Starbucks' first U.S. 'signing store' opens soon. Here's why that's awesome news.

Starbucks has announced its first U.S. signing store catering to deaf and hard of hearing people.

Opening in October in Washington, D.C, the store will employ 20-25 deaf, hard of hearing, and hearing workers fluent in American Sign Language. The location, near Gallaudet University — a private university for deaf and hard of hearing people — was chosen because it's already a vibrant, deaf-friendly hub.

The idea for the store came from a team of deaf Starbucks partners and allies who were inspired by the opening of Starbucks' first signing store in Kuala Lumpur, Malaysia, in 2016. Like the Malaysian store, the D.C. location will provide both employment opportunities and a highly inclusive gathering space for the deaf/hard of hearing community and their friends.

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Watch this Disneyland visitor's joy when Captain America joins him in sign language.

Making the park experience more accessible to people who use ASL has been a long-term goal.

A viral video of Captain America having a sign language conversation with a Disneyland guest is melting hearts across the internet.

One of the sweetest moments I've ever seen. Quit making me fall in love with you. 💜

A post shared by jade (@xoxogossipjew) on

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A Starbucks barista gave a note to a deaf man and became a shining example of service.

Can you imagine if you had no choice but to speak another language unknown to most people?

A man goes in for a coffee and comes out with a double shot of human compassion.

When Ibby Piracha, a deaf man from Leesburg, Virginia, headed into his regular Starbucks location last week, he wasn't expecting a random act of empathy.

But then the barista pulled a surprise move. She handed him a note and then asked him in sign language what he wanted to drink.

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