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America's appetite for natural food is changing, and General Mills noticed.

Artificial ingredients be warned: Your approval ratings are taking a hit.

General Mills just made a big decision to make its cereal products more ... well, like real food.

It's a pretty huge move for the company, which sells a ton of cereal (like, more cereal than any other company in the U.S.), and it was prompted by one simple fact: Americans are demanding better.

“We're simply listening to consumers and these ingredients are not what people are looking for in their cereal today," Jim Murphy, president of General Mills' cereal division, explained.

The cereal giant announced that it's aiming to have artificial flavors and colors removed from every last one of its cereal brands by the end of 2017.

Cool! But wait, will my breakfast taste less delicious?

You really don't want to mess with a man and his breakfast cereals. Image via Thinkstock.

According to General Mills, "The goal is to match the taste that consumers love."

Phew. Image via Thinkstock.

Over the next two years, they'll replace artificial products with more recognizable and familiar ingredients (aka foods you can actually pronounce).

Take, for instance, everyone's favorite kids-only cereal, Trix.

To keep those bright hues in what's arguably the tastiest cereal around, General Mills will swap in things like fruit and veggie juice and turmeric extract (OK, so "turmeric" might not be the easiest to pronounce, but at least it's something that grows in the ground).


Image via General Mills, used with permisson.

General Mills isn't flying solo in switching things up to meet America's evolving taste for natural ingredients.

This year alone, fast-food giants Taco Bell, Subway, and Chipotle and others announced sweeping changes to rid their menus of artificial products, too.

The adjustments shouldn't be a surprise to anyone paying attention. Nielsen's 2015 Global Health and Wellness report found that to roughly 30% of North Americans, it's "very important" an item doesn't have artificial colors or flavors when they're making decisions at the grocery store.

So bravo, General Mills, for helping breakfasts all over America go au naturel, one bowl at a time.

Pop Culture

Folks are admitting that Boomers weren’t totally wrong. Here are 19 things they got right.

OK, Boomer, you're right about this one.

via Patrick Lannigan/Flickr

The gaze of the approving Boomer.

Over the past few years, Baby Boomers (1946 to 1964) have been getting a lot of grief from the generations that came after them, Gen X (1965 to 1980), Millenials (1981 to 1996), and now, Gen Z (1997 to 2012). Their grievances include environmental destruction, wealth hoarding, political polarization, and being judgemental when they don’t understand how hard it is for younger people to make it in America these days.

Every Baby Boomer is different, so it's wrong to paint them all with a broad brush. But it’s undeniable that each generation shares common values, and some are bound to come into conflict.

However, life in 2023 isn’t without its annoyances. Many that came about after the technological revolution put a phone in everyone’s hands and brought a whole new host of problems. Add the younger generations' hands-on approach to child rearing and penchant for outrage, and a lot of moden life has become insufferanble.

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'Burnout coach' shares how embracing boredom can help you recover from work stress

Repetition and consistency can create a mini miracle.

via Gabriela Flax/TikTok and Mizuno K/Pexels

Boredom, the cure for burnout.

If your job makes you feel burned out, you’re not alone. A recent poll of 10,243 workers in 6 countries found that 40% of respondents were burned out. The World Health Organization defines burnout as an “increased mental distance from one’s job,” feelings of depression and negativity.

The people most likely to be experiencing burnout are those ages 18 to 29, and women reported higher levels of burnout (46%) than men (37%).

Gabriela Flax, a self-described burnout coach, says the best prescription for people who feel like they’ve sacrificed their mental health for their job is a hefty dose of boredom. Flax was once a product manager who had to find a better work balance after suffering migraines, panic attacks and constant exhaustion from work.

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Weird viral photo of Adele's face exemplifies the phenomenon called the Thatcher effect

The 42-year-old optical illusion is still astounding people.

upload.wikimedia.org /Credit: Condé Nast (through Vogue Taiwan)

Prepare to get Thatcherized.

It seems that Adele is going viral once again.

Perhaps you’ve seen the image in question previously (it seems to make the rounds every couple of years). But in case you missed it—it’s Adele’s face. Normal, just upside down.

Only it’s not normal. In fact, when you turn Adele’s face right side up, what you notice is that her eyes and mouth were actually right-side up THE ENTIRE TIME, even though the entire head was upside down. So when you turn the head right side up, the eyes and mouth are now UPSIDE-DOWN—and you can’t unsee it. Do you feel like you're Alice in Wonderland yet?

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Guy lists his most ‘boomer complaints’ as a millennial and he’s not wrong

"Concerts need to be at a reasonable hour like 5pm."

Kevin Fredricks|TikTok

People list their most 'boomer complaints' and its pure gold

Listen, everyone complains. Sure, we like to pretend it's just boomers that reach a certain age and start daydreaming about telling kids to get off their lawns. But the truth of the matter is, maybe some of the seemingly nonsensical complaints are valid because it appears that convenience has become inconvenient in the most obnoxious way possible.

Kevin Fredricks, a comedian and TikTok creator uploaded a video answering a tweet that asked, "what is the most boomer complaint you have." Fredricks must've been waiting for someone to ask this question because he had an entire list of complaints but honestly, if you're over 30 you'll probably be nodding along.

He comes in strong with a particular disdain for QR code menus. Save the trees and all that jazz but there's something about holding a menu in your hand that helps you choose the same thing you always order so much better. Flipping the menu over is key in making food choices while dining out. Seriously, not everything has to be digital.

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Man has the kindest reaction to an elderly neighbor complaining about his Christmas lights

It became a beautiful display of compassion.

@misterdenali69/TikTok

Kindness is magic.

Christmas is often a time when we try to dig a little deeper to be kind, generous, compassionate, grateful…all the things that make humanity worthwhile.

But having that holiday spirit isn’t always easy when in the middle of conflict. Let’s face it—when someone isn’t kind to us, the hardest thing to do is come back with the best version of ourselves. A special time of the year isn’t going to change that.

And yet, it’s much easier to retain this wisdom when we see it in action elsewhere. Which is why a certain video is making the rounds on TikTok and inspiring others to, as the saying goes, be the change they want to see in the world.

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Little boy steals the show at his sister's end-of-year dance school concert

This kid was born to dance.

@kleinkwagga1/TikTok

Klein Kwagga understood the assignment at his sister's concert.

Some kids are too shy to ever want to get on a stage, some will spend most of a performance staring awkwardly at their shoes, and some kids love the opportunity to show off what they've practiced in front of an audience.

And then there are the kids were simply born for the spotlight. You know them when you see them.

When Dirkco Jansen van Nieuwenhuizen hopped on stage with all of the other brothers and sisters of the dance students at René’s Art of Dance in South Africa, no one expected a viral sensation. According to Capetown Etc, it was the school's year-end concert, and siblings were invited to come up and dance to Bernice West’s Lyfie—a popular song in Afrikaans. And Dirkco, who goes by Klein Kwagga, took the assignment and ran with it.

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