Here's a cool new kind of poster. When you hang it, people cry from happiness.

Depending on handouts from other people is dehumanizing.

But sometimes homeless folks have to take what they can get ... even if it's not their style ... picking through bins of someone else's old clothes, hoping to find something that fits.

Street Store wanted to give them the experience of shopping.

They wanted to let homeless people express their own style. They wanted to let them browse through nicely arranged items, just like regular shoppers.

Social media helped connect people with extra clothes to those who needed them.

Street Store advertised on Twitter and Facebook so people knew where to go and when.

The setup was simple.

They hung up the posters, and people came — donors and shoppers, side by side.

Too far from Cape Town to participate?

Don't worry — the posters are freely available on their website.

You could make this happen in your town.

A pop-up store doesn't cost much to create — no rent, no employees, just paper. As of Nov. 20, 2014, 1,800 people have applied to host stores around the world.

Dignity doesn't cost much. But it matters a lot.

Check out the video for more stories from people enjoying their first shopping spree in a long time.


If the past year has taught us nothing else, it's that sending love out into the world through selfless acts of kindness can have a positive ripple effect on people and communities. People all over the United States seemed to have gotten the message — 71% of those surveyed by the World Giving Index helped a stranger in need in 2020. A nonprofit survey found 90% helped others by running errands, calling, texting and sending care packages. Many people needed a boost last year in one way or another and obliging good neighbors heeded the call over and over again — and continue to make a positive impact through their actions in this new year.

Upworthy and P&G Good Everyday wanted to help keep kindness going strong, so they partnered up to create the Lead with Love Fund. The fund awards do-gooders in communities around the country with grants to help them continue on with their unique missions. Hundreds of nominations came pouring in and five winners were selected based on three criteria: the impact of action, uniqueness, and "Upworthy-ness" of their story.

Here's a look at the five winners:

Edith Ornelas, co-creator of Mariposas Collective in Memphis, Tenn.

Edith Ornelas has a deep-rooted connection to the asylum-seeking immigrant families she brings food and supplies to families in Memphis, Tenn. She was born in Jalisco, Mexico, and immigrated to the United States when she was 7 years old with her parents and sister. Edith grew up in Chicago, then moved to Memphis in 2016, where she quickly realized how few community programs existed for immigrants. Two years later, she helped create Mariposas Collective, which initially aimed to help families who had just been released from detention centers and were seeking asylum. The collective started out small but has since grown to approximately 400 volunteers.