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A video message from Steve from Blue's Clues has millennials drowning in their feelings

Yesterday, Nick Jr. did the best (or maybe the meanest) thing ever. They brought Steve from Blue's Clues out for a personal video chat, and in a mere two minutes, got millions of millennials chest deep in their feelings.

It's been 25 years since Blue's Clues came onto the kids' educational programming scene, and those who enjoyed the original show are fully in the "adulting" stage of life now. Those who grew up with Steve remember when he left the show to go to college, and he just popped into everyone's timeline to let them know that he remembers them, too.

But the simple message from Steve goes deeper than that. It touches on the challenges of adulthood, especially for millennials who are in the thick of the career/family stage and navigating that stage through severe economic, environmental, and social upheaval. And it does so with the unique and cozy comfort only our childhood icons can provide.


Even as a Gen Xer who didn't grow up with Steve as part of my own childhood, when he said, "I know you know," I felt that in my bones. Yes, Steve, I do know. This adult life stuff is hard.

But ultimately, it's the wrap-up that got everyone. The uplift. The encouragement. Phew.

The reaction to the video was swift and overwhelming. In less than 24 hours, it racked up nearly 1.5 million likes and 23,000 comments—most of which are eye-welling, lip-quivering acknowledgments of how much grown-ups need this kind of comfort right now.

Even when we know that it's a one-sided relationship, it certainly doesn't feel like it. (No one can tell me Mr. Rogers didn't truly like me just the way I am, so I totally get it.)

So many feelings.



Whether Nick Jr. knew what they were doing or not, they hit a collective nerve with this one.

Seriously, Steve. I'm not sure whether to thank you or curse you for the cathartic cryfest you just unleashed on an entire generation already clinging desperately to the end of their rope. Clearly, it was needed, though. Well done.


Images provided by Pacifico

Making waves in the best way

True

At last, summer is here. And for many people, that means it's time for heading to the beach and maybe even catching some waves. Surfing is a quintessential summertime activity for those who live in coastal communities—it’s not only really fun and challenging, it’s also a great way to celebrate Mother Nature’s beauty. Even after a wipeout, the cool water mixed with warm sunshine offers a certain kind of euphoria. Or, you know, just hanging back on the sand is plenty fun too. Simply being outdoors near the ocean is its own reward.

pacifico quiksilver beach cleanupLet’s protect the places where outdoor adventure happensAll photos provided by Pacifico

However, it's well known that our beautiful beaches are suffering the consequences of overcrowding, pollution and littering. What was once a way of playing in nature is now slowly destroying it. And of course, this affects beachgoers everywhere. The sad truth is—without taking action to preserve all the natural joys the earth provides, we will eventually lose them.

But there is hope. Two popular brands that both have roots in surf culture have teamed up to help make trips to the beach a more sustainable pastime. The best part? You don’t have to know how to hang ten in order to participate.

Pacifico®, a pilsner-style lager originally brought to the U.S. by surfers, and Quiksilver, an iconic apparel company loved by both surfers and beach goers alike, have created a brand-new range of clothing and accessories with sustainability in mind.

Take a look below. These threads are great for all kinds of fun in the sun, without compromising the environment.

pacifico quicksilver beach cleanupsReady to make some waves

The collection launches on July 5 and includes tees and woven shirts, boardshorts, hats, flip-flops and a special beach towel and tote bag. The unique collaboration features the vibrant, colorful designs that are the hallmark of Quiksilver combined with Pacifico elements, created to make a positive impact.

Each item has been thoughtfully curated to minimize an environmental footprint and protect the outdoors. The hats, for example, are made from NetPlus® by Bureo®, a raw material created from South American recycled fishing nets. Additionally, the board shorts are made from recycled plastic bottles, and tees are made with 100% organic cotton. Pretty rad stuff, to put it in surfer lingo.

The prices on these pieces are equally rad, ranging from $28 flip-flops to $60 boardshorts.

In keeping with the sustainable ethos and protecting the places we play, Pacifico and Quiksilver will celebrate the products’ launch by hosting two beach cleanups. The first is on July 5 at Sunset Point in Malibu, California, from 4-5:30pm, and the second is on July 9th at Deerfield Beach in Florida from 8:30 – 10:30am.

pacifico quicksilver clothing lineCleaning up and looking good while doing it

Theses beach cleanups are open to anyone over the age of 21 who’s ready to have some fun while taking care of nature’s playground.

Those who can’t make it to the beach (bummer, dude) don’t have to miss out on all the fun. The new collection will be available on July 5th at www.quiksilver.com/mens-collab-pacifico. And even if you don’t surf, never plan to surf, have no desire to even be near a surfboard, rest assured, the apparel is still cool. Plus sustainable choices are always good fashion.

Our planet provides us with an endless supply of beauty and adventure. But without more mindful actions from humanity, its natural wonders will eventually diminish. Fortunately Pacifico and Quiksilver are making it easier than ever for people to enjoy the great outdoors without jeopardizing it. That’s a wave worth riding.

This article originally appeared on 09.06.17


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