Pinch Me! I Must Be Dreaming: Whole Foods Is Putting A Farm Inside Its Store?
A bunch of city slickers dreamed up their ideal farm, and it's not only great for the environment, it's so good for business that Whole Foods wants to be their business partner. Watch as the folks behind Gotham Greens tell you why they needed to dream up a new farm in the first place, then at 1:45, they'll explain how they made it a reality. The crazy plans with Whole Foods come in around 4:00. Bon appétit!