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Neo-Nazis slowly realize this small town brilliantly pranked them for a great charity

Local residents in the small Bavarian town of Wunsiedel, came together to fight Nazis a hilariously perfect way.

Image via YouTube

Neo-Nazis marching in a parade

In preparation for an upcoming neo-Nazi march in the small Bavarian town of Wunsiedel, local residents decided to fight back in a hilariously perfect way: by sponsoring each of the 250 fascist participants. According to Heeb Magazine, "For every metre they walked, €10 went to a programme called EXIT Deutschland, which helps people escape extremist groups."

The reason the Neo-Nazis show up in Wunsiedel every year is because Adolf Hitler's deputy Rudolf Hess was previously buried there. They apparently haven't been deterred by the fact that his grave was exhumed in 2011 and destroyed.

The brilliant prank was organized by a group called Right Against Right, which alerted people to their wholesome scheme through their website, which reads:

They run and run and run! Almost every week, neo-Nazis take to the streets to demonstrate. If you can't stop them, you can at least make them run for something worthwhile, like against themselves. This turns the funeral march into a fundraising march, and the demonstration into a charity event. For every meter run, fixed donations from companies and citizens go to EXIT Germany or projects working against neo-Nazis. Let's harness this charitable potential!

So if you're determined to march, you're stepping into a dilemma. With your support, things will go much better! Donate, share, and be there live when it's time to take a strong stand against the right – in your everyday life, online, or with a donation.The anti-semitic walkers didn't figure out the town's scheme until they had already started their march, and by that time, it was too late to turn back. The end result? The neo-Nazis raised more than $12,000 to fund programs to put an end to neo-Nazis.

Unfortunately, Neo-Nazi organizations still continue to crop up across the world In recent years they have been seen at political rallies. Even today in 2025, American political actors such as Tesla founder Elon Musk, have been accused of giving Nazi salutes at rallies in a not so thinly veiled sign of approval to those who posses anti-semitic and other far right win ideologies.


Neo-nazis, finland, nazis, germany, world war 2, hitler, history, funny, pranksNRM Finnish independence day demonstration, 2018.Image via Wikicommons

As the Guardian reported at the time, people in the town got fully into the spirit, "sponsoring" the 250 Neo-Nazi marchers, hanging hilariously mocking signs, including one posted at the end of the march, which thanked them for their "donations" to the anti-hate groups.

According to The Washington Post, “The 200 neo-Nazis had only two choices when they got to know about the plan: Either they proceeded, indirectly donating money to the EXIT Germany initiative, or they acknowledged their defeat and suspended the march. The neo-Nazis decided to pursue their plans — and participated in raising funds for an organization committed to their downfall.”

The plan worked so well, it was replicated in 2017 by the Jewish Bar Association of San Francisco, which started an "Adopt a Nazi (Not Really)" fundraiser on GoFundMe that ended up raising more than $150,000 in response to a Neo-Nazi march in the city.

Watch the YouTube video below:




- YouTubewww.youtube.com


This article originally appeared eleven years ago.

On Aug. 16, 2017, author and activist Cleve Jones tweeted about a small community that figured out exactly how to handle its neo-Nazi problem.

"In a small town in Germany where the Nazi leader Rudolf Hess was born, every year right wing [activists] have been showing up to commemorate his birthday," the complementing copy to his viral tweet began.

(Clarification 8/21/2017: Hess wasn't born in the town — he was buried there.)


Neo-Nazi marchers carry a sign that reads, "Rudolf Hess — Unforgotten" in 2003. Photo by Sean Gallup/Getty Images.

Local counter-protesters, the tweet goes on to explain, failed to do much in stopping the bigotry that gathered in Wunsiedel every November. But back in 2014, the town came up with an interesting strategy to deal with the marchers: Instead of trying to stop neo-Nazis from coming to town, why not use their presence for good?

So Wunsiedel decided to turn its unwelcome neo-Nazi event into a walkathon, of sorts.

Except they didn't actually tell the neo-Nazis about their plan.

Neo-Nazis marching in Wunsiedel in 2003. Photo by Sean Gallup/Getty Images.

