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An entrepreneur turns cellphones into 'rewarding' opportunities for India's working poor.

Finally, a loyalty program that's truly worth the spending.

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Hard work is the key to success ... right?

Well, that's what they say. But even some of the world's wildest successes would say it's not that simple.


Bey knows. GIF from "Life Is but a Dream."

Certainly the world's two billion working poor might disagree.

Take a country like India for example. Social entrepreneur Akanksha Hazari says most workers there do "literally back-breaking work" but don't earn enough to meet their families' needs.

Photo by paradiz/Pixabay.

Hazari comes from humble beginnings in India, too. Her parents worked hard and succeeded at giving her a better life. But she recognizes their ascendance, while partially the result of hard work, was also a matter of luck.

Images via Vital Voices Global Partnership/YouTube.

"For me, it’s very important that I contribute to the world that creates equal access to opportunity," Hazari told TakePart. "Anyone who works hard, the system should be set up in a way that they can be successful and see the rewards of that hard work."

After graduating from college in the U.S., Hazari put her career where her values were and went into the humanitarian field, which eventually brought her back to her home country. However, the more she learned, the more she realized it wasn't her truest calling.

She began to wonder:

"How do we live in a world where you have mobile phones and you have Coca-Cola, but we can't deliver electricity and education?"

Hazari was baffled by sights of people in extreme poverty carrying cellphones and sodas but lacking fundamental services like clean water, electricity, education, and health care.

But in that contrast, she saw a big opportunity to leverage both commercial tactics and India's massive cellphone ownership for good.

Cellphones are a powerful way to connect businesses with customers and families with what they need.

Hazari launched m.Paani, a loyalty program like those you might use through your cell provider or credit card. Users collect points by using their phones and shopping with the program's partner vendors.


What sets m.Paani apart from other rewards programs is that points can be used to buy food, household goods, water filters, tuition support, and other items that make important differences in their lives.

According to Hazari:

"It was taking loyalty and applying it in a completely different way — to give value to consumers who are usually unseen and underserved — and creating for them a second wallet of points they can actually use to improve their quality of life, to achieve their aspirations."

An added benefit is that m.Paani is helping India's mom 'n' pop shops grow their businesses by using data and analytics — information most owners have never seen or considered.


"They live in what we call a 'data dark world,'" said Hazari. "Because there's no information about you, you don't get access to fundamental services like insurance or loans."

We don't have to reinvent the wheel to solve critical issues like poverty.

If there's anything we can learn from Hazari's story, it's that the tools of enterprise can be used for so much more than profit. They're already here. We can use them where it matters most.

Watch a profile of Akanksha Hazari and m.Paani:

Joy

Meet Eva, the hero dog who risked her life saving her owner from a mountain lion

Wilson had been walking down a path with Eva when a mountain lion suddenly appeared.

Photo by Didssph on Unsplash

A sweet face and fierce loyalty: Belgian Malinois defends owner.

The Belgian Malinois is a special breed of dog. It's highly intelligent, extremely athletic and needs a ton of interaction. While these attributes make the Belgian Malinois the perfect dog for police and military work, they can be a bit of a handful as a typical pet.

As Belgian Malinois owner Erin Wilson jokingly told NPR, they’re basically "a German shepherd on steroids or crack or cocaine.”

It was her Malinois Eva’s natural drive, however, that ended up saving Wilson’s life.

According to a news release from the California Department of Fish and Wildlife, Wilson had been walking down a path with Eva slightly ahead of her when a mountain lion suddenly appeared and swiped Wilson across the left shoulder. She quickly yelled Eva’s name and the dog’s instincts kicked in immediately. Eva rushed in to defend her owner.

It wasn’t long, though, before the mountain lion won the upper hand, much to Wilson’s horror.

She told TODAY, “They fought for a couple seconds, and then I heard her start crying. That’s when the cat latched on to her skull.”

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Connecticut Senator Chris Murphy asked his Senate colleagues the questions millions of Americans have after a mass shooting.

Another school shooting. Another mass murder of innocent children. They were elementary school kids this time. There were 18 children killed—so far—this time.

The fact that I can say "this time" is enraging, but that's the routine nature of mass shootings in the U.S. It happened in Texas this time. At least three adults were killed this time. The shooter was a teenager this time.

The details this time may be different than the last time and the time before that, and the time before that, and the time before that. But there's one thing all mass shootings have in common. No, it's not mental illness. It's not racism or misogyny or religious extremism. It's not bad parenting or violent video games or lack of religion.

Some of those things have been factors in some shootings, but the single common denominator in every mass shooting is guns. That's not a secret. It's not controversial. It's fact. The only thing all mass shootings have in common is guns.

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Joy

Man uses TikTok to offer 'dinner with dad' to any kid that needs one, even adult ones

Summer Clayton is the father of 2.4 million kids and he couldn’t be more proud.

Come for the food, stay for the wholesomeness.

Summer Clayton is the father of 2.4 million kids and he couldn’t be more proud. His TikTok channel is dedicated to giving people intimate conversations they might long to have with their own father, but can’t. The most popular is his “Dinner With Dad” segment.

The concept is simple: Clayton, aka Dad, always sets down two plates of food. He always tells you what’s for dinner. He always blesses the food. He always checks in with how you’re doing.

I stress the stability here, because as someone who grew up with a less-than-stable relationship with their parents, it stood out immediately. I found myself breathing a sigh of relief at Clayton’s consistency. I also noticed the immediate emotional connection created just by being asked, “How was your day?” According to relationship coach and couples counselor Don Olund, these two elements—stability and connection—are fundamental cravings that children have of their parents. Perhaps we never really stop needing it from them.


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