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Walking Alongside Martu: A journey with one of the world’s oldest living cultures

Pura’s inaugural impact collection honors both sacred traditions and sustainable futures.

James Roh
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In a world driven by speed, efficiency, and immediate results, it’s easy to forget that lasting change is built on trust. Real impact doesn’t come from rushing toward an end goal or measuring success through lofty metrics. It comes from falling in love with the problem, building a community around it, and sharing a vision for lasting transformation.

Pura, the smart home fragrance company that marries premium fragrance with innovative technology, recently launched its inaugural impact collection with K Farmer Dutjahn Foundation (KFDF) and Dutjahn Sandalwood Oils (DSO). The Pura x Dutjahn partnership began with a clear purpose: to source a sacred ingredient directly from its origin while honoring the land and the people who’ve cared for it. Our goal wasn’t simply to find sandalwood — it was to find a community and an ingredient that embody exceptional land stewardship, ethical harvesting, and transformative, community-led impact. After careful research and over three years of development, we saw an opportunity to secure a premium, luxurious ingredient while supporting a regenerative supply chain that invests in Indigenous-led education, economic opportunity, and land stewardship.

James Roh

Over the past several years, we’ve walked alongside Martu, an Indigenous tribe from the vast Western Australian desert. Martu are one of the oldest living cultures in the world, with a history spanning 60,000 years. As nomadic hunter-gatherers, they have unparalleled ecological knowledge, passed down through generations, making them the traditional custodians of the land. Their approach to sandalwood harvesting isn’t driven by market demand but by a deep respect for seasonal rhythms, land health, and cultural law. Their work adapts to the environment—whether it’s “sorry time,” when mourning pauses activities, or the harsh desert conditions that make travel and communication difficult. Martu operate on Martu time, a deliberate rhythm shaped by millennia of experience, far removed from the rapid-swipe, hyper-productive pace of Western systems.

Martu’s ecological knowledge isn’t documented in baseline reports. It’s lived, carried in stories, and practiced with rigor and respect for the changing needs of the ecosystems. True partnership means unlearning the typical approach. It means standing beside—not in front—and recognizing that the wisdom and leadership we need already exist within these communities. Our role isn’t to define the work, but to support it, protect it, and learn from it.

James Roh

Tonight, as I spoke with Chairman Clinton Farmer and the KFDF team about our focus for this piece, I learned that Clinton’s truck had broken down (again), leaving him to “limp” back to town from the desert at low speeds for hours and hours. He had been awake since 3:00 a.m. This is a common and costly setback, one that disrupts the harvest, demands days of driving, and brings real financial and emotional strain. These barriers are relentless and persistent, part of the harsh reality Clinton and his community face daily. It's easy for outsiders, detached from the reality on the ground, to impose rules, regulations, and demands from afar. Rather than continuing to impose, we need to truly partner with communities — equipping them with the resources to operate sustainably, avoid burnout, and protect the very land they love and care for. All while they endeavor to share these incredible, sacred ingredients with the world and build an economic engine for their people.

There is much to learn, but we are here to listen, adapt, and stay the course. The future we need will not be built in quarterly cycles. It will be built in trust, over time, together.

To learn more about the partnership and fragrances, visit Pura x Dutjahn.

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Equality

Musician son adds real trombone sound effects to his mom's daily life and it's hilarious

Pete Montzingo has gained a huge following joyfully advocating for his unique family.

Peet Montzingo/YouTube

Peet Montzingo following his mom around with a trombone is delightful family entertainment.

Peet Montzingo and his mom have the most delightful relationship, as evidenced by their joint videos on Montzingo's social media platforms. And one viral video sums up the sort of fun Montzingo and his unique family engage in.

The video is a compilation of clips of Montzingo following his mom around with a trombone, making silly sound effects as she goes about doing chores and normal daily life things. It's simple and silly, which is what makes it so wholesome. People can't get enough of their gentle bantering.

Watch:

The impromptu Star Wars duel is the best, isn't it?

Montzingo has millions of followers on YouTube and TikTok, where he regularly shares videos about life in his family. At 6 foot 1 inch tall, Montzingo stands out—literally—from his parents and siblings.

As his mini bio from IMDB reads:

"Peet is from Seattle, Washington. He is the only average height member of his family (his mom, dad, brother and sister are little people), which immediately put him in the media spotlight growing up. In February of 2019, he scored a spot as a touring/recording artist in the band 5WEST, touring South Africa, Spain, and Europe. They did their first arena tour as the supporting act for Boyzone autumn of 2019. During the pandemic in 2020, Peet cultivated a massive presence on TikTok and continues to post his wholesome videos alongside his singing career."