Under the guidance of advocacy group Rechts gegen Rechts (Right Against Right), businesses and locals came together to sponsor Germany's "most involuntary walkathon," The Guardian reported.

For every meter the neo-Nazis walked in their annual march, 10 Euros went to Exit Deutschland — a European organization that fights extremism. So, in essence, neo-Nazis showed up to march against their own cause.

That wasn't the end of it, though. Walkathon organizations epically trolled the neo-Nazis while they marched, too.

Wunsiedel locals placed encouraging signs along the march route — like this one, which reads, "If only the führer knew!"

Image via Rechts gegen Rechts/YouTube.

They marked the pavement with reminders of how much money the neo-Nazis were raising against their own cause.

Image via Rechts gegen Rechts/YouTube.

They even provided food to the marchers for all their hard work walking for a good cause.

Image via Rechts gegen Rechts/YouTube.

Of course, when all was said and done, they made sure to inform the neo-Nazis of all money raised to fight back against Nazism: 10,000 Euros ($12,000).

Image via Rechts gegen Rechts/YouTube.

"10,000 Euros for the neo-Nazi opt-out initiative Exit Deutschland," a narrator explains in a video by Rechts gegen Rechts from 2014. "10,000 Euros to help right-wing extremists safely defect from the right-wing extremist scene — personally collected by right-wing extremists."

Wunsiedel's walkathon was so successful, The Huffington Post noted, other German towns with neo-Nazi problems planned similar events.  

The story of Wunsiedel's epic walkathon isn't new. But it's telling that Jones' tweet recapping the march just went viral three years after.

On Aug. 12, 2017, an alleged white supremacist plowed through a crowd of counter-protesters in Charlottesville, Virginia, killing one woman and injuring 19 others. He was one of many who descended upon Charlottesville to rally in support of a soon-to-be removed Confederate monument.

In the aftermath, President Trump defended the white supremacists and seemingly placed equal blame on "alt-left" protesters. Even more troubling: Neo-Nazi groups are raising more money and planning more rallies across the U.S., McClatchy reported.

But as the story of Wunsiedel illustrates, modern-day bigotry is nothing new. A mass gathering of white supremacists chanting racist slurs, lit torches in hand, may be a haunting scene to see in America today, but it's worth remembering that far more of us are standing on the side of love than on the side of ignorance and hate. And if we defeated the Nazis in 1945, we can do it again today.

Watch footage from the 2014 walkathon in Wunsiedel below:

This was the scene on Aug. 12 in Charlottesville, Virginia.

Photo by Chip Somodevilla/Getty Images.

Those are rescue workers aiding an injured, shaken woman who was plowed into by a car driven by an alleged white supremacist. In 2017. In America.

It's a difficult photo to see — as are many of the other photos taken over the weekend — but it's important we all see it and recognize this image for what it is.

The terrorist attack, allegedly carried out by a 20-year-old from Ohio who was in town supporting the "Unite the Right" white nationalist conference, left one victim, counter-protester Heather Heyer, dead. It injured 19 others.

It's easy to feel helpless in the days following an event like Charlottesville. If you're in a position of privilege, it's maybe even easier to intentionally tune out — to put on your headphones and ignore the bigger problems waiting outside your door. But it's important we act.






If you're feeling hopeless after the events in Charlottesville, here are 13 ways you can help make a difference:

1. First and foremost, make sure you are OK.

If you're a person of color or part of another targeted marginalized group, the events in Charlottesville may have been exhausting and painful to see on TV or witness firsthand. DoSomething.org has a coping with discrimination self-care guide that includes tips like mindfully disconnecting from our often chaotic world and finding ways to channel your anger into constructive actions.

2. Become a member of the NAACP.

The NAACP is working tirelessly across the U.S. to counter the hateful forces like the ones on display last weekend. Join forces with the national group or find a local chapter — like the one in Charlottesville — to get involved.

3. Follow Sesame Street's lead and go out of your way to do something nice (big or small) for someone each day this week.

Give an extra big tip to your barista, call an old friend to say hello, hug your mom a little bit tighter; a simple gesture goes a long way.

