Seriously, is there anybody buying ivory these days? Ah, sadly yes, and a lot of the customers are in China. It's a big problem for the dwindling wildlife in Africa, so conservationists asked a very special Chinese icon to help, former NBA player Yao Ming.

Even if you've never watched a basketball game in your life, I defy you not to be moved by his journey to Africa to investigate illegal ivory poaching. The documentary, “The End of the Wild," comes out in a few months. Here's a sneak peek.

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