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Why the child sex trafficking film 'Sound of Freedom' is getting such conflicting reactions

People who laud the film are accused of being QAnon quacks, and those who criticize it are accused of being evil pedophiles. Here's how we got to this ridiculous point.

Sound of freedom trailer screenshot

"Sound of Freedom" has made more than $90 million at the box office.

The Angel Studios film "Sound of Freedom," released over the 4th of July weekend, has been a somewhat surprise box office hit, earning more than $90 million so far and earning a top spot at the box office.

If you follow conservative media, you may have gotten the impression that this film is an incredibly important, eye-opening look into the skeevy world of child sex trafficking and a hero who takes on the bad guys who snatch and enslave children into the sex trade.

If you follow more liberal media, you may have gotten the impression that this film is QAnon propaganda, with a starring actor who spews conspiracy theories about elites trafficking children in order to harvest their blood for youth-maintaining rituals and all manner of unspeakable debauchery.

So how did we get to a place where people who criticize this film are accused of being evil leftist pedophiles, and people who laud it are accused of being QAnon quacks?


As with most things poisoned by conspiracy theories and rank partisanship, the story is a bit muddled. I don't claim to have all of the answers, but I've interviewed Tim Ballard (the founder of Operation Underground Railroad (OUR), the subject of the film and the driving force behind it), I've written about other organizations combatting child sex trafficking and I've done my best to debunk the QAnonsense that has unfortunately become entangled with this very real issue. So I'm familiar with the road that brought us here.

"Sound of Freedom" was still in production when I interviewed Ballard in 2018. At the time, he seemed like a full-blown superhero in my eyes, utilizing his Department of Homeland Security training and expertise to root out the traffickers who buy and sell children for sex—the worst of the worst things humans do to one another. I spent an hour talking with him and cried after I got off the phone. Child sex trafficking is horrific, it's a real issue, the industry is bigger and more lucrative than most people might imagine and in order to combat it, someone has to be willing to go into the belly of the beast.

I learned a lot talking with Ballard, but notably missing from our conversation was anything QAnon-related. He mentioned nothing about pizza parlors or Hillary Clinton eating babies (remember Pizzagate?), nothing about Hollywood actors secretly being arrested for some global sex trafficking ring run by elites, nothing about adrenochrome or any of the other QAnon claims that were already well underway in 2018. The industry he talked about was similar to what other anti-trafficking organizations I've spoken to have described.

But in the years since I spoke to Ballard, I've been dismayed to see him and OUR tacitly courting of QAnoners who have completely wrong ideas about what child sex trafficking looks like. I've watched partisan politics play a bigger and bigger role in Ballard's anti-trafficking messaging (and fundraising) and have been baffled by his and OUR's seeming refusal to denounce any specific QAnon kookery—despite the comment sections of their social media accounts being filled with the stuff.

When fake claims that children were being trafficked through the Wayfair website by people ordering furniture with specific girls' names started circulating, I was hoping Ballard would set the record straight. Instead, he tweeted, "With or without Wayfair, child trafficking is real and happening!!!" totally leaving the door open for people who believed the story, despite it being unequivocally false. He also said, "Children are sold that way...no question about it, children are sold through social media and on websites," but that statement could easily be interpreted as him saying that kids are sold through major online retailers' storefronts rather than simply through online channels. That's false and misleading and plays right into the hands of QAnoners.

All I've ever seen from Ballard and OUR are vague statements like, "We don't support conspiracy theories," which is meaningless, because QAnon folks don't see themselves as conspiracy theorists. When the big #SaveTheChildren push came about in 2020, with its skewed statistics and total misrepresentation of the scope and reality of child sex trafficking, neither Ballard nor OUR corrected the widespread misinformation QAnon followers pushed. Instead, they saw the attention as an opportunity.

“Some of these theories have allowed people to open their eyes,” Ballard told the New York Times. “So now it’s our job to flood the space with real information so the facts can be shared.”

