Skip Black Friday and shop discounts at these companies making a positive impact on the world
While Thanksgiving is meant to celebrate all we have to be grateful for, it's also the unofficial kick-off to the holiday shopping season. Last year, Americans spent about $1 trillion on gifts. What if we all used that purchasing power to support companies that reduce inequality, alleviate poverty, fight climate change, and help make the world better?
Between Black Friday and Cyber Monday, the coming days will have spending on everyone's brains. But in an effort to promote the companies doing good for the world, DoneGood founder Cullen Schwarz created Shop for Good Sunday (which falls on December 1 this year.)
Dubbed the "Alternate Black Friday," Shop for Good Sunday is dedicated to encouraging people to shop brands that do good for people and the planet. It also serves as a reminder to support local businesses making a positive impact in their communities.
While Shop for Good Sunday technically falls on a single day, this year, participating ethical and sustainable brands are running discounts for the whole week prior.
Where you invest your dollars matters, and there's great potential to put that money to good use if you know how. Check out these six brands that sell amazing products while also making a positive impact on the world. You'll not only be getting your loved ones meaningful gifts, but also making the world a brighter place along the way.
Isn't that what the holidays are really about?
Functional outdoor gear
Cotopaxi makes unique, sustainable outdoor gear, like this Parque rain shell, while keeping ethics at the core of its business model. The company gives 1% of its annual revenue to organizations that fight poverty and improve the human condition.
Modern furniture
Simbly is a direct-to-consumer furniture company that sells modern, sustainable products built in the U.S. made of FSC-certified wood. And for every product sold, the company plants a tree.
Beautiful jewelry
Hathorway is a jewelry company that handcrafts its accessories with materials like ethically-sourced up-cycled buffalo horns and handwoven rattan. Each item is designed and assembled in the U.S. with thoughtfully selected materials sourced from Vietnam, Thailand, and South Korea. A portion of the company's profit goes to initiatives that empower young, underprivileged women.
Luxe linens
Ettitude crafts its home textiles from CleanBamboo fabric, a unique material made from 100% organic bamboo, the most resource-efficient plant on the planet. It also requires significantly less water to grow and produce than traditional cotton textiles. The products are also ethically made and come in packaging made from extra pieces of fabric.
Unique wood wares
Would Works creates and sells beautiful household wood products handcrafted by people experiencing homelessness or living in poverty. The company works with its artisans to provide job skills, financial literacy, and an income so they can reach their financial goals.
Empowering candles
Prosperity Candle products are created by women refugees building a brighter future for themselves and their families. Each candle is made of soy-blend wax with essential oils hand poured in a well-designed container that is easily refilled or repurposed.
Find more of these great deals at DoneGood!
*Upworthy may earn a portion of sales revenue from purchases made through affiliate links on our site.







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An Irish woman went to the doctor for a routine eye exam. She left with bright neon green eyes.
It's not easy seeing green.
Did she get superpowers?
Going to the eye doctor can be a hassle and a pain. It's not just the routine issues and inconveniences that come along when making a doctor appointment, but sometimes the various devices being used to check your eyes' health feel invasive and uncomfortable. But at least at the end of the appointment, most of us don't look like we're turning into The Incredible Hulk. That wasn't the case for one Irish woman.
Photographer Margerita B. Wargola was just going in for a routine eye exam at the hospital but ended up leaving with her eyes a shocking, bright neon green.
At the doctor's office, the nurse practitioner was prepping Wargola for a test with a machine that Wargola had experienced before. Before the test started, Wargola presumed the nurse had dropped some saline into her eyes, as they were feeling dry. After she blinked, everything went yellow.
Wargola and the nurse initially panicked. Neither knew what was going on as Wargola suddenly had yellow vision and radioactive-looking green eyes. After the initial shock, both realized the issue: the nurse forgot to ask Wargola to remove her contact lenses before putting contrast drops in her eyes for the exam. Wargola and the nurse quickly removed the lenses from her eyes and washed them thoroughly with saline. Fortunately, Wargola's eyes were unharmed. Unfortunately, her contacts were permanently stained and she didn't bring a spare pair.
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Since she has poor vision, Wargola was forced to drive herself home after the eye exam wearing the neon-green contact lenses that make her look like a member of the Green Lantern Corps. She couldn't help but laugh at her predicament and recorded a video explaining it all on social media. Since then, her video has sparked a couple Reddit threads and collected a bunch of comments on Instagram:
“But the REAL question is: do you now have X-Ray vision?”
“You can just say you're a superhero.”
“I would make a few stops on the way home just to freak some people out!”
“I would have lived it up! Grab a coffee, do grocery shopping, walk around a shopping center.”
“This one would pair well with that girl who ate something with turmeric with her invisalign on and walked around Paris smiling at people with seemingly BRIGHT YELLOW TEETH.”
“I would save those for fancy special occasions! WOW!”
“Every time I'd stop I'd turn slowly and stare at the person in the car next to me.”
“Keep them. Tell people what to do. They’ll do your bidding.”
In a follow-up Instagram video, Wargola showed her followers that she was safe at home with normal eyes, showing that the damaged contact lenses were so stained that they turned the saline solution in her contacts case into a bright Gatorade yellow. She wasn't mad at the nurse and, in fact, plans on keeping the lenses to wear on St. Patrick's Day or some other special occasion.
While no harm was done and a good laugh was had, it's still best for doctors, nurses, and patients alike to double-check and ask or tell if contact lenses are being worn before each eye test. If not, there might be more than ultra-green eyes to worry about.