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A concert crowd. An 80s woman. A skateboarder.

When many think of Generation X, they think "cynical slacker," i.e. baby-busting latchkey kids who were faced with so much world trauma, they never had the time nor the resources to process.

The Financial Brand, a database benefiting marketers, describes the generation as "once characterized as apathetic 'grunge kids.'" But now, with age, there has been a pivot in the perception, at least in terms of advertising. "Gen Xers are now known for independence, individualism and entrepreneurialism."

They further explain how we came to be this way: "Their childhood was marked by the end of the Cold War and the rise of personal computers — indeed, Gen X invented the internet economy — as well as a record-high divorce rate and the AIDS epidemic. They entered adulthood in a poor economy, which was further destabilized by the 9/11 terrorist attacks and the 2008 Great Recession, contributing to the generation’s reputation for cynicism. Many are now caring for children and aging parents at the same time, and Gen Xers carry the highest debt load of any generation."

Reality Bites, Winona Ryder, Ben Stiller, 80s movies, Gen X www.youtube.com, Universal Studios

But what ultimately became of this hardship was happiness. We were scrappy because we had to be. Our individualism turned many of us into entrepreneurs who created our own guidelines and goal posts. Out were the rule books so many of our parents followed and in was the idea that we could kinda just do whatever the heck we wanted.

In the recent article "Yes, Generation X is the coolest generation and (whisper it) the happiest too" forThe Independent, Bill Borrows confidently exclaims, "Gen-Xers (those born between 1965 and 1980) are now in their fifties and still doing what they were doing after the Berlin Wall came down and have never really stopped doing: having fun, living life."

Borrows notes the slew of authors writing about Gen X, many with conflicting theories. He shares how The Economist "dubbed us the new problem generation," while Vogue actually admits we're cool, as we were the "unbothered people that nobody talks about."

He claps back, "The cool ones have always been the 'unbothered people that nobody talks about.' Welcome to the party – it’s been going on for decades, but better late than never. It’s nice that Gen Z (1997–2012) are getting the memo too."

The key to our happiness is our coolness. From high school to now, a lot of us just didn't stop living a fun life. The Pixies come to town? We're there. Skateboard parks and bar crawls? Sure. Maybe it was our latchkey independence that told us we didn't have to become stodgy, so…we didn't.

And the truth is, even though we were labeled unhappy slackers, we were always happy. Fifteen years ago, researchers specifically studying Gen X claimed we've been doing just fine for a while. In Alene Dawson's 2011 article "Study Says Generation X is balanced and happy," for CNN, she cites University of Michigan's The Generation X Report which claims Gen Xers (who at the time were between 30–45) are "active, balanced and happy."

Using the research, Dawson takes apart myths one by one. One such myth was "Generation X is depressed." On the contrary, she writes, "Generation X is actually pretty happy. Two-thirds of Generation X are satisfied with their job; 24% of these workers rated their job at 9 or 10 on the satisfaction scale. On a scale of 1 to 10, with 10 meaning very happy, the median happiness score was 8, with 29% of Gen Xers saying they were very happy, scoring a 9 or 10."

Many have opinions on the matter. In the comment section of Borrows' piece, one person writes, in part: "They were the last generation to grow up in an era where home ownership was a choice, not a pipedream, and in which corporations and investment groups hadn't utterly wrecked the rental market. They benefited from having relatively comfortably well-off parents, a low cost of living, and are currently the wealthiest demographic by age in the whole country because Austerity didn't devastate their earning ability as much as every generation that came after."

Even other generations agree. "It's lovely to see you X'ers grow up and find out what us boomers knew all along, that life is what you make of it. So sweet."

Over on the subreddit r/GenX, a Redditor perfectly exemplifies why Gen X was both cool and remain (for the most part) happy:


"a) we didn't start the fire.
b) we collectively fixed a hole in the g-damned ozone layer.
c) Ryan Reynolds.

I don't even need to get into our musical contribution to know the debate doesn't even need to begin."

Humor

Women are sharing quirky things they do to make life more whimsical and it's pure delight

"I kiss my cat on both cheeks then she kisses me on both cheeks then I explain 'she's European' to no one."

We all could use a little whimsy in our lives.

One of the funniest things about being human is the unique quirks each one of us has that other people don't know about. In some sense, our individual oddities are things that unite us even though they are hidden from public view. It's a simple, universal truth that we're all a bit silly in our own way.

Case in point: A trend in which women share the quirky little things they do to make life more whimsical. The conversation has been circulating on social media since someone asked, "Girlies: What are some things you do to be more whimsical? I love knowing about cute little habits." And the responses, "like a magical, much-needed hug," are filling people with joy.