That approach belies a naive-at-best and disingenuous-at-worst understanding of how QAnon-addled minds operate. No matter how much "real information" and "facts" OUR and Ballard share, by not directly correcting and denouncing outlandish claims about child sex trafficking, they allow conspiracy theorists to conflate the real with the fake. The comments under every OUR post reveals how deep and twisted the misinformation goes, but from what I've seen, OUR has allowed those comments go unchallenged.

It may be worth noting that, in 2020, donations to OUR more than doubled, from $22 million to $47.5 million.

The way Ballard and OUR have neglected to set the record straight with their QAnon following has directly led to the extreme reactions to "Sound of Freedom." And frankly, it was totally predictable.

Of course, it doesn't help that the lead actor in the film, Jim Caveizel, appears to have fallen head-first into QAnon quackery himself and that Ballard has fully embraced the right-wing media machine that makes every issue into a partisan, politicized fight between good and evil. I've been watching with interest as Mira Sorvino—who plays the lead character's wife in the film and who has served as a United Nations Goodwill Ambassador for the Global Fight against Human Trafficking since 2009—has done damage control, explicitly denouncing QAnon and trying desperately to explain that child trafficking is not a political issue.

"Sound of Freedom" is a fictionalized film based on some real events. However, the ethical nature of the raids OUR has been involved in is certainly up for debate, and OUR's tactics and credibility have been called into question multiple times. Certainly, the Rambo-style rescue narrative with the good guys busting in on the bad guys and saving the children can be, and has been, criticized for both sensationalism and shifting the focus away from victims and their stories.

At the end of the day, "Sound of Freedom" is not a QAnon film. It's also not the best depiction of child sex trafficking, according to many who work in the anti-trafficking field. The vast majority of child trafficking victims are not lured by strangers, but rather trafficked by people they know and trust, such as a family member, friend or romantic partner. And as it's a fictionalized account, there are parts of the film that aren't even true to the real story it's depicting (which OUR clarifies on its website).

People sure do love a dramatic hero story, though

For an excellent, in-depth rundown of the film and its various issues, read this Slate article by Molly Olmstead. And if you are interested in learning more about child sex trafficking and organizations combatting it without the controversy, check out:

National Center for Missing and Exploited Children

The Polaris Project

Love 146

The Exodus Road

PACT (Protect All Children from Trafficking)

Thorn

International Justice Mission

Pop Culture

All In: 5 Ways This Week

From the silly to the sentimental, there are so many ways people like to go “all in” on something. Here are our five favorite examples we found this week across the internet.

True

When you hear the words “all in,” what do you think? You might picture an elaborately-themed birthday party for a dog, or maybe a person giving a detailed presentation on why she's "Team Conrad." (IYKYK) Or maybe you picture a woman who takes up running, showing up every day to push herself and completely changing her body and her mindset in the process. Whatever you picture, the idea is the same: Someone who does something with 100 percent total commitment. Going “all in” means giving your all—going completely over the top, no second guessing, no holding back. Just full-throttle enthusiasm, with some flair and creativity thrown in. And when people go “all in,” something truly special usually happens as a result.


The internet abounds with examples of people giving it their all—whatever it is. In this roundup, we’ve found the very best examples of people going “all in”—moments where passion, creativity, and commitment take center stage. Some are sentimental, some are silly, but all of them are a reminder that giving 100 percent is truly the only way to leave a mark on this world. Get ready: These folks didn’t just show up, they went all in.

1. This unbelievable high note 

@sarahhardwigofficial Alone by #heart at #crosseyedcritters on @Joe Noto ‘s last night! Thanks for everything #karaoke #80smusic #fyp ♬ original sound - sarahhardwigofficial

Most of us music enthusiasts can agree that the song “Alone” by the American rock band Heart is one of the most passionate (and technically challenging) songs you can ever sing. It’s so challenging, in fact, that only singers with really incredible range—Celine Dion, for example, or vocal powerhouse Kelly Clarkson— dare to take it on. (If you don’t know the song by name, listen to any one of these clips and you’ll recognize it after a second or two.) So imagine our surprise, scrolling through TikTok, when we see a young singer covering “Alone” and dropping the high note so casually it looks like she sang this song out of pure spite. You almost can’t believe what you’re hearing—but it’s real. And the comments section is full of people who are completely gobsmacked (including a producer from American Idol). We just know we’re going to see this girl on stage again soon.

