How a D.C. group is persuading more women to run for office across America.

Courtney Peters-Manning was sick of complaining. She wanted to do something.

The results of the election had surprised and unnerved her, and reading her social media feed felt like running in circles.

"I was getting really frustrated with just the Facebook algorithm showing me everything from people who already agreed with me, and I felt like I needed to do something concrete," says Peters-Manning, a New Jersey attorney.


Facebook did, however, serve up one key piece of useful advice. Shortly after Election Day, Peters-Manning stumbled on a post about She Should Run, a nonpartisan, Washington, D.C.-based nonprofit organization that encourages and trains women to run for office. She joined the group's candidate incubator, which she says helped her crystalize her thinking and vision while giving her the confidence to firm up her plans.

The statehouse in Trenton, New Jersey. Photo by Marion Touvel/Wikimedia Commons.

Since then, she's been networking furiously across her county, where she hopes to run — and where currently only two of seven officeholders are female.

"My husband is really excited for me, and he’s ready to step up and do whatever he has to do to make it happen for me," she says.

According to She Should Run co-founder Erin Loos Cutraro, the group saw a surge of interest after Nov. 8 from women like Peters-Manning who responded to the shocking defeat of the nation's first major-party female nominee with a feeling of urgency to act.

Prior to November, the organization offered support to 100-200 new women per month. Since Election Day, more than 6,000 women have signed up for the group's incubator.

"We know that women, when they run, win at the same rate as men, so very simply, we need more women running," Cutraro says.

She Should Run was founded in 2008, initially to study the challenges to achieving gender equity in public office.

Photo by Ryan McBride/Getty Images.

After surveying women and analyzing races across the country, Cutraro and her co-founders concluded that much of the research, which was conducted on women in the business community, applied to women in politics as well — particularly the finding that, unlike most men, most women don't apply for jobs unless they can check every requirement.

"There’s a saying: ‘Either you’re at the table or you’re on the menu.’ So I think we need to be at the table."
— Courtney Peters-Manning

"A lot of women will question their qualification," Cutraro says. One goal of the incubator is to disabuse prospective candidates of the idea that they need to be an expert in everything in order to start the process.

For Chelsea Wilson, joining the She Should Run incubator has given her a community of like-minded women to talk about the fears and risks of running for office.

She Should Run "really meets women where they’re at," says Wilson, an Oklahoman and Cherokee Nation member who works on Native American economic development. "That’s one of the best things about it."

Wilson hopes to return to Oklahoma to run for local office, where she plans to continue her work representing Native interests and advocating equality for women and girls.

Recruiting more women for office is more than an issue of fairness, according to She Should Run.

"If we want the smartest policies possible, we can’t possibly expect to get there if we’re not tapping the talents of half the population in our country," Cutraro says.

Kamala Harris, freshman U.S. senator from California, takes the oath of office. Photo by Aaron P. Bernstein/Getty Images.

One of the organization's biggest challenges is getting women who are working on causes in their home communities to see their own power and potential for effecting change on those issues in office. The group has ambitious expansion plans, including adding staff in the coming year to help manage the onrush of interest and expanding its technological capability to reach more women virtually.

The group also aims to ensure the interests of half of the population are fairly represented at the highest — and lowest — levels of American government.

"There’s a saying: ‘Either you’re at the table or you’re on the menu.’ So I think we need to be at the table," Peters-Manning says.

For many of She Should Run's staff and clientele, 2016 demonstrated the brutality that women can subjected to on the campaign trail. Cutraro notes, however, that there are hundreds of offices at the state, local, and municipal levels where women can run issue-based campaigns without being subjected to a barrage of personal opposition research.

Chelsea Wilson with She Should Run's "All-Barbie female ticket." Photo via Chelsea Wilson.

Still, for those who are interested in running for higher office, the program hopes to embolden those nervous about meeting that brutality head-on to emerge clear-eyed and unafraid.

On that count, it's succeeding.

"I know that it’s going to require a lot of courage," Wilson says, "more courage than I thought it would even a year ago. And a lot of hard work. But it’s definitely not something I’m going let anyone intimidate me about, and it’s something that will be worth it, no matter what the outcome of a run for me would be."