The question asked for women to weigh in, but there's no indication that men don't also have funny private habits as well, so we can all see ourselves in these responses.

Check out this list of people's quirky whimsical habits

"I wear matching pajamas every time I change my sheets so I can have what I call fancy sleep."

"I hold 'office hours' every Tuesday at a local coffee shop, which means I sit on the couch and order drinks for 4-5 hours while various friends and acquaintances visit me to yap abt books and gossip."

"I say, 'my lady,' every time I walk by a mirror."

"I teach the dog how to do things either to make them more interesting for me ('Let me show you how to start a load of laundry') or just to make him feel included ('Do you remember how to make coffee or should I walk you through it again? I know it's hard to remember since you can't practice without thumbs.')"

"I kiss my cat on both cheeks then she kisses me on both cheeks then I explain 'she's European' to no one."

"I tell my dishes it's bath time."

"I sleep in vintage nightgowns, it makes me feel like an 1800s princess✨"

"If I want to have negative thoughts about myself I have to think them in a cockney accent."


@abigail.bailey0

i’ve been home sick d: #whimsical #alternative #weird #tips #trinkets #habits #odd #corecore

"I say, 'May I take your coats?' when I'm peeling garlic."

"Every time I see the moon, I shout 'Hey gurrrl! Looking amazing, you are glowing!' and just compliment the hell out of her because she’s my bestie."

"I like drinking water at night ouf of small wooden bowls. It makes me feel like I'm being nursed back to health by spirits."

"I shout 'NO, not YOU! I don’t even know you!' in the voice of Lilly Moscocvitz when I’m looking for something and find something else unrelated."

"I hot glued a bow tie onto the Roomba and we call him Jeffrey."

"I tell my hamster not to answer the door for anyone before I leave."

"I call putting on pj's 'time to pump up the jams.'"

Giphy

"I always set my alarm clock to weird times like 8:52 am or 4:47pm because I don’t want less used numbers to be lonely or sad."

"Sometimes, a couple hours before bed, I go in my room and turn down the bed, spray a bit of lavender, maybe light a candle, put my water with lemon on my bedside table. Then when I get ready to go to bed a couple hours later I walk in and say 'I love turndown service!' as though it’s a pleasant surprise."

"Any time I make a mistake at work I giggle to myself, apologize, and say 'it’s my first day.' I’ve worked for the same company for 5 and a half years."

"I call my to do list my TA DA list and do jazz hands as I tick things off."

"For my own amusement I say 'officers!' and nod when I see pigeons."

"This one is kinda niche, but I’m a hairstylist. Whenever I wash my clients hair, as I give them a head massage with the conditioner I send loving thoughts into the universe over whatever is going on in their life."

"Whenever I buy something online and it asks 'is this a gift?' I write a little gift message to myself, usually along the lines of 'you are awesome and deserve these little treats.'"


Treat Yourself Donna Meagle GIF by Parks and RecreationGiphy

There are soooo many more, and each one is more delightful than the last. Turns out a whole bunch of us are a whole lot goofier in our private lives than we let on, which is a wonderful discovery.

Can whimsy actually be useful?

But there's more to this trend than simply a love of whimsy. As one commenter pointed out, "There are literal therapeutic reframing techniques in here that are FANTASTIC." It's true. Making a boring or mundane task more fun or interesting can be helpful for people who are prone to procrastination. Changing the voice you use when negative thoughts creep in can help distance that voice from your inner self. Pampering yourself by making bedtime special can create positive associations with rest and sleep, making it easier for you to settle in at night.

Perhaps our penchant for fun and whimsy isn't as frivolous as it might first appear, so if you do things like this, give yourself a pat on the back for engaging in good self-care. And now you know for sure that you're definitely not alone.


Planet

Enter this giveaway for a free, fun date! 🌊 💗

It's super easy, no purchase or donation necessary, and you help our oceans! That's what we call a win-win-win. Enter here.

True

Our love for the ocean runs deep. Does yours? Enter here!

This Valentine’s Day, we're teaming up with Ocean Wise to give you the chance to win the ultimate ocean-friendly date. Whether you're savoring a romantic seafood dinner, catching waves with surf lessons, or grooving to a concert by the beach, your next date could be on us!

Here’s how to enter:

  • Go to ocean.org/date and complete the quick form for a chance to win - it’s as easy as that.
  • P.s. If you follow @oceanwise or donate after entering, you’ll get extra entries!

