Why people are saying this bread expert is Conan O'Brien's funniest guest ever
Apparently the smell of bread is a 'surging of a geyser of aromas.'

It aired back in 2007 and still goes viral.
Conan O'Brien had some pretty epically hilarious βLate Nightβ guests over the years. But much like gently kneaded dough half an hour into forming, one guest has risen above all others.
That guest is Steven Kaplan, the history professor, author and bread expert, who will tell you exactly how baking and consuming bread is akin to β¦ ahem β¦ a sensual experience.
Kaplan originally appeared on βLate Night with Conan OβBrienβ to promote his book βGood Bread Is Backβ back in February 2007, but the video still goes viral to this very day.Just what makes Kaplanβs interview so legendary? For one thing, heβs a master with zingers, dishing out amazing off-the-cuff one liners like βitβs got no theology, so a Catholic shouldnβt be worried about it,β that even caught OβBrien off guard. βThis guy is casually funnier than most comedians,β one person remarked in the comments.
Another noted, "If this isnβt one of the most impressive segments Iβve ever seen. The natural comedic talent of the bread guy, Conanβs ability to feed off of the bread guys jokes and energy, the way they compliment each other, and the fact this comes off as unscripted and completely genuine comedy. I wasnβt expecting this."
But really, itβs Kaplanβs carb-induced passion (in the most literal sense of the word) that makes it all completely next level. βItβs pretty much like a sexual act,β he tells a bug-eyed OβBrien, beforeβI kid you notβstroking, fondling AND caressing various loaves. The words βinseminate,β βswellsβ and βmountβ may or may not have been used.
Check it out below. Warning: youβll laugh, sure. But youβll also never look at a loaf the same way againβ¦
Things really kick off when Kaplan splits the bread open and thrusts his face in to get a βsurging of a geyser of aromas.β No words can really do it justice, but suffice it to say β¦ it certainly brings up an evocative image.
OβBrien, who can barely contain himself, quips at the end that βif this segment airs tonight, Iβll be very, very surprised.β
But air it did, and now Kaplan sharing his unbridled love of bread is widely regarded by OβBrien fans as his single greatest interview.
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