upworthy

financial planning

Education

This surprising map reveals the real value of $100 in each state

Your purchasing power can swing by nearly 25 percent from state to state.

Map represents the value of 100 dollars.

As the cost of living in large cities continues to rise due to inflation, tariffs and other economic factors, more and more people are realizing that the value of a dollar in the United States is a very relative concept. For decades, cost of living indices have sought to address and benchmark the inconsistencies in what money will buy, but they are often so specific as to prevent a holistic picture or the ability to "browse" the data based on geographic location.

Each year, the Tax Foundation addresses many of these shortcomings using the most recent Bureau of Economic Analysis data to provide a familiar map of the United States overlaid with the relative value of what $100 is "worth" in each state. In recent years, they've further updated their data so that you can break down the value of your money across every single metro area in the United States. It's an incredibly valuable tool with so many people considering, or having already migrated from states like California to Florida, Texas and other states with friendly state taxes rates and more affordable housing options.

The map quantifies and presents the cost of living by geography in a brilliantly simple way. For instance, if you're looking for a beach lifestyle but don't want to pay California prices, try Florida, which is about as close to "average" — in terms of purchasing power, anyway — as any state in the Union. If you happen to earn, or luck, your way into Silicon Valley tax brackets, head to Hawaii, D.C., or New York. You'll burn through your money in no time. And in some of those places like Hawaii, there are quality of life measurements that often exceed raw purchasing power.


So, where does your dollar go the furthest in 2025? The financial planning site GoBanking.com compiled its own list of cash purchasing power across each state and found that in California, you get the least bang for your buck, only $87.42 in real purchasing power for every $100 of cash. The average person in California makes $96,344, one of the higher income levels in the country. However, just living in California on average costs residents a staggering $86,408, leaving the average person with little flexibility for long-term financial planning projects like retirement, saving for a new home or even buying a new car.

At the other end of the spectrum is Arkansas, the state where your dollar goes the furthest. In fact, that $100 bill burning a hole in your proverbial wallet is in fact worth more than its technical value, with a real value of $113.49. On top of that, the cost of living is only $37,067, less than half of that in California. Further, the average cost of a new home in Arkansas is $208,743, less than one-third of a new home in California. Not coincidentally, in 2023, Arkansas was the top destination for people moving to another state within the United States, followed by Texas.

value of $100 in each state, money, economy, inflation, tariffs, Arkansas, California, Florida, Texas A woman holds six $100 billsImage via Canva

How about Florida, which has received outsized attention in recent years for its overt efforts to draw residents from California and other states with higher costs of living? According to the most recent data, Florida is in fact much closer to California than Arkansas, coming in only in 40th place on the GoBanking rankings, with $100 in cash only being worth $96.55. However, the annual cost of living is still only slightly more than half of that in California, $53,505. And if you're looking to buy some real estate, the average home is valued at $404,924. That's still well outside the purchasing power of many Americans but with built-in advantages such as warm weather and the top-ranked state education system in America, it's obvious why so many people, especially those with families, are choosing Florida over California in recent years.

According to U.S. News and World Report's data analysis, California only has the nation's 23rd best education system and is ranked a paltry 37th overall in their state rankings. It's quite a contrast for a state that bills itself on the promise on opportunity, natural wonder and positive lifestyle options. And with 2024's wildfires, the constant threat of earthquakes and other factors, California clearly has challenges beyond economics if it wants to remain one of the more attractive states in the nation.

Of course, those numbers are always in flux. And political leaders in California have promised concrete reforms in order to address the state's high cost of living compared with the value of the its social and emergency services. If you want proof of how quickly things can change, look at a similar analysis of the value of $100 in each state from 2015:


- YouTube www.youtube.com

However, those negative statistical trends aside, California continues to have an incredible pull on our collective imagination. 423,194 Americans left their state for California according to the most recent data in 2023, placing it in third behind our previously mentioned top two states, Arkansas and Texas.

