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Their kind of startup gets the least funding, so this event gathered the best for a chance to win.

The best and the brightest women-led startups in the Northeast competed in Times Square for their chance at winning $25,000.

Starting a business is hard. And finding tons of people willing to invest their money in it is harder.

Sometimes the search for the right financial backer(s) can be a lot like putting up a romantic personal ad:

WANTED: Entrepreneurial woman with brilliant idea seeks funding to make it come to life. — W4WMAnyone (location: everywhere)
— Startup CEO seeks generous funders to help share innovative and groundbreaking technology with the world. Must like game-changers, bright ideas, and long nights of inventing.
— Turn ons: do-gooders and rich people.
— Turn offs: the uninspired and sexists.



You. Must. Fund. Me! PLEASE!

Fortunately, some people are working to make it easier for female entrepreneurs to connect with investors.

Like Women Who Tech, a group that supports and promotes women-led startups, and Craig Newmark, the founder of Craigslist.

They recruited some of the most impressive startups led by women in the Northeast to compete for $25,000 for their business — no strings attached.

GIF via "Shark Tank."

In a "Shark Tank"-esque set up, 10 startup finalists came to Microsoft's Times Square office to convince seriously successful people they deserve first prize.

While there was only one winner (#1 below), clearly many startups were included that were just as deserving of the money. Here are a few of them:

1. Seamless wearable technology that collects info on your body

Screenshot via Tech Times T-Lounge/YouTube.

This event's winner was SoftSpot by Moonlab for its wearable technology. But this isn't your momma's Apple Watch that everyone can see. This tech can be put anywhere — underwear, bathing suit, whatever — making it virtually invisible as it collects data on you and the environment around you.

2. An eco-friendly pregnancy test you can flush down the toilet

Screenshot via DreamItVentures/YouTube.

Pregnancy tests have been around for decades, and not much has changed about them. But this new test by Lia Diagnostics is pretty darn awesome. It's super small and discreet, so you don't have to worry about sneaking around with a long box. Then you can simply flush it after use, which keeps your business your own — while being better for the environment.

3. A medical device that detects bedsores — before the naked eye can see them.

Screenshot via Brandon Ellis/YouTube.

Gaspard's Rubitection, Inc. created a device that can help health care providers catch bedsores before they cause a huge problem for patients. How? Through a device that uses light on the skin to detect ulcers. Simple, easy, effective!

4. An app that makes pairing parents with carpool buddies a breeze.

Screenshot via GoKid/YouTube.

Little Sonia has a birthday party to go to but wants to get a carpool together? Try GoKid; it makes scheduling and keeping track of responsibilities a breeze. Something that makes it easier to parent and help the environment? Yes, please!

5. An award-winning app made to help small business owners easily find out what might be affecting them.

Screenshot via Vizalytics/YouTube.

Imagine you're a business owner who has a big event planned, but nobody seems to be coming through the door. You're probably thinking: Is it me? Vizalytics can help you answer that question with info about traffic and transit delays that might have a big impact on attendance.

You may be thinking, "OK, sure, this stuff is cool, but why have a female-only startup event?"

Well, you see how these inventions could make our lives a whole heck of a lot better — from assisting small businesses to families to hospital patients. So why aren't they big companies already?

Well, according to an MIT study, women founders get only 7% of venture capital dollars. They obviously are not getting their fair share, which is why this event is so awesome. It helps showcase what funders are missing out on when they overlook amazing female trailblazers in the tech sector.

Fingers crossed that this will help more women-led startups get the funds they need — and deserve.

Cheers! GIF via "Shark Tank."

via FIRST

FIRST students compete in a robotics challenge.

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Societies all over the world face an ever-growing list of complex issues that require informed solutions. Whether it’s addressing infectious diseases, the effects of climate change, supply chain issues or resource scarcity, the world has an immediate need for problem-solvers with science, technology, engineering and mathematics (STEM) skills.

Here in the United States, we’re experiencing a shortage of much-needed STEM workers, and forward-thinking organizations are stepping up to tap into America’s youth to fill the void. As the leading youth-serving nonprofit advancing STEM education, FIRST is an important player in this arena, and its mission is to inspire young people aged 4 to 18 to become technology leaders and innovators capable of addressing the world’s pressing needs.

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1991 blooper clip of Robin Williams and Elmo is a wholesome nugget of comedic genius

Robin Williams is still bringing smiles to faces after all these years.

Robin Williams and Elmo (Kevin Clash) bloopers.

The late Robin Williams could make picking out socks funny, so pairing him with the fuzzy red monster Elmo was bound to be pure wholesome gold. Honestly, how the puppeteer, Kevin Clash, didn’t completely break character and bust out laughing is a miracle. In this short outtake clip, you get to see Williams crack a few jokes in his signature style while Elmo tries desperately to keep it together.

Williams has been a household name since what seems like the beginning of time, and before his death in 2014, he would make frequent appearances on "Sesame Street." The late actor played so many roles that if you were ask 10 different people what their favorite was, you’d likely get 10 different answers. But for the kids who spent their childhoods watching PBS, they got to see him being silly with his favorite monsters and a giant yellow canary. At least I think Big Bird is a canary.

When he stopped by "Sesame Street" for the special “Big Bird's Birthday or Let Me Eat Cake” in 1991, he was there to show Elmo all of the wonderful things you could do with a stick. Williams turns the stick into a hockey stick and a baton before losing his composure and walking off camera. The entire time, Elmo looks enthralled … if puppets can look enthralled. He’s definitely paying attention before slumping over at the realization that Williams goofed a line. But the actor comes back to continue the scene before Elmo slinks down inside his box after getting Williams’ name wrong, which causes his human co-star to take his stick and leave.

The little blooper reel is so cute and pure that it makes you feel good for a few minutes. For an additional boost of serotonin, check out this other (perfectly executed) clip about conflict that Williams did with the two-headed monster. He certainly had a way of engaging his audience, so it makes sense that even after all of these years, he's still greatly missed.

Marlon Brando on "The Dick Cavett Show" in 1973.

Marlon Brando made one of the biggest Hollywood comebacks in 1972 after playing the iconic role of Vito Corleone in Francis Ford Coppola’s “The Godfather.” The venerable actor's career had been on a decline for years after a series of flops and increasingly unruly behavior on set.

Brando was a shoo-in for Best Actor at the 1973 Academy Awards, so the actor decided to use the opportunity to make an important point about Native American representation in Hollywood.

Instead of attending the ceremony, he sent Sacheen Littlefeather, a Yaqui and Apache actress and activist, dressed in traditional clothing, to talk about the injustices faced by Native Americans.

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The marital bed is a symbol of the intimacy shared between people who’ve decided to be together 'til death they do part. When couples sleep together it’s an expression of their closeness and how they care for one another when they are most vulnerable.

However, for some couples, the marital bed can be a warzone. Throughout the night couples can endure snoring, sleep apnea, the ongoing battle for sheets or circadian rhythms that never seem to sync. If one person likes to fall asleep with the TV on while the other reads a book, it can be impossible to come to an agreement on a good-night routine.

Last week on TODAY, host Carson Daly reminded viewers that he and his wife Siri, a TODAY Food contributor, had a sleep divorce while she was pregnant with their fourth child.

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