Montzingo advocates for little people in a way that is humorous and light-hearted in addition to being educational. For instance, watch him and his mom illustrate how to (and how not to) talk with short people:

@peetmontzingo

i actually get this question all the time so hope this helps!!! @queenmamadrama #little

"I actually get this question all the time so hope this helps!!!" he wrote in the caption of the video demonstrating various cringey ways to talk to a little person before ultimately showing that you should just stand normally.

Montzingo addresses lots of questions people have in his videos, including whether or not he's actually adopted. This makeover video with his mom is surefire proof that he's got her genes, as the resemblance at the end is uncanny.

@peetmontzingo

low key this process was traumatizing😭 @queenmamadrama

What makes Montzingo's videos so popular is the way he and his family use humor to destigmatize dwarfism and normalize the lives of little people. His mom's house is designed for little people living, with short counters, sinks and furniture, and Montizingo laughs at his challenges as a tall person when he visits her. It's what he grew up with, however, and he shows how much he loves his family and the physical differences between them.

Montzingo's unique role in his family means he can help bridge gaps as an advocate for little people, and it's great to see him doing so in such a wholesome and entertaining way.


This article originally appeared four years ago.

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Equality

Wil Wheaton's locker room story shows exactly why homophobic jokes are a problem

One of the great rules of comedy is punch up, not down.

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Wil Wheaton | Wil Wheaton speaking at the 2018 Phoenix Comic… | Flickr

Comedy can be uplifting. And it can also be downright destructive. The rise of cancel culture has made us take a hard look at what we normalize for the sake of a good joke. And with Dave Chappelle’s controversial comedy special, that includes jokes which can be perceived as cruel or homophobic jabs by the LGBTQ community and allies.

At the same time, comedy is supposed to be disruptive, is it not? It’s meant to be audacious, bawdy, outrageous. And let’s not forget it’s often said sarcastically, meaning we don’t really believe what what's being said … right?

Wil Wheaton has previously given a brilliant take on how to separate the art from the artist. This time though, he’s confronting the art itself and what makes it problematic.

“For anyone who genuinely doesn't understand why I feel as strongly as I do about people like Chappelle making transphobic comments that are passed off as jokes, I want to share a story that I hope will help you understand, and contextualize my reaction to his behavior."

Wheaton started off his story by sharing how he used to play ice hockey when he was 16, and one night enjoyed a warm welcome as a guest goalie. After a fun practice, Wheaton joined his teammates in the locker room.

“Before I tell you what happened next, I want to talk specifically about comedy and how much I loved it when I was growing up… One of the definitive comedy specials for me and my friends was Eddie Murphy's Delirious, from 1983. It had bits that still kill me… Really funny stuff.

There is also extensive homophobic material that is just…appalling and inexcusable. Long stretches are devoted to mocking gay people, using the slur that starts with F over and over and over. Young Wil, who watched this with his suburban white upper middle class friends, in his privileged bubble, thought it was the funniest, edgiest, dirtiest thing he'd ever heard… And all of it was dehumanizing to gay men… I didn't know any better. I accepted the framing, I developed a view of gay men as predatory, somehow less than straight men, absolutely worthy of mockery and contempt. Always good for a joke…

Wil Wheaton | Wil Wheaton at the Phoenix Comicon, on the Eur… | Flickrwww.flickr.com

…A comedian who I thought was one of the funniest people on the planet totally normalized making a mockery of gay people, and because I was a privileged white kid, raised by privileged white parents, there was nobody around me to challenge that perception. For much of my teen years, I was embarrassingly homophobic, and it all started with that comedy special.”

Here Wheaton pivots back to the locker room:

“So I'm talking with these guys…We're doing that sports thing where you talk about the great plays, and feel like you're part of something special.

And then, without even realizing what I was doing, that awful word came out of my mouth. ‘Blah blah blah F****t,’ I said.

The room fell silent and that's when I realized every single guy in this room was gay. They were from a team called The Blades (amazing) and I had just ... really fucked up.

"'Do you have any gay friends?" One of them asked me, gently.

"Yes," I said, defensively. Then, I lied, "they say that all the time." I was so embarrassed and horrified. I realized I had basically said the N word, in context, and I didn't know what to do. I wanted to disappear. I wanted to apologize, I wanted to beg forgiveness. But I was a stupid sixteen year-old with pride and ignorance and fear all over myself, so I lied to try and get out of it.

"They must not love themselves very much," he said, with quiet disappointment.

Nobody said another word to me. I felt terrible. I shoved my gear into my bag and left as quickly as I could.”

