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Ever heard of 'Generation Jones'? These not-quite-Gen-X-baby-boomers are a unique bunch.

This "microgeneration" grew up in a narrow window of time that gave them specific qualities.

Generation Jones includes Michelle Obama, George Clooney, Kamala Harris, Keanu Reeves and more.

We hear a lot about the major generation categories—boomers, Gen X, millennials, Gen Z and the up-and-coming Gen Alpha. But there are folks who don't quite fit into those boxes. These in-betweeners, sometimes called "cuspers," are members of microgenerations that straddle two of the biggies.

"Xennial" is the nickname for those who fall on the cusp of Gen X and millennial, but there's also a lesser-known microgeneration that straddles Gen X and baby boomers. The folks born from 1954 to 1965 are known as Generation Jones, and they got thrust into the spotlight as Vice President Kamala Harris (born in 1964) became a presidential hopeful in 2024.

generations, gen jones, boomers, gen x, on the cusp between gen x and baby boomerGeneration Jones was born between 1954 and 1965.Photo credit: Canva

Like President Obama before her, Harris is a Gen Jonesernot exactly a classic baby boomer but not quite Gen X. Born in October 1964, Harris falls just a few months shy of official Gen X territory. But what exactly differentiates Gen Jones from the boomers and Gen Xers that flank it?

"Generation Jones" was coined by writer, television producer and social commentator Jonathan Pontell to describe the decade of Americans who grew up in the '60s and '70s. As Pontell wrote of Gen Jonesers in Politico:

"We fill the space between Woodstock and Lollapalooza, between the Paris student riots and the anti-globalisation protests, and between Dylan going electric and Nirvana going unplugged. Jonesers have a unique identity separate from Boomers and GenXers. An avalanche of attitudinal and behavioural data corroborates this distinction."

Pontell describes Jonesers as "practical idealists" who were "forged in the fires of social upheaval while too young to play a part." They are the younger siblings of the boomer civil rights and anti-war activists who grew up witnessing and being moved by the passion of those movements but were met with a fatigued culture by the time they themselves came of age. Sometimes, they're described as the cool older siblings of Gen X. Unlike their older boomer counterparts, most Jonesers were not raised by WWII veteran fathers and were too young to be drafted into Vietnam, leaving them in between on military experience.

Gen Jones gets its name from the competitive "keeping up with the Joneses" spirit that spawned during their populous birth years, but also from the term "jonesin'," meaning an intense craving, that they coined—a drug reference but also a reflection of the yearning to make a difference that their "unrequited idealism" left them with. According to Pontell, their competitiveness and identity as a "generation aching to act" may make Jonesers particularly effective leaders:

"What makes us Jonesers also makes us uniquely positioned to bring about a new era in international affairs. Our practical idealism was created by witnessing the often unrealistic idealism of the 1960s. And we weren’t engaged in that era’s ideological battles; we were children playing with toys while boomers argued over issues. Our non-ideological pragmatism allows us to resolve intra-boomer skirmishes and to bridge that volatile Boomer-GenXer divide. We can lead."

@grownupdish

I found my people and we are Generation Jones! Get ready to re-live our childhoods and follow for more. #grownupdish #midlife #midlifewomen #boomer #babyboomer #generationx #genx #1963 #over50 #generationjones #generationalmarketing #adulting #greenscreen

However, generations aren't just calculated by birth year but by a person's cultural reality. Some on the cusp may find themselves identifying more with one generation than the other, such as being culturally more Gen X than boomer. And, of course, not everyone fits into whatever generality they happened to be born into, so stereotyping someone based on their birth year isn't a wise practice. Knowing about these microgenerational differences, however, can help us understand certain sociological realities better as well as help people feel like they have a "home" in the generational discourse.

As many Gen Jonesers have commented, it's nice to "find your people" when you haven't felt like you've fit into the generation you fall into by age. Perhaps in our fast-paced, ever-shifting, interconnected world where culture shifts so swiftly, we need to break generations into 10 year increments instead of 20 to 30 to give everyone a generation that better suits their sensibilities.

This article originally appeared last year and has been updated.

Like most of us everyday humans, superstar celebrity human George Clooney appreciates a good sandwich.

So when Clooney was in Edinburgh, Scotland, on Nov. 12, 2015, he dropped in to a local hot spot to grab one. Unlike the rest of us everyday humans, however, a swarm of paparazzi and adorning fans accompanied him on his sandwich journey.


Photo by Jeff J Mitchell/Getty Images.

While I would imagine most celebrities become frustrated with the crowd of people with cameras following them as they do completely mundane things, this time, I don't think Clooney minded.

Because all that attention was being shared with the restaurant itself, which, by no one's definition, is your standard sandwich shop.

Clooney stopped in to Social Bite, a restaurant chain doing a whole lot of good in Scotland.

Photo by Jeff Holmes/Getty Images.

The expanding chain — which already has five locations, according to The Guardian — donates all of its profits (for real, every single penny) to charitable causes. A quarter of their staff is also made up of people who were formerly homeless. How cool is that?

In town for tonight's Scottish Business Awards, Clooney thought he'd swing by — oh, and casually donate 1,000 British pounds (about $1,520) to the shop.

Photo by Jeff Holmes/Getty Images.

Social Bite's business model also empowers customers to pay it forward in a big way.

Through the chain's clever "Suspended Coffee and Food" initiative, diners can purchase a hot beverage or food item in advance for a homeless person to have later. Thanks to this pay-it-forward program, each location helps about 30 homeless people every day.

I mean, really ... how much do you love this place? Do you love it as much as George does?

Photo by Jeff Holmes/Getty Images.

Photo by Jeff Holmes/Getty Images.

It's a significant way to do business that's certainly proven successful here in the U.S., too. Just ask outrageously popular pizza joint Rosa's Fresh Pizza.

The Philadelphia eatery implemented its own pay-it-forward system with its fresh-from-the-oven $1 slices. The result? Tens of thousands of hot meals given to those in need.

When you look at places like Rosa's and Social Bite, one thing's for certain: When you simply allow customers the chance to give back, they definitely will (no matter what side of the pond they're on).

So the next time you're in Edinburgh (or Philly), remember: You have two excellent lunch options that make a big difference.

And hey — you might even run into George Clooney.