The ultimate healthy food collab

You already know our friends at All In—they’ve got some seriously tasty snacks that are not only healthy and affordable (scroll to the bottom of this article to see how you can snag a free box), they help fund food banks, gardens, community fridges, meal programs, and other amazing things. Lately, they’ve managed to take their awesomeness up a notch by teaming up with Fresh Truck, a weekly mobile market that brings fresh and affordable produce to neighborhoods in the Boston area. Fresh truck hosts weekly markets, pop-up events, and an online storefront, all to help strengthen communities who need it the most. They’re going all in on local nutrition and food access, and we’re here for it.

This fairy-themed proposal 

@kaylasuttons My sister's suprise fairy themed proposal was a huge success! Glad I could help organize it 💜🧚🏾‍♀️ @Halfcourt @Sway with Samone #fairycore #proposal #engaged #2027bride #BlackTikTok ♬ Ordinary (Wedding Version) - Alex Warren

Marriage is kind of the ultimate example of going “all in.” Think about it—you’re committing the rest of your life to someone til death do you part. That’s why when someone plans a super outrageous proposal, like the one you’re about to watch, that just makes everything all the more special. In this video, creator Kayla Sutton recorded her sister’s surprise wedding proposal, a fairy-themed event that the groom had been planning (according to a separate storytime video) since March of this year. He enlisted family and friends, decorated the venue, supplied food, and had the guests wear fairy-themed costumes, complete with elven ears, for the big moment. Now that’s dedication. Kudos to this dude—he went all out with the proposal in order to go “all in” on their relationship. (And she said “yes,” by the way!)

This "deeply personal" wedding tribute

Okay, not to make this entire article all about weddings, but this is a truly meaningful example of someone going “all in.” Content creator Kristin Marino (now Kristin Schnacky) got married in New York City last week and got, in her words, a surprise that made her bawl her eyes out: Several current and former members of the New York City Fire Department (FDNY) who showed up to honor her late father, a former firefighter who was killed in the line of duty during the September 11th terrorist attacks. The firefighters from Station One (the same firehouse where Marino’s father worked) transported Marino in a firetruck from the Plaza Hotel where she was staying to her wedding venue, where her soon-to-be-husband was waiting at the altar. “It truly was symbolism of my dad walking me down the aisle,” Marino shared. “I know it’s exactly how [my dad] would [have] wanted it.” We’re not crying, you’re crying.

Cat Town 

We can’t tell you why this thing exists, only that it does, and that it’s so elaborate, so detailed, and so expertly created we’re having a hard time even wrapping our heads around it. Here goes: Xing is a Chinese content creator who has spent the past several years creating (and documenting the creation of) an elaborate habitat for his pet cats, called Cat Town. We’re not talking about a room filled with toys and scratching posts, by the way: Xing has actually made a complete functioning replica of a human city, scaled down to accommodate cats. Cat Town has a working subway station, a supermarket, a theatre, and a restaurant (named MeowDonalds). Just…wow. And nicely done. Talk about a passion project.

Snag your free (!!) snack bars here while this deal lasts. Simply sign up with your phone number, pick two boxes of any flavor of All In bars at Sprouts, and then text a picture of your receipt through Aisle. They’ll Venmo or PayPal you back for the cost of one box. Enjoy!

Internet

Harvard linguist explains perfectly logical reason Boomers insist on using ellipses in texts

Once you understand this, texting with your mom will get a lot easier.

Linguist explains simple reason Boomers use ellipses in texts all the time

One generation's texting habit that baffles every generation is the Boomers' seemingly excessive use of ellipses. Do you have more to say, Aunt Judy, or did you just accidentally press the period key too many times? Maybe it's for a dramatic pause or to put emphasis on a point? This is truly a mystery that leaves every generation below them confused about what is meant by the dreaded "dot dot dot."