“That happened over 30 years ago, and I think about it all the time. I'm mortified and embarrassed and so regretful that I said such a hurtful thing. I said it out of ignorance, but I still said it, and I said it because I believed these men, who were so cool and kind and just like all the other men I played with (I was always the youngest player on the ice) were somehow less than ... I guess everyone. Because that had been normalized for me by culture and comedy.

A *huge* part of that normalization was through entertainment that dehumanized gay men in the service of "jokes". And as someone who thought jokes were great, I accepted it. I mean, nobody was making fun of *ME* that way…so…

This stuff that Chappelle did? …For a transgender person, those "jokes" normalize hateful, ignorant, bigoted behavior towards them. Those "jokes" contribute to a world where transgender people are constantly under threat of violence, because transgender people have been safely, acceptably, dehumanized. And it's all okay, because they were dehumanized by a Black man……Literally every queer person I know (and I know a LOT) is hurt by Chappelle's actions. When literally every queer person I know says "this is hurtful to me", I'm going to listen to them and support them, and not tell them why they are wrong…”

Wil Wheaton brings up some powerful points. While this is a complex issue, the insidious nature of dehumanizing jokes is pretty blatant. At some point we have to ask ourselves: Is it really worth harming someone else for the sake of a joke? When put that bluntly, the answer, I hope, is a resounding no.


This article originally appeared four years ago.

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A man grossly misjudged how to speak to girls and got expertly handled by a Girl Scout

"No. Walk away."

Somewhere in Salt Lake City, a Girl Scout is getting allll the good mojo from The People of the Internet.

Over one weekend in March in 2020, Eli McCann shared a story of an encounter at a Girl Scout cookie stand that has people punching the air and shouting, YES! THAT'S HOW IT'S DONE. (Or maybe that's just me. But I'm guessing most of the 430,000 people who liked his story had a similar reaction.)

"I just saw the most wild thing!" McCann wrote on X (formerly Twitter). "A man started walking toward the Girl Scouts cookie stand in front of the grocery store and he yelled 'My bitches are BACK' and this Girl Scout just yelled 'No. Walk away.' AND HE DID."

So simple. So straightforward. But it gets even better.

McCann wrote out the full story on his blog, It Just Gets Stranger, offering some extra details to his tweets.

"It was truly jarring," he wrote of the man's exclamation. "Like, it was sort of the last thing I expected anyone to say. My mind suddenly rebooted. The six or so other people who were all standing around in front of the grocery store froze and looked at him. I opened my mouth to say something, but then really didn't know what to say."

"It was unclear who he was calling 'bitches,'" he continued. "If it was the Girl Scouts, well obviously that was terrible. If it was the cookies, I mean that's kind of funny (don't @ me), but totally inappropriate to say to a bunch of 12 year olds (is that how old Girl Scouts are?). Either way, he shouldn't have said it and I don't know what could have possibly made him think this was a fine way to approach a group of Girl Scouts."

McCann said the girl's response was immediate, and it floored everyone. "Her tone was so full of confidence and sass," he wrote. "It was the most perfectly delivered line I have ever heard."

"This dude completely froze. He just stopped walking. His face went bright red. His mouth was sort of gaping open. He did this very awkward and stilted nod, almost apologetic, abruptly turned around, and shuffled back to his car at like 6-minute-mile pace. The girl just death stared him all the way through his walk of shame."

McCann says it took him a bit to digest what he'd just seen.

"I ended up walking into the store and the entire time I was shopping I was just trying to process what had happened. I kept replaying it over and over and wondering if I had misheard or misunderstood something," he wrote.


"Who was this guy? Did he just make the biggest miscalculation of his life? Is he going to move away and start a new life now? Is that girl going to be president one day? Can I adopt her? Can she adopt me? Can I start a cult to follow her?"


As he was leaving the store, he went up to the girl to compliment her—then got another perfectly delivered line from the intrepid Girl Scout.

"Two adult women were standing behind the girl (the troop leaders, I assume)," he wrote. "I said to the girl, 'I saw how you handled that man earlier. That was really really impressive. Your troop is pretty lucky to have you.'"

"And this girl. This Goddess of a human. The one I'm for sure going to worship if ever she starts a religion. Without stuttering. With perfect comedic timing. She responded:

'You gotta be pretty tough if you're gonna go out in THIS outfit.'"

OMG.

Let's all give this girl a virtual high five for her gumption and wit. It takes a lot of courage to say something to an adult when you're a kid, especially a man who is doing something inappropriate. The fact that she seemed to have been perfectly prepared for that moment, shutting him down so immediately and decisively that everyone in the vicinity stopped to take note, is so dang impressive.

This is what happens when you teach girls their true worth and encourage them not to accept anything less than respect and dignity. Gotta love it.


This article originally appeared five years ago.

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