Here are the incredible dates:

1. Staycation + Surf Lesson

Hang ten on the ultimate ocean date! Whether you're beginners or seasoned surfers, a cozy stay by the ocean and surf lessons will have you riding the waves and making unforgettable memories together.


2. A Year of Netflix

Get cozy and explore the wonders of the ocean right from your couch! Whether you're diving into breathtaking documentaries or finally watching My Octopus Teacher, enjoy a full year of streaming on us.

3. BeachLife Festival Tickets

Soak up the sun and enjoy Lenny Kravitz, Sublime, Alanis Morissette, and more at BeachLife Festival May 2-4, 2025. Celebrate your love for music and sea at the LA’s Premier Beach Music Festival!

4. Private Cooking Lesson with Michelin-starred Chef

Learn how to make a delicious meal with Matthew Kammerer who has earned a Michelin green star due to his commitment to sustainability in addition to two Michelin stars for his restaurant - Harbor House Inn.

5. Dinner for Two at Wrench and Rodent

Sustainable seafood isn’t just delicious, it’s an excellent way to combat overfishing. Enjoy dinner for two at the incredible Wrench and Rodent, courtesy of Chef Davin Waite in San Diego, California. Wow your date with both a delicious meal and the knowledge you’re supporting a healthy, thriving ocean!


Giveaway ends 2/11/25 at 11:59pm PT. Winners will be selected at random and contacted via email from the Upworthy. No purchase necessary. Open to residents of the U.S. and specific Canadian provinces that have reached age of majority in their state/province/territory of residence at the time. Please see terms and conditions for specific instructions. Giveaway not affiliated with Instagram. More details at ocean.org/date

Joy

5 things that made us smile this week

People supporting thousands of local charities? Yes, please.

True


Good news—you know we love it. And we know you love it, too. Which is why we’ve searched the internet high and low for things guaranteed to brighten up your work week, such as:

This former cheerleader busting a movie

You're only as old as you feel—at least, that’s what Michigan woman Ilagene Doehring seems to think. Now 97, Doerhing was reminiscing about her time as a high school cheerleader 80 years ago at Merrill High School—a squad she helped create after noticing her school didn’t have one of their own. Caretakers at her nursing home reached out on social media to see if someone had an old uniform Doehring could wear one last time—and the current cheer coach at Merrill High School, Jena Glazer, went above and beyond. Glazier and the entire cheer team showed up to her assisted living facility to deliver the uniform and perform a cheer with the current team.

This company's way to support hometown charities

The annual Subaru Share the Love® Event is a chance to help local communities in a big way. Subaru and its retailers will donate at least $300 to local charities for every new Subaru purchased or leased through January 2nd, 2025—and by the end of 2024 (their 17th year of hosting this event), they’ll have donated nearly $320 million to charities across the nation. We love seeing local communities getting the support they deserve!

This mom’s “magic answer” to her kid’s Tooth Fairy and Santa questions

Most parents dread the moment when their kids start asking about mythical creatures like the Tooth Fairy and Santa Claus—but it turns out you can preserve the magic of childhood while also being honest with your kids. TikTok creator KC Davis, who is also a licensed therapist, showed this perfectly when she shared about the time her 4-year-old asked if the tooth fairy was real. She asked them “Do you want the magic answer, or the grownup answer?” Utter perfection. (Her daughter chose the magic answer, by the way.)

This guy who drove 11 hours to be with his grandma

@jodiegarner12 @TheModernGolfer drove 11.5 hours to surprise his queen as it was her late husband’s birthday today. Never forgotten and will always look after his grandmother ❤️🌹#loyalty #family @Rosalie Gessey ♬ These Memories - Hollow Coves

Holidays can be painful when you’re dealing with the loss of a loved one. Which is why on the anniversary of his late grandfather’s birthday, professional golfer Jordie Garner drove eleven hours to spend time with his grandmother so she wouldn’t have to be alone. This adorable video shows Jordie showing up to surprise his grandmother, with flowers and a present in hand. Now that’s true love.

This mom's sweet "I love you" surprise

@goodnewscorrespondent

Daughter is surprised when her mom, who is non-verbal with Alzheimers, replies I LOVE YOU! ❤️ As a daughter of a mom with ALZ, this had me in tears. 😭💞 Cherish these moments. @momolarks800

♬ original sound - Good News Correspondent

Tiktok user @momolarks80 caught an unexpected (and heartwarming) message when she filmed herself and her mother saying hello. Living with Alzheimer’s and mostly nonverbal, her mother surprised her with a rare “I love you”—to which the daughter responds by planting a kiss on her cheek. Talk about wholesome.

For more reasons to smile, check out all the ways Subaru is sharing the love this holiday season, here.