How 'boy toys' and 'girl toys' are causing big problems in the tech industry.

The market for jobs in science, technology, engineering, and math (STEM) is one of the fastest growing in the United States.

If you're still wondering why, just look around: Millions of people are carrying small computers in their pockets. We can play the most advanced video games in the world on a device thinner than a pencil. Our watches can track and send our heartbeats to loved ones on the other side of the planet, and every 20-something with a plaid shirt secretly dreams of inventing the next Facebook.

Talking is texting, dating is Tinder-ing, and ordering hangover takeout is an experience joyously free of human contact. Not to mention all the progress and innovations in health and medicine that keep many of us alive longer and longer every day.


But there's a problem in the world of STEM that needs to be fixed.

Despite the fact that women make up more than half of the professional and technical work force in the United States, women are massively underrepresented in STEM careers and have been for decades.

Margaret Hamilton, a software engineer who helped get Apollo XI to the moon. Photo by NASA/Wikimedia Commons.

In 2011, women held less than 25% of STEM jobs. Overall, that's an increase since the 1970s, but in computer occupations, women's representation has actually declined since the 1990s.

So why — specifically — is this a problem?

Well, if underrepresentation of an entire gender in America's fastest growing job market doesn't do it for you, consider this: Lack of diversity and representation isn't just bad for progress, it's bad for business.

Especially in STEM industries which are based on innovative ideas and creative thinking — not having women in the room when designing something meant to be used by people across the gender spectrum is entirely unproductive. When all-male teams create products, they often miss potential solutions because they experience the world differently than women do. When women join those teams, products that had been designed by-men-for-men are adapted and become more useful to the entire population.

All images and data from FatWallet: STEM toys for girls.

It turns out, women get turned away from STEM careers pretty early in life.

Society starts to impose gender roles on kids much earlier than you might think.

"By age 3, children can start articulating gender and racial stereotypes," says Catherine Hill, a researcher at the American Association of University Women (AAUW). "They are learning by what they see, and they are forming stereotypes from the world around them — from parents, teachers, daycare staff."

Photo by Mark Ralston/AFP/Getty Images.

That means that while girls are encouraged to play with Barbies, they are sometimes being told that Legos and other construction toys are "boy toys." Similarly, a boy might smash an old radio to see what's inside and be labeled as "curious" or "a tinkerer" while at times girls are discouraged from such messy and destructive behavior.

All of those little differences in rewarded behavior can steer girls away from their curiosity in engineering, technology, and building instead of nurturing it into an eventual career path.

Worse still, women who do enter the STEM workforce are met with even more discouraging trends.

Yep, you guessed it. There's a STEM wage gap. And a sexual harassment problem.

Image from FatWallet: STEM toys for girls.

The best place to start correcting these patterns is with kids.

Specifically, with all the weirdly gender-specific toys kids are given to play with.

Marina Lee, founder and CEO of the Women in Tech Network, believes parents should encourage their kids to break through those socially constructed barriers when it comes to which toys they play with.

"Let children play with whatever toys they want to play with," Lee says. "Boys don’t just need to play with trucks and building blocks, and girls don’t just need to play with dolls. We need to look at our own unconscious bias as parents and caretakers.”

"Keep your Cabbage Patch Kids. I play with trucks." Photo by John Macdougal/AFP/Getty Images.

The AAUW also recommends several steps for encouraging young girls to explore STEM, which include providing girls with opportunities to tinker and take things apart and introducing them to STEM outside of the school setting. It's also important that boys see that girls can be competent, capable, and interested in STEM through the toys they play with at a young age. Men are often the gatekeepers to job opportunities, so making sure they don't buy into the idea that certain toys (careers) are for them and other toys (careers) are for women is crucial.

Ultimately, this is not just about improving cellphones and seat belts. It's about making the world easier for everyone to live in.

When STEM jobs (and jobs in all fields, really) are more inclusive, the world gets better. More diversity and representation means more innovation and more solutions to problems that people of all genders face.

That means better medicine, better hospitals, and better methods of communication.

When you tell a girl that she shouldn't play with Legos or that she can only play with the pink and purple Lego Friends sets, what you're really telling her is that she shouldn't satisfy her desire to build things. You're telling her that she shouldn't build, shouldn't tinker, shouldn't innovate, and that her gender actively prevents her from being good at those things.

It doesn't take an advanced STEM degree to see that's wrong.

Plus ... Legos are AMAZING.

