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holiday season

A UPS driver on a phone call.

Certain professions have an inside look at the economy because they’re on the ground floor and see things change firsthand. For example, the advertising business knows that a recession is coming six months ahead of time, and realtors often get a good idea of how the economy is changing before the shock hits everyone else.

Delivery drivers are another group of people who can get a good idea of how the average person is doing. They have more packages to deliver when the economy is doing well and fewer when things take a turn for the worse. That’s why a TikTok by UPS driver Donate McCauley (@dontaymccauley) has so many views. After delivering Christmas packages, he thinks things are going well for most people at the end of 2024.

“I thought everybody was broke. I thought we were trending towards a recession, and y’all been complaining all year about finances, and y'all say that until Christmas,” the UPS driver said in a video with over 100,000 views.

@dontaymccauley

credit card debt going crazy. #ups #peakseason #Texas #foryoupage

“I see y'all actually do got money. And y'all making us pay, for every house got, like, 3, 4 packages. I'm loaded up,” McCauley continued. “Every day I'm going out with 400 packages on this truck, and y'all killing us, man, give us a break. But I thought you ain't have no money, though?”

Was the U.S. economy good or bad in 2024?

The post received many comments; some said they are having difficulty getting by this year, while others say they are doing pretty well these days. It’s another example of the lukewarm way that people have viewed the U.S. economy since the COVID-19 pandemic subsided.

“Broke as in it costing me a whole helluva lot more to live than it should. I will always have money for Christmas one way or another,” Lisa Marie wrote. “We’re using After Pay. I did LOL,” Juanita added.

“I have been saying this ALL YEAR. Every restaurant, every tourist attraction, special event, and retail store is PACKED most of the time in my small ‘poor’ city,” SteelersGirl wrote. “I said this to my husband a few weeks ago. Everywhere I go, people are buying stuff. Car dealership was packed last week, too. The economy seems ok,” Wiat What wrote.

Another delivery driver chimed in, and she shared McCauley's sentiment. “USPS here. I have been saying this for the last year,” ChicagoGirl wrote.

ups truck, ups, package delivery, brown truck, ups truck parked, delivery truck A parked UPS truck.via Mike Mozart/Flickr

Did Americans spend more in 2024 on Christmas?

The confused delivery driver who says that people are saying one thing but spending in another tracks a pre-election poll. A survey taken in September 2024 found that 62% of respondents said the economy was weak, while 38% said it was strong.

Regardless of how individuals feel about the economy, the numbers don’t lie. 2024 was a strong holiday season for retailers. Visa says that spending is up this holiday season 4.8% over 2023. "This holiday shopping season, we’re seeing increasing consumer confidence as people sought out in-store experiences – and went online – to purchase gifts and celebrate the holidays with friends and family,” Wayne Best, chief economist at Visa, said in a statement. “This spending growth demonstrates the adaptability of both consumers and retailers and the overall strength of the economy.”


What will Christmas spending be like in 2025?

This year's Christmas season is expected to be less robust than last year's. Inflation, tighter credit lines, and tariff pressures mean that, according to Zeta, there will be a 27% drop in American shoppers looking to spend $1,000 or more during the holiday season. There has also been a 2% increase in those who say that they will spend less than $100 (34% up from 32%). The bottom line is that consumers will be more deliberate about their spending this holiday season, and more people will be seeking discounts.

This article originally appeared last year and was updated.

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Forget the mannequin challenge. Try the empathy challenge this holiday season.

31 small ways to make a positive difference in the world.

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Hallmark

In many ways, we are the center of our own worlds.

We see things through the lens of our own experiences, our own communities, the things we read, and the people we interact with. But the world is so much bigger than what we've seen. It's so much more diverse than our own experiences.

It's impossible to know and understand everything, but we can do our best to empathize. Even the tiniest effort on our parts can make someone else feel heard and appreciated, brightening their day.  


Image via iStock.

With this in mind, we challenge you to 31 days of empathy.

And don’t worry, we’ve put together a list to get you started. Here are 31 small actions you can take over the course of December to make this chaotic world a slightly better place.

Dec. 1: Compliment a stranger.

Dec. 2: When you disagree with someone, ask them to explain what they mean. Peek into their thought process.

Dec. 3: Don’t shy away from tough conversations. Have a relative or friend who is saying something offensive? Gently let them know. Discuss it.

Dec. 4: Make an effort to carry a few dollars on you to give to someone who is homeless this week.

