It was fake. They were told it was fake. But they still bought everything ... anyway.
In early October, famous (and faceless) artist Banksy tried to sell his very valuable paintings for $60 in Central Park. Three people bought them. David Cicirelli tried to do the same thing in exactly the same spot a week later, and, well, just see what happened.
And to see the results when Banksy tried it originally, take a look below.
This says a lot about the nature of selling art, I think. No one bought the real thing when it was right in front of them. But after Banksy's stunt went through the hype machine, the fakes sold out.
I think it's odd that the thing that sells these paintings is the name instead of the work. Art is supposed to be about the message.