'Game of Thrones' might be fantasy, but its economic impact on Northern Ireland is very, very real.

Thom Dunn
08.26.15

Winter is coming to Westeros and Essos, but the forecast in Northern Ireland is looking bright.

As far as historians are aware, Northern Ireland has never had to contend with dragons, white walkers, or seasons that last for years on end (unless ... maybe that explains why it's always raining there?).

But Northern Ireland has seen its fair share of conflict and turmoil, to the point where a major period of the 20th century in Ireland (from 1968-1998) is actually known as "The Troubles." And, unfortunately, that kind of prolonged unrest can leave a devastating mark on the economy.

However, things are looking up, thanks in part to a little book-series-turned-hit-TV-show called "Game of Thrones."

A "Game of Thrones" fan takes a selfie beside a plaque at Ballintoy Harbour, which appeared as the Iron Islands on the show. Photo by Charles McQuillan/Getty Images.

The fictional fight for the Iron Throne has brought a real economic boom to Northern Ireland.

In the last five years, "Game of Thrones" alone has brought in approximately £110 million (~$170 million) to the Northern Ireland economy.

The HBO show is responsible for creating around 900 full-time jobs and 5,700 part-time jobs in the area, which includes catering, hospitality, and other accommodation services in addition to the film crews, production assistants, and other local artisans that work directly on the show.

Lauren Wethers, a goldsmith at Steensons Jewellers in Glenarm, puts finishing touches on a Dire Wolf sterling silver brooch. Photo by Charles McQuillan/Getty Images.

That's not a bad return on investment, considering the £12.45 million (~$19 million) spent in subsidies and incentives to bring the show there in the first place. (The producers had originally planned to film in Scotland, where they shot the pilot episode.)

The government agency Northern Ireland Screen has also invested heavily in Northern Ireland's budding film industry, including £14 million (~$22 million) for building new movie studios in Belfast, where the actual RMS Titanic was built and where "Game of Thrones" now films.

The Dark Hedges in Ballymoney — known to fans of the show as Kings Avenue — has become a popular spot for tourists visiting the area. Photo by Christopher McQuillan/Getty Images.

The positive impact of the show extends well beyond the production itself. Just ask the people who live there.

Ingrid Houwers, a professional taxidermist and silversmith, provides furs and animal jewelry for "Game of Thrones."

Her business is booming thanks to the attention and publicity she's gotten as a result of the show. (And because, apparently, "Look! I got my dead cat stuffed by the woman who does taxidermy for 'Game of Thrones'!" is a bragging point for some.)

Ingrid Houwers and her array of pretty dead things. Photo by Charles McQuillan/Getty Images.

Ronan Hill is a sound mixer on "Game of Thrones" and I'm sure you can imagine how the Emmy displayed in his Northern Irish home will make it even easier for him to get jobs in the future. He's also up for another award this year. (The show has 24 total Emmy nominations this year alone.)

The success of artists like Houwers and Hill also affects the tourist industry — and of course, more people visiting Northern Ireland means jobs for people in Northern Ireland. Just look at how the tourism rate in New Zealand has doubled (making it the country's second largest industry) in the 15 years since the first "Lord of the Rings" film was released.

This influx of tourism is a regular economic stimulus for people like William Fells, a sword and archery instructor who plays Jon Snow on tours of Castle Ward, the real-life Winterfell, and for Damian Carr, an actor and sword expert who has appeared as an extra on the hit show.

When Carr first started working at Game of Thrones tours, the tours were only running once a week. But five years later, they're a full-time and fully-booked business.

Audley's Castle, which appears as Robb Stark's camp on the show. Photo by Chris McQuillan/Getty Images.

Northern Ireland isn't the only international filming location for the show, but it's easy to see the positive influence the show has had there.

From Winterfell to Belfast, the production of "Game of Thrones" has helped to enhance the local culture and community, in part by making it so locals can afford to live there and contribute to their own economy. Not to mention that those well-paid random Hollywood jobs can be enough to subsidize a local resident's income during slower seasons.

So while I can't alleviate your concerns about George R.R. Martin killing off your favorite character (again), I can assure you that, at least in Northern Ireland, things behind-the-scenes are looking better than ever.

Just, uh, if you visit, be sure to tip your tour guide.

William Kells interacts with tourists at Castle Ward, also known as Winterfell. Photo by Charles McQuillan/Getty Images.

economics humanity and culture economy other culture money work travel game of thrones northern ireland
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