Image via iStock.

Dec. 5: Never carry cash? Grab an extra sandwich in the store and offer it to a homeless person when they ask for help.

Dec. 6: Make an effort to consume news that isn't tailored to your leanings. Facebook is great, but it can keep us in our bubbles. Go to a news site. Read a few articles there. Chances are, you'll learn a new perspective.

Dec. 7: Go holiday shopping with a friend. See how much thought they're putting into gift selection, and remember that it's not about the things we get, it's about the people in our lives.  

Dec. 8: Someone make you angry? Pause. Walk away from the situation. Then ask yourself how they might be feeling. Assume good intentions, even if the execution was upsetting.

Dec. 9: There are lots of kids who aren't able to celebrate the holiday season with their families. Stop by a local orphanage or foster care center and drop off little holiday treats like cookies or toys. Let them know you care.

Dec. 10: Watch a documentary on another culture to understand a lifestyle that is completely different from yours.

Image via iStock.

Dec. 11: Put the emphasis on traditions and being together — and less on gifts. You never know what someone’s financial situation is. Removing the obligation will make the holidays that much more enjoyable.

Dec. 12: Did someone's smile or kind words brighten your day? Tell them that.

Dec. 13: Ask someone how their day is going, and prod them to actually answer. And then listen.

Dec. 14: Read through "Aesop's Fables" again for small reminders about the ways our interactions affect other people.

Dec. 15: Send someone you've lost touch with a note saying, "Happy holidays." It’s a small gesture, but it lets them know you're thinking of them, and it may rekindle that friendship.

Dec. 16: Volunteer at a food bank and talk to the families it serves.

Image via iStock.

Dec. 17: Leave a thank-you note at your favorite cafe or restaurant to spread a little holiday cheer.

Dec. 18: Ask an elderly person if they’d like help carrying their groceries.

Dec. 19: Go to a cafe, put your phone away, and people-watch. You'll be surprised to notice the assumptions you make and how wrong those assumptions can be.

Dec. 20: Call your parents. Ask them how their day went. Tell them that you love them. Show them that you care.

Dec. 21: Lucky enough to still have your grandparents in your life? Give them a call too. Or better yet, if you’re able, stop by unexpectedly and just hang out.

Image via iStock.

Dec. 22: Borrowing a friend’s car to run some holiday errands? Don’t forget to top off the gas. Giving gas money is helpful, but filling the tank is even more appreciated.

Dec. 23: You work with your coworkers every day and face a number of challenges together. Tell them you appreciate them.

Dec. 24: Live in an area where parking is tough? Ask your neighbor if they need your parking spot if they’re unloading gifts or groceries.  

Dec. 25: Does one person in your family usually do all the cooking? Help them out. Stay in the kitchen, tell them stories, and dive in to help make a dish or clean up.  

Dec. 26: Treat a loved one to a day of their “favorites”: favorite breakfast, favorite movie, favorite restaurant. Make it their day.

Dec. 27: Write New Year's cards for the people in your life. Some you may be in touch with every day, others you may have lost contact with. Tell them you appreciate them and wish them the best in the new year.

Dec. 28: Talk to someone from a different culture. Ask them about their holiday traditions. Learn about their experiences.

Dec. 29: See a kid throwing a tantrum in the middle of a store? Don’t stare. The parents are having a hard enough time as it is.

Dec. 30: Take a deep breath when you’re driving. Traffic is going to suck. But everyone has somewhere to go. You’re all in it together.

Dec. 31: Talk to a stranger. Ask them about their day and where they're from. You'd be surprised what a simple "hello" can lead to.

Image via Cliff/Flickr.

The holidays are about more than gifts and days off work.

So take a moment to celebrate your family and the people you love. And then step outside of your world and try to be a bright spot in someone else’s day. It doesn’t take a lot of effort, we just have to try our hardest to be mindful of spreading goodwill. These gestures might be small, but they are important now more than ever.

We all have brushes with self-doubt. Hey, we're human.

And this time of year can be especially challenging in the confidence department. 'Tis the season for rich foods, fancy parties, and family members you haven't seen in months. It's easy to get bogged down in worry, judgment, comparison, and doubt.

One way to stay positive during the holidays is to incorporate mantras and affirmations into your routine.


Research from Carnegie Mellon University shows self-affirmations can improve problem-solving abilities and protect against stress.