So, it's clear there are a number of factors that determine the best place of live in America. When it comes to raw purchasing power, you cannot beat Arkansas. But there's so much else to consider: public resources like education and healthcare, job opportunities (you probably won't make nearly as much in Arkansas as you might in California) and other factors such as proximity to family, friends and personal interests.

There's no doubt America is rapidly changing and that includes what people value the most when they decide where to live. In uncertain economic times, the face of America will likely change radically in the coming years, with the political, economic and social landscape shifting in meaningful ways.

More

One woman worked multiple jobs and downsized her lifestyle to live out her biggest dream.

You've seen stories about people taking off and traveling the world. Here's how one woman saved up and did it.

True
AICPA + Ad Council

In high school, Brooke Schoenman took a trip to Italy with her Latin class. She returned home determined to see more of the world.

“I remember being fascinated with how people like me were living in other parts of the world, speaking different languages,” she wrote in an email.

And that fascination would stay with her, leading her to take the biggest adventure of her life.


At 23, while working full-time as a help desk agent, Brooke made up her mind — she would give herself two years to save enough money to travel the world.

She wasn’t just working toward saving for a vacation or two. No, she wanted to spend a minimum of one full year living abroad, fully immersed in other cultures.

Image via iStock.

So she made a plan: She would cut down on unnecessary expenses. She’d sign up for overtime at work. She’d go out less. She’d take part-time jobs. She’d downsize her lifestyle in every way possible — all with the goal of saving up $30,000 in two years to fund her adventure.

It wouldn’t be easy saving that much money, but Brooke was determined. And she was fortunate enough to be able to devote as much of her time, money, and energy as she could muster to her ambitious plan.

"There was a time that I would work at my day job from 7:30 am to 4 pm," she wrote on Making Sense of Cents, "and then head off to do some evening waitressing ... from 5 to 10 pm."

It's the kind of schedule many people who need to bring in extra cash to cover their financial goals and needs are familiar with.  

Image via iStock.

And it was worth it for her.

“I think having a bigger-than-life goal in mind helped,” Brooke explains. “I was saving for a life-changing experience — something so far from what was normal to me and anyone I knew at the time. It was exciting!”

Along the way, she celebrated even the smallest victories.

“If I took a change jar to the bank and it was twice as much as I thought it would be, I would make a point to celebrate," Brooke writes, "and sometimes I would allow a little splurge.”

The occasional treat was just as important as celebrating the small wins.

Image via iStock.

"I tried to cut out everything in the beginning, but soon learned that the mental toll of less fun and less freedom to eat out or go to the movies was too much,” Brooke writes. “You have to budget in some fun money, even when you're going for a big huge goal.”

By doing this, she didn’t get overwhelmed by the magnitude of her goal. She remained motivated. (Knowing that you're not starving yourself of all life's pleasures is important for any savings goal. It means you can actually stick to your plan instead of burning out too early.)

A year and a half in, Brooke had saved $23,000. She decided that was enough.

Brooke describes herself as “someone who hates to wait." So, she explains, “When I started to get close to my fall-back goal of $25,000 (about $23,000 after plane tickets and gear), I decided that starting my life of travel half a year earlier was an acceptable option."

Image via iStock.

So, she bought her plane tickets and set off to travel the world.

Traveling was more fulfilling than Brooke could have imagined.

From archeological digs in Menorca, Spain, to watching the jungle wake up at sunrise in Tikal, Guatemala, she pushed herself far beyond her comfort zone and experienced things that many only dream of. She even decided to make Sydney, Australia, her new home.

She's continued to lean on the tips and tricks she learned during that year and a half to fund other (shorter) adventures, like a three-and-a-half-month trip to Turkey, China, Mongolia, Russia, and Kyrgyzstan.

Image via iStock.

Today, Brooke's budgeting isn't nearly as extreme as it was for her initial goal, but she remains money conscious.  

And she's helping others save too by sharing advice and travel stories on her website: HerPackingList.com. Though her site's geared toward travelers, her tips are relevant for anyone saving toward a goal. (This calculator is also a big help in figuring out how to reach your savings goals.)