Texting etiquette differs with every generation. Gen X and most Millennials use fairly proper grammar and punctuation throughout a text message exchange. Every new sentence starts with a capital letter, there are strategically placed Oxford commas to ensure there's little room for misunderstandings, and sentences end with an appropriate punctuation mark.

linguist; boomers; gen x; millennials; gen z; text etiquette; boomer texting; gen z slang Joyful moments captured: A cheerful day out!Photo credit: Canva

When it comes to Gen Z, they find that ending text messages with proper punctuation indicates that the person they're texting is being passive-aggressive. They also text in shorthand and emojis that can feel a bit like you need a special decoder ring to decipher the messages. But texting in an encrypted way can be chalked up to youth, though the same can't be said when it comes to Boomers. Or can it?

Harvard linguist and author of the book Algospeak, Adam Aleksic, breaks down why so many Boomers use ellipses when texting. It's surprisingly not as complicated or dramatic as one may imagine. In a viral video posted last year on TikTok, Aleksic explains his theory for the texting etiquette of Boomers.

linguist; boomers; gen x; millennials; gen z; text etiquette; boomer texting; gen z slang Two generations connecting through their smartphones.Photo credit: Canva

"You know how older people tend to use the 'Boomer ellipses' whenever they're texting? There's always a random 'dot dot dot' in the middle of their messages?" Aleksic asks. "Well, that's because they grew up following different rules for informal communication. Nowadays, if you want to separate an idea, you just press enter and start a new line with a new thought, but it made less sense to do that for writing postcards or letters, where you had to save space, so people back in the day learned to separate thoughts by using ellipses."

Aleksic explains that this is also true for when phones first started allowing text messaging. You were charged by the message, so ellipses made it more efficient to convey all the thoughts in one message instead of multiple ones. SMS texting also had a character limit, unlike current phones, where you can essentially write a novella in a single message without your phone automatically breaking it up.

Today's texting standards typically mean people separate their thoughts by sending multiple messages for separate thoughts, though that annoys some people. If separating thoughts means you'll be sending no less than five texts in quick succession, it's likely best to just space down to make the text longer, rather than bombarding an unsuspecting friend.

When it comes down to it, younger generations have adapted to the new standard, embracing the unlimited text option, while Boomers haven't. Due to this discrepancy in text etiquette, the ellipses used by Boomers throw people for a loop.

linguist; boomers; gen x; millennials; gen z; text etiquette; boomer texting; gen z slang Elderly man working.Photo credit: Canva

"That means the Boomer ellipses became redundant, which is why they cause confusion today. They violate what we call 'the maximum quantity;' they add more information than necessary, so they appear to imply something more than the intended meaning. Most of the time, that comes off to younger people as hesitation, annoyance, or passive aggressiveness because that's how we use the ellipses," the linguist shares.

So, no, your grandma isn't mad at you or avoiding telling you something; according to Aleksic, she's just trying to send you multiple messages in one. There's no hidden emotion behind the ellipses for Boomers; it's simply a habit left over from their younger years.

A young mom with her kids in the ER.

In the fall of 2023, young mother Sage Pasch’s unique family situation attracted a ton of online attention after the 20-something shared a six-second video on TikTok. The video has now been viewed over 48 million times and rests pinned at the top of Pasch's page because it shows how hard it can be for young moms to be taken seriously.

In the video, the young-looking Pasch (young-looking because she is indeed in her early twenties) took her teenaged son Nick to the ER after he injured his leg at school. But when the family got to the hospital, the doctor couldn’t believe Pasch was his mother. “POV, we’re at the ER, and the doctor didn’t believe I was the parent,” she captioned the post.

Pasch and her fiancé, Luke Faircloth, adopted the teen in 2022 after his parents tragically died two years apart. “Nick was already spending so much time with us, so it made sense that we would continue raising him,” Pasch told Today.

At the time the video was posted, the couple had Nick and 17-month-old baby Laith, who they lovingly call Bub.

@coffee4lifesage

He really thought i was lying😭

They now have their third child, a baby boy named Luca, making them a big happy family of five.