So this holiday season, before anxiety and self-doubt creep in, give yourself a break. Take a moment to breathe deeply and repeat one or more of these phrases. Taking a moment to pause and center yourself might just be what you need to get the most out of the festivities.


1. "I don't like myself, I'm crazy about myself." — Mae West


2. It's OK to cut loose.

This is your time to relax, unwind, and celebrate the season with friends and family. If that means dancing with your cousins in the kitchen to "Hotline Bling," or eating the last piece of pie all by yourself, so be it. Dance. Laugh. Go nuts! It's your holiday season, celebrate as you see fit.

Photo via iStock.

3. "I see the perfection in all my flaws and all my genius."


4. Steer your own ship.

It's easy to be swayed by everyone else. Coming home to discover what friends and family are up to and seeing how everyone's changed can be tough. It's hard not to get bogged down in comparisons. That's why it's so important to remember that you have a say when it comes to your mood or actions.

And whether you have a great time or a miserable one depends a lot on where you steer your ship.

Photo via iStock.

5. "I will let go of what is no longer serving me and make room for what inspires me."


6. "I belong here."

You belong wherever you want to be. Even if your Aunt Kathy made an offhand comment that makes you feel small or out of place, you belong exactly where you are right now. You're not in the way, you're not a bother or a pest. You're a part of the group, and the group is better because of it.

7. You are strong.

Get back, blue. Move over, orange. Whether you're more suited to warm tones, cool shades, or neutrals, everyone looks good when they're feeling strong. If the holidays are especially draining for you, physically or mentally, don't hesitate to remind yourself just how capable you really are.

Photo via iStock.

8. "To love yourself right now, just as you are, is to give yourself heaven." — Allen Cohen


9. Everything will be OK.

Photo via iStock.

10. "This is it, this is the only body I've got." — Whitney Thompson


11. "I define my worth, and I am worthy."

Around the holidays, it's easy to let family, old friends, or even the bathroom scale define you. But you get decide who you are and what makes you unique, no one else. So let Grandma Mabel go on and on about why you should settle down already. You're the only one you need to listen to.

12. You know yourself better than anyone else.

When stressful situations arise this season, you may not always be the picture of calm and poise you always envisioned. It's important to grant yourself a little grace. You need to be kind and patient with yourself so that you can extend that same courtesy to everyone else.

Photo via iStock.

13. "Yeah, I'm fat — but I'm also all the good things that I am." — Tess Holliday

None of us are defined by any one particular attribute. Plus-size model and all-around-badass Tess Holliday did not say this to imply that being fat is bad (because, just to be clear, FAT IS NOT BAD). Fat is just one more adjective without moral value, good or bad (see: tall, short, left-handed, blue-eyed). No matter how you describe yourself, what's important is appreciating and respecting yourself for the multitude of wonderful things that you are and expecting and appreciating the same in others.

14. "What other people think of me is none of my business."


15. *nail polish emoji*

Admit it: You're really, really good. Good looking. Good natured. Kind and generous. A whiz in the kitchen and quick with a joke with a keen sense of direction. OK, OK, maybe you're not all of these things, but you're definitely filled to the brim with talent and kindness. And that's all you need to stand-up and declare your awesomeness.

Photo via iStock.

16. "I am beneath no one." — Jim Kellner

Is your older sister back from her trip around the world making knit sweaters for senior dogs in need? Did your younger brother finally invent that cure for athlete's foot? Good for them! But don't let someone else's success cloud the way you feel about yourself. There's enough love, praise, and talent to go around. Don't dim your light just so others can shine.

17. Your brain is the most powerful muscle you've got.

Photo via iStock.

18. "I choose to think thoughts that serve me well."

As Mark Twain once said, "Worrying is like paying a debt you don't owe." There's plenty to worry and stress about during the holidays, but instead of giving in to negative thinking, try to stay present and think constructive, positive thoughts.

19. Be your own BFF.

Photo via iStock.

20. "My life is unfolding beautifully."

Your life, with all of its twists, turns, and surprises, is one helluva story. And it's a really good one. So when you bump into old friends who seem to have it all figured out, remember: (a) They don't, and (b) don't let comparison and self-doubt get in the way of celebrating your successes, big or small.

21. You got this.

Photo via iStock.

This holiday season, and throughout the year, remember to take good care of yourself.

Do what feels right for you, and do your best not to worry about everyone else. As my good-friend-if-we-only-met Emma Stone once said, "You're a human being, you live once and life is wonderful, so eat the damn red velvet cupcake."

Droolworthy photo via iStock.