A Famous Charity Rejected This Ad Because It Thought It Was Too Shocking For Americans To See

The World Wildlife Fund rejected this ad back in2009 and totally freaked out when the agency that originally pitched the ideawent ahead and published it anyway. While a certain amount of freaking outwas understandable at the time (the ad was initially proposed nearthe anniversary of 9/11), the numbers behind this ad are as true today asthey were then. Is it still too soon to have a conversation about the deadlypower of our planet?