@coffee4lifesage

Mother’s Day fit check #momof3 #momsoftiktok #boymom #momlife #sunday #mothersday #boys #ootdinspo #family

After experiencing the ER doctor's confusion, Pasch said that people are often taken aback by her family when they are out in public. "Everybody gets a little confused because my fiancé and I are definitely younger to have a teenager," she said. "It can be very frustrating."

It may be hard for the young parents to be taken seriously, but their story has made a lot of people in a similar situation feel seen.

"Omg, I feel this. I took my son to the ER, and they asked for the guardian. Yes, hi, that's me," one mom wrote in the comments.

"Meee with my teenager at a parent-teacher conference. They think I’m her older sister and say we need to talk with your parents," another added.

Though the confusion is frustrating, it's not slowing Pasch and her family down. In a recent post, Pasch shared that she and her family had welcomed a fourth baby and were taking their followers on a trip to shop for the nursery.

@coffee4lifesage

Meet mousey #momof3 #momsoftiktok #boymom #momlife #funny #hubby #parents #pet #family


After a couple seconds, Pasch admits the new baby they're shopping for is actually their new hamster named Mousey. Judging by some of Pasch's other videos, though, they're trying for a fourth human baby and Pasch is hoping for a girl!

@coffee4lifesage

Happy 🐪 day #momof3 #momsoftiktok #boymom #momlife #parent #lifestyle #routine #wednesday #vlog #school



This article originally appeared last year. It has been updated.

Modern Families

Millennial parents are pleading with Boomer grandparents to stop giving excessive gifts to grandkids

"I struggle to keep on top of tidying as it is, and this is a massive added challenge."

Image via Canva/PeopleImages

Boomer grandparents are excessively gifting their grandkids, and Millennial parents have had enough.

Millennial parents and Boomer grandparents don't always see eye to eye on parenting and grandparenting. Now, Millennial parents are uniting on a nightmare Boomer grandparenting trend that sees them "excessively gifting" their grandkids with tons of both new and old *unwanted* stuff during visits.

Ohio mom Rose Grady (@nps.in.a.pod) shared her "Boomer grandparent" experience in a funny and relatable video. "Just a millennial mom watching her boomer parents bring three full loads of 'treasures' into her home," she wrote in the overlay.

Grady can be seen looking out the window of her home at her Boomer mom and dad carrying bags and boxes up her driveway after several visits. The distressed and contemplative look on Grady's is speaking to plenty of Millennial moms.

@nps.in.a.pod

Today's "treasure" highlight was the mobile that hung in my nursery... #boomerparents #boomers #boomersbelike #millennialsoftiktok #millenialmom #motherdaughter

Grady captioned the video, "Today's 'treasure' highlight was the mobile that hung in my nursery..."

The humorous video resonated with with fellow Millennial parents. "Straight to the trash when they leave," one viewer commented. Another added, "I always say 'if you don’t want it in yours, we don’t want it in ours' 😂."

Even more Millennial parents have shared and discussed their situations with Boomer grandparents buying their kids too much stuff on Reddit. "Both my mother and my MIL love buying and sending toys, books, clothes, etc. I don't want to be ungrateful but we just don't need it and don't have the space. I have brought this up politely in 'we are all out of drawers for that' but it hasn't slowed things down," one explained. "I think part of the issue is that the grandparents live in different cities and vacation a lot. They don't get to see our daughter much so they buy stuff instead."

Another Millennial parent shared, "While the intention is very kind behind these, all the grandparents are very aware that we do not need, nor wish to receive these gifts in such an excessive volume - as it creates a daily struggle to store and accommodate in our home. I struggle to keep on top of tidying as it is, and this is a massive added challenge."

millennial parents, millennial parent, millennial mom, kids room, organize Millennial mom struggles to organize her son's room.Image via Canva/fotostorm

How to talk to Boomer grandparents about gifts

So, why are Boomer grandparents excessively gifting? "Boomer grandparents may be the first grandparent generation to have accumulated the substantial discretionary funds that enables them to spend money on their grandchildren," Sari Goodman, a Certified Parent Educator and founder of Parental Edge, tells Upworthy. "These grandparents probably grew up with grandparents who didn’t have that kind of money and so they may be excited to give their grandchildren the things they didn’t get."

