+
upworthy
Pop Culture

Author is causing debate over theory that we've 'tricked' ourselves into loving lobster

"Lobsters are like diamonds. Bad product, great marketing."

lobster, scarcity, jason pargin

Jason K. Pargin shares his controversial theory on lobster.

Novelist Jason K. Pargin has inspired an online food fight after his video about lobster received over 500,000 views on Tiktok and nearly 6 million on Twitter. Pargin believes that we’ve all been tricked into liking lobster and that people only like it because it’s considered high class.

Pargin is the author of the “John Dies at the End” and “Zoey Ashe” series and the former editor of Cracked.com.

"I don't think anyone actually enjoys eating lobster. I think they've just been convinced that it's a high-class food for a really specific reason,” Pargin says in his controversial video. He then describes how just a few centuries ago lobster was once used as prisoners' food and ground into fertilizer.


But after the food developed a reputation for being hard to transport from the coastal areas inland and that it spoils quickly after being cooked, it began to be seen as a delicacy.

"So because it was difficult to mess with and because it had to be shipped live inside the country, away from the coast, it became known that lobster was difficult to obtain," Pargin says in his video. "And because it's difficult to obtain, it had to be expensive, and because it was expensive, we decided it was good.”

"You were eating lobster not because you enjoyed it but because you wanted it to be known to all who were watching you that you could afford lobster," Pargin continues.

His final point was a real blow to those who only eat lobster if it’s drowned in butter. "You know what also tastes good when you dump it into a bucket of butter? Anything," Pargin says.

The viral video sparked a hot debate on Twitter, where it appears that most people disagreed with Pargin—especially those who live in the northeast and enjoy lobster no matter how it’s prepared. Many had a problem with Pargin framing the argument from the limited American perspective.

Lobster is eaten worldwide and has been enjoyed by countless cultures since the prehistoric era. People enjoy lobster in places where it’s affordable and where it’s considered a delicacy. So that kills his argument that we’ve been duped into enjoying lobster simply because it’s expensive.

But Pargin is entirely correct when he claims that we value things more when they are scarce. In psychology, the concept is known as the scarcity effect.

"Scarcity is a pervasive condition of human existence," Shahram Heshmat, Ph.D., writes in Psychology Today. "Everyday circumstances of limited resources (money and time) can make individuals experience a sense of scarcity. Scarcity functions like an obstacle to goal pursuit, which intensify the value of goal."

Here’s what people are saying about Pargin’s videos on Twitter.

Sorry, Jason, history goes way past the 1800s.

Some swear they do not need to drown a lobster in butter to enjoy its flavor.

Many disagreed and shared why they love the cockroach of the seas.

Is lobster really just a butter-delivery system?

Some agree with Pargin that people only like lobster because it's expensive.

Pargin’s argument makes sense. We value things harder to get, and anything dunked in butter tastes fantastic. But that doesn't cover the fact that people enjoy lobster around the globe, regardless of its perceived scarcity. In the end, the real winners of this debate are those who don’t like lobster. Right now, a pound of Maine lobster goes for up to $80 a pound. That’s an expensive night out at the local fish joint.


This article originally appeared on 3.18.23

All GIFs and images via Exposure Labs.


Photographer James Balog and his crew were hanging out near a glacier when their camera captured something extraordinary.

They were in Greenland, gathering footage from the time-lapse they'd positioned all around the Arctic Circle for the last several years.

Keep ReadingShow less




As much as we'd like to pretend every phrase we utter is a lone star suspended in the space of our own genius, all language has a history. Unfortunately, given humanity's aptitude for treating each other like shit, etymology is fraught with reminders of our very racist world.

Since I have faith that most of you reading want to navigate the world with intelligence and empathy, I figured it'd be useful to share some of the everyday phrases rooted in racist etymology.

Knowledge is power, and the way we use and contextualize our words can make a huge difference in the atmospheres we create.

Keep ReadingShow less
Joy

A husband took these photos of his wife and captured love and loss beautifully.

I feel as if I were right there with them as I looked through the photos.

Snuggles.

When I saw these incredible photos Angelo Merendino took of his wife, Jennifer, as she battled breast cancer, I felt that I shouldn't be seeing this snapshot of their intimate, private lives.

The photos humanize the face of cancer and capture the difficulty, fear, and pain that they experienced during the difficult time.

Keep ReadingShow less
Joy

Service dog flunks out of training school in spectacular fashion

The other dogs can't believe what they are seeing.

Double H Canine Academy in Louisville, Kentucky is a place where dog owners can take their rambunctious pets and have them turned into respectable members of the family.

However, as you can tell in this hilarious video, not all dogs are meant to follow orders.

Keep ReadingShow less

Having lived in small towns and large cities in the Pacific Northwest, Southwest, and Midwest, and after spending a year traveling around the U.S. with my family, I've seen first-hand that Americans have much more in common than not. I've also gotten to experience some of the cultural differences, subtle and not-so-subtle, real and not-so-real, that exist in various parts of the country.

Some of those differences are being discussed in a viral thread on Twitter. Self-described "West coaster" Jordan Green kicked it off with an observation about East coasters being kind and West coasters being nice, which then prompted people to share their own social experiences in various regions around the country.

Green wrote:

"When I describe East Coast vs West Coast culture to my friends I often say 'The East Coast is kind but not nice, the West Coast is nice but not kind,' and East Coasters immediately get it. West Coasters get mad.

Niceness is saying 'I'm so sorry you're cold,' while kindness may be 'Ugh, you've said that five times, here's a sweater!' Kindness is addressing the need, regardless of tone.

I'm a West Coaster through and through—born and raised in San Francisco, moved to Portland for college, and now live in Seattle. We're nice, but we're not kind. We'll listen to your rant politely, smile, and then never speak to you again. We hit mute in real life. ALOT.

Keep ReadingShow less
popular

Buffalo woman uses social media to save an elderly man's life after he's trapped in the snow

They don't call Buffalo the city of good neighbors for no reason.

Photo by Patino Jhon on Unsplash
vehicles covered in snow


The city of Buffalo, New York is called the "city of good neighbors." And with a blizzard that has dumped more than 50 inches of snow on them, the world is getting to learn how they earned that name.

A woman named Sha'Kyra Aughtry went viral on Facebook after she reluctantly put out an emotional plea. Aughtry went live on the platform explaining that she heard someone calling for help outside, so she sent her boyfriend out to see who needed assistance. Turns out, it was a 64-year-old developmentally disabled man by the name of Joey White, who was stuck in the cold snow. Aughtry's boyfriend helped the man out of the snow and physically carried him into the house.

White was so frozen that they had to use a hair dryer to melt the ice off of his pants that were frozen to him. The couple also had to cut his socks off along with the bags he was carrying, which were stuck to his hands. White was in a dire position and Aughtry, a mom of three preparing for Christmas, was desperate.

Keep ReadingShow less