The anthem was performed in ASL at the Super Bowl. Unfortunately, barely anyone saw it

At this year's Super Bowl, Demi Lovato performed the national anthem to open the game. Another woman, Christine Sun Kim, simultaneously performed the anthem 10 yards away from her. The problem was, the vast majority of people who wanted—or needed—to see that second performance didn't get to.
In an op-ed in the New York Times, Christine Sun Kim shared how proud she was to represent the deaf community at the Super Bowl and serve as the ASL (American Sign Language) performer for the national anthem and "America the Beautiful." She also shared how disappointed she was that only the people inside the stadium were able to see her performance. On television and online broadcasts, only few brief seconds of her performance was shown.
"While Fox Sports announced the signed performance of the two songs on Twitter, it did not actually show it," Kim wrote. "On the television broadcast, I was visible for only a few seconds. On what was supposed to be a 'bonus feed' dedicated to my full performance on the Fox Sports website, the cameras cut away to show close-ups of the players roughly midway through each song."
"Why have a sign language performance that is not accessible to anyone who would like to see it?" she added.
It's an excellent question. Sign language is meant to be seen. That's literally the way it works. According to the 2011 American Community Survey, about 11 million people, or 3.6% of the U.S. population, consider themselves deaf or seriously hard-of-hearing. So it's not like only a handful of people were affected by the networks not broadcasting the signing of these songs.
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Some might think, "Well, everyone knows the words of the song anyway, what difference does it make for deaf people to see it performed in sign language?" But let's think that through a bit. We all know the words of the song, but we all still tune in to hear it sung anyway. We like to see the anthem performed. We like to experience the skill of the musician, the power of the song, and the emotion in the performance of it.
Christine Sun Kim's sign language performance had all of that for the deaf community to experience. Watch:
Actress Marlee Matlin, who has signed the anthem at the Super Bowl there times, called out the networks for not including the ASL version of the anthem in a split screen or bubble for the entirety of the performance.
To ALL networks: next time at #SuperBowl when the signer like @chrisunkim is performing #NationalAnthem & America t… https://t.co/zKDpK8u1mK— Marlee Matlin (@Marlee Matlin) 1580695936.0
As Kim wrote, "It's 2020: We've had the technology to do so for decades. And people noticed."
Kim went on to explain the struggle for media inclusiveness as well as the political and social struggles deaf people face, while also praising the steps that have been taken to provide more closed captioning on programs and interpreters at live events. She shared her hesitation about participating in an NFL event due to various controversies, but also pointed out that the NFL has made great strides in providing access for deaf people for three decades. Ultimately, she was understandably disappointed that people weren't able to see the ASL version of the songs, for the benefit of both deaf and hearing audience members.
RELATED: A 17-year-old made messaging easier for those who are deaf. And he wasn't even trying to.
"I had hoped to provide a public service for deaf viewers, and believed that my appearance might raise awareness of the systemic barriers and the stigmas attached to our deafness — and move some people to action," she wrote. "I hope that despite the failure of Fox to make the performance accessible to all, it did do that."
Read Kim's entire op-ed here, and watch Kim's performance of "America the Beautiful" as well.
12 non-threatening leadership strategies for women
We mustn't hurt a man's feelings.
Men and the feels.
Note: This an excerpt is from Sarah Cooper's book, How to Be Successful Without Hurting Men's Feelings.
In this fast-paced business world, female leaders need to make sure they're not perceived as pushy, aggressive, or competent.
One way to do that is to alter your leadership style to account for the fragile male ego.
Should men accept powerful women and not feel threatened by them? Yes. Is that asking too much?
IS IT?
Sorry, I didn't mean to get aggressive there. Anyhoo, here are twelve non-threatening leadership strategies for women.
Encourage.
With permission from Sarah Cooper.
When setting a deadline, ask your coworker what he thinks of doing something, instead of just asking him to get it done. This makes him feel less like you're telling him what to do and more like you care about his opinions.
Sharing ideas.
With permission from Sarah Cooper.
When sharing your ideas, overconfidence is a killer. You don't want your male coworkers to think you're getting all uppity. Instead, downplay your ideas as just "thinking out loud," "throwing something out there," or sharing something "dumb," "random," or "crazy."
Email requests.
With permission from Sarah Cooper.
Pepper your emails with exclamation marks and emojis so you don't come across as too clear or direct. Your lack of efficient communication will make you seem more approachable.
Idea sharing.
With permission from Sarah Cooper.
If a male coworker steals your idea in a meeting, thank him for it. Give him kudos for how he explained your idea so clearly. And let's face it, no one might've ever heard it if he hadn't repeated it.
Sexism.
With permission from Sarah Cooper.
When you hear a sexist comment, the awkward laugh is key. Practice your awkward laugh at home, with your friends and family, and in the mirror. Make sure you sound truly delighted even as your soul is dying inside.
Mansplain.
With permission from Sarah Cooper.
Men love explaining things. But when he's explaining something and you already know that, it might be tempting to say, "I already know that." Instead, have him explain it to you over and over again. It will make him feel useful and will give you some time to think about how to avoid him in the future.
Mistakes.
With permission from Sarah Cooper.
Pointing out a mistake is always risky so it's important to always apologize for noticing the mistake and then make sure that no one thinks you're too sure about it. People will appreciate your "hey what do I know?!" sensibilities.
Promotions.
With permission from Sarah Cooper.
Asking your manager for a promotion could make you seem power- hungry, opportunistic, and transparent. Instead, ask a male coworker to vouch for you. Have your coworker tell your manager you'd be great for the role even though you don't really want it. This will make you more likely to actually get that promotion.
Rude.
With permission from Sarah Cooper.
Sometimes not everyone is properly introduced at the start of a meeting. Don't take it personally even if it happens to you all the time, and certainly don't stop the meeting from moving forward to introduce yourself. Sending a quick note afterward is the best way to introduce yourself without seeming too self-important.
Interruptions.
With permission from Sarah Cooper.
When you get interrupted, you might be tempted to just continue talking or even ask if you can finish what you were saying. This is treacherous territory. Instead, simply stop talking. The path of least resistance is silence.
Collaboration.
With permission from Sarah Cooper.
When collaborating with a man, type using only one finger. Skill and speed are very off-putting.
Disagreements.
With permission from Sarah Cooper.
When all else fails, wear a mustache so everyone sees you as more man-like. This will cancel out any need to change your leadership style. In fact, you may even get a quick promotion!
In conclusion...
With permission from Sarah Cooper.
Many women have discovered the secret power of non-threatening leadership. We call it a "secret power" because no one else actually knows about it. We keep our power hidden within ourselves so that it doesn't frighten and intimidate others. That's what makes us the true unsung heroes of the corporate world.
About the Author: Sarah Cooper
Sarah Cooper is a writer, comedian, and author of 100 Tricks to Appear Smart in Meetings. Her new book, How to Be Successful Without Hurting Men's Feelings, is out now.
The comedic book cover.
With permission from Sarah Cooper.
A satirical take on what it's like to be a woman in the workplace, Cooper draws from her experience as a former executive in the world of tech (she's a former Googler and Yahooer). You can get the book here.
This article was originally published on March 25, 2019.