Goodman suggests that Millennial parents first discuss with them the "why" behind the gifting. "What comes before setting a boundary to limit over-the-top gift-giving is delving into the reasons grandparents are buying so much," she explains. "Coming from a place of compassion and understanding makes it possible to come up with mutually beneficial solutions."

- YouTube www.youtube.com

She recommends that Millennial parents sit down with their Boomer parents to learn more. "Did they grow up without many toys and clothes and are fulfilling a dream? Ask them about the values they learned as children (hard work, perseverance, the power of delayed gratification) and how they can pass on these lessons to the grandchildren," she suggests.

She adds that another reason may be that Boomer grandparents live far away and want their grandchildren to feel a connection with them. "Set up a regular FaceTime or Zoom meeting. Rehearse with the kids so they have something to say and suggest a topic for the grandparents," says Goodman. "Or send snail mail. Kids love getting mail. The grandparents can send postcards from where they live and explain some of the special sites."

boomer grandparents, boomer grandparenting, video chat, video call, grandkids Boomer grandparents have a video call with grandkids.Image via Canva/Tima Miroshnichenko

Finally, Goodman adds that for some grandparents, this may be is the only way they know how to show their love. Millennial parents could ask if they would be open to other ideas. "Parents can set up an activity for grandparents and kids to do when they come over—a jigsaw puzzle, art activity, board game, magic tricks," she says. "Arrange for the grandchildren to teach the grandparents something their phones can do or introduce them to an app they might like."

Humor

A guy revealed the 12 simple things that make men happy and it's 100% accurate

If it's not a dog, a buddy, a beer, and a cool stick, we don't want it.

Nolan Reid / TikTok
A guy definitively listed the 12 things that make men happy and it's 100% accurate

Minimalism is on the rise, not just in design and architecture, but in the way people live their lives. Having fewer things, sporting simpler styles, and enjoying the fundamental good things in life is cool now. Regular people who aren't influencers post fewer updates to social media. The world is just so loud and chaotic, more people are getting satisfaction out of just... chilling out and existing.

There's an old joke/meme that goes something like this: "Guys literally only want one thing and it's disgusting." Its used to imply, obviously, that men are shallow and crude creatures. TikTok creator and simple-life advocate Nolan Reid, however, has a different idea of what men really want.

Nolan recently made a video about "Little things in life that make men happy."

The hilarious list includes:

  • A fridge full of beer.
  • Drinking said beer in the garage. With your dog. And a good buddy.
  • Finding a cool stick.
  • Kicking a rock.
  • Staring at water.
  • Dropping rocks into said water.

As a fellow man, I would say: Yeah. That pretty much covers it.

It really doesn't take much! Watch Nolan's full video to see the rest, and just appreciate how much joy and satisfaction he gets from these simple things.


@nolanreid7

It’s that simple #beer #mustache #muzzymade



People loved Nolan's list—so much so that they began adding their own ideas of "simple things men love." The video racked up hundreds of thousands of views across TikTok and Instagram.

One commenter wrote, "He just described my whole personality." Another added, "This guy gets it."

Others chimed in with their own additions to the list, like staring at a fire for hours or just peace and quiet.

But most of the nearly 200 comments were just people chiming in to say one thing:

"Hell yeah."

Finally, someone who understands us! The video was such a hit that Reid put out two sequels where he added things like skipping rocks, throwing a thumbs up in a photo, or making something from scratch. "A dog" seems to make an appearance in every single video, and for good reason: Dogs make guys happy!

Nolan's ultra-relaxed vision of "masculinity" is honestly so refreshing.

@nolanreid7

And many more #littlethings #muzzymade

Men on social media are usually bombarded with the Andrew Tates and Jordan Petersons of the world—influencers who constantly berate us to make more money, lose weight and add muscle, sleep with more women, take charge, and relentlessly self-improve.

I like Nolan's much chiller idea of masculinity. It reminds me of being a kid: taking pleasure in the simple things, not racing to be anywhere, not trying to impress anyone or prove anything. And I love that all the things listed are timeless. They were enjoyed by men, and all people, in the 50s, in the 90s, and they'll be enjoyed by people 50 years from now, too.