4. Donate to the victims of the Charlottesville terror attack.

Beyond Heyer's tragic death, the violence on Saturday left 19 others injured. Community group Unity C-ville has set up a GoFundMe page to help with their medical costs.

5. If you're not a person of color, take 10 minutes to learn about allyship.

A 10-minute cram session certainly doesn't mean you'll become the perfect ally overnight. But listening to members of an oppressed group — or learning from resources created by someone or people of that group — will give you a good start in understanding the do's and don'ts in allyship.

6. Speaking of being an ally — signing up for a Safety Pin Box subscription is a great first step.

The service, run by black female activists, informs users about the various systems of privilege and oppression that disempower certain groups, while also giving specific tasks on how subscribers can challenge the status quo as allies in the real world.

7. Find out how your own representatives reacted to Charlottesville.

Then make some phone calls.

If they condemned white supremacy and are actively fighting for policies that promote racial justice — from criminal justice reform to affirmative action — let them know you proudly support their agenda. If your representatives didn't speak out, remind them that their silence speaks volumes.

8. Help the country Swing Left in 2018.

Racism certainly isn't confined to one party, but the GOP — led by a president who has been disturbingly connected to the KKK and other hate groups — is emboldening bigotry in ways we haven't seen in recent American history.

Progressive group Swing Left is focused on flipping the House in 2018 by zeroing in on swing districts where the GOP is vulnerable. Even if you don't live in such a district, you likely live near one that could use your help.

9. Find a protest in your own community with the Indivisible Guide.

Progressive group Indivisible is mobilizing supporters to take part in local protests in response to the white nationalist gathering in Virginia. Learn more.

10. Report harassment online, or call on the allies at White Nonsense Roundup to step in.

Social media has become a breeding ground for racist and misogynistic attitudes. If you see others being harassed — or you're being targeted yourself — don't be afraid to report it. (Here's how you can do it on Twitter and on Facebook).

Alternately, if you're part of a marginalized group and feel targeted by others online — or even just find yourself batting away well-intentioned but problematic rhetoric — you can call on White Nonsense Roundup. If you tag the volunteer-run group, they'll jump into the comment thread to defend you and educate other commenters. Because, as the group notes, people of color already have enough on their plates — they shouldn't have to worry about educating the world, too.

11. Tune in to TV shows that tackle important issues of racial and social justice on screen.

The Trump era has given new meaning to series that routinely parse social justice issues via comedy or drama. Shows like "Black-ish," "Dear White People," and "Fresh Off the Boat" aren't just good TV — they're making a positive impact, with people of color working behind the scenes and in front of the cameras to tell their stories. Support these types of series and see what the world looks like in someone else's shoes.

[rebelmouse-image 19530820 dam="1" original_size="750x498" caption="The cast of ABC's "Black-ish." Photo by Alberto E. Rodriguez/Getty Images for NAACP Image Awards." expand=1]The cast of ABC's "Black-ish." Photo by Alberto E. Rodriguez/Getty Images for NAACP Image Awards.

12. Use VolunteerMatch.org to commit to volunteering once a month with a group doing social justice work in your area.

You could be an ESL tutor to immigrants in Chicago, for example, or volunteer with the Boys & Girls Club in Naples, Florida. There are plenty of online tools like VolunteerMatch.org that can pair you with reputable nonprofits in your own backyard.

13. Systemic racism is one thing. But what should you do when bigoted harassment or violence is unfolding right in front of you?

This helpful guide by the Southern Poverty Law Center, "Ten Ways to Fight Hate," details how each one of us can respond in concrete ways when we witness bigotry in our neighborhoods.

"Slurs often escalate to harassment, harassment to threats, and threats to physical violence," the guide reads. "Don’t wait to fight hate."

14. Sign up for Common Cause's Sessions Watch to keep an eye on Attorney General Jeff Sessions.

Jeff Sessions was too racist to become a federal judge in 1986. Yet, thanks to Trump, he's our attorney general, heading the Justice Department.  

Photo by Alex Wong/Getty Images.

