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Why I worked on an incredible new campaign to shut down body-shamers.

It's time for plus-sized women to be seen in the fashion mainstream. This campaign gets that.

Plus-size women have been asking for more clothing options since the beginning of time (an exaggeration, but only sort of).

As singer/songwriter Mary Lambert said:

“I don't know how many times I've walked into a store and quickly walked out, promptly reminded that 'I'm not allowed in here.' What does it say when a store refuses to even acknowledge that I exist?”


Singer/songwriter Mary Lambert. All images used with permission from Jes Baker.

Many of the first “fatshion” blogs started eons ago. They were adored for taking the very little that was available and turning it into something creative and stylish. These individuals were inspiring “fatshion” pioneers, and we owe them for the radical space that has been carved out for all the plus fashionistas today.

Now our options are increasing (thank youAshley Nell Tipton for bringing us sequins in size 34 this fall!). And even though we still live in an overwhelmingly straight-sized clothing world ... I’m diggin’ the forward motion.

Fashion designer Ashley Nell Tipton.

If you told me when I first started blogging that my plus-size body would eventually be represented in a mainstream clothing campaign, I would have jumped for joy ... and then stopped to give you a long, skeptical stare.

After all, four years ago I was creating my ownfaux ads featuring my shape and size while asking, “Where is the positive representation of fat bodies in the media? Don’t you know that we’re worthy of visibility too?”

Yet, a few months ago, I was asked to work on JCPenney’s "Here I Am" campaign, which was created to put plus-size bodies and their stories front and center in a straight-sized world, and it turned out to be a media game-changer.

Jes Baker is here to stay.

This campaign — and the response to it — is a prime example of how America has started to shift our marketing strategies. While exclusivity has been the most successful business approach for decades, keeping plus-size clothing — and people — in separate sections or separate stores, it looks like we might be moving toward inclusivity instead. What a wild concept! And when it comes to clothing ads, I couldn’t be more pleased.

Working on JCPenney’s #HereIAm campaign was an indescribable joy for a lot of reasons. Really.

To shoot the video, "Project Runway" winner Ashley Nell Tipton, singer/songwriter Mary Lambert, fashion blogger Gabi Fresh, yogi Valerie Sagun, and I all met in Dallas a month ago. We spent our time basking in the empowering energy that only comes when bad-ass fat women’s stories are finally viewed as crucial to the mainstream body image conversation.

I’ll be real: Dallas in the summer is a nightmare for someone used to dry Arizona heat, but the lamentable humidity was easily overshadowed by the fact that as we moved from location to location (sometimes singing karaoke and sometimes drinking way too much coffee), the crew would follow us. They celebrated both our existence and our opinions. We had a cheering fan club on set every time.

Stylist and blogger Gabi Fresh.

What. A. World.

Additionally (and perhaps most importantly), we were explicitly asked to speak our truth without compromise. For me, this is a both a non-negotiable part of representation and an exciting opportunity.

It’s always a gamble when a large company asks you to collaborate with them.

All too often, your story is requested when the narrative has already been written and there is no chance of deviation; the bottom dollar has already been decided.

There’s always the possibility that your story will be warped into something that portrays fat bodies in a defeatist, defensive, or dispirited light. I’ve watched this happen too many times, simply because our world currently feels most comfortable with stories that have a defeatist, fat-shaming frame, even though it’s not representative of real life.

This is a chance you take every time you are filmed and the footage leaves your hands and enters an editor’s office.

Yogi Valerie Sagun.

So I held my breath for a month, hoping that JCPenney meant it when they said they wanted to celebrate us our way in their new ad campaign. And PRAISE THE BODY-LOVIN’ GODS, because they totally did. After watching the newly released video, I smiled ... and started breathing again.

I’m hyper-aware that as a culture, we still have a long way to go when it comes to actual inclusivity, visibility, and body equitability. I’m overjoyed to have been part of JCP’s campaign, but we still have so much work to do.

When we start to add different kinds of bodies into online feeds in a positive way, my hope is that we will start to see all bodies (and I mean all) portrayed in the media in a beneficial way.