Brooke truly believes that saving up for a big goal is achievable. Though, she adds, saving doesn't come in a one-size-fits-all package.

“Everyone will have different circumstances surrounding their saving process. Maybe the cost of living where they are is higher or maybe they can't forego hanging with friends at bars and restaurants,” Brooke writes. “Once you can pinpoint the real reason the saving isn't working, you can test out alternative strategies and budgets until one works.”

Image via iStock.

Saving is hard. There's no doubt about it.

And $23,000 is a lot of money. For someone doing their best to just get by, such a large amount in such a short time frame may not always be possible.

But Brooke made the sacrifices she needed to save for the future she envisioned. And her experience shows that with perseverance, goals that seem like dreams can be attainable — it just takes patience, planning, and time.

So while your savings goal may not be a trip around the world, securing your financial future is just as exciting. Because while we never know what the future holds, preparing financially helps open some doors. Help make your dreams a reality by setting your financial goals today.

More

5 ways financial literacy could make your relationship better than ever.

Aside from politics and religion, what is more polarizing than money?

A 2013 survey found that money is the #1 cause of stress in a relationship.

More so than in-laws or whose turn it is to do the dishes. In fact, arguing about money is easily the top predictor of divorce. Yipes.

But, a deeper understanding of how money works can affect our lives in many surprising ways.


Ways that go beyond just making more of it and can change our relationships for the better.

Jeffrey Dew, Ph.D., a professor at Utah State University, told Upworthy, "Financial literacy is important because it can help inform couples about how to handle their money on a day-to-day basis as well as inform their long-term financial goals."

Well said, Professor Dew. Now, here are five things everyone needs to know about money.

1. Proper planning will lessen your financial stress immensely.

Ahhhh yes! The sweet, soothing touch of financial literacy.

No surprise here! No couple wants to go through the doldrums of financial stress. BUT if you’re smart about your expenses and budget accordingly, there’s peace of mind and, well, peace in general.

One way to start is by signing up for a financial app to help you budget. There are a lot of options out there that let you integrate all your accounts, provide forecasts, and fast-track the stress-relieving process to get you looking like that baby owl in no time. You and your partner can review your accounts, set savings goals, and watch your progress together!

2. Talking about money actually brings you closer together.

A romantic getaway. A candlelit dinner. Fixing your finances.

Yes, all of these can strengthen your relationship. Taking the time to assess your financial situation together not only gives you a clearer idea of where you stand, it reinforces a crucial relationship dynamic — teamwork! By figuring out each of your strengths and weaknesses when it comes to managing money, you can build a solid foundation for working together that you'll use again and again throughout your relationship.

Let's never argue about money again! GIF from "Saturday Night Live."

Teams don’t go splurging on stuff in secret. Teams look out for the well-being of one another and do what’s best for the whole.

3. Understanding your finances will help you predict the future.

Oooohh! I see a comprehensive financial plan in your future.

Well, kind of. For couples, a financial plan is probably the closest thing to a real crystal ball. I mean, it can help both of you figure out exactly where you want to be in five, 10, 20, or 50 years if you want to!

The perfect house? The perfect car? All of it (plus more) can be yours for the incredibly low price of putting in the work and creating a solid plan that makes sense and keeps you on the path toward your goals.

4. Creating a budget will actually save you more time in the long run.

Time is money, money is time, and so on and so on. GIF via Vortex Anomaly.

Breaking down your finances will take time. It’s just a question of how much.

If you put in the work early, you save yourself from all the unnecessary hours rummaging through paperwork and dealing with collectors later on. That’s time you can spend going out, watching "Game of Thrones," or even actually spending your money on experiences and creating memories together.

Which leads me to my last point...

5. You can still treat yo selves, you know.

Aziz knows what's up — style-wise and money-wise.

OK, so this is pretty money-related, but it’s not about having more of it. It’s about understanding that you should enjoy the fruits of your labor.