Sessions' racist (and homophobic, misogynistic, and anti-Muslim) history is alarming for many marginalized groups. To help keep him accountable, sign up for Common Cause's Sessions Watch, where you'll get up-to-date notifications regarding his actions as attorney general, as well as ways you can stand up to his agenda.

15. Boost the Black Lives Matter movement on social media.

There's a good chance a Black Lives Matter local chapter is active in your neck of the woods. Find out how you — as a person of color or an ally — can help the movement grow. Aside from donating or attending events, you can Like, comment, and share the messages BLM publishes on Facebook and Twitter.

16. Help Charlottesville rally past this dark period by supporting one of its incredible local nonprofits.

Author and Twitter personality Sara Benincasa shared a thread on Twitter (and then wrote an article in the same vein) listing a number of Charlottesville organizations making their corner of the world a better place.

Like the local Planned Parenthood.

Or the neighborhood Meals on Wheels.

If we've learned anything from U.S. history, it's that white supremacy can't be stomped out overnight.

It will take years of painful, exhausting work to break down the systems that keep black and brown people disadvantaged at best and, at worst, intentionally oppressed.

We have our work cut out for us. But if America truly is better than what happened in Charlottesville, now's our opportunity to prove it.

More

A viral video from the 1940s is eerily relevant today.

"In this country, we have no ‘other people.’ We are American people."

The internet's latest viral video is actually more than 70 years old — and as relevant as ever.

In 1947, the U.S. War Department (which later became the Department of Defense) released this 17-minute short film, "Don't Be a Sucker," into theaters around the country. Still reeling from the recent end of  World War II, the military put together a video with a strong message about fighting the spread of fascism in America.

The film found a new, modern audience when Michael Oman-Reagan tweeted a portion of it to his nearly 25,000 followers after a crowd of torch-wielding white supremacists marched on Charlottesville, Virginia.


The film parallels our current political reality in an eerie way, highlighting the dangers of letting the loudest voices divide us.

The clip starts with a man atop a soapbox, shouting, "I see Negros holding jobs that belong to me and you! Now I ask you, if we allow this thing to go on, what’s going to happen to us real Americans?"

[rebelmouse-image 19531674 dam="1" original_size="400x299" caption="GIFs from "Don't Be a Sucker"/Internet Archive." expand=1]GIFs from "Don't Be a Sucker"/Internet Archive.

"I tell you, friends, we'll never be able to call this country our own until it’s a country without ... Negros, without alien foreigners, without Catholics, without Freemasons."

Up to that point, a man standing in the crowd was nodding along to the soapbox bellower, even remarking, "This fella seems to know what he's talking about." But once he realizes that he falls into one of the man's banned categories (he notes that he's a Freemason), he quickly changes his tune.

From there, another man, a Hungarian-born professor, steps in to deliver the story's moral.

"I have seen what this kind of talk can do. I saw it in Berlin," he remarks. "I heard the same words we have heard today."

"But I was a fool then," he says before delivering the kicker: "I thought Nazis were crazy people, stupid fanatics. Unfortunately it was not so. They knew they were not strong enough to conquer a unified country, so they split Germany into small groups. They used prejudice as a practical weapon to cripple the nation."

Extremist groups rise to power by taking aim at different demographics. It's happening today, but we can fight back.

Whether you're a Democrat, Republican, or Independent, if you don't stand on the side of white supremacists, neo-Nazis, or the so-called "alt-right," you have something very important in common. It's in no one's long-term interest for these groups to succeed in setting us against one another and continuing their rise to power — no one's except their own.

Maybe you voted for Donald Trump in November, or maybe you didn't. Maybe you agree with the policies he's laid out, or maybe you're involved in the resistance. In the end, however, we probably all share a number of goals, even if we disagree on how to achieve them. Those goals are almost certainly not shared by white supremacists, and that's why it's important that we all take a stand against this hate.

Just because you or I aren't their targets now doesn't mean the same will be true a year from now, 10 years from now. There are people who need our support right now, and it's for the sake of the country as we know it.

You can watch the full video below or at the Internet Archive.