If you can add just a few body-diverse Facebook pages to your feed today, you'll be helping in a small way. Because representation can turn into respect, which will ideally lead to more opportunities. And eventually, I believe that these three things will create a world that prioritizes equality. This is where we need to be headed!

#HereIAm is one bold and lovely step in that direction, and I am fortunate to have been a part of it.

You can watch the empowering video here:

Image from YouTube video.

An emotional and strong Matt Diaz.


Matt Diaz has worked extremely hard to lose 270 pounds over the past six years.

But his proudest moment came in March 2015 when he decided to film himself with his shirt off to prove an important point about body positivity and self-love.

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Man uses social media to teach others ASL so kids don't experience what he did as a child

Every child should be able to communicate in a way that works best for them.

Man teaches people ASL so no child experiences what he did

People start communicating from the moment they enter the world usually through cries, faces, grunts and squeals. Once infants move into the toddler phase the combine all of their previous communication skills with pointing and saying a few frequently used words like "milk," "mama," "dada" and "eat."

Children who are born without the ability to hear often still go through those same stages with the exception of their frequently used words being in sign language. But not all hearing parents know sign language, which can stunt the language skills of their non-hearing child. Ronnie McKenzie is an American Sign Language advocate that uses social media to teach others how to sign so deaf and nonverbal kids don't feel left out.

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Even though it’s 2023 and schools are much more concerned with protecting children from bullying than in the past, parents still have to be aware that kids will be kids, and having a child with a funny name is bound to cause them trouble.

A mother on Reddit is concerned that her future children will have the unfortunate last name of “Butt,” so she asked people on the namenerds forum to help her convince her husband to name their child something different.

(Note: We’re assuming that the person who wrote the post is a woman because their husband is interested in perpetuating the family name, and if it were a same-sex relationship, a husband probably wouldn’t automatically make that assumption.)

"My husband’s last name is Butt. Can someone please help me illuminate to him why this last name is less than ideal,” she asked the forum. “I totally get we can’t shield kids from everything and I understand the whole family ties thing, but c'mon. Am I being unreasonable by suggesting our future kid either take my name, a hybrid, or a new one altogether?"

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Bus driver comes to the rescue for boy who didn't have an outfit for school's Pajamas Day

“It hurt me so bad…I wanted him to have a good day. No child should have to miss out on something as small as pajama day.”

Representative Image from Canva

One thoughtful act can completely turn someone's day around.

On the morning just before Valentine’s Day, school bus driver Larry Farrish Jr. noticed something amiss with Levi, one of his first grade passengers, on route to Engelhard Elementary, part of Jefferson County Public School (JCPS) in Louisville, Kentucky.

On any other day, the boy would greet Farrish with a smile and a wave. But today, nothing. Levi sat down by himself, eyes downcast, no shining grin to be seen. Farrish knew something was up, and decided to inquire.

With a “face full of tears,” as described on the JCPS website, Levi told Farrish that today was “Pajama Day” at school, but he didn’t have any pajamas to wear for the special occasion.
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via Imgur

Memories of testing like this gets people fired up.

It doesn't take much to cause everyone on the internet to go a little crazy, so it's not completely surprising that an incorrect answer on a child's math test is the latest event to get people fired up.

The test in question asked kids to solve "5 x 3" using repeated addition. Under this method, the correct answer is "5 groups of 3," not "3 groups of 5." The question is typical of Common Core but has many questioning this type of standardized testing and how it affects learning.

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There are over 30 years between these amazing before-and-after photos.

"It's important for me for my photography to make people smile."

All photos by Chris Porsz/REX/Shutterstock.

Before and after photos separated by 30 years.


Chris Porsz was tired of studying sociology.

As a university student in the 1970s, he found the talk of economics and statistics completely mind-numbing. So instead, he says, he roamed the streets of his hometown of Peterborough, England, with a camera in hand, snapping pictures of the people he met and listening to their stories. To him, it was a far better way to understand the world.

He always looked for the most eccentric people he could find, anyone who stood out from the crowd. Sometimes he'd snap a single picture of that person and walk away. Other times he'd have lengthy conversations with these strangers.

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