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KFC tackles food insecurity this holiday season with its Sharemobile food truck

KFC tackles food insecurity this holiday season with its Sharemobile food truck
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The last thing children should have to worry about is where their next meal will come from. But the unfortunate reality is food insecurity is all too common in this country.

In an effort to help combat this pressing issue, KFC is teaming up with Blessings in a Backpack to provide nearly 70,000 meals to families in need and spread holiday cheer along the way.

The KFC Sharemobile, a holiday-edition charitable food truck, will be making stops at schools in Chicago, Orlando, and Houston in December to share KFC family meals and special gifts for a few select families to address specific needs identified by their respective schools.

These cities were chosen based on the high level of food insecurity present in their communities and hardships they’ve faced, such as a devastating hurricane season in Florida and an unprecedented winter storm in Houston. In 2021, five million children across the US lived in food-insecure households, according to the USDA.

“Sharing a meal with family or friends is a special part of the holidays,” said Nick Chavez, CMO of KFC U.S. “Alongside our franchisees, we wanted to make that possible for even more families this holiday season.”

KFC will also be making a donation to Blessings in a Backpack, a nonprofit that works to provide weekend meals to school-aged children across America who might otherwise go hungry.

“The generous donations from KFC could not have come at a better time, as these communities have been particularly hard-hit this year with rising food costs, inflation and various natural disasters,” Erin Kerr, the CEO of Blessings in a Backpack, told Upworthy. “Because of KFC’s support, we’re able to spread holiday cheer by donating meals for hunger-free weekends and meet each community’s needs,” Kerr said.

This isn’t the first time KFC has worked with Blessings in a Backpack. The fried chicken chain has partnered with the nonprofit for the last six years, donating nearly $1 million dollars. KFC employees also volunteer weekly to package and provide meals to students in Louisville, Kentucky who need food over the weekend.

KFC franchisees are also bringing the Sharemobile concept to life in markets across the country through local food donations and other holiday giveback moments. Ampex Brands, a KFC franchisee based in Dallas, recently held its annual Day of Giving event and donated 11,000 meals to school children in economically disadvantaged neighborhoods.

If you’d like to get involved, you can make a donation to help feed students in need at kfc.com/kfcsharemobile. Every bit helps, but a donation of $150 helps feed a student on the weekends for an entire 38-week school year, and a donation as low as $4 will feed a child for a whole weekend.

All illustrations are provided by Soosh and used with permission.

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