I LOVE LEGOS. YOU LOVE LEGOS. WHO DOESN'T LOVE LEGOS?!

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On an old episode of "The Oprah Winfrey Show" in July 1992, Oprah put her audience through a social experiment that puts racism in a new light. Despite being nearly two decades old, it's as relevant today as ever.

She split the audience members into two groups based on their eye color. Those with brown eyes were given preferential treatment by getting to cut the line and given refreshments while they waited to be seated. Those with blue eyes were made to put on a green collar and wait in a crowd for two hours.

Staff were instructed to be extra polite to brown-eyed people and to discriminate against blue-eyed people. Her guest for that day's show was diversity expert Jane Elliott, who helped set up the experiment and played along, explaining that brown-eyed people were smarter than blue-eyed people.

Watch the video to see how this experiment plays out.

Oprah's Social Experiment on Her Audience www.youtube.com

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Cadbury has removed the words from its Dairy Milk chocolate bars in the U.K. to draw attention to a serious issue, senior loneliness.

On September 4, Cadbury released the limited-edition candy bars in supermarkets and for every one sold, the candy giant will donate 30p (37 cents) to Age UK, an organization dedicated to improving the quality of life for the elderly.

Cadbury was prompted to help the organization after it was revealed that 225,000 elderly people in the UK often go an entire week without speaking to another person.

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Young people today are facing what seems to be greater exposure to complex issues like mental health, bullying, and youth violence. As a result, teachers are required to be well-versed in far more than school curriculum to ensure students are prepared to face the world inside and outside of the classroom. Acting as more than teachers, but also mentors, counselors, and cheerleaders, they must be equipped with practical and relevant resources to help their students navigate some of the more complicated social issues – though access to such tools isn't always guaranteed.

Take Dr. Jackie Sanderlin, for example, who's worked in the education system for over 25 years, and as a teacher for seven. Entering the profession, she didn't anticipate how much influence a student's home life could affect her classroom, including "students who lived in foster homes" and "lacked parental support."

Dr. Jackie Sanderlin, who's worked in the education system for over 25 years.

Valerie Anglemyer, a middle school teacher with more than 13 years of experience, says it can be difficult to create engaging course work that's applicable to the challenges students face. "I think that sometimes, teachers don't know where to begin. Teachers are always looking for ways to make learning in their classrooms more relevant."

So what resources do teachers turn to in an increasingly fractured world? "Joining a professional learning network that supports and challenges thinking is one of the most impactful things that a teacher can do to support their own learning," Anglemyer says.

Valerie Anglemyer, a middle school teacher with more than 13 years of experience.

A new program for teachers that offers this network along with other resources is the WE Teachers Program, an initiative developed by Walgreens in partnership with ME to WE and Mental Health America. WE Teachers provides tools and resources, at no cost to teachers, looking for guidance around the social issues related to poverty, youth violence, mental health, bullying, and diversity and inclusion. Through online modules and trainings as well as a digital community, these resources help them address the critical issues their students face.

Jessica Mauritzen, a high school Spanish teacher, credits a network of support for providing her with new opportunities to enrich the learning experience for her students. "This past year was a year of awakening for me and through support… I realized that I was able to teach in a way that built up our community, our school, and our students, and supported them to become young leaders," she says.

With the new WE Teachers program, teachers can learn to identify the tough issues affecting their students, secure the tools needed to address them in a supportive manner, and help students become more socially-conscious, compassionate, and engaged citizens.

It's a potentially life-saving experience for students, and in turn, "a great gift for teachers," says Dr. Sanderlin.

"I wish I had the WE Teachers program when I was a teacher because it provides the online training and resources teachers need to begin to grapple with these critical social issues that plague our students every day," she adds.

In addition to the WE Teachers curriculum, the program features a WE Teachers Award to honor educators who go above and beyond in their classrooms. At least 500 teachers will be recognized and each will receive a $500 Walgreens gift card, which is the average amount teachers spend out-of-pocket on supplies annually. Teachers can be nominated or apply themselves. To learn more about the awards and how to nominate an amazing teacher, or sign up for access to the teacher resources available through WE Teachers, visit walgreens.com/metowe.

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One of the major differences between women and men is that women are often judged based on their looks rather than their character or abilities.

"Men as well as women tend to establish the worth of individual women primarily by the way their body looks, research shows. We do not do this when we evaluate men," Naomi Ellemers Ph.D. wrote in Psychology Today.

Dr. Ellers believes that this tendency to judge a woman solely on her looks causes them to be seen as an object rather than a person.

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