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Often, parents of children with special needs struggle to find Halloween costumes that will accommodate medical equipment or provide a proper fit. And figuring out how to make one? Yikes.

There's good news; shopDisney has added new ensembles to their already impressive line of adaptive play costumes. And from 8/30 - 9/26, there's a 20% off sale for all costume and costume accessory orders of $75+ with code Spooky.

When looking for the right costume, kids with unique needs have a lot of extra factors to consider: wheelchair wheels get tangled up in too-long material, feeding tubes could get twisted the wrong way, and children with sensory processing disorders struggle with the wrong kind of fabric, seams, or tags. There are a lot of different obstacles that can come between a kid and the ability to wear the costume of their choice, which is why it's so awesome that more and more companies are recognizing the need for inclusive creations that make it easy for everyone to enjoy the magic of make-believe.

Created with inclusivity in mind, the adaptive line is designed to discreetly accommodate tubes or wires from the front or the back, with lots of stretch, extra length and roomier cut, and self-stick fabric closures to make getting dressed hassle-free. The online shop provides details on sizing and breaks down the magical elements of each outfit and accessory, taking the guesswork out of selecting the perfect costume for the whole family.

Your child will be able to defeat Emperor Zurg in comfort with the Buzz Lightyear costume featuring a discreet flap opening at the front for easy tube access, with self-stick fabric closure. There is also an opening at the rear for wheelchair-friendly wear, and longer-length inseams to accommodate seated guests. To infinity and beyond!

An added bonus: many of the costumes offer a coordinating wheelchair cover set to add a major boost of fun. Kids can give their ride a total makeover—all covers are made to fit standard size chairs with 24" wheels—to transform it into anything from The Mandalorian's Razor Crest ship to Cinderella's Coach. Some options even come equipped with sounds and lights!

From babies to adults and adaptive to the group, shopDisney's expansive variety of Halloween costumes and accessories are inclusive of all.

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This year has been tough for everyone, so when a child gets that look of unfettered joy that comes from finally getting to wear the costume of their dreams, it's extra rewarding. Don't wait until the last minute to start looking for the right ensemble!


*Upworthy may earn a portion of sales revenue from purchases made through affiliate links on our site.

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Over the past six years, it feels like race relations have been on the decline in the U.S. We've lived through Donald Trump's appeals to America's racist underbelly. The nation has endured countless murders of unarmed Black people by police. We've also been bombarded with viral videos of people calling the police on people of color for simply going about their daily lives.

Earlier this year there was a series of incidents in which Asian-Americans were the targets of racist attacks inspired by the COVID-19 pandemic.

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Did you know that girls who are encouraged to discover and develop their strengths tend to be more likely to achieve their goals? It's true. The question, however, is how to encourage girls to develop self-confidence and grow up healthy, educated, and independent.

The answer lies in Girls Inc., a national nonprofit serving girls ages 5-18 in more than 350 cities across North America. Since first forming in 1864 to serve girls and young women who were experiencing upheaval in the aftermath of the Civil War, they've been on a mission to inspire girls to kick butt and step into leadership roles — today and in the future.

This is why Macy's has committed to partnering with Girls Inc. and making it easy to support their mission. In a national campaign running throughout September 2021, customers can round up their in-store purchases to the nearest dollar or donate online to support Girls Inc. and empower girls throughout the country.


Kaylin St. Victor, a senior at Brentwood High School in New York, is one of those girls. She became involved in the Long Island affiliate of Girls Inc. when she was in 9th grade, quickly becoming a role model for her peers.

Photo courtesy of Macy's

Within her first year in the organization, she bravely took on speaking opportunities and participated in several summer programs focused on advocacy, leadership, and STEM (science, technology, engineering and math). "The women that I met each have a story that inspires me to become a better person than I was yesterday," said St. Victor. She credits her time at Girls Inc. with making her stronger and more comfortable in her own skin — confidence that directly translates to high achievement in education and the workforce.

In 2020, Macy's helped raise $1.3 million in support of their STEM and college and career readiness programming for more than 26,000 girls. In fact, according to a recent study, Girls Inc. girls are significantly more likely than their peers to enjoy math and science, to be interested in STEM careers, and to perform better on standardized math tests.

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