The trick is finding the middle ground so you can still splurge, just smarter. When you’re efficient with your funds, you can find ways to buy the things you want and maximize every single cent.

Now go call your significant other! Tell them you love them, and tell them you have a plan to ease all your money-related stress.

We did it! We did it! GIF from "Seinfeld."

(Just don’t do it in an "I won the lottery!" kind of way.)

It's not uncommon to hear about the financial struggles of former NFL players who, in spite of multimillion-dollar deals, are now living paycheck to paycheck.

It's easy to judge them, but that's ignoring a very real truth: Financial literacy is a privilege often afforded to the already wealthy, not the newly wealthy.

As Justin Tuck, retired Giants defensive end, told Reuters, "Look at the average NFL roster, and most players come from low-income families. They go from being 18-year-old kids with nothing to being 21-year-olds with millions of dollars. ... They get all this money all of a sudden, and they just don't know how to handle it."


Image via Heath Brandon/Flickr.

That kind of wealth isn't easy to manage, and when it happens in such a short period of time, at such a pivotal moment in the player's lives, it's too easy to lose control and wind up in dire financial straights.

That's part of the inspiration behind Tuck's R.U.S.H. for Literacy.

The solution to being poor isn't just to acquire more money; it's also to know how to manage and grow your money. So in 2008, Justin and his wife, Lauran, founded Tuck's R.U.S.H. for Literacy, an organization dedicated to addressing a number of issues, including financial literacy for low-income families.

R.U.S.H. stands for read, understand, succeed, and hope, and Justin and Lauran set out together to encourage those ideals by donating lots and lots of books — over 86,000 of them, in fact — to children who needed them. They wanted to help decrease summer learning loss, when kids lose a lot of the momentum gained throughout the school year.

Image via Ginny/Flickr.

But they noticed that encouraging regular literacy was only part of the equation when it came to keeping the kids motivated and invested in their academics. Financial literacy is also a huge factor. So they set out to equip students and their families with the skills, tools, and hope needed to thrive in school, college, and beyond.

Financial literacy is directly related to which kids pursue undergraduate degrees.

As explained in a 2010 Center for Social Development research brief by William Elliott III and Sandra Beverly, financial planning has a huge effect on college attendance:

"We assume that savings and wealth may have two effects on college attendance. The first effect is direct and mainly financial ... . The second effect is indirect and mainly attitudinal: If youth grow up knowing they have money to help pay for current and future schooling, they may have higher educational expectations."

Image via Tax Credits/Flickr.

The people behind R.U.S.H. noticed this link between having a college savings account and going to college. Lauran told Upworthy that in spite of efforts to even the playing field, "there were still barriers to college access. A lot of the kids — especially those that were at risk — were responding saying they still didn't think they were going to go to college. They said it's too expensive."

Seeing this problem, R.U.S.H. stepped in with a long-term solution.

Lauran and Justin partnered with a number of organizations and began seeding college savings accounts and raising matching funds. Megan Holston-Alexander, R.U.S.H.'s program director, shared that the initial "seed was $150,000, given at $100 per student. As of June 1, 2015, the accounts have risen another $40,794." And that amount will only continue to grow.

Lauran explained that the financial contributions have been supported by efforts to educate the families so that "parents and students understand why we're saving for college and so that parents understand that their money is going to be matched."

Image via Nazareth College/Flickr.

Justin emphasized to families that "if it's important to you, then you have to be prepared to sacrifice."

R.U.S.H. isn't making college free; it's planting the seed of hope and arming families with the information necessary to prepare for their children's futures.

As Lauran stated, "what keeps us going is the 'H' in the acronym, the 'Hope' piece of it. We want to provide for so many kids and families hope, where the opportunity gaps do exist. It's the hope that motivates us."

By giving parents the skills necessary to maintain financial health and enabling them to set up college-savings accounts for their kids, R.U.S.H. helps these communities to build a legacy of achievement. They're making it possible for the kids and their families to see and work toward goals that may have felt impossible. R.U.S.H. is making it possible to dream. But more importantly, it's making it possible to achieve.