Nolan's entire account is a breath of fresh air, an antidote to hustle culture. His videos find joy in:

  • Breaking down cardboard boxes
  • Driving at sunset
  • Going fishing
  • Throwing a frisbee
  • Wearing t-shirts

A daily visit to his page is almost like a meditation. I highly recommend giving him a follow to add a little counterprogramming to your social media feed.

Nolan says in another recent video that he started making TikToks and Instagram reels just for fun, but discovered along the way that he was really passionate about the message.

@nolanreid7

And many more #littlethings #men #happy #muzzymade

"I never thought that my simple living and love for little things would resonate with so many of you."

He said he hopes to inspire people to "take a step back and enjoy the good simple things in life." And now, I suddenly have the urge to go chuck a rock into a river, so I would say: Mission Accomplished!

This article originally appeared last year. It has been updated.

Photo credit: Canva, @namingbebe, TikTok

There was a time when every other girl was named Ashley. That time has ended.

As we know, baby name trends are constantly changing. One generation’s Barbara is another generation’s Bethany. But it doesn’t make it any less odd when you suddenly realize that your very own name has suddenly made it into the “old and unhip” pile. And for many of us 80s babies…that time is now.

In a now-viral TikTok post, baby name consultant Colleen Slagen went through the top 100 girl names from 1986 to find which ones “did not age well” and were no longer ranked top 1,000 today. Such a descent from popularity would mark them as what she calls “timestamp names.” Spoiler alert: what might be even more surprising than the names now considered old school are the names that are still going strong.

The first name that Slagen says is “officially out” is Heather. That’s right, not even cult movie fame could help it keep its ranking.

heather, heathers, winona ryder, classic movies, actress Winona Ryder in Heathers. media3.giphy.com

Other extinct names include Erica, Courtney, Lindsay, Tara, Crystal, Shannon, Brandy and Dana. Tiffany, Brittany and Casey are also heading very much in that direction.

“My name is Brandy. The Gen Z hostess at Olive Garden told me that she’d never heard my name before and it was so unique,” one viewer wrote.

However, Andrea ranks “surprisingly high,” and Jessica, Ashley and Stephanie have survived…so far.

Gobsmacked, one person asked “How is Stephanie still in there? I don’t think I’ve met a Stephanie younger than myself at 34.”

But the biggest holdout still belongs to Jennifer. “She was a top 100 name all the way up until 2008. Round of applause for Jennifer,” Slagen says in the clip.

@namingbebe

Sorry Lindsay, Heather, and Courtney. #babynames #nametok #nameconsultant #girlnames #80skid #1986 #nametrend


If your name has found its way into relic of a bygone era status, fret not. Slagen, whose name also ranks out of the top 1000, assures it just means “we are creatures of the 80's.”Of course, while we still have baby names that become incredibly common for extended periods of time (looking at you, little Liam and Olivia), the real contemporary trend is going for uniqueness. As an article in The Atlantic notes, for most of American history families tended to name their children after a previous family member, with the goal of blending in, rather than standing out. But now, things have changed.

Recently, Kelley Cole went viral on TikTok for a video in which she shared the names that Gen Z teens think are now officially for "old ladies," which they read right out of a classroom from 1985. “I was told my name was an old lady's name by the teenagers on the adolescent unit I was working on,” she begins her video. “I was surprised, so the subject came up of what names are old lady names versus young names.”

@kelleykelleykelley

#oldladynames #names #girlnames #babynames #popularnames #trendynames #genx #millennial #genxnames

Laura Wattenberg, the founder of Namerology, told the outlet that “Parents are thinking about naming kids more like how companies think about naming products, which is a kind of competitive marketplace where you need to be able to get attention to succeed.”

But again, even with a keen eye on individualism, patterns pop up. “The same thing we see in fashion trend cycles, we see in names,” Jessie Paquette, another professional baby namer, told Vox. “We’re seeing Eleanor, Maude, Edith—cool-girl grandma names.”

So who knows…give it time (or maybe just a pop song) and one of these 80s names could make a comeback.

This article originally appeared last year.