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Budweiser tries to apologize for old sexist ads by re-doing some of them for today’s woman.

There are three big reasons why sexist beer ads have fallen by the wayside over the past few years.

1. Millennials are turned off by sexist advertising that degrades women.

2. Craft beers are taking up big shares of the marketplace and their emphasis on quality means more shots of quality hops and less shots of long legs.


3. More women are drinking beer and beverage companies would rather not turn off potential female customers.

On International Women’s Day, Budweiser issued a semi-apology for its long history of sexist ads by reimagining three that ran between 1956 and 1962. The new ads transform the images of women from subservient servers of the frothy brew to empowered consumers who love to pop open a cold one and unwind.

The campaign was created in collaboration with SeeHer, an organization devoted to the accurate portrayal of women in media and advertising.

1956: A woman opens a large pot on the stove as a man enjoys a foamy schooner of Bud. Why can't she have a beer, too?

[rebelmouse-image 19479561 dam="1" original_size="509x623" caption="via Budweiser" expand=1]via Budweiser

2019: After a woman’s favorite Chinese food is delivered, she cracks open a Budweiser to enjoy some time to herself.

[rebelmouse-image 19479562 dam="1" original_size="518x618" caption="via Budweiser" expand=1]via Budweiser

1958: A woman pours her man a Bud while he fixes what looks like a rotary phone. Because he obviously can't pour one for himself.

[rebelmouse-image 19479563 dam="1" original_size="545x625" caption="via Budweiser" expand=1]via Budweiser

2019: A man and woman cheers each other while they appear to be moving into a new home. There’s also a nice big pizza on the floor that looks like delivery so it wasn’t cooked by the woman.

[rebelmouse-image 19479564 dam="1" original_size="535x626" caption="via Budweiser" expand=1]via Budweiser

1962: This one is really sexist. In this ad, the woman is in a bridal get up and thinking about how she married two men, the one that’s packing up their luggage for their honeymoon and his inner self that needs to feel “contented.” How can she make him feel fulfilled? By making “delicious dishes” complemented by the “best beer ever brewed.”

[rebelmouse-image 19479565 dam="1" original_size="527x627" caption="via Budweiser" expand=1]via Budweiser

2019: The headline says it all in this one: “She Found She Has it All.” The woman isn't fulfilled because she makes a mean pot roast for her husband, but because she has a diverse group of girlfriends and they love having a Bud together.

[rebelmouse-image 19479566 dam="1" original_size="548x610" caption="via Budweiser" expand=1]via Budweiser

Hold on, Frankie! Mama's coming!

How do you explain motherhood in a nutshell? Thanks to Cait Oakley, who stopped a preying bald eagle from capturing her pet goose as she breastfed her daughter, we have it summed up in one gloriously hilarious TikTok.

The now viral video shows the family’s pet goose, Frankie, frantically squawking as it gets dragged off the porch by a bald eagle—likely another mom taking care of her own kiddos.

Wearing nothing but her husband’s boxers while holding on to her newborn, Willow, Oakley dashes out of the house and successfully comes to Frankie's rescue while yelling “hey, hey hey!”

The video’s caption revealed that the Oakleys had already lost three chickens due to hungry birds of prey, so nothing was going to stop “Mama bear” from protecting “sweet Frankie.” Not even a breastfeeding session.

Oakley told TODAY Parents, “It was just a split second reaction ...There was nowhere to put Willow down at that point.” Sometimes being a mom means feeding your child and saving your pet all at the same time.

As for how she feels about running around topless in her underwear on camera, Oakley declared, “I could have been naked and I’m like, ‘whatever, I’m feeding my baby.’”

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