SZA, led the charge with the debut performance of her new song, Saturn.

Mastercard’s partners are also joining the mission by encouraging people all over the country to participate; Lyft and Sirius XM are both offering ways for consumers to get involved in the Priceless Planet Coalition. To learn more about how you can support these efforts, visit mastercard.com/forceofnature.

While fashion is always a highlight of any GRAMMY Awards event, SZA’s outfit worn during her performance of Saturn was designed to make a statement; made of tree seeds to help spread awareness. Fans can even comment ‘🌱’ and tag a friend on Mastercard’s designated post of SZA’s GRAMMY House performance for a chance to win a tree seed from the performance outfit*.

“SZA has a personal passion for sustainability – not just in forest restoration but in the clothes she wears and the platforms and partners she aligns herself with. It was important to us to partner with someone who is not only showing up big at the GRAMMY Awards – as the most GRAMMY-nominated artist this year – but also showing up big for the environment,” says Dastoor.

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The last thing children should have to worry about is where their next meal will come from. But the unfortunate reality is food insecurity is all too common in this country.

In an effort to help combat this pressing issue, KFC is teaming up with Blessings in a Backpack to provide nearly 70,000 meals to families in need and spread holiday cheer along the way.

The KFC Sharemobile, a holiday-edition charitable food truck, will be making stops at schools in Chicago, Orlando, and Houston in December to share KFC family meals and special gifts for a few select families to address specific needs identified by their respective schools.

These cities were chosen based on the high level of food insecurity present in their communities and hardships they’ve faced, such as a devastating hurricane season in Florida and an unprecedented winter storm in Houston. In 2021, five million children across the US lived in food-insecure households, according to the USDA.

“Sharing a meal with family or friends is a special part of the holidays,” said Nick Chavez, CMO of KFC U.S. “Alongside our franchisees, we wanted to make that possible for even more families this holiday season.”

KFC will also be making a donation to Blessings in a Backpack, a nonprofit that works to provide weekend meals to school-aged children across America who might otherwise go hungry.

“The generous donations from KFC could not have come at a better time, as these communities have been particularly hard-hit this year with rising food costs, inflation and various natural disasters,” Erin Kerr, the CEO of Blessings in a Backpack, told Upworthy. “Because of KFC’s support, we’re able to spread holiday cheer by donating meals for hunger-free weekends and meet each community’s needs,” Kerr said.

This isn’t the first time KFC has worked with Blessings in a Backpack. The fried chicken chain has partnered with the nonprofit for the last six years, donating nearly $1 million dollars. KFC employees also volunteer weekly to package and provide meals to students in Louisville, Kentucky who need food over the weekend.

KFC franchisees are also bringing the Sharemobile concept to life in markets across the country through local food donations and other holiday giveback moments. Ampex Brands, a KFC franchisee based in Dallas, recently held its annual Day of Giving event and donated 11,000 meals to school children in economically disadvantaged neighborhoods.

If you’d like to get involved, you can make a donation to help feed students in need at kfc.com/kfcsharemobile. Every bit helps, but a donation of $150 helps feed a student on the weekends for an entire 38-week school year, and a donation as low as $4 will feed a child for a whole weekend.

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The best and brightest come together to tackle society’s toughest challenges

The Chan Zuckerberg Initiative is working to eradicate disease, improve education, and address the needs of their local community.

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Have you ever wished you could solve some of society’s toughest challenges? That’s exactly why the Chan Zuckerberg Initiative (CZI) was founded.

Established in 2015 by Dr. Priscilla Chan and Mark Zuckerberg, the organization’s mission is to build a better future for everyone. CZI is working to eradicate disease, improve education, and address the needs of their local community.

Since its launch, CZI has awarded around $4.8 billion in grants to organizations whose work aligns with these values.

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RODNAE Productions via Pexels
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The past year has changed the way a lot of people see the world and brought the importance of global change to the forefront. However, even social impact entrepreneurs have had to adapt to the changing circumstances brought on by the Coronavirus pandemic.

"The first barrier is lack of funding. COVID-19 has deeply impacted many of our supporters, and we presume it will continue to do so. Current market volatility has caused many of our supporters to scale back or withdraw their support altogether," said Brisa de Angulo, co-founder of A Breeze of Hope Foundation, a non-profit that prevents childhood sexual violence in Bolivia and winner of the 2020 Elevate Prize.

To help social entrepreneurs scale their impact for the second year in a row, The Elevate Prize is awarding $5 million to 10 innovators, activists, and problem–solvers who are making a difference in their communities every day.

"We want to see extraordinary people leading high-impact projects that are elevating opportunities for all people, elevating issues and their solutions, or elevating understanding of and between people," The Elevate Prize website states.

Founded in 2019 by entrepreneur and philanthropist Joseph Deitch, The Elevate Prize is dedicated to giving unsung social entrepreneurs the necessary resources to scale their impact and to ultimately help inspire and awaken the hero in all of us.

"The Elevate Prize remains committed to finding a radically diverse group of innovative problem solvers and investing unconventional and personalized resources that bring greater visibility to them as leaders and the vital work they do. We make good famous," said Carolina García Jayaram, executive director, Elevate Prize Foundation.

The application process will take place in two phases. Applicants have till May 5 for Phase 1, which will include a short written application. A select number of those applicants will then be chosen for Phase 2, which includes a more robust set of questions later this summer. Ten winners will be announced in October 2021.

In addition to money, winners will also receive support from The Elevate Prize to help amplify their mission, achieve their goals, and receive mentorship and industry connections.

Last year, 1,297 candidates applied for the prize.

The 10 winners include Simprints, a UK-based nonprofit implementing biometric solutions to give people in the developing world hope and access to a better healthcare system; ReThink, a patented, innovative app that detects offensive messages and gives users a chance to reconsider posting them; and Guitars Over Guns, an organization bridging the opportunity gap for youth from vulnerable communities through transformational access to music, connectivity, and self-empowerment.

You can learn more about last year's winners, here.

If you know of someone or you yourself are ready to